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Stock Comparison

STRK vs MSTR vs MARA vs COIN vs RIOT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
STRK
MicroStrategy Incorporated

Software - Application

TechnologyNASDAQ • US
Market Cap$26.23B
5Y Perf.-3.0%
MSTR
Strategy Inc

Software - Application

TechnologyNASDAQ • US
Market Cap$62.64B
5Y Perf.-44.0%
MARA
Marathon Digital Holdings, Inc.

Financial - Capital Markets

Financial ServicesNASDAQ • US
Market Cap$4.92B
5Y Perf.-29.4%
COIN
Coinbase Global, Inc.

Financial - Data & Stock Exchanges

Financial ServicesNASDAQ • US
Market Cap$53.12B
5Y Perf.-31.0%
RIOT
Riot Platforms, Inc.

Financial - Capital Markets

Financial ServicesNASDAQ • US
Market Cap$9.13B
5Y Perf.+102.8%

STRK vs MSTR vs MARA vs COIN vs RIOT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
STRK logoSTRK
MSTR logoMSTR
MARA logoMARA
COIN logoCOIN
RIOT logoRIOT
IndustrySoftware - ApplicationSoftware - ApplicationFinancial - Capital MarketsFinancial - Data & Stock ExchangesFinancial - Capital Markets
Market Cap$26.23B$62.64B$4.92B$53.12B$9.13B
Revenue (TTM)$490M$490M$907M$7.18B$647M
Net Income (TTM)$-12.36B$-12.36B$-1.31B$801M$-867M
Gross Margin68.1%68.1%-47.7%74.6%-15.6%
Operating Margin94.2%94.2%-90.6%20.0%-61.8%
Forward P/E1.5x3.5x81.0x
Total Debt$8.28B$8.28B$3.65B$7.83B$280M
Cash & Equiv.$2.30B$2.30B$547M$11.29B$234M

STRK vs MSTR vs MARA vs COIN vs RIOTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

STRK
MSTR
MARA
COIN
RIOT
StockJan 25May 26Return
MicroStrategy Incor… (STRK)10097.0-3.0%
Strategy Inc (MSTR)10056.0-44.0%
Marathon Digital Ho… (MARA)10070.6-29.4%
Coinbase Global, In… (COIN)10069.0-31.0%
Riot Platforms, Inc. (RIOT)100202.8+102.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: STRK vs MSTR vs MARA vs COIN vs RIOT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: STRK leads in 3 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and capital preservation and lower volatility. Coinbase Global, Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. RIOT also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
STRK
MicroStrategy Incorporated
The Income Pick

STRK carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 1 yrs, beta 1.01, yield 1.7%
  • Rev growth 3.0%, EPS growth -151.3%, 3Y rev CAGR -1.5%
  • Lower volatility, beta 1.01, Low D/E 16.2%, current ratio 5.62x
  • Beta 1.01, yield 1.7%, current ratio 5.62x
Best for: income & stability and growth exposure
MSTR
Strategy Inc
The Long-Run Compounder

MSTR is the clearest fit if your priority is long-term compounding.

  • 9.0% 10Y total return vs RIOT's 7.9%
Best for: long-term compounding
MARA
Marathon Digital Holdings, Inc.
The Financial Play

Among these 5 stocks, MARA doesn't own a clear edge in any measured category.

Best for: financial services exposure
COIN
Coinbase Global, Inc.
The Banking Pick

COIN is the #2 pick in this set and the best alternative if quality and efficiency is your priority.

  • 17.6% margin vs MSTR's -25.2%
  • 2.8% ROA vs RIOT's -21.5%, ROIC 5.7% vs -8.7%
Best for: quality and efficiency
RIOT
Riot Platforms, Inc.
The Banking Pick

RIOT ranks third and is worth considering specifically for growth and momentum.

  • 71.9% NII/revenue growth vs MSTR's 3.0%
  • +185.4% vs MSTR's -54.7%
Best for: growth and momentum
See the full category breakdown
CategoryWinnerWhy
GrowthRIOT logoRIOT71.9% NII/revenue growth vs MSTR's 3.0%
ValueSTRK logoSTRKBetter valuation composite
Quality / MarginsCOIN logoCOIN17.6% margin vs MSTR's -25.2%
Stability / SafetySTRK logoSTRKBeta 1.01 vs RIOT's 3.92
DividendsSTRK logoSTRK1.7% yield, 1-year raise streak, vs MSTR's 0.7%, (3 stocks pay no dividend)
Momentum (1Y)RIOT logoRIOT+185.4% vs MSTR's -54.7%
Efficiency (ROA)COIN logoCOIN2.8% ROA vs RIOT's -21.5%, ROIC 5.7% vs -8.7%

STRK vs MSTR vs MARA vs COIN vs RIOT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

STRKMicroStrategy Incorporated

Segment breakdown not available.

