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Stock Comparison

STX vs GOOGL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
STX
Seagate Technology Holdings plc

Computer Hardware

TechnologyNASDAQ • SG
Market Cap$171.50B
5Y Perf.+1382.7%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+455.0%

STX vs GOOGL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
STX logoSTX
GOOGL logoGOOGL
IndustryComputer HardwareInternet Content & Information
Market Cap$171.50B$4.81T
Revenue (TTM)$11.01B$422.57B
Net Income (TTM)$2.38B$160.21B
Gross Margin41.5%60.4%
Operating Margin28.3%32.7%
Forward P/E53.3x29.6x
Total Debt$5.37B$59.29B
Cash & Equiv.$891M$30.71B

STX vs GOOGLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

STX
GOOGL
StockMay 20May 26Return
Seagate Technology … (STX)1001482.7+1382.7%
Alphabet Inc. (GOOGL)100555.0+455.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: STX vs GOOGL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: STX leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and dividend income and shareholder returns. Alphabet Inc. is the stronger pick specifically for valuation and capital efficiency and profitability and margin quality. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
STX
Seagate Technology Holdings plc
The Growth Play

STX carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 38.9%, EPS growth 328.5%, 3Y rev CAGR -7.9%
  • 41.6% 10Y total return vs GOOGL's 10.0%
  • 38.9% revenue growth vs GOOGL's 15.1%
Best for: growth exposure and long-term compounding
GOOGL
Alphabet Inc.
The Income Pick

GOOGL is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 2 yrs, beta 1.26, yield 0.2%
  • Lower volatility, beta 1.26, Low D/E 14.3%, current ratio 2.01x
  • PEG 0.99 vs STX's 4.34
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthSTX logoSTX38.9% revenue growth vs GOOGL's 15.1%
ValueGOOGL logoGOOGLLower P/E (29.6x vs 53.3x), PEG 0.99 vs 4.34
Quality / MarginsGOOGL logoGOOGL37.9% margin vs STX's 21.6%
Stability / SafetyGOOGL logoGOOGLBeta 1.26 vs STX's 2.04
DividendsSTX logoSTX0.4% yield, 1-year raise streak, vs GOOGL's 0.2%
Momentum (1Y)STX logoSTX+7.4% vs GOOGL's +144.2%
Efficiency (ROA)STX logoSTX27.9% ROA vs GOOGL's 27.4%, ROIC 41.4% vs 25.1%

STX vs GOOGL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

STXSeagate Technology Holdings plc

Segment breakdown not available.

GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

STX vs GOOGL — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLSTXLAGGINGGOOGL

Income & Cash Flow (Last 12 Months)

Evenly matched — STX and GOOGL each lead in 3 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 38.4x STX's $11.0B. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to STX's 21.6%. On growth, STX holds the edge at +44.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSTX logoSTXSeagate Technolog…GOOGL logoGOOGLAlphabet Inc.
RevenueTrailing 12 months$11.0B$422.6B
EBITDAEarnings before interest/tax$3.4B$161.3B
Net IncomeAfter-tax profit$2.4B$160.2B
Free Cash FlowCash after capex$2.6B$73.3B
Gross MarginGross profit ÷ Revenue+41.5%+60.4%
Operating MarginEBIT ÷ Revenue+28.3%+32.7%
Net MarginNet income ÷ Revenue+21.6%+37.9%
FCF MarginFCF ÷ Revenue+23.9%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year+44.1%+21.8%
EPS Growth (YoY)Latest quarter vs prior year+108.3%+81.9%
Evenly matched — STX and GOOGL each lead in 3 of 6 comparable metrics.

Valuation Metrics

GOOGL leads this category, winning 6 of 6 comparable metrics.

At 36.8x trailing earnings, GOOGL trades at a 68% valuation discount to STX's 116.2x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.23x vs STX's 9.44x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSTX logoSTXSeagate Technolog…GOOGL logoGOOGLAlphabet Inc.
Market CapShares × price$171.5B$4.81T
Enterprise ValueMkt cap + debt − cash$176.0B$4.84T
Trailing P/EPrice ÷ TTM EPS116.16x36.80x
Forward P/EPrice ÷ next-FY EPS est.53.34x29.60x
PEG RatioP/E ÷ EPS growth rate9.44x1.23x
EV / EBITDAEnterprise value multiple82.19x32.21x
Price / SalesMarket cap ÷ Revenue18.85x11.94x
Price / BookPrice ÷ Book value/share11.72x
Price / FCFMarket cap ÷ FCF209.65x65.69x
GOOGL leads this category, winning 6 of 6 comparable metrics.

Profitability & Efficiency

STX leads this category, winning 6 of 7 comparable metrics.

STX delivers a 9.2% return on equity — every $100 of shareholder capital generates $9 in annual profit, vs $39 for GOOGL.

MetricSTX logoSTXSeagate Technolog…GOOGL logoGOOGLAlphabet Inc.
ROE (TTM)Return on equity+9.2%+39.0%
ROA (TTM)Return on assets+27.9%+27.4%
ROICReturn on invested capital+41.4%+25.1%
ROCEReturn on capital employed+37.7%+30.3%
Piotroski ScoreFundamental quality 0–977
Debt / EquityFinancial leverage0.14x
Net DebtTotal debt minus cash$4.5B$28.6B
Cash & Equiv.Liquid assets$891M$30.7B
Total DebtShort + long-term debt$5.4B$59.3B
Interest CoverageEBIT ÷ Interest expense10.54x392.15x
STX leads this category, winning 6 of 7 comparable metrics.

Total Returns (Dividends Reinvested)

STX leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in STX five years ago would be worth $88,957 today (with dividends reinvested), compared to $34,180 for GOOGL. Over the past 12 months, STX leads with a +740.6% total return vs GOOGL's +144.2%. The 3-year compound annual growth rate (CAGR) favors STX at 141.7% vs GOOGL's 54.8% — a key indicator of consistent wealth creation.

