Software - Infrastructure
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5 / 10Stock Comparison
SPSC vs PCTY vs GTLB vs GDDY vs HUBS
Revenue, margins, valuation, and 5-year total return — side by side.
Software - Application
Software - Application
Software - Infrastructure
Software - Application
SPSC vs PCTY vs GTLB vs GDDY vs HUBS — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Software - Infrastructure | Software - Application | Software - Application | Software - Infrastructure | Software - Application |
| Market Cap | $2.11B | $6.04B | $4.31B | $12.14B | $10.16B |
| Revenue (TTM) | $762M | $1.73B | $957M | $5.02B | $3.30B |
| Net Income (TTM) | $91M | $258M | $-56M | $870M | $100M |
| Gross Margin | 68.0% | 69.3% | 87.5% | 61.8% | 83.7% |
| Operating Margin | 15.3% | 21.3% | -12.2% | 17.6% | 1.9% |
| Forward P/E | 11.9x | 14.3x | 32.3x | 12.8x | 15.2x |
| Total Debt | $10M | $218M | $0.00 | $3.86B | $485M |
| Cash & Equiv. | $151M | $398M | $230M | $1.08B | $882M |
SPSC vs PCTY vs GTLB vs GDDY vs HUBS — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Oct 21 | May 26 | Return |
|---|---|---|---|
| SPS Commerce, Inc. (SPSC) | 100 | 37.0 | -63.0% |
| Paylocity Holding C… (PCTY) | 100 | 36.4 | -63.6% |
| GitLab Inc. (GTLB) | 100 | 23.2 | -76.8% |
| GoDaddy Inc. (GDDY) | 100 | 131.6 | +31.6% |
| HubSpot, Inc. (HUBS) | 100 | 24.4 | -75.6% |
Price return only. Dividends and distributions are not included.
Quick Verdict: SPSC vs PCTY vs GTLB vs GDDY vs HUBS
Each card shows where this stock fits in a portfolio — not just who wins on paper.
SPSC ranks third and is worth considering specifically for value.
- Lower P/E (11.9x vs 15.2x)
PCTY has the current edge in this matchup, primarily because of its strength in income & stability and long-term compounding.
- beta 0.39
- 223.7% 10Y total return vs GDDY's 201.3%
- Lower volatility, beta 0.39, Low D/E 17.7%, current ratio 1.14x
- PEG 0.51 vs SPSC's 0.83
GTLB is the clearest fit if your priority is growth.
- 26.0% revenue growth vs GDDY's 8.3%
GDDY is the #2 pick in this set and the best alternative if quality and efficiency is your priority.
- 17.3% margin vs GTLB's -5.8%
- 10.7% ROA vs GTLB's -3.6%, ROIC 26.2% vs -12.5%
HUBS is the clearest fit if your priority is growth exposure.
- Rev growth 19.2%, EPS growth 8.6%, 3Y rev CAGR 21.8%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 26.0% revenue growth vs GDDY's 8.3% | |
| Value | Lower P/E (11.9x vs 15.2x) | |
| Quality / Margins | 17.3% margin vs GTLB's -5.8% | |
| Stability / Safety | Beta 0.39 vs GTLB's 1.17 | |
| Dividends | Tie | None of these 5 stocks pay a meaningful dividend |
| Momentum (1Y) | -42.7% vs HUBS's -70.1% | |
| Efficiency (ROA) | 10.7% ROA vs GTLB's -3.6%, ROIC 26.2% vs -12.5% |
SPSC vs PCTY vs GTLB vs GDDY vs HUBS — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
SPSC vs PCTY vs GTLB vs GDDY vs HUBS — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
PCTY leads in 2 of 6 categories
SPSC leads 1 • GDDY leads 1 • GTLB leads 0 • HUBS leads 0 • 1 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
Evenly matched — GTLB and GDDY each lead in 2 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
GDDY is the larger business by revenue, generating $5.0B annually — 6.6x SPSC's $762M. GDDY is the more profitable business, keeping 17.3% of every revenue dollar as net income compared to GTLB's -5.8%. On growth, GTLB holds the edge at +23.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $762M | $1.7B | $957M | $5.0B | $3.3B |
| EBITDAEarnings before interest/tax | $162M | $394M | -$104M | $1.1B | $166M |
| Net IncomeAfter-tax profit | $91M | $258M | -$56M | $870M | $100M |
| Free Cash FlowCash after capex | $167M | $470M | $222M | $1.6B | $712M |
| Gross MarginGross profit ÷ Revenue | +68.0% | +69.3% | +87.5% | +61.8% | +83.7% |
| Operating MarginEBIT ÷ Revenue | +15.3% | +21.3% | -12.2% | +17.6% | +1.9% |
| Net MarginNet income ÷ Revenue | +11.9% | +14.9% | -5.8% | +17.3% | +3.0% |
| FCF MarginFCF ÷ Revenue | +21.9% | +27.2% | +23.2% | +32.7% | +21.6% |
| Rev. Growth (YoY)Latest quarter vs prior year | +5.8% | +10.5% | +23.9% | +6.1% | +23.4% |
| EPS Growth (YoY)Latest quarter vs prior year | -8.6% | +26.7% | -133.3% | +6.0% | +2.5% |
Valuation Metrics
SPSC leads this category, winning 3 of 7 comparable metrics.
