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TZOO vs MAR
Revenue, margins, valuation, and 5-year total return — side by side.
Travel Lodging
TZOO vs MAR — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Advertising Agencies | Travel Lodging |
| Market Cap | $99M | $95.15B |
| Revenue (TTM) | $93M | $21.73B |
| Net Income (TTM) | $4M | $2.58B |
| Gross Margin | 79.4% | 6.0% |
| Operating Margin | 7.1% | 19.6% |
| Forward P/E | 13.1x | 31.0x |
| Total Debt | $10M | $17.08B |
| Cash & Equiv. | $10M | $358M |
TZOO vs MAR — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Travelzoo (TZOO) | 100 | 148.5 | +48.5% |
| Marriott Internatio… (MAR) | 100 | 405.7 | +305.7% |
Price return only. Dividends and distributions are not included.
Quick Verdict: TZOO vs MAR
Each card shows where this stock fits in a portfolio — not just who wins on paper.
TZOO is the clearest fit if your priority is growth exposure.
- Rev growth 9.3%, EPS growth -61.3%, 3Y rev CAGR 9.1%
- 9.3% revenue growth vs MAR's 4.3%
- Lower P/E (13.1x vs 31.0x)
MAR carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- Dividend streak 4 yrs, beta 1.09, yield 0.7%
- 440.0% 10Y total return vs TZOO's 17.0%
- Lower volatility, beta 1.09, current ratio 0.43x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 9.3% revenue growth vs MAR's 4.3% | |
| Value | Lower P/E (13.1x vs 31.0x) | |
| Quality / Margins | 11.9% margin vs TZOO's 4.3% | |
| Stability / Safety | Beta 1.09 vs TZOO's 1.30 | |
| Dividends | 0.7% yield; 4-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +43.6% vs TZOO's -34.8% | |
| Efficiency (ROA) | 10.5% ROA vs TZOO's 8.5% |
TZOO vs MAR — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
TZOO vs MAR — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
MAR leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
MAR is the larger business by revenue, generating $21.7B annually — 234.1x TZOO's $93M. MAR is the more profitable business, keeping 11.9% of every revenue dollar as net income compared to TZOO's 4.3%. On growth, TZOO holds the edge at +4.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $93M | $21.7B |
| EBITDAEarnings before interest/tax | $7M | $4.6B |
| Net IncomeAfter-tax profit | $4M | $2.6B |
| Free Cash FlowCash after capex | $6M | $3.2B |
| Gross MarginGross profit ÷ Revenue | +79.4% | +6.0% |
| Operating MarginEBIT ÷ Revenue | +7.1% | +19.6% |
| Net MarginNet income ÷ Revenue | +4.3% | +11.9% |
| FCF MarginFCF ÷ Revenue | +6.7% | +14.9% |
| Rev. Growth (YoY)Latest quarter vs prior year | +4.9% | -71.1% |
| EPS Growth (YoY)Latest quarter vs prior year | -11.5% | +110.6% |
Valuation Metrics
TZOO leads this category, winning 5 of 5 comparable metrics.
Valuation Metrics
At 22.2x trailing earnings, TZOO trades at a 41% valuation discount to MAR's 37.8x P/E. On an enterprise value basis, TZOO's 13.8x EV/EBITDA is more attractive than MAR's 25.2x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $99M | $95.1B |
| Enterprise ValueMkt cap + debt − cash | $100M | $111.9B |
| Trailing P/EPrice ÷ TTM EPS | 22.17x | 37.84x |
| Forward P/EPrice ÷ next-FY EPS est. | 13.06x | 31.00x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 13.81x | 25.20x |
| Price / SalesMarket cap ÷ Revenue | 1.08x | 3.63x |
| Price / BookPrice ÷ Book value/share | — | — |
| Price / FCFMarket cap ÷ FCF | 17.76x | 36.48x |
Profitability & Efficiency
TZOO leads this category, winning 3 of 5 comparable metrics.
