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WING vs BROS vs SHAK vs QSR
Revenue, margins, valuation, and 5-year total return — side by side.
Restaurants
Restaurants
Restaurants
WING vs BROS vs SHAK vs QSR — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Restaurants | Restaurants | Restaurants | Restaurants |
| Market Cap | $3.67B | $6.81B | $2.79B | $27.42B |
| Revenue (TTM) | $709M | $1.75B | $1.49B | $9.59B |
| Net Income (TTM) | $112M | $81M | $41M | $955M |
| Gross Margin | 82.6% | 25.3% | 7.5% | 33.1% |
| Operating Margin | 28.0% | 9.4% | 4.3% | 25.1% |
| Forward P/E | 29.5x | 60.3x | 50.2x | 19.5x |
| Total Debt | $1.33B | $1.09B | $902M | $17.58B |
| Cash & Equiv. | $239M | $269M | $360M | $1.16B |
WING vs BROS vs SHAK vs QSR — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Sep 21 | May 26 | Return |
|---|---|---|---|
| Wingstop Inc. (WING) | 100 | 82.3 | -17.7% |
| Dutch Bros Inc. (BROS) | 100 | 123.7 | +23.7% |
| Shake Shack Inc. (SHAK) | 100 | 88.3 | -11.7% |
| Restaurant Brands I… (QSR) | 100 | 129.3 | +29.3% |
Price return only. Dividends and distributions are not included.
Quick Verdict: WING vs BROS vs SHAK vs QSR
Each card shows where this stock fits in a portfolio — not just who wins on paper.
WING is the #2 pick in this set and the best alternative if long-term compounding and valuation efficiency is your priority.
- 5.1% 10Y total return vs QSR's 132.2%
- PEG 0.57 vs QSR's 2.44
- 15.8% margin vs SHAK's 2.8%
- 16.1% ROA vs SHAK's 2.2%, ROIC 46.0% vs 6.0%
BROS is the clearest fit if your priority is growth exposure.
- Rev growth 27.9%, EPS growth 103.2%, 3Y rev CAGR 30.4%
- 27.9% revenue growth vs WING's 11.4%
SHAK lags the leaders in this set but could rank higher in a more targeted comparison.
QSR carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.
- Dividend streak 14 yrs, beta 0.39, yield 3.1%
- Lower volatility, beta 0.39, current ratio 0.98x
- Beta 0.39, yield 3.1%, current ratio 0.98x
- Lower P/E (19.5x vs 50.2x)
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 27.9% revenue growth vs WING's 11.4% | |
| Value | Lower P/E (19.5x vs 50.2x) | |
| Quality / Margins | 15.8% margin vs SHAK's 2.8% | |
| Stability / Safety | Beta 0.39 vs BROS's 1.83 | |
| Dividends | 3.1% yield, 14-year raise streak, vs WING's 0.9%, (2 stocks pay no dividend) | |
| Momentum (1Y) | +20.3% vs WING's -49.6% | |
| Efficiency (ROA) | 16.1% ROA vs SHAK's 2.2%, ROIC 46.0% vs 6.0% |
WING vs BROS vs SHAK vs QSR — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
WING vs BROS vs SHAK vs QSR — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
SHAK leads in 2 of 6 categories
QSR leads 2 • WING leads 1 • BROS leads 1
Explore the data ↓Income & Cash Flow (Last 12 Months)
WING leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
QSR is the larger business by revenue, generating $9.6B annually — 13.5x WING's $709M. WING is the more profitable business, keeping 15.8% of every revenue dollar as net income compared to SHAK's 2.8%. On growth, BROS holds the edge at +30.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $709M | $1.7B | $1.5B | $9.6B |
| EBITDAEarnings before interest/tax | $225M | $244M | $173M | $2.6B |
| Net IncomeAfter-tax profit | $112M | $81M | $41M | $955M |
| Free Cash FlowCash after capex | $132M | $148M | $16M | $1.5B |
| Gross MarginGross profit ÷ Revenue | +82.6% | +25.3% | +7.5% | +33.1% |
| Operating MarginEBIT ÷ Revenue | +28.0% | +9.4% | +4.3% | +25.1% |
| Net MarginNet income ÷ Revenue | +15.8% | +4.6% | +2.8% | +10.0% |
| FCF MarginFCF ÷ Revenue | +18.6% | +8.5% | +1.1% | +15.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.4% | +30.8% | +14.3% | +7.3% |
| EPS Growth (YoY)Latest quarter vs prior year | -66.7% | 0.0% | -110.0% | +102.1% |
Valuation Metrics
SHAK leads this category, winning 3 of 7 comparable metrics.