MSTRStrategy Inc
FY 2025
Product Licenses And Subscription Services
50.0%$215M
Subscription And Circulation
40.8%$176M
License
9.2%$40M
MARAMarathon Digital Holdings, Inc.
FY 2025
Hosting Services
100.0%$5M
COINCoinbase Global, Inc.
FY 2025
Bank Servicing, Consumer, Net
47.9%$3.3B
Subscription and Circulation, Stablecoin
19.5%$1.3B
Subscription and Circulation, Blockchain Infrastructure Service
9.8%$677M
Subscription and Circulation, Other
8.0%$555M
Bank Servicing, Institutional
6.9%$480M
Other Revenue
4.3%$298M
Bank Servicing, Other
3.6%$253M
RIOTRiot Platforms, Inc.
FY 2025
Bitcoin Mining Segment
85.9%$576M
Engineering Segment
14.1%$94M

STRK vs MSTR vs MARA vs COIN vs RIOT — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLSTRKLAGGINGRIOT

Income & Cash Flow (Last 12 Months)

Evenly matched — STRK and MSTR and COIN each lead in 2 of 5 comparable metrics.

COIN is the larger business by revenue, generating $7.2B annually — 14.6x MSTR's $490M. COIN is the more profitable business, keeping 17.6% of every revenue dollar as net income compared to MSTR's -25.2%.

MetricSTRK logoSTRKMicroStrategy Inc…MSTR logoMSTRStrategy IncMARA logoMARAMarathon Digital …COIN logoCOINCoinbase Global, …RIOT logoRIOTRiot Platforms, I…
RevenueTrailing 12 months$490M$490M$907M$7.2B$647M
EBITDAEarnings before interest/tax$480M$480M$627M$202M-$450M
Net IncomeAfter-tax profit-$12.4B-$12.4B-$1.3B$801M-$867M
Free Cash FlowCash after capex$7.6B$7.6B-$312M$2.8B-$1.0B
Gross MarginGross profit ÷ Revenue+68.1%+68.1%-47.7%+74.6%-15.6%
Operating MarginEBIT ÷ Revenue+94.2%+94.2%-90.6%+20.0%-61.8%
Net MarginNet income ÷ Revenue-25.2%-25.2%-144.6%+17.6%-102.4%
FCF MarginFCF ÷ Revenue+15.5%+15.5%-34.4%+33.8%-119.6%
Rev. Growth (YoY)Latest quarter vs prior year+11.9%+11.9%
EPS Growth (YoY)Latest quarter vs prior year-132.0%-132.0%-4.8%-7.2%-60.0%
Evenly matched — STRK and MSTR and COIN each lead in 2 of 5 comparable metrics.

Valuation Metrics

STRK leads this category, winning 2 of 4 comparable metrics.
MetricSTRK logoSTRKMicroStrategy Inc…MSTR logoMSTRStrategy IncMARA logoMARAMarathon Digital …COIN logoCOINCoinbase Global, …RIOT logoRIOTRiot Platforms, I…
Market CapShares × price$26.2B$62.6B$4.9B$53.1B$9.1B
Enterprise ValueMkt cap + debt − cash$32.2B$68.6B$8.0B$49.7B$9.2B
Trailing P/EPrice ÷ TTM EPS-5.16x-12.32x-3.51x45.20x-12.35x
Forward P/EPrice ÷ next-FY EPS est.1.47x3.50x81.00x
PEG RatioP/E ÷ EPS growth rate0.90x
EV / EBITDAEnterprise value multiple30.59x
Price / SalesMarket cap ÷ Revenue54.96x131.25x5.42x7.40x14.11x
Price / BookPrice ÷ Book value/share0.45x1.08x1.32x3.91x2.87x
Price / FCFMarket cap ÷ FCF21.89x
STRK leads this category, winning 2 of 4 comparable metrics.

Profitability & Efficiency

COIN leads this category, winning 7 of 9 comparable metrics.

