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TPB vs WMT vs TGT vs STG vs AMZN

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TPB
Turning Point Brands, Inc.

Tobacco

Consumer DefensiveNYSE • US
Market Cap$1.81B
5Y Perf.+289.4%
WMT
Walmart Inc.

Specialty Retail

Consumer DefensiveNYSE • US
Market Cap$1.04T
5Y Perf.+215.3%
TGT
Target Corporation

Discount Stores

Consumer DefensiveNYSE • US
Market Cap$57.06B
5Y Perf.+2.4%
STG
Sunlands Technology Group

Education & Training Services

Consumer DefensiveNYSE • CN
Market Cap$44M
5Y Perf.-83.0%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.93T
5Y Perf.+123.3%

TPB vs WMT vs TGT vs STG vs AMZN — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TPB logoTPB
WMT logoWMT
TGT logoTGT
STG logoSTG
AMZN logoAMZN
IndustryTobaccoSpecialty RetailDiscount StoresEducation & Training ServicesSpecialty Retail
Market Cap$1.81B$1.04T$57.06B$44M$2.93T
Revenue (TTM)$481M$703.06B$106.25B$2.03B$742.78B
Net Income (TTM)$58M$22.91B$4.04B$385M$90.80B
Gross Margin56.8%24.9%27.3%86.0%50.6%
Operating Margin17.6%4.1%5.3%19.2%11.5%
Forward P/E39.0x44.8x15.7x0.9x31.4x
Total Debt$309M$67.09B$5.59B$187M$152.99B
Cash & Equiv.$223M$10.73B$5.49B$507M$86.81B

TPB vs WMT vs TGT vs STG vs AMZNLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TPB
WMT
TGT
STG
AMZN
StockMay 20May 26Return
Turning Point Brand… (TPB)100389.4+289.4%
Walmart Inc. (WMT)100315.3+215.3%
Target Corporation (TGT)100102.4+2.4%
Sunlands Technology… (STG)10017.0-83.0%
Amazon.com, Inc. (AMZN)100223.3+123.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: TPB vs WMT vs TGT vs STG vs AMZN

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: STG leads in 3 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Turning Point Brands, Inc. is the stronger pick specifically for growth and revenue expansion. WMT, TGT, and AMZN also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
TPB
Turning Point Brands, Inc.
The Growth Play

TPB is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 28.4%, EPS growth 45.3%, 3Y rev CAGR 13.0%
  • 8.4% 10Y total return vs WMT's 5.0%
  • Beta 0.52, yield 0.3%, current ratio 5.56x
  • 28.4% revenue growth vs STG's -7.8%
Best for: growth exposure and long-term compounding
WMT
Walmart Inc.
The Income Pick

WMT ranks third and is worth considering specifically for income & stability.

  • Dividend streak 37 yrs, beta 0.11, yield 0.7%
  • Beta 0.11 vs AMZN's 1.50
Best for: income & stability
TGT
Target Corporation
The Income Pick

TGT is the clearest fit if your priority is dividends.

  • 3.6% yield, 22-year raise streak, vs WMT's 0.7%, (2 stocks pay no dividend)
Best for: dividends
STG
Sunlands Technology Group
The Defensive Pick

STG carries the broadest edge in this set and is the clearest fit for sleep-well-at-night.

  • Lower volatility, beta 0.76, Low D/E 31.2%, current ratio 1.10x
  • Lower P/E (0.9x vs 15.7x)
  • 18.9% margin vs WMT's 3.3%
  • 18.1% ROA vs TGT's 6.9%, ROIC 447.4% vs 16.7%
Best for: sleep-well-at-night
AMZN
Amazon.com, Inc.
The Value Pick

AMZN is the clearest fit if your priority is valuation efficiency.

  • PEG 1.12 vs WMT's 4.07
  • +42.0% vs STG's -39.8%
Best for: valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthTPB logoTPB28.4% revenue growth vs STG's -7.8%
ValueSTG logoSTGLower P/E (0.9x vs 15.7x)
Quality / MarginsSTG logoSTG18.9% margin vs WMT's 3.3%
Stability / SafetyWMT logoWMTBeta 0.11 vs AMZN's 1.50
DividendsTGT logoTGT3.6% yield, 22-year raise streak, vs WMT's 0.7%, (2 stocks pay no dividend)
Momentum (1Y)AMZN logoAMZN+42.0% vs STG's -39.8%
Efficiency (ROA)STG logoSTG18.1% ROA vs TGT's 6.9%, ROIC 447.4% vs 16.7%