Valuation Metrics
At 14.6x trailing earnings, GDDY trades at a 94% valuation discount to HUBS's 229.5x P/E. Adjusting for growth (PEG ratio), PCTY offers better value at 0.98x vs SPSC's 1.60x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $2.1B | $6.0B | $4.3B | $12.1B | $10.2B |
| Enterprise ValueMkt cap + debt − cash | $2.0B | $5.9B | $4.1B | $14.9B | $9.8B |
| Trailing P/EPrice ÷ TTM EPS | 22.96x | 27.61x | -74.23x | 14.61x | 229.47x |
| Forward P/EPrice ÷ next-FY EPS est. | 11.93x | 14.29x | 32.31x | 12.79x | 15.21x |
| PEG RatioP/E ÷ EPS growth rate | 1.60x | 0.98x | — | — | — |
| EV / EBITDAEnterprise value multiple | 11.16x | 14.51x | — | 11.16x | 55.50x |
| Price / SalesMarket cap ÷ Revenue | 2.81x | 3.78x | 4.50x | 2.45x | 3.24x |
| Price / BookPrice ÷ Book value/share | 2.20x | 5.09x | 4.16x | 57.62x | 5.08x |
| Price / FCFMarket cap ÷ FCF | 13.87x | 17.61x | 19.40x | 7.70x | 14.36x |
Profitability & Efficiency
PCTY leads this category, winning 3 of 9 comparable metrics.
Profitability & Efficiency
GDDY delivers a 3.7% return on equity — every $100 of shareholder capital generates $4 in annual profit, vs $-6 for GTLB. SPSC carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to GDDY's 17.96x. On the Piotroski fundamental quality scale (0–9), PCTY scores 8/9 vs GTLB's 4/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | +9.5% | +22.4% | -5.9% | +3.7% | +5.0% |
| ROA (TTM)Return on assets | +7.9% | +4.9% | -3.6% | +10.7% | +2.7% |
| ROICReturn on invested capital | +12.2% | +26.2% | -12.5% | +26.2% | +0.4% |
| ROCEReturn on capital employed | +12.5% | +23.3% | -12.1% | +21.4% | +0.5% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 8 | 4 | 5 | 6 |
| Debt / EquityFinancial leverage | 0.01x | 0.18x | — | 17.96x | 0.23x |
| Net DebtTotal debt minus cash | -$141M | -$180M | -$230M | $2.8B | -$397M |
| Cash & Equiv.Liquid assets | $151M | $398M | $230M | $1.1B | $882M |
| Total DebtShort + long-term debt | $10M | $218M | $0 | $3.9B | $485M |
| Interest CoverageEBIT ÷ Interest expense | — | 23.29x | — | 10.89x | 6749.00x |
Total Returns (Dividends Reinvested)
GDDY leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GDDY five years ago would be worth $11,252 today (with dividends reinvested), compared to $2,501 for GTLB. Over the past 12 months, PCTY leads with a -42.7% total return vs HUBS's -70.1%. The 3-year compound annual growth rate (CAGR) favors GDDY at 9.1% vs SPSC's -28.3% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -35.8% | -23.8% | -28.2% | -23.2% | -48.4% |
| 1-Year ReturnPast 12 months | -61.1% | -42.7% | -47.5% | -50.3% | -70.1% |
| 3-Year ReturnCumulative with dividends | -63.1% | -36.1% | -14.0% | +29.9% | -55.6% |
| 5-Year ReturnCumulative with dividends | -40.9% | -31.8% | -75.0% | +12.5% | -59.4% |
| 10-Year ReturnCumulative with dividends | +117.1% | +223.7% | -75.0% | +201.3% | +359.7% |
| CAGR (3Y)Annualised 3-year return | -28.3% | -13.8% | -4.9% | +9.1% | -23.7% |
Risk & Volatility
PCTY leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
PCTY is the less volatile stock with a 0.39 beta — it tends to amplify market swings less than GTLB's 1.17 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. PCTY currently trades 54.9% from its 52-week high vs HUBS's 28.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.97x | 0.39x | 1.17x | 0.48x | 1.01x |
| 52-Week HighHighest price in past year | $153.16 | $201.97 | $54.08 | $190.50 | $682.57 |
| 52-Week LowLowest price in past year | $50.56 | $92.99 | $18.74 | $73.06 | $180.50 |
| % of 52W HighCurrent price vs 52-week peak | +36.9% | +54.9% | +48.0% | +47.8% | +28.9% |
| RSI (14)Momentum oscillator 0–100 | 50.8 | 55.2 | 65.8 | 59.0 | 55.6 |
| Avg Volume (50D)Average daily shares traded | 593K | 736K | 6.4M | 2.1M | 1.5M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Analyst consensus: SPSC as "Hold", PCTY as "Buy", GTLB as "Buy", GDDY as "Buy", HUBS as "Buy". Consensus price targets imply 55.1% upside for HUBS (target: $306) vs 21.7% for SPSC (target: $69).
