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Stock Comparison

THRY vs HUBS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
THRY
Thryv Holdings, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$164M
5Y Perf.-39.3%
HUBS
HubSpot, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$12.58B
5Y Perf.+22.2%

THRY vs HUBS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
THRY logoTHRY
HUBS logoHUBS
IndustryInternet Content & InformationSoftware - Application
Market Cap$164M$12.58B
Revenue (TTM)$771M$3.30B
Net Income (TTM)$14M$100M
Gross Margin67.8%83.7%
Operating Margin7.6%1.9%
Forward P/E33.8x19.6x
Total Debt$257M$485M
Cash & Equiv.$11M$882M

THRY vs HUBSLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

THRY
HUBS
StockMay 20May 26Return
Thryv Holdings, Inc. (THRY)10060.7-39.3%
HubSpot, Inc. (HUBS)100122.2+22.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: THRY vs HUBS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HUBS leads in 6 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
THRY
Thryv Holdings, Inc.
The Specific-Use Pick

In this particular matchup, THRY is outpaced on most metrics by others in the set.

Best for: communication services exposure
HUBS
HubSpot, Inc.
The Income Pick

HUBS carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • beta 1.18
  • Rev growth 19.2%, EPS growth 8.6%, 3Y rev CAGR 21.8%
  • 469.1% 10Y total return vs THRY's -57.5%
Best for: income & stability and growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthHUBS logoHUBS19.2% revenue growth vs THRY's -4.7%
ValueHUBS logoHUBSLower P/E (19.6x vs 33.8x)
Quality / MarginsHUBS logoHUBS3.0% margin vs THRY's 1.9%
Stability / SafetyHUBS logoHUBSBeta 1.18 vs THRY's 2.31, lower leverage
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)HUBS logoHUBS-62.0% vs THRY's -72.2%
Efficiency (ROA)HUBS logoHUBS2.7% ROA vs THRY's 2.1%, ROIC 0.4% vs 13.6%

THRY vs HUBS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

THRYThryv Holdings, Inc.
FY 2025
Software As A Service
58.7%$461M
Marketing Services
41.3%$324M
HUBSHubSpot, Inc.
FY 2025
Subscription and Circulation
97.8%$3.1B
Service
2.2%$67M

THRY vs HUBS — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHUBSLAGGINGTHRY

Income & Cash Flow (Last 12 Months)

HUBS leads this category, winning 5 of 6 comparable metrics.

HUBS is the larger business by revenue, generating $3.3B annually — 4.3x THRY's $771M. Profitability is closely matched — net margins range from 3.0% (HUBS) to 1.9% (THRY). On growth, HUBS holds the edge at +23.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTHRY logoTHRYThryv Holdings, I…HUBS logoHUBSHubSpot, Inc.
RevenueTrailing 12 months$771M$3.3B
EBITDAEarnings before interest/tax$86M$166M
Net IncomeAfter-tax profit$14M$100M
Free Cash FlowCash after capex$68M$712M
Gross MarginGross profit ÷ Revenue+67.8%+83.7%
Operating MarginEBIT ÷ Revenue+7.6%+1.9%
Net MarginNet income ÷ Revenue+1.9%+3.0%
FCF MarginFCF ÷ Revenue+8.8%+21.6%
Rev. Growth (YoY)Latest quarter vs prior year-7.5%+23.4%
EPS Growth (YoY)Latest quarter vs prior year+145.5%+2.5%
HUBS leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

THRY leads this category, winning 4 of 6 comparable metrics.

At 284.1x trailing earnings, HUBS trades at a 47% valuation discount to THRY's 539.1x P/E. On an enterprise value basis, THRY's 3.3x EV/EBITDA is more attractive than HUBS's 69.2x.

MetricTHRY logoTHRYThryv Holdings, I…HUBS logoHUBSHubSpot, Inc.
Market CapShares × price$164M$12.6B
Enterprise ValueMkt cap + debt − cash$410M$12.2B
Trailing P/EPrice ÷ TTM EPS539.13x284.08x
Forward P/EPrice ÷ next-FY EPS est.33.82x19.61x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple3.30x69.24x
Price / SalesMarket cap ÷ Revenue0.21x4.02x
Price / BookPrice ÷ Book value/share0.76x6.29x
Price / FCFMarket cap ÷ FCF5.28x17.77x
THRY leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

HUBS leads this category, winning 5 of 9 comparable metrics.

THRY delivers a 6.6% return on equity — every $100 of shareholder capital generates $7 in annual profit, vs $5 for HUBS. HUBS carries lower financial leverage with a 0.23x debt-to-equity ratio, signaling a more conservative balance sheet compared to THRY's 1.18x. On the Piotroski fundamental quality scale (0–9), HUBS scores 6/9 vs THRY's 5/9, reflecting solid financial health.

MetricTHRY logoTHRYThryv Holdings, I…HUBS logoHUBSHubSpot, Inc.
ROE (TTM)Return on equity+6.6%+5.0%
ROA (TTM)Return on assets+2.1%+2.7%
ROICReturn on invested capital+13.6%+0.4%
ROCEReturn on capital employed+16.6%+0.5%
Piotroski ScoreFundamental quality 0–956
Debt / EquityFinancial leverage1.18x0.23x
Net DebtTotal debt minus cash$246M-$397M
Cash & Equiv.Liquid assets$11M$882M
Total DebtShort + long-term debt$257M$485M
Interest CoverageEBIT ÷ Interest expense2.78x4753.07x
HUBS leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HUBS leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in HUBS five years ago would be worth $4,794 today (with dividends reinvested), compared to $1,374 for THRY. Over the past 12 months, HUBS leads with a -62.0% total return vs THRY's -72.2%. The 3-year compound annual growth rate (CAGR) favors HUBS at -18.1% vs THRY's -43.4% — a key indicator of consistent wealth creation.

