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STGW vs GOOGL
Revenue, margins, valuation, and 5-year total return — side by side.
Internet Content & Information
STGW vs GOOGL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Advertising Agencies | Internet Content & Information |
| Market Cap | $1.62B | $4.81T |
| Revenue (TTM) | $2.96B | $422.57B |
| Net Income (TTM) | $19M | $160.21B |
| Gross Margin | 34.6% | 60.4% |
| Operating Margin | 5.1% | 32.7% |
| Forward P/E | 6.1x | 29.6x |
| Total Debt | $1.61B | $59.29B |
| Cash & Equiv. | $105M | $30.71B |
STGW vs GOOGL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Stagwell Inc. (STGW) | 100 | 484.8 | +384.8% |
| Alphabet Inc. (GOOGL) | 100 | 555.0 | +455.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: STGW vs GOOGL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
STGW is the clearest fit if your priority is income & stability and sleep-well-at-night.
- Dividend streak 3 yrs, beta 1.17
- Lower volatility, beta 1.17, current ratio 0.79x
- Beta 1.17, current ratio 0.79x
GOOGL carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
- 10.0% 10Y total return vs STGW's -60.0%
- 15.1% revenue growth vs STGW's 2.4%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 15.1% revenue growth vs STGW's 2.4% | |
| Value | Lower P/E (6.1x vs 29.6x) | |
| Quality / Margins | 37.9% margin vs STGW's 0.6% | |
| Stability / Safety | Beta 1.17 vs GOOGL's 1.26 | |
| Dividends | 0.2% yield; 2-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +144.2% vs STGW's +9.0% | |
| Efficiency (ROA) | 27.4% ROA vs STGW's 0.4%, ROIC 25.1% vs 5.2% |
STGW vs GOOGL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
STGW vs GOOGL — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
GOOGL leads this category, winning 6 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
GOOGL is the larger business by revenue, generating $422.6B annually — 142.7x STGW's $3.0B. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to STGW's 0.6%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $3.0B | $422.6B |
| EBITDAEarnings before interest/tax | $358M | $161.3B |
| Net IncomeAfter-tax profit | $19M | $160.2B |
| Free Cash FlowCash after capex | $275M | $73.3B |
| Gross MarginGross profit ÷ Revenue | +34.6% | +60.4% |
| Operating MarginEBIT ÷ Revenue | +5.1% | +32.7% |
| Net MarginNet income ÷ Revenue | +0.6% | +37.9% |
| FCF MarginFCF ÷ Revenue | +9.3% | +17.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +8.0% | +21.8% |
| EPS Growth (YoY)Latest quarter vs prior year | -29.3% | +81.9% |
Valuation Metrics
STGW leads this category, winning 5 of 6 comparable metrics.
Valuation Metrics
At 36.8x trailing earnings, GOOGL trades at a 37% valuation discount to STGW's 58.2x P/E. On an enterprise value basis, STGW's 7.9x EV/EBITDA is more attractive than GOOGL's 32.2x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $1.6B | $4.81T |
| Enterprise ValueMkt cap + debt − cash | $3.1B | $4.84T |
| Trailing P/EPrice ÷ TTM EPS | 58.18x | 36.80x |
| Forward P/EPrice ÷ next-FY EPS est. | 6.12x | 29.60x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.23x |
| EV / EBITDAEnterprise value multiple | 7.85x | 32.21x |
| Price / SalesMarket cap ÷ Revenue | 0.56x | 11.94x |
| Price / BookPrice ÷ Book value/share | 2.11x | 11.72x |
| Price / FCFMarket cap ÷ FCF | 6.56x | 65.69x |
Profitability & Efficiency
GOOGL leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $2 for STGW. GOOGL carries lower financial leverage with a 0.14x debt-to-equity ratio, signaling a more conservative balance sheet compared to STGW's 2.00x. On the Piotroski fundamental quality scale (0–9), GOOGL scores 7/9 vs STGW's 6/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +2.5% | +39.0% |
| ROA (TTM)Return on assets | +0.4% | +27.4% |
| ROICReturn on invested capital | +5.2% | +25.1% |
| ROCEReturn on capital employed | +6.0% | +30.3% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 7 |
| Debt / EquityFinancial leverage | 2.00x | 0.14x |
| Net DebtTotal debt minus cash | $1.5B | $28.6B |
| Cash & Equiv.Liquid assets | $105M | $30.7B |
| Total DebtShort + long-term debt | $1.6B | $59.3B |
| Interest CoverageEBIT ÷ Interest expense | 1.52x | 392.15x |
Total Returns (Dividends Reinvested)
GOOGL leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GOOGL five years ago would be worth $34,180 today (with dividends reinvested), compared to $12,955 for STGW. Over the past 12 months, GOOGL leads with a +144.2% total return vs STGW's +9.0%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs STGW's 3.1% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +35.3% | +26.3% |
| 1-Year ReturnPast 12 months | +9.0% | +144.2% |
| 3-Year ReturnCumulative with dividends | +9.6% | +270.7% |
| 5-Year ReturnCumulative with dividends | +29.6% | +241.8% |
| 10-Year ReturnCumulative with dividends | -60.0% | +1001.7% |
| CAGR (3Y)Annualised 3-year return | +3.1% | +54.8% |
Risk & Volatility
Evenly matched — STGW and GOOGL each lead in 1 of 2 comparable metrics.