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | $68.71 | $147.73 | $36.13 | $111.63 | $306.10 |
| # AnalystsCovering analysts | 23 | 41 | 30 | 38 | 47 |
| Dividend YieldAnnual dividend ÷ price | — | — | — | — | — |
| Dividend StreakConsecutive years of raises | — | — | — | 1 | — |
| Dividend / ShareAnnual DPS | — | — | — | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +5.4% | +2.5% | +0.3% | +13.2% | +4.9% |
PCTY leads in 2 of 6 categories (Profitability & Efficiency, Risk & Volatility). SPSC leads in 1 (Valuation Metrics). 1 tied.
SPSC vs PCTY vs GTLB vs GDDY vs HUBS: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is SPSC or PCTY or GTLB or GDDY or HUBS a better buy right now?
For growth investors, GitLab Inc.
(GTLB) is the stronger pick with 26. 0% revenue growth year-over-year, versus 8. 3% for GoDaddy Inc. (GDDY). GoDaddy Inc. (GDDY) offers the better valuation at 14. 6x trailing P/E (12. 8x forward), making it the more compelling value choice. Analysts rate Paylocity Holding Corporation (PCTY) a "Buy" — based on 41 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — SPSC or PCTY or GTLB or GDDY or HUBS?
On trailing P/E, GoDaddy Inc.
(GDDY) is the cheapest at 14. 6x versus HubSpot, Inc. at 229. 5x. On forward P/E, SPS Commerce, Inc. is actually cheaper at 11. 9x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Paylocity Holding Corporation wins at 0. 51x versus SPS Commerce, Inc. 's 0. 83x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — SPSC or PCTY or GTLB or GDDY or HUBS?
Over the past 5 years, GoDaddy Inc.
(GDDY) delivered a total return of +12. 5%, compared to -75. 0% for GitLab Inc. (GTLB). Over 10 years, the gap is even starker: HUBS returned +359. 7% versus GTLB's -75. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — SPSC or PCTY or GTLB or GDDY or HUBS?
By beta (market sensitivity over 5 years), Paylocity Holding Corporation (PCTY) is the lower-risk stock at 0.
39β versus GitLab Inc. 's 1. 17β — meaning GTLB is approximately 199% more volatile than PCTY relative to the S&P 500. On balance sheet safety, SPS Commerce, Inc. (SPSC) carries a lower debt/equity ratio of 1% versus 18% for GoDaddy Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — SPSC or PCTY or GTLB or GDDY or HUBS?
By revenue growth (latest reported year), GitLab Inc.
(GTLB) is pulling ahead at 26. 0% versus 8. 3% for GoDaddy Inc. (GDDY). On earnings-per-share growth, the picture is similar: HubSpot, Inc. grew EPS 863. 0% year-over-year, compared to -775. 0% for GitLab Inc.. Over a 3-year CAGR, GTLB leads at 31. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — SPSC or PCTY or GTLB or GDDY or HUBS?
GoDaddy Inc.
(GDDY) is the more profitable company, earning 17. 7% net margin versus -5. 8% for GitLab Inc. — meaning it keeps 17. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GDDY leads at 22. 9% versus -12. 2% for GTLB. At the gross margin level — before operating expenses — GTLB leads at 87. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is SPSC or PCTY or GTLB or GDDY or HUBS more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Paylocity Holding Corporation (PCTY) is the more undervalued stock at a PEG of 0. 51x versus SPS Commerce, Inc. 's 0. 83x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, SPS Commerce, Inc. (SPSC) trades at 11. 9x forward P/E versus 32. 3x for GitLab Inc. — 20. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HUBS: 55. 1% to $306. 10.
08Which pays a better dividend — SPSC or PCTY or GTLB or GDDY or HUBS?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is SPSC or PCTY or GTLB or GDDY or HUBS better for a retirement portfolio?
For long-horizon retirement investors, Paylocity Holding Corporation (PCTY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
39), +223. 7% 10Y return). Both have compounded well over 10 years (PCTY: +223. 7%, GTLB: -75. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between SPSC and PCTY and GTLB and GDDY and HUBS?
Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: SPSC is a small-cap high-growth stock; PCTY is a small-cap quality compounder stock; GTLB is a small-cap high-growth stock; GDDY is a mid-cap deep-value stock; HUBS is a mid-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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