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Stock Comparison

TZOO vs MAR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TZOO
Travelzoo

Advertising Agencies

Communication ServicesNASDAQ • US
Market Cap$99M
5Y Perf.+48.5%
MAR
Marriott International, Inc.

Travel Lodging

Consumer CyclicalNASDAQ • US
Market Cap$95.15B
5Y Perf.+305.7%

TZOO vs MAR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TZOO logoTZOO
MAR logoMAR
IndustryAdvertising AgenciesTravel Lodging
Market Cap$99M$95.15B
Revenue (TTM)$93M$21.73B
Net Income (TTM)$4M$2.58B
Gross Margin79.4%6.0%
Operating Margin7.1%19.6%
Forward P/E13.1x31.0x
Total Debt$10M$17.08B
Cash & Equiv.$10M$358M

TZOO vs MARLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TZOO
MAR
StockMay 20May 26Return
Travelzoo (TZOO)100148.5+48.5%
Marriott Internatio… (MAR)100405.7+305.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: TZOO vs MAR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MAR leads in 5 of 7 categories, making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. Travelzoo is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
TZOO
Travelzoo
The Growth Play

TZOO is the clearest fit if your priority is growth exposure.

  • Rev growth 9.3%, EPS growth -61.3%, 3Y rev CAGR 9.1%
  • 9.3% revenue growth vs MAR's 4.3%
  • Lower P/E (13.1x vs 31.0x)
Best for: growth exposure
MAR
Marriott International, Inc.
The Income Pick

MAR carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 4 yrs, beta 1.09, yield 0.7%
  • 440.0% 10Y total return vs TZOO's 17.0%
  • Lower volatility, beta 1.09, current ratio 0.43x
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthTZOO logoTZOO9.3% revenue growth vs MAR's 4.3%
ValueTZOO logoTZOOLower P/E (13.1x vs 31.0x)
Quality / MarginsMAR logoMAR11.9% margin vs TZOO's 4.3%
Stability / SafetyMAR logoMARBeta 1.09 vs TZOO's 1.30
DividendsMAR logoMAR0.7% yield; 4-year raise streak; the other pay no meaningful dividend
Momentum (1Y)MAR logoMAR+43.6% vs TZOO's -34.8%
Efficiency (ROA)MAR logoMAR10.5% ROA vs TZOO's 8.5%

TZOO vs MAR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TZOOTravelzoo
FY 2025
JFC Travel Group Co.
100.0%$6M
MARMarriott International, Inc.
FY 2025
Reimbursements
60.8%$19.5B
Fee Service
17.0%$5.4B
Franchise
10.4%$3.3B
Management Service, Base
6.6%$2.1B
Owned, Leased and Other
5.2%$1.7B

TZOO vs MAR — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMARLAGGINGTZOO

Income & Cash Flow (Last 12 Months)

MAR leads this category, winning 4 of 6 comparable metrics.

MAR is the larger business by revenue, generating $21.7B annually — 234.1x TZOO's $93M. MAR is the more profitable business, keeping 11.9% of every revenue dollar as net income compared to TZOO's 4.3%. On growth, TZOO holds the edge at +4.9% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTZOO logoTZOOTravelzooMAR logoMARMarriott Internat…
RevenueTrailing 12 months$93M$21.7B
EBITDAEarnings before interest/tax$7M$4.6B
Net IncomeAfter-tax profit$4M$2.6B
Free Cash FlowCash after capex$6M$3.2B
Gross MarginGross profit ÷ Revenue+79.4%+6.0%
Operating MarginEBIT ÷ Revenue+7.1%+19.6%
Net MarginNet income ÷ Revenue+4.3%+11.9%
FCF MarginFCF ÷ Revenue+6.7%+14.9%
Rev. Growth (YoY)Latest quarter vs prior year+4.9%-71.1%
EPS Growth (YoY)Latest quarter vs prior year-11.5%+110.6%
MAR leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

TZOO leads this category, winning 5 of 5 comparable metrics.