MetricSTX logoSTXSeagate Technolog…GOOGL logoGOOGLAlphabet Inc.
YTD ReturnYear-to-date+173.8%+26.3%
1-Year ReturnPast 12 months+740.6%+144.2%
3-Year ReturnCumulative with dividends+1312.3%+270.7%
5-Year ReturnCumulative with dividends+789.6%+241.8%
10-Year ReturnCumulative with dividends+4164.7%+1001.7%
CAGR (3Y)Annualised 3-year return+141.7%+54.8%
STX leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

GOOGL leads this category, winning 2 of 2 comparable metrics.

GOOGL is the less volatile stock with a 1.26 beta — it tends to amplify market swings less than STX's 2.04 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.

MetricSTX logoSTXSeagate Technolog…GOOGL logoGOOGLAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5002.04x1.26x
52-Week HighHighest price in past year$792.01$399.85
52-Week LowLowest price in past year$91.92$147.84
% of 52W HighCurrent price vs 52-week peak+99.3%+99.5%
RSI (14)Momentum oscillator 0–10086.481.4
Avg Volume (50D)Average daily shares traded3.9M28.4M
GOOGL leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — STX and GOOGL each lead in 1 of 2 comparable metrics.

Wall Street rates STX as "Buy" and GOOGL as "Buy". Consensus price targets imply 2.1% upside for GOOGL (target: $406) vs -20.7% for STX (target: $624). For income investors, STX offers the higher dividend yield at 0.35% vs GOOGL's 0.21%.

MetricSTX logoSTXSeagate Technolog…GOOGL logoGOOGLAlphabet Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$623.71$406.28
# AnalystsCovering analysts5282
Dividend YieldAnnual dividend ÷ price+0.4%+0.2%
Dividend StreakConsecutive years of raises12
Dividend / ShareAnnual DPS$2.76$0.82
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.9%
Evenly matched — STX and GOOGL each lead in 1 of 2 comparable metrics.
Key Takeaway

GOOGL leads in 2 of 6 categories (Valuation Metrics, Risk & Volatility). STX leads in 2 (Profitability & Efficiency, Total Returns). 2 tied.

Best OverallSeagate Technology Holdings… (STX)Leads 2 of 6 categories
Loading custom metrics...

STX vs GOOGL: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is STX or GOOGL a better buy right now?

For growth investors, Seagate Technology Holdings plc (STX) is the stronger pick with 38.

9% revenue growth year-over-year, versus 15. 1% for Alphabet Inc. (GOOGL). Alphabet Inc. (GOOGL) offers the better valuation at 36. 8x trailing P/E (29. 6x forward), making it the more compelling value choice. Analysts rate Seagate Technology Holdings plc (STX) a "Buy" — based on 52 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — STX or GOOGL?

On trailing P/E, Alphabet Inc.

(GOOGL) is the cheapest at 36. 8x versus Seagate Technology Holdings plc at 116. 2x. On forward P/E, Alphabet Inc. is actually cheaper at 29. 6x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 99x versus Seagate Technology Holdings plc's 4. 34x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — STX or GOOGL?

Over the past 5 years, Seagate Technology Holdings plc (STX) delivered a total return of +789.

6%, compared to +241. 8% for Alphabet Inc. (GOOGL). Over 10 years, the gap is even starker: STX returned +41. 6% versus GOOGL's +1002%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — STX or GOOGL?

By beta (market sensitivity over 5 years), Alphabet Inc.

(GOOGL) is the lower-risk stock at 1. 26β versus Seagate Technology Holdings plc's 2. 04β — meaning STX is approximately 62% more volatile than GOOGL relative to the S&P 500.

05

Which is growing faster — STX or GOOGL?

By revenue growth (latest reported year), Seagate Technology Holdings plc (STX) is pulling ahead at 38.

9% versus 15. 1% for Alphabet Inc. (GOOGL). On earnings-per-share growth, the picture is similar: Seagate Technology Holdings plc grew EPS 328. 5% year-over-year, compared to 34. 5% for Alphabet Inc.. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — STX or GOOGL?

Alphabet Inc.

(GOOGL) is the more profitable company, earning 32. 8% net margin versus 16. 1% for Seagate Technology Holdings plc — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOGL leads at 32. 1% versus 20. 8% for STX. At the gross margin level — before operating expenses — GOOGL leads at 59. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is STX or GOOGL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 99x versus Seagate Technology Holdings plc's 4. 34x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Alphabet Inc. (GOOGL) trades at 29. 6x forward P/E versus 53. 3x for Seagate Technology Holdings plc — 23. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GOOGL: 2. 1% to $406. 28.

08

Which pays a better dividend — STX or GOOGL?

All stocks in this comparison pay dividends.

Seagate Technology Holdings plc (STX) offers the highest yield at 0. 4%, versus 0. 2% for Alphabet Inc. (GOOGL).

09

Is STX or GOOGL better for a retirement portfolio?

For long-horizon retirement investors, Alphabet Inc.

(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +1002% 10Y return). Seagate Technology Holdings plc (STX) carries a higher beta of 2. 04 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GOOGL: +1002%, STX: +41. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between STX and GOOGL?

These companies operate in different sectors (STX (Technology) and GOOGL (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

STX

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 22%
  • Net Margin > 12%
Run This Screen
Stocks Like

GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform STX and GOOGL on the metrics below

Revenue Growth>
%
(STX: 44.1% · GOOGL: 21.8%)
Net Margin>
%
(STX: 21.6% · GOOGL: 37.9%)
P/E Ratio<
x
(STX: 116.2x · GOOGL: 36.8x)

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