TPB vs WMT vs TGT vs STG vs AMZN — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TPBTurning Point Brands, Inc.
FY 2023
Zig-Zag Products
55.5%$180M
Stoker's Products
44.5%$145M
WMTWalmart Inc.
FY 2025
Walmart U S
68.6%$462.4B
Walmart International
18.1%$121.9B
Sams Club
13.4%$90.2B
TGTTarget Corporation
FY 2024
Food and Beverage
22.4%$23.8B
Beauty and Household Essentials
17.5%$18.6B
Home Furnishings and Decor
15.7%$16.7B
Apparel and Accessories
15.5%$16.5B
Hardlines
14.8%$15.8B
Beauty
12.4%$13.2B
Advertising Revenue
0.6%$649M
Other (3)
1.2%$1.3B
STGSunlands Technology Group
FY 2024
Sales of products
85.5%$245M
Other Revenue
14.5%$42M
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B

TPB vs WMT vs TGT vs STG vs AMZN — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLSTGLAGGINGAMZN

Income & Cash Flow (Last 12 Months)

STG leads this category, winning 4 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 1544.5x TPB's $481M. STG is the more profitable business, keeping 18.9% of every revenue dollar as net income compared to WMT's 3.3%. On growth, TPB holds the edge at +16.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTPB logoTPBTurning Point Bra…WMT logoWMTWalmart Inc.TGT logoTGTTarget CorporationSTG logoSTGSunlands Technolo…AMZN logoAMZNAmazon.com, Inc.
RevenueTrailing 12 months$481M$703.1B$106.2B$2.0B$742.8B
EBITDAEarnings before interest/tax$93M$42.8B$8.7B$419M$155.9B
Net IncomeAfter-tax profit$58M$22.9B$4.0B$385M$90.8B
Free Cash FlowCash after capex$4M$15.3B$2.9B$0-$2.5B
Gross MarginGross profit ÷ Revenue+56.8%+24.9%+27.3%+86.0%+50.6%
Operating MarginEBIT ÷ Revenue+17.6%+4.1%+5.3%+19.2%+11.5%
Net MarginNet income ÷ Revenue+12.0%+3.3%+3.8%+18.9%+12.2%
FCF MarginFCF ÷ Revenue+0.8%+2.2%+2.8%+9.8%-0.3%
Rev. Growth (YoY)Latest quarter vs prior year+16.8%+5.8%+3.2%+6.5%+16.6%
EPS Growth (YoY)Latest quarter vs prior year-8.9%+35.1%+23.7%+42.9%+74.8%
STG leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

STG leads this category, winning 5 of 7 comparable metrics.

At 0.9x trailing earnings, STG trades at a 98% valuation discount to WMT's 47.8x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.36x vs WMT's 4.34x — a lower PEG means you pay less per unit of expected earnings growth.

MetricTPB logoTPBTurning Point Bra…WMT logoWMTWalmart Inc.TGT logoTGTTarget CorporationSTG logoSTGSunlands Technolo…AMZN logoAMZNAmazon.com, Inc.
Market CapShares × price$1.8B$1.04T$57.1B$44M$2.93T
Enterprise ValueMkt cap + debt − cash$1.9B$1.10T$57.2B-$3M$3.00T
Trailing P/EPrice ÷ TTM EPS30.04x47.76x15.41x0.87x38.03x
Forward P/EPrice ÷ next-FY EPS est.39.01x44.77x15.66x31.41x
PEG RatioP/E ÷ EPS growth rate2.27x4.34x1.36x
EV / EBITDAEnterprise value multiple18.42x24.88x7.22x-0.06x20.58x
Price / SalesMarket cap ÷ Revenue3.90x1.46x0.54x0.15x4.09x
Price / BookPrice ÷ Book value/share4.70x10.47x3.53x0.50x7.18x
Price / FCFMarket cap ÷ FCF41.21x25.00x20.13x1.53x381.09x
STG leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

STG leads this category, winning 8 of 9 comparable metrics.

STG delivers a 52.0% return on equity — every $100 of shareholder capital generates $52 in annual profit, vs $17 for TPB. STG carries lower financial leverage with a 0.31x debt-to-equity ratio, signaling a more conservative balance sheet compared to TPB's 0.83x. On the Piotroski fundamental quality scale (0–9), TPB scores 7/9 vs STG's 5/9, reflecting strong financial health.