Valuation Metrics
At 21.7x trailing earnings, WING trades at a 74% valuation discount to BROS's 85.0x P/E. Adjusting for growth (PEG ratio), WING offers better value at 0.42x vs QSR's 4.21x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $3.7B | $6.8B | $2.8B | $27.4B |
| Enterprise ValueMkt cap + debt − cash | $4.8B | $7.6B | $3.3B | $43.8B |
| Trailing P/EPrice ÷ TTM EPS | 21.72x | 85.05x | 63.53x | 33.68x |
| Forward P/EPrice ÷ next-FY EPS est. | 29.54x | 60.32x | 50.21x | 19.50x |
| PEG RatioP/E ÷ EPS growth rate | 0.42x | — | — | 4.21x |
| EV / EBITDAEnterprise value multiple | 21.93x | 27.60x | 17.31x | 17.81x |
| Price / SalesMarket cap ÷ Revenue | 5.27x | 4.16x | 1.93x | 2.91x |
| Price / BookPrice ÷ Book value/share | — | 7.50x | 5.23x | 7.01x |
| Price / FCFMarket cap ÷ FCF | 34.78x | 125.12x | 49.34x | 18.93x |
Profitability & Efficiency
SHAK leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
QSR delivers a 18.4% return on equity — every $100 of shareholder capital generates $18 in annual profit, vs $8 for SHAK. BROS carries lower financial leverage with a 1.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to QSR's 3.41x. On the Piotroski fundamental quality scale (0–9), SHAK scores 7/9 vs QSR's 6/9, reflecting strong financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | — | +9.2% | +7.6% | +18.4% |
| ROA (TTM)Return on assets | +16.1% | +2.7% | +2.2% | +3.8% |
| ROICReturn on invested capital | +46.0% | +7.7% | +6.0% | +8.2% |
| ROCEReturn on capital employed | +31.0% | +6.4% | +5.4% | +9.9% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 6 | 7 | 6 |
| Debt / EquityFinancial leverage | — | 1.21x | 1.63x | 3.41x |
| Net DebtTotal debt minus cash | $1.1B | $820M | $542M | $16.4B |
| Cash & Equiv.Liquid assets | $239M | $269M | $360M | $1.2B |
| Total DebtShort + long-term debt | $1.3B | $1.1B | $902M | $17.6B |
| Interest CoverageEBIT ÷ Interest expense | 5.43x | 11.85x | 16.87x | 3.65x |
Total Returns (Dividends Reinvested)
BROS leads this category, winning 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in BROS five years ago would be worth $14,607 today (with dividends reinvested), compared to $7,739 for SHAK. Over the past 12 months, QSR leads with a +20.3% total return vs WING's -49.6%. The 3-year compound annual growth rate (CAGR) favors BROS at 18.4% vs WING's -12.6% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | -47.4% | -13.8% | -17.0% | +17.7% |
| 1-Year ReturnPast 12 months | -49.6% | -9.5% | -32.1% | +20.3% |
| 3-Year ReturnCumulative with dividends | -33.2% | +66.0% | +3.5% | +19.0% |
| 5-Year ReturnCumulative with dividends | -2.0% | +46.1% | -22.6% | +30.3% |
| 10-Year ReturnCumulative with dividends | +514.9% | +46.1% | +98.2% | +132.2% |
| CAGR (3Y)Annualised 3-year return | -12.6% | +18.4% | +1.1% | +6.0% |
Risk & Volatility
QSR leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
QSR is the less volatile stock with a 0.39 beta — it tends to amplify market swings less than BROS's 1.83 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. QSR currently trades 96.6% from its 52-week high vs WING's 34.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.29x | 1.83x | 1.75x | 0.39x |
| 52-Week HighHighest price in past year | $388.14 | $77.88 | $144.65 | $81.96 |
| 52-Week LowLowest price in past year | $133.70 | $44.58 | $67.20 | $61.33 |
| % of 52W HighCurrent price vs 52-week peak | +34.8% | +68.8% | +47.9% | +96.6% |
| RSI (14)Momentum oscillator 0–100 | 29.4 | 62.8 | 48.0 | 47.4 |
| Avg Volume (50D)Average daily shares traded | 1.3M | 4.1M | 1.5M | 3.3M |
Analyst Outlook
QSR leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: WING as "Hold", BROS as "Buy", SHAK as "Hold", QSR as "Buy". Consensus price targets imply 119.1% upside for WING (target: $296) vs 5.8% for QSR (target: $84). For income investors, QSR offers the higher dividend yield at 3.06% vs WING's 0.86%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | $295.50 | $74.45 | $120.89 | $83.71 |
| # AnalystsCovering analysts | 35 | 21 | 35 | 44 |
| Dividend YieldAnnual dividend ÷ price | +0.9% | — | — | +3.1% |
| Dividend StreakConsecutive years of raises | 2 | 3 | 0 | 14 |
| Dividend / ShareAnnual DPS | $1.15 | — | — | $2.42 |
| Buyback YieldShare repurchases ÷ mkt cap | +6.0% | 0.0% | 0.0% | 0.0% |
SHAK leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). QSR leads in 2 (Risk & Volatility, Analyst Outlook).
WING vs BROS vs SHAK vs QSR: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is WING or BROS or SHAK or QSR a better buy right now?
For growth investors, Dutch Bros Inc.
(BROS) is the stronger pick with 27. 9% revenue growth year-over-year, versus 11. 4% for Wingstop Inc. (WING). Wingstop Inc. (WING) offers the better valuation at 21. 7x trailing P/E (29. 5x forward), making it the more compelling value choice. Analysts rate Dutch Bros Inc. (BROS) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — WING or BROS or SHAK or QSR?
On trailing P/E, Wingstop Inc.
(WING) is the cheapest at 21. 7x versus Dutch Bros Inc. at 85. 0x. On forward P/E, Restaurant Brands International