MetricTHRY logoTHRYThryv Holdings, I…HUBS logoHUBSHubSpot, Inc.
YTD ReturnYear-to-date-34.4%-36.1%
1-Year ReturnPast 12 months-72.2%-62.0%
3-Year ReturnCumulative with dividends-81.9%-45.1%
5-Year ReturnCumulative with dividends-86.3%-52.1%
10-Year ReturnCumulative with dividends-57.5%+469.1%
CAGR (3Y)Annualised 3-year return-43.4%-18.1%
HUBS leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

HUBS leads this category, winning 2 of 2 comparable metrics.

HUBS is the less volatile stock with a 1.18 beta — it tends to amplify market swings less than THRY's 2.31 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HUBS currently trades 35.8% from its 52-week high vs THRY's 24.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTHRY logoTHRYThryv Holdings, I…HUBS logoHUBSHubSpot, Inc.
Beta (5Y)Sensitivity to S&P 5002.31x1.18x
52-Week HighHighest price in past year$15.49$682.57
52-Week LowLowest price in past year$1.91$187.45
% of 52W HighCurrent price vs 52-week peak+24.0%+35.8%
RSI (14)Momentum oscillator 0–10056.451.1
Avg Volume (50D)Average daily shares traded1.2M1.5M
HUBS leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates THRY as "Buy" and HUBS as "Buy". Consensus price targets imply 74.7% upside for THRY (target: $7) vs 47.7% for HUBS (target: $361).

MetricTHRY logoTHRYThryv Holdings, I…HUBS logoHUBSHubSpot, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$6.50$360.89
# AnalystsCovering analysts647
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+3.0%+4.0%
Insufficient data to determine a leader in this category.
Key Takeaway

HUBS leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). THRY leads in 1 (Valuation Metrics).

Best OverallHubSpot, Inc. (HUBS)Leads 4 of 6 categories
Loading custom metrics...

THRY vs HUBS: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is THRY or HUBS a better buy right now?

For growth investors, HubSpot, Inc.

(HUBS) is the stronger pick with 19. 2% revenue growth year-over-year, versus -4. 7% for Thryv Holdings, Inc. (THRY). HubSpot, Inc. (HUBS) offers the better valuation at 284. 1x trailing P/E (19. 6x forward), making it the more compelling value choice. Analysts rate Thryv Holdings, Inc. (THRY) a "Buy" — based on 6 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — THRY or HUBS?

On trailing P/E, HubSpot, Inc.

(HUBS) is the cheapest at 284. 1x versus Thryv Holdings, Inc. at 539. 1x. On forward P/E, HubSpot, Inc. is actually cheaper at 19. 6x.

03

Which is the better long-term investment — THRY or HUBS?

Over the past 5 years, HubSpot, Inc.

(HUBS) delivered a total return of -52. 1%, compared to -86. 3% for Thryv Holdings, Inc. (THRY). Over 10 years, the gap is even starker: HUBS returned +469. 1% versus THRY's -57. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — THRY or HUBS?

By beta (market sensitivity over 5 years), HubSpot, Inc.

(HUBS) is the lower-risk stock at 1. 18β versus Thryv Holdings, Inc. 's 2. 31β — meaning THRY is approximately 95% more volatile than HUBS relative to the S&P 500. On balance sheet safety, HubSpot, Inc. (HUBS) carries a lower debt/equity ratio of 23% versus 118% for Thryv Holdings, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — THRY or HUBS?

By revenue growth (latest reported year), HubSpot, Inc.

(HUBS) is pulling ahead at 19. 2% versus -4. 7% for Thryv Holdings, Inc. (THRY). On earnings-per-share growth, the picture is similar: HubSpot, Inc. grew EPS 863. 0% year-over-year, compared to 100. 3% for Thryv Holdings, Inc.. Over a 3-year CAGR, HUBS leads at 21. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — THRY or HUBS?

HubSpot, Inc.

(HUBS) is the more profitable company, earning 1. 5% net margin versus 0. 0% for Thryv Holdings, Inc. — meaning it keeps 1. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: THRY leads at 10. 8% versus 0. 4% for HUBS. At the gross margin level — before operating expenses — HUBS leads at 83. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is THRY or HUBS more undervalued right now?

On forward earnings alone, HubSpot, Inc.

(HUBS) trades at 19. 6x forward P/E versus 33. 8x for Thryv Holdings, Inc. — 14. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for THRY: 74. 7% to $6. 50.

08

Which pays a better dividend — THRY or HUBS?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

09

Is THRY or HUBS better for a retirement portfolio?

For long-horizon retirement investors, HubSpot, Inc.

(HUBS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 18), +469. 1% 10Y return). Thryv Holdings, Inc. (THRY) carries a higher beta of 2. 31 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (HUBS: +469. 1%, THRY: -57. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between THRY and HUBS?

These companies operate in different sectors (THRY (Communication Services) and HUBS (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: THRY is a small-cap quality compounder stock; HUBS is a mid-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

THRY

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 40%
Run This Screen
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HUBS

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 11%
  • Gross Margin > 50%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform THRY and HUBS on the metrics below

Revenue Growth>
%
(THRY: -7.5% · HUBS: 23.4%)
P/E Ratio<
x
(THRY: 539.1x · HUBS: 284.1x)

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