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Stock Comparison

TOUR vs HTHT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TOUR
Tuniu Corporation

Travel Services

Consumer CyclicalNASDAQ • CN
Market Cap$22M
5Y Perf.-39.5%
HTHT
H World Group Limited

Travel Lodging

Consumer CyclicalNASDAQ • CN
Market Cap$16.00B
5Y Perf.+44.3%

TOUR vs HTHT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TOUR logoTOUR
HTHT logoHTHT
IndustryTravel ServicesTravel Lodging
Market Cap$22M$16.00B
Revenue (TTM)$541M$25.22B
Net Income (TTM)$30M$5.06B
Gross Margin64.1%39.4%
Operating Margin2.4%26.1%
Forward P/E5.1x2.7x
Total Debt$111M$36.09B
Cash & Equiv.$218M$10.54B

TOUR vs HTHTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TOUR
HTHT
StockMay 20May 26Return
Tuniu Corporation (TOUR)10060.5-39.5%
H World Group Limit… (HTHT)100144.3+44.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: TOUR vs HTHT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HTHT leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Tuniu Corporation is the stronger pick specifically for growth and revenue expansion and dividend income and shareholder returns. As sector peers, any of these can serve as alternatives in the same allocation.
TOUR
Tuniu Corporation
The Growth Play

TOUR is the clearest fit if your priority is growth exposure and sleep-well-at-night.

  • Rev growth 9.5%, EPS growth -57.8%, 3Y rev CAGR 45.2%
  • Lower volatility, beta 0.88, Low D/E 11.6%, current ratio 2.04x
  • Beta 0.88, yield 19.0%, current ratio 2.04x
Best for: growth exposure and sleep-well-at-night
HTHT
H World Group Limited
The Income Pick

HTHT carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 2 yrs, beta 0.55, yield 3.5%
  • 5.4% 10Y total return vs TOUR's -92.4%
  • Lower P/E (2.7x vs 5.1x)
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthTOUR logoTOUR9.5% revenue growth vs HTHT's 3.0%
ValueHTHT logoHTHTLower P/E (2.7x vs 5.1x)
Quality / MarginsHTHT logoHTHT20.1% margin vs TOUR's 5.6%
Stability / SafetyHTHT logoHTHTBeta 0.55 vs TOUR's 0.88
DividendsTOUR logoTOUR19.0% yield, vs HTHT's 3.5%
Momentum (1Y)HTHT logoHTHT+43.5% vs TOUR's -24.7%
Efficiency (ROA)HTHT logoHTHT8.0% ROA vs TOUR's 1.6%, ROIC 11.9% vs 1.1%

TOUR vs HTHT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TOURTuniu Corporation
FY 2025
Advertising Service
97.2%$29M
Financial Services
2.8%$853,000
HTHTH World Group Limited
FY 2024
Leased And Owned Hotels
29.3%$13.8B
Room Revenues
25.0%$11.8B
Manachised And Franchised Hotels
20.1%$9.5B
Central Reservation System Usage Fees Other System Maintenance And Support Fees
7.0%$3.3B
On Going Management And Service Fees
7.0%$3.3B
Reimbursements For Hotel Manager Fees
3.7%$1.8B
Food and Beverage Revenues
2.8%$1.3B
Other (4)
5.0%$2.4B

TOUR vs HTHT — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHTHTLAGGINGTOUR

Income & Cash Flow (Last 12 Months)

HTHT leads this category, winning 4 of 6 comparable metrics.

HTHT is the larger business by revenue, generating $25.2B annually — 46.6x TOUR's $541M. HTHT is the more profitable business, keeping 20.1% of every revenue dollar as net income compared to TOUR's 5.6%. On growth, TOUR holds the edge at +15.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTOUR logoTOURTuniu CorporationHTHT logoHTHTH World Group Lim…
RevenueTrailing 12 months$541M$25.2B
EBITDAEarnings before interest/tax$24M$7.8B
Net IncomeAfter-tax profit$30M$5.1B
Free Cash FlowCash after capex$0$7.5B
Gross MarginGross profit ÷ Revenue+64.1%+39.4%
Operating MarginEBIT ÷ Revenue+2.4%+26.1%
Net MarginNet income ÷ Revenue+5.6%+20.1%
FCF MarginFCF ÷ Revenue-20.7%+29.6%
Rev. Growth (YoY)Latest quarter vs prior year+15.3%+6.8%
EPS Growth (YoY)Latest quarter vs prior year0.0%+21.5%
HTHT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

TOUR leads this category, winning 4 of 4 comparable metrics.