Risk & Volatility
STGW is the less volatile stock with a 1.17 beta — it tends to amplify market swings less than GOOGL's 1.26 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs STGW's 85.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.17x | 1.26x |
| 52-Week HighHighest price in past year | $7.52 | $399.85 |
| 52-Week LowLowest price in past year | $4.03 | $147.84 |
| % of 52W HighCurrent price vs 52-week peak | +85.1% | +99.5% |
| RSI (14)Momentum oscillator 0–100 | 53.0 | 81.4 |
| Avg Volume (50D)Average daily shares traded | 1.7M | 28.4M |
Analyst Outlook
STGW leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates STGW as "Buy" and GOOGL as "Buy". Consensus price targets imply 25.0% upside for STGW (target: $8) vs 2.1% for GOOGL (target: $406). GOOGL is the only dividend payer here at 0.21% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $8.00 | $406.28 |
| # AnalystsCovering analysts | 8 | 82 |
| Dividend YieldAnnual dividend ÷ price | — | +0.2% |
| Dividend StreakConsecutive years of raises | 3 | 2 |
| Dividend / ShareAnnual DPS | — | $0.82 |
| Buyback YieldShare repurchases ÷ mkt cap | +8.3% | +0.9% |
GOOGL leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). STGW leads in 2 (Valuation Metrics, Analyst Outlook). 1 tied.
STGW vs GOOGL: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is STGW or GOOGL a better buy right now?
For growth investors, Alphabet Inc.
(GOOGL) is the stronger pick with 15. 1% revenue growth year-over-year, versus 2. 4% for Stagwell Inc. (STGW). Alphabet Inc. (GOOGL) offers the better valuation at 36. 8x trailing P/E (29. 6x forward), making it the more compelling value choice. Analysts rate Stagwell Inc. (STGW) a "Buy" — based on 8 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — STGW or GOOGL?
On trailing P/E, Alphabet Inc.
(GOOGL) is the cheapest at 36. 8x versus Stagwell Inc. at 58. 2x. On forward P/E, Stagwell Inc. is actually cheaper at 6. 1x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — STGW or GOOGL?
Over the past 5 years, Alphabet Inc.
(GOOGL) delivered a total return of +241. 8%, compared to +29. 6% for Stagwell Inc. (STGW). Over 10 years, the gap is even starker: GOOGL returned +1002% versus STGW's -60. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — STGW or GOOGL?
By beta (market sensitivity over 5 years), Stagwell Inc.
(STGW) is the lower-risk stock at 1. 17β versus Alphabet Inc. 's 1. 26β — meaning GOOGL is approximately 8% more volatile than STGW relative to the S&P 500. On balance sheet safety, Alphabet Inc. (GOOGL) carries a lower debt/equity ratio of 14% versus 2% for Stagwell Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — STGW or GOOGL?
By revenue growth (latest reported year), Alphabet Inc.
(GOOGL) is pulling ahead at 15. 1% versus 2. 4% for Stagwell Inc. (STGW). On earnings-per-share growth, the picture is similar: Stagwell Inc. grew EPS 464. 1% year-over-year, compared to 34. 5% for Alphabet Inc.. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — STGW or GOOGL?
Alphabet Inc.
(GOOGL) is the more profitable company, earning 32. 8% net margin versus 1. 0% for Stagwell Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOGL leads at 32. 1% versus 5. 5% for STGW. At the gross margin level — before operating expenses — GOOGL leads at 59. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is STGW or GOOGL more undervalued right now?
On forward earnings alone, Stagwell Inc.
(STGW) trades at 6. 1x forward P/E versus 29. 6x for Alphabet Inc. — 23. 5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for STGW: 25. 0% to $8. 00.
08Which pays a better dividend — STGW or GOOGL?
In this comparison, GOOGL (0.
2% yield) pays a dividend. STGW does not pay a meaningful dividend and should not be held primarily for income.
09Is STGW or GOOGL better for a retirement portfolio?
For long-horizon retirement investors, Alphabet Inc.
(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +1002% 10Y return). Both have compounded well over 10 years (GOOGL: +1002%, STGW: -60. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between STGW and GOOGL?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: STGW is a small-cap quality compounder stock; GOOGL is a mega-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 5%
- Gross Margin > 20%
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