MetricTPB logoTPBTurning Point Bra…WMT logoWMTWalmart Inc.TGT logoTGTTarget CorporationSTG logoSTGSunlands Technolo…AMZN logoAMZNAmazon.com, Inc.
ROE (TTM)Return on equity+17.2%+22.3%+26.1%+52.0%+23.3%
ROA (TTM)Return on assets+8.0%+7.9%+6.9%+18.1%+11.5%
ROICReturn on invested capital+16.6%+14.7%+16.7%+4.5%+14.7%
ROCEReturn on capital employed+16.8%+17.5%+13.6%+24.5%+15.3%
Piotroski ScoreFundamental quality 0–976656
Debt / EquityFinancial leverage0.83x0.67x0.35x0.31x0.37x
Net DebtTotal debt minus cash$86M$56.4B$104M-$320M$66.2B
Cash & Equiv.Liquid assets$223M$10.7B$5.5B$507M$86.8B
Total DebtShort + long-term debt$309M$67.1B$5.6B$187M$153.0B
Interest CoverageEBIT ÷ Interest expense4.60x11.85x12.40x298.47x39.96x
STG leads this category, winning 8 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

TPB leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in WMT five years ago would be worth $28,660 today (with dividends reinvested), compared to $2,907 for STG. Over the past 12 months, AMZN leads with a +42.0% total return vs STG's -39.8%. The 3-year compound annual growth rate (CAGR) favors TPB at 63.0% vs STG's -20.2% — a key indicator of consistent wealth creation.

MetricTPB logoTPBTurning Point Bra…WMT logoWMTWalmart Inc.TGT logoTGTTarget CorporationSTG logoSTGSunlands Technolo…AMZN logoAMZNAmazon.com, Inc.
YTD ReturnYear-to-date-15.2%+16.1%+25.7%-45.6%+20.4%
1-Year ReturnPast 12 months+23.9%+35.1%+33.9%-39.8%+42.0%
3-Year ReturnCumulative with dividends+333.1%+161.3%-11.4%-49.1%+157.7%
5-Year ReturnCumulative with dividends+104.0%+186.6%-31.7%-70.9%+70.9%
10-Year ReturnCumulative with dividends+842.5%+501.4%+98.7%-97.2%+702.2%
CAGR (3Y)Annualised 3-year return+63.0%+37.7%-4.0%-20.2%+37.1%
TPB leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — WMT and AMZN each lead in 1 of 2 comparable metrics.

WMT is the less volatile stock with a 0.11 beta — it tends to amplify market swings less than AMZN's 1.50 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.9% from its 52-week high vs STG's 21.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTPB logoTPBTurning Point Bra…WMT logoWMTWalmart Inc.TGT logoTGTTarget CorporationSTG logoSTGSunlands Technolo…AMZN logoAMZNAmazon.com, Inc.
Beta (5Y)Sensitivity to S&P 5000.52x0.11x0.94x0.76x1.50x
52-Week HighHighest price in past year$146.90$134.69$133.07$15.00$278.56
52-Week LowLowest price in past year$65.80$91.89$83.44$3.04$188.82
% of 52W HighCurrent price vs 52-week peak+63.6%+96.8%+94.1%+21.5%+97.9%
RSI (14)Momentum oscillator 0–10060.456.250.533.974.2
Avg Volume (50D)Average daily shares traded534K17.1M4.5M3K45.2M
Evenly matched — WMT and AMZN each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — WMT and TGT each lead in 1 of 2 comparable metrics.

Analyst consensus: TPB as "Buy", WMT as "Buy", TGT as "Hold", AMZN as "Buy". Consensus price targets imply 37.4% upside for TPB (target: $128) vs -7.8% for TGT (target: $115). For income investors, TGT offers the higher dividend yield at 3.60% vs TPB's 0.32%.

MetricTPB logoTPBTurning Point Bra…WMT logoWMTWalmart Inc.TGT logoTGTTarget CorporationSTG logoSTGSunlands Technolo…AMZN logoAMZNAmazon.com, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuy
Price TargetConsensus 12-month target$128.33$137.22$115.44$306.77
# AnalystsCovering analysts12645994
Dividend YieldAnnual dividend ÷ price+0.3%+0.7%+3.6%
Dividend StreakConsecutive years of raises237220
Dividend / ShareAnnual DPS$0.29$0.94$4.51
Buyback YieldShare repurchases ÷ mkt cap+0.0%+0.8%+0.7%+3.7%0.0%
Evenly matched — WMT and TGT each lead in 1 of 2 comparable metrics.
Key Takeaway

STG leads in 3 of 6 categories (Income & Cash Flow, Valuation Metrics). TPB leads in 1 (Total Returns). 2 tied.