At 5.1x trailing earnings, TOUR trades at a 76% valuation discount to HTHT's 21.3x P/E. On an enterprise value basis, TOUR's 4.7x EV/EBITDA is more attractive than HTHT's 18.1x.

MetricTOUR logoTOURTuniu CorporationHTHT logoHTHTH World Group Lim…
Market CapShares × price$22M$16.0B
Enterprise ValueMkt cap + debt − cash$7M$19.7B
Trailing P/EPrice ÷ TTM EPS5.08x21.33x
Forward P/EPrice ÷ next-FY EPS est.2.73x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple4.66x18.15x
Price / SalesMarket cap ÷ Revenue0.27x4.43x
Price / BookPrice ÷ Book value/share0.16x8.33x
Price / FCFMarket cap ÷ FCF14.87x
TOUR leads this category, winning 4 of 4 comparable metrics.

Profitability & Efficiency

HTHT leads this category, winning 6 of 9 comparable metrics.

HTHT delivers a 42.3% return on equity — every $100 of shareholder capital generates $42 in annual profit, vs $3 for TOUR. TOUR carries lower financial leverage with a 0.12x debt-to-equity ratio, signaling a more conservative balance sheet compared to HTHT's 2.78x. On the Piotroski fundamental quality scale (0–9), HTHT scores 6/9 vs TOUR's 4/9, reflecting solid financial health.

MetricTOUR logoTOURTuniu CorporationHTHT logoHTHTH World Group Lim…
ROE (TTM)Return on equity+3.0%+42.3%
ROA (TTM)Return on assets+1.6%+8.0%
ROICReturn on invested capital+1.1%+11.9%
ROCEReturn on capital employed+1.0%+13.2%
Piotroski ScoreFundamental quality 0–946
Debt / EquityFinancial leverage0.12x2.78x
Net DebtTotal debt minus cash-$106M$25.6B
Cash & Equiv.Liquid assets$218M$10.5B
Total DebtShort + long-term debt$111M$36.1B
Interest CoverageEBIT ÷ Interest expense9.63x22.13x
HTHT leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HTHT leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in HTHT five years ago would be worth $9,758 today (with dividends reinvested), compared to $3,119 for TOUR. Over the past 12 months, HTHT leads with a +43.5% total return vs TOUR's -24.7%. The 3-year compound annual growth rate (CAGR) favors HTHT at 7.5% vs TOUR's -24.5% — a key indicator of consistent wealth creation.

MetricTOUR logoTOURTuniu CorporationHTHT logoHTHTH World Group Lim…
YTD ReturnYear-to-date+1.7%+7.1%
1-Year ReturnPast 12 months-24.7%+43.5%
3-Year ReturnCumulative with dividends-56.9%+24.4%
5-Year ReturnCumulative with dividends-68.8%-2.4%
10-Year ReturnCumulative with dividends-92.4%+543.3%
CAGR (3Y)Annualised 3-year return-24.5%+7.5%
HTHT leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

HTHT leads this category, winning 2 of 2 comparable metrics.

HTHT is the less volatile stock with a 0.55 beta — it tends to amplify market swings less than TOUR's 0.88 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HTHT currently trades 86.2% from its 52-week high vs TOUR's 59.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTOUR logoTOURTuniu CorporationHTHT logoHTHTH World Group Lim…
Beta (5Y)Sensitivity to S&P 5000.88x0.55x
52-Week HighHighest price in past year$10.10$56.64
52-Week LowLowest price in past year$0.68$30.41
% of 52W HighCurrent price vs 52-week peak+59.8%+86.2%
RSI (14)Momentum oscillator 0–10039.939.7
Avg Volume (50D)Average daily shares traded27K1.7M
HTHT leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — TOUR and HTHT each lead in 1 of 2 comparable metrics.