At 22.2x trailing earnings, TZOO trades at a 41% valuation discount to MAR's 37.8x P/E. On an enterprise value basis, TZOO's 13.8x EV/EBITDA is more attractive than MAR's 25.2x.

MetricTZOO logoTZOOTravelzooMAR logoMARMarriott Internat…
Market CapShares × price$99M$95.1B
Enterprise ValueMkt cap + debt − cash$100M$111.9B
Trailing P/EPrice ÷ TTM EPS22.17x37.84x
Forward P/EPrice ÷ next-FY EPS est.13.06x31.00x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple13.81x25.20x
Price / SalesMarket cap ÷ Revenue1.08x3.63x
Price / BookPrice ÷ Book value/share
Price / FCFMarket cap ÷ FCF17.76x36.48x
TZOO leads this category, winning 5 of 5 comparable metrics.

Profitability & Efficiency

TZOO leads this category, winning 3 of 5 comparable metrics.

On the Piotroski fundamental quality scale (0–9), MAR scores 7/9 vs TZOO's 5/9, reflecting strong financial health.

MetricTZOO logoTZOOTravelzooMAR logoMARMarriott Internat…
ROE (TTM)Return on equity+4.9%
ROA (TTM)Return on assets+8.5%+10.5%
ROICReturn on invested capital+25.0%
ROCEReturn on capital employed+47.2%+22.6%
Piotroski ScoreFundamental quality 0–957
Debt / EquityFinancial leverage
Net DebtTotal debt minus cash$172,000$16.7B
Cash & Equiv.Liquid assets$10M$358M
Total DebtShort + long-term debt$10M$17.1B
Interest CoverageEBIT ÷ Interest expense8.06x
TZOO leads this category, winning 3 of 5 comparable metrics.

Total Returns (Dividends Reinvested)

MAR leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in MAR five years ago would be worth $25,790 today (with dividends reinvested), compared to $5,509 for TZOO. Over the past 12 months, MAR leads with a +43.6% total return vs TZOO's -34.8%. The 3-year compound annual growth rate (CAGR) favors MAR at 27.2% vs TZOO's 5.9% — a key indicator of consistent wealth creation.

MetricTZOO logoTZOOTravelzooMAR logoMARMarriott Internat…
YTD ReturnYear-to-date+31.2%+14.8%
1-Year ReturnPast 12 months-34.8%+43.6%
3-Year ReturnCumulative with dividends+18.8%+105.9%
5-Year ReturnCumulative with dividends-44.9%+157.9%
10-Year ReturnCumulative with dividends+17.0%+440.0%
CAGR (3Y)Annualised 3-year return+5.9%+27.2%
MAR leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

MAR leads this category, winning 2 of 2 comparable metrics.

MAR is the less volatile stock with a 1.09 beta — it tends to amplify market swings less than TZOO's 1.30 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MAR currently trades 94.5% from its 52-week high vs TZOO's 58.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTZOO logoTZOOTravelzooMAR logoMARMarriott Internat…
Beta (5Y)Sensitivity to S&P 5001.30x1.09x
52-Week HighHighest price in past year$15.48$380.00
52-Week LowLowest price in past year$4.71$250.01
% of 52W HighCurrent price vs 52-week peak+58.7%+94.5%
RSI (14)Momentum oscillator 0–10066.350.8
Avg Volume (50D)Average daily shares traded262K1.5M
MAR leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates TZOO as "Buy" and MAR as "Hold". Consensus price targets imply 10.0% upside for TZOO (target: $10) vs 3.7% for MAR (target: $373). MAR is the only dividend payer here at 0.74% yield — a key consideration for income-focused portfolios.