COIN delivers a 5.7% return on equity — every $100 of shareholder capital generates $6 in annual profit, vs $-31 for MARA. RIOT carries lower financial leverage with a 0.10x debt-to-equity ratio, signaling a more conservative balance sheet compared to MARA's 1.05x. On the Piotroski fundamental quality scale (0–9), COIN scores 4/9 vs RIOT's 3/9, reflecting mixed financial health.

MetricSTRK logoSTRKMicroStrategy Inc…MSTR logoMSTRStrategy IncMARA logoMARAMarathon Digital …COIN logoCOINCoinbase Global, …RIOT logoRIOTRiot Platforms, I…
ROE (TTM)Return on equity-24.1%-24.1%-30.5%+5.7%-28.8%
ROA (TTM)Return on assets-19.4%-19.4%-17.1%+2.8%-21.5%
ROICReturn on invested capital-9.9%-9.9%-9.0%+5.7%-8.7%
ROCEReturn on capital employed-12.6%-12.6%-12.1%+8.1%-11.0%
Piotroski ScoreFundamental quality 0–933343
Debt / EquityFinancial leverage0.16x0.16x1.05x0.53x0.10x
Net DebtTotal debt minus cash$6.0B$6.0B$3.1B-$3.5B$46M
Cash & Equiv.Liquid assets$2.3B$2.3B$547M$11.3B$234M
Total DebtShort + long-term debt$8.3B$8.3B$3.6B$7.8B$280M
Interest CoverageEBIT ÷ Interest expense9.05x9.05x4.73x16.97x-16.47x
COIN leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

MSTR leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in MSTR five years ago would be worth $32,939 today (with dividends reinvested), compared to $4,651 for MARA. Over the past 12 months, RIOT leads with a +185.4% total return vs MSTR's -54.7%. The 3-year compound annual growth rate (CAGR) favors MSTR at 85.3% vs STRK's 2.7% — a key indicator of consistent wealth creation.

MetricSTRK logoSTRKMicroStrategy Inc…MSTR logoMSTRStrategy IncMARA logoMARAMarathon Digital …COIN logoCOINCoinbase Global, …RIOT logoRIOTRiot Platforms, I…
YTD ReturnYear-to-date-3.5%+19.4%+30.6%-15.0%+70.1%
1-Year ReturnPast 12 months-5.9%-54.7%-9.4%-2.6%+185.4%
3-Year ReturnCumulative with dividends+8.4%+536.5%+38.7%+246.2%+129.6%
5-Year ReturnCumulative with dividends+8.4%+229.4%-53.5%-31.4%-19.6%
10-Year ReturnCumulative with dividends+8.4%+896.8%-50.7%-38.7%+786.6%
CAGR (3Y)Annualised 3-year return+2.7%+85.3%+11.5%+51.3%+31.9%
MSTR leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — STRK and RIOT each lead in 1 of 2 comparable metrics.

STRK is the less volatile stock with a 1.01 beta — it tends to amplify market swings less than RIOT's 3.92 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. RIOT currently trades 98.4% from its 52-week high vs MSTR's 41.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSTRK logoSTRKMicroStrategy Inc…MSTR logoMSTRStrategy IncMARA logoMARAMarathon Digital …COIN logoCOINCoinbase Global, …RIOT logoRIOTRiot Platforms, I…
Beta (5Y)Sensitivity to S&P 5001.01x2.56x3.10x3.13x3.92x
52-Week HighHighest price in past year$129.48$457.22$23.45$444.65$24.47
52-Week LowLowest price in past year$65.60$104.17$6.66$139.36$7.93
% of 52W HighCurrent price vs 52-week peak+60.7%+41.0%+55.2%+45.2%+98.4%
RSI (14)Momentum oscillator 0–10059.762.765.750.775.3
Avg Volume (50D)Average daily shares traded155K18.7M47.5M10.8M18.5M
Evenly matched — STRK and RIOT each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — STRK and RIOT each lead in 1 of 2 comparable metrics.

Analyst consensus: MSTR as "Buy", MARA as "Buy", COIN as "Buy", RIOT as "Buy". Consensus price targets imply 62.1% upside for MSTR (target: $304) vs 13.8% for RIOT (target: $27). For income investors, STRK offers the higher dividend yield at 1.65% vs MSTR's 0.69%.