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), MAR scores 7/9 vs TZOO's 5/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +4.9% | — |
| ROA (TTM)Return on assets | +8.5% | +10.5% |
| ROICReturn on invested capital | — | +25.0% |
| ROCEReturn on capital employed | +47.2% | +22.6% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 7 |
| Debt / EquityFinancial leverage | — | — |
| Net DebtTotal debt minus cash | $172,000 | $16.7B |
| Cash & Equiv.Liquid assets | $10M | $358M |
| Total DebtShort + long-term debt | $10M | $17.1B |
| Interest CoverageEBIT ÷ Interest expense | — | 8.06x |
Total Returns (Dividends Reinvested)
MAR leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in MAR five years ago would be worth $25,790 today (with dividends reinvested), compared to $5,509 for TZOO. Over the past 12 months, MAR leads with a +43.6% total return vs TZOO's -34.8%. The 3-year compound annual growth rate (CAGR) favors MAR at 27.2% vs TZOO's 5.9% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +31.2% | +14.8% |
| 1-Year ReturnPast 12 months | -34.8% | +43.6% |
| 3-Year ReturnCumulative with dividends | +18.8% | +105.9% |
| 5-Year ReturnCumulative with dividends | -44.9% | +157.9% |
| 10-Year ReturnCumulative with dividends | +17.0% | +440.0% |
| CAGR (3Y)Annualised 3-year return | +5.9% | +27.2% |
Risk & Volatility
MAR leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
MAR is the less volatile stock with a 1.09 beta — it tends to amplify market swings less than TZOO's 1.30 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MAR currently trades 94.5% from its 52-week high vs TZOO's 58.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.30x | 1.09x |
| 52-Week HighHighest price in past year | $15.48 | $380.00 |
| 52-Week LowLowest price in past year | $4.71 | $250.01 |
| % of 52W HighCurrent price vs 52-week peak | +58.7% | +94.5% |
| RSI (14)Momentum oscillator 0–100 | 66.3 | 50.8 |
| Avg Volume (50D)Average daily shares traded | 262K | 1.5M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates TZOO as "Buy" and MAR as "Hold". Consensus price targets imply 10.0% upside for TZOO (target: $10) vs 3.7% for MAR (target: $373). MAR is the only dividend payer here at 0.74% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | $10.00 | $372.50 |
| # AnalystsCovering analysts | 5 | 52 |
| Dividend YieldAnnual dividend ÷ price | — | +0.7% |
| Dividend StreakConsecutive years of raises | — | 4 |
| Dividend / ShareAnnual DPS | — | $2.67 |
| Buyback YieldShare repurchases ÷ mkt cap | +13.2% | +3.5% |
MAR leads in 3 of 6 categories (Income & Cash Flow, Total Returns). TZOO leads in 2 (Valuation Metrics, Profitability & Efficiency).
TZOO vs MAR: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is TZOO or MAR a better buy right now?
For growth investors, Travelzoo (TZOO) is the stronger pick with 9.
3% revenue growth year-over-year, versus 4. 3% for Marriott International, Inc. (MAR). Travelzoo (TZOO) offers the better valuation at 22. 2x trailing P/E (13. 1x forward), making it the more compelling value choice. Analysts rate Travelzoo (TZOO) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — TZOO or MAR?
On trailing P/E, Travelzoo (TZOO) is the cheapest at 22.
2x versus Marriott International, Inc. at 37. 8x. On forward P/E, Travelzoo is actually cheaper at 13. 1x.
03Which is the better long-term investment — TZOO or MAR?
Over the past 5 years, Marriott International, Inc.
(MAR) delivered a total return of +157. 9%, compared to -44. 9% for Travelzoo (TZOO). Over 10 years, the gap is even starker: MAR returned +440. 0% versus TZOO's +17. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — TZOO or MAR?
By beta (market sensitivity over 5 years), Marriott International, Inc.
(MAR) is the lower-risk stock at 1. 09β versus Travelzoo's 1. 30β — meaning TZOO is approximately 20% more volatile than MAR relative to the S&P 500.
05Which is growing faster — TZOO or MAR?
By revenue growth (latest reported year), Travelzoo (TZOO) is pulling ahead at 9.
3% versus 4. 3% for Marriott International, Inc. (MAR). On earnings-per-share growth, the picture is similar: Marriott International, Inc. grew EPS 13. 9% year-over-year, compared to -61. 3% for Travelzoo. Over a 3-year CAGR, TZOO leads at 9. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — TZOO or MAR?
Marriott International, Inc.
(MAR) is the more profitable company, earning 9. 9% net margin versus 5. 1% for Travelzoo — meaning it keeps 9. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MAR leads at 15. 8% versus 7. 5% for TZOO. At the gross margin level — before operating expenses — TZOO leads at 80. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is TZOO or MAR more undervalued right now?
On forward earnings alone, Travelzoo (TZOO) trades at 13.
1x forward P/E versus 31. 0x for Marriott International, Inc. — 17. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for TZOO: 10. 0% to $10. 00.
08Which pays a better dividend — TZOO or MAR?
In this comparison, MAR (0.
7% yield) pays a dividend. TZOO does not pay a meaningful dividend and should not be held primarily for income.
09Is TZOO or MAR better for a retirement portfolio?
For long-horizon retirement investors, Marriott International, Inc.
(MAR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 09), 0. 7% yield, +440. 0% 10Y return). Both have compounded well over 10 years (MAR: +440. 0%, TZOO: +17. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between TZOO and MAR?
These companies operate in different sectors (TZOO (Communication Services) and MAR (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
MAR pays a dividend while TZOO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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