MetricTZOO logoTZOOTravelzooMAR logoMARMarriott Internat…
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$10.00$372.50
# AnalystsCovering analysts552
Dividend YieldAnnual dividend ÷ price+0.7%
Dividend StreakConsecutive years of raises4
Dividend / ShareAnnual DPS$2.67
Buyback YieldShare repurchases ÷ mkt cap+13.2%+3.5%
Insufficient data to determine a leader in this category.
Key Takeaway

MAR leads in 3 of 6 categories (Income & Cash Flow, Total Returns). TZOO leads in 2 (Valuation Metrics, Profitability & Efficiency).

Best OverallMarriott International, Inc. (MAR)Leads 3 of 6 categories
Loading custom metrics...

TZOO vs MAR: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is TZOO or MAR a better buy right now?

For growth investors, Travelzoo (TZOO) is the stronger pick with 9.

3% revenue growth year-over-year, versus 4. 3% for Marriott International, Inc. (MAR). Travelzoo (TZOO) offers the better valuation at 22. 2x trailing P/E (13. 1x forward), making it the more compelling value choice. Analysts rate Travelzoo (TZOO) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TZOO or MAR?

On trailing P/E, Travelzoo (TZOO) is the cheapest at 22.

2x versus Marriott International, Inc. at 37. 8x. On forward P/E, Travelzoo is actually cheaper at 13. 1x.

03

Which is the better long-term investment — TZOO or MAR?

Over the past 5 years, Marriott International, Inc.

(MAR) delivered a total return of +157. 9%, compared to -44. 9% for Travelzoo (TZOO). Over 10 years, the gap is even starker: MAR returned +440. 0% versus TZOO's +17. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TZOO or MAR?

By beta (market sensitivity over 5 years), Marriott International, Inc.

(MAR) is the lower-risk stock at 1. 09β versus Travelzoo's 1. 30β — meaning TZOO is approximately 20% more volatile than MAR relative to the S&P 500.

05

Which is growing faster — TZOO or MAR?

By revenue growth (latest reported year), Travelzoo (TZOO) is pulling ahead at 9.

3% versus 4. 3% for Marriott International, Inc. (MAR). On earnings-per-share growth, the picture is similar: Marriott International, Inc. grew EPS 13. 9% year-over-year, compared to -61. 3% for Travelzoo. Over a 3-year CAGR, TZOO leads at 9. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TZOO or MAR?

Marriott International, Inc.

(MAR) is the more profitable company, earning 9. 9% net margin versus 5. 1% for Travelzoo — meaning it keeps 9. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MAR leads at 15. 8% versus 7. 5% for TZOO. At the gross margin level — before operating expenses — TZOO leads at 80. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TZOO or MAR more undervalued right now?

On forward earnings alone, Travelzoo (TZOO) trades at 13.

1x forward P/E versus 31. 0x for Marriott International, Inc. — 17. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for TZOO: 10. 0% to $10. 00.

08

Which pays a better dividend — TZOO or MAR?

In this comparison, MAR (0.

7% yield) pays a dividend. TZOO does not pay a meaningful dividend and should not be held primarily for income.

09

Is TZOO or MAR better for a retirement portfolio?

For long-horizon retirement investors, Marriott International, Inc.

(MAR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 09), 0. 7% yield, +440. 0% 10Y return). Both have compounded well over 10 years (MAR: +440. 0%, TZOO: +17. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TZOO and MAR?

These companies operate in different sectors (TZOO (Communication Services) and MAR (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

MAR pays a dividend while TZOO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

TZOO

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 47%
Run This Screen
Stocks Like

MAR

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 7%
  • Dividend Yield > 0.5%
Run This Screen
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Beat Both

Find stocks that outperform TZOO and MAR on the metrics below

Revenue Growth>
%
(TZOO: 4.9% · MAR: -71.1%)
Net Margin>
%
(TZOO: 4.3% · MAR: 11.9%)
P/E Ratio<
x
(TZOO: 22.2x · MAR: 37.8x)

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