MetricSTRK logoSTRKMicroStrategy Inc…MSTR logoMSTRStrategy IncMARA logoMARAMarathon Digital …COIN logoCOINCoinbase Global, …RIOT logoRIOTRiot Platforms, I…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$304.00$16.13$239.00$27.42
# AnalystsCovering analysts29193718
Dividend YieldAnnual dividend ÷ price+1.7%+0.7%
Dividend StreakConsecutive years of raises112
Dividend / ShareAnnual DPS$1.30$1.30
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+1.0%+1.5%+0.0%
Evenly matched — STRK and RIOT each lead in 1 of 2 comparable metrics.
Key Takeaway

STRK leads in 1 of 6 categories (Valuation Metrics). COIN leads in 1 (Profitability & Efficiency). 3 tied.

Best OverallMicroStrategy Incorporated (STRK)Leads 1 of 6 categories
Loading custom metrics...

STRK vs MSTR vs MARA vs COIN vs RIOT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is STRK or MSTR or MARA or COIN or RIOT a better buy right now?

For growth investors, Riot Platforms, Inc.

(RIOT) is the stronger pick with 71. 9% revenue growth year-over-year, versus 3. 0% for Strategy Inc (MSTR). Coinbase Global, Inc. (COIN) offers the better valuation at 45. 2x trailing P/E (81. 0x forward), making it the more compelling value choice. Analysts rate Strategy Inc (MSTR) a "Buy" — based on 29 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — STRK or MSTR or MARA or COIN or RIOT?

On forward P/E, MicroStrategy Incorporated is actually cheaper at 1.

5x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — STRK or MSTR or MARA or COIN or RIOT?

Over the past 5 years, Strategy Inc (MSTR) delivered a total return of +229.

4%, compared to -53. 5% for Marathon Digital Holdings, Inc. (MARA). Over 10 years, the gap is even starker: MSTR returned +896. 8% versus MARA's -50. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — STRK or MSTR or MARA or COIN or RIOT?

By beta (market sensitivity over 5 years), MicroStrategy Incorporated (STRK) is the lower-risk stock at 1.

01β versus Riot Platforms, Inc. 's 3. 92β — meaning RIOT is approximately 290% more volatile than STRK relative to the S&P 500. On balance sheet safety, Riot Platforms, Inc. (RIOT) carries a lower debt/equity ratio of 10% versus 105% for Marathon Digital Holdings, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — STRK or MSTR or MARA or COIN or RIOT?

By revenue growth (latest reported year), Riot Platforms, Inc.

(RIOT) is pulling ahead at 71. 9% versus 3. 0% for Strategy Inc (MSTR). On earnings-per-share growth, the picture is similar: Coinbase Global, Inc. grew EPS -53. 1% year-over-year, compared to -673. 5% for Riot Platforms, Inc.. Over a 3-year CAGR, STRK leads at -1. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — STRK or MSTR or MARA or COIN or RIOT?

Coinbase Global, Inc.

(COIN) is the more profitable company, earning 17. 6% net margin versus -844. 8% for Strategy Inc — meaning it keeps 17. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: COIN leads at 20. 0% versus -1140. 8% for MSTR. At the gross margin level — before operating expenses — COIN leads at 74. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is STRK or MSTR or MARA or COIN or RIOT more undervalued right now?

On forward earnings alone, MicroStrategy Incorporated (STRK) trades at 1.

5x forward P/E versus 81. 0x for Coinbase Global, Inc. — 79. 5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSTR: 62. 1% to $304. 00.

08

Which pays a better dividend — STRK or MSTR or MARA or COIN or RIOT?

In this comparison, STRK (1.

7% yield), MSTR (0. 7% yield) pay a dividend. MARA, COIN, RIOT do not pay a meaningful dividend and should not be held primarily for income.

09

Is STRK or MSTR or MARA or COIN or RIOT better for a retirement portfolio?

For long-horizon retirement investors, MicroStrategy Incorporated (STRK) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.

01), 1. 7% yield). Marathon Digital Holdings, Inc. (MARA) carries a higher beta of 3. 10 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (STRK: +8. 4%, MARA: -50. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between STRK and MSTR and MARA and COIN and RIOT?

These companies operate in different sectors (STRK (Technology) and MSTR (Technology) and MARA (Financial Services) and COIN (Financial Services) and RIOT (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: STRK is a mid-cap quality compounder stock; MSTR is a mid-cap quality compounder stock; MARA is a small-cap high-growth stock; COIN is a mid-cap quality compounder stock; RIOT is a small-cap high-growth stock. STRK, MSTR pay a dividend while MARA, COIN, RIOT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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STRK

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Revenue Growth>
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(STRK: 11.9% · MSTR: 11.9%)

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