For income investors, TOUR offers the higher dividend yield at 18.99% vs HTHT's 3.52%.

MetricTOUR logoTOURTuniu CorporationHTHT logoHTHTH World Group Lim…
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$62.40
# AnalystsCovering analysts19
Dividend YieldAnnual dividend ÷ price+19.0%+3.5%
Dividend StreakConsecutive years of raises02
Dividend / ShareAnnual DPS$7.82$11.70
Buyback YieldShare repurchases ÷ mkt cap+33.5%+0.7%
Evenly matched — TOUR and HTHT each lead in 1 of 2 comparable metrics.
Key Takeaway

HTHT leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). TOUR leads in 1 (Valuation Metrics). 1 tied.

Best OverallH World Group Limited (HTHT)Leads 4 of 6 categories
Loading custom metrics...

TOUR vs HTHT: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is TOUR or HTHT a better buy right now?

For growth investors, Tuniu Corporation (TOUR) is the stronger pick with 9.

5% revenue growth year-over-year, versus 3. 0% for H World Group Limited (HTHT). Tuniu Corporation (TOUR) offers the better valuation at 5. 1x trailing P/E, making it the more compelling value choice. Analysts rate H World Group Limited (HTHT) a "Buy" — based on 19 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TOUR or HTHT?

On trailing P/E, Tuniu Corporation (TOUR) is the cheapest at 5.

1x versus H World Group Limited at 21. 3x.

03

Which is the better long-term investment — TOUR or HTHT?

Over the past 5 years, H World Group Limited (HTHT) delivered a total return of -2.

4%, compared to -68. 8% for Tuniu Corporation (TOUR). Over 10 years, the gap is even starker: HTHT returned +543. 3% versus TOUR's -92. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TOUR or HTHT?

By beta (market sensitivity over 5 years), H World Group Limited (HTHT) is the lower-risk stock at 0.

55β versus Tuniu Corporation's 0. 88β — meaning TOUR is approximately 61% more volatile than HTHT relative to the S&P 500. On balance sheet safety, Tuniu Corporation (TOUR) carries a lower debt/equity ratio of 12% versus 3% for H World Group Limited — giving it more financial flexibility in a downturn.

05

Which is growing faster — TOUR or HTHT?

By revenue growth (latest reported year), Tuniu Corporation (TOUR) is pulling ahead at 9.

5% versus 3. 0% for H World Group Limited (HTHT). On earnings-per-share growth, the picture is similar: H World Group Limited grew EPS 62. 5% year-over-year, compared to -57. 8% for Tuniu Corporation. Over a 3-year CAGR, TOUR leads at 45. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TOUR or HTHT?

H World Group Limited (HTHT) is the more profitable company, earning 20.

1% net margin versus 5. 4% for Tuniu Corporation — meaning it keeps 20. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HTHT leads at 25. 4% versus 1. 8% for TOUR. At the gross margin level — before operating expenses — TOUR leads at 58. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Which pays a better dividend — TOUR or HTHT?

All stocks in this comparison pay dividends.

Tuniu Corporation (TOUR) offers the highest yield at 19. 0%, versus 3. 5% for H World Group Limited (HTHT).

08

Is TOUR or HTHT better for a retirement portfolio?

For long-horizon retirement investors, H World Group Limited (HTHT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

55), 3. 5% yield, +543. 3% 10Y return). Both have compounded well over 10 years (HTHT: +543. 3%, TOUR: -92. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between TOUR and HTHT?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: TOUR is a small-cap deep-value stock; HTHT is a mid-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

TOUR

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 5%
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HTHT

Dividend Mega-Cap Quality

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 12%
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Beat Both

Find stocks that outperform TOUR and HTHT on the metrics below

Revenue Growth>
%
(TOUR: 15.3% · HTHT: 6.8%)
Net Margin>
%
(TOUR: 5.6% · HTHT: 20.1%)
P/E Ratio<
x
(TOUR: 5.1x · HTHT: 21.3x)

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