Best OverallSunlands Technology Group (STG)Leads 3 of 6 categories
Loading custom metrics...

TPB vs WMT vs TGT vs STG vs AMZN: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is TPB or WMT or TGT or STG or AMZN a better buy right now?

For growth investors, Turning Point Brands, Inc.

(TPB) is the stronger pick with 28. 4% revenue growth year-over-year, versus -7. 8% for Sunlands Technology Group (STG). Sunlands Technology Group (STG) offers the better valuation at 0. 9x trailing P/E, making it the more compelling value choice. Analysts rate Turning Point Brands, Inc. (TPB) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TPB or WMT or TGT or STG or AMZN?

On trailing P/E, Sunlands Technology Group (STG) is the cheapest at 0.

9x versus Walmart Inc. at 47. 8x. On forward P/E, Target Corporation is actually cheaper at 15. 7x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 12x versus Walmart Inc. 's 4. 07x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — TPB or WMT or TGT or STG or AMZN?

Over the past 5 years, Walmart Inc.

(WMT) delivered a total return of +186. 6%, compared to -70. 9% for Sunlands Technology Group (STG). Over 10 years, the gap is even starker: TPB returned +842. 5% versus STG's -97. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TPB or WMT or TGT or STG or AMZN?

By beta (market sensitivity over 5 years), Walmart Inc.

(WMT) is the lower-risk stock at 0. 11β versus Amazon. com, Inc. 's 1. 50β — meaning AMZN is approximately 1301% more volatile than WMT relative to the S&P 500. On balance sheet safety, Sunlands Technology Group (STG) carries a lower debt/equity ratio of 31% versus 83% for Turning Point Brands, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — TPB or WMT or TGT or STG or AMZN?

By revenue growth (latest reported year), Turning Point Brands, Inc.

(TPB) is pulling ahead at 28. 4% versus -7. 8% for Sunlands Technology Group (STG). On earnings-per-share growth, the picture is similar: Turning Point Brands, Inc. grew EPS 45. 3% year-over-year, compared to -46. 0% for Sunlands Technology Group. Over a 3-year CAGR, TPB leads at 13. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TPB or WMT or TGT or STG or AMZN?

Sunlands Technology Group (STG) is the more profitable company, earning 17.

2% net margin versus 3. 1% for Walmart Inc. — meaning it keeps 17. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TPB leads at 20. 6% versus 4. 2% for WMT. At the gross margin level — before operating expenses — STG leads at 84. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TPB or WMT or TGT or STG or AMZN more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 12x versus Walmart Inc. 's 4. 07x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Target Corporation (TGT) trades at 15. 7x forward P/E versus 44. 8x for Walmart Inc. — 29. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for TPB: 37. 4% to $128. 33.

08

Which pays a better dividend — TPB or WMT or TGT or STG or AMZN?

In this comparison, TGT (3.

6% yield), WMT (0. 7% yield), TPB (0. 3% yield) pay a dividend. STG, AMZN do not pay a meaningful dividend and should not be held primarily for income.

09

Is TPB or WMT or TGT or STG or AMZN better for a retirement portfolio?

For long-horizon retirement investors, Walmart Inc.

(WMT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 11), 0. 7% yield, +501. 4% 10Y return). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 50 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (WMT: +501. 4%, AMZN: +702. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TPB and WMT and TGT and STG and AMZN?

These companies operate in different sectors (TPB (Consumer Defensive) and WMT (Consumer Defensive) and TGT (Consumer Defensive) and STG (Consumer Defensive) and AMZN (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: TPB is a small-cap high-growth stock; WMT is a mega-cap quality compounder stock; TGT is a mid-cap deep-value stock; STG is a small-cap deep-value stock; AMZN is a mega-cap quality compounder stock. WMT, TGT pay a dividend while TPB, STG, AMZN do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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TPB

High-Growth Compounder

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
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WMT

Stable Dividend Mega-Cap

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 14%
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TGT

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Gross Margin > 16%
  • Dividend Yield > 1.4%
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STG

Steady Growth Compounder

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 11%
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AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
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Custom Screen

Beat Both

Find stocks that outperform TPB and WMT and TGT and STG and AMZN on the metrics below

Revenue Growth>
%
(TPB: 16.8% · WMT: 5.8%)
Net Margin>
%
(TPB: 12.0% · WMT: 3.3%)
P/E Ratio<
x
(TPB: 30.0x · WMT: 47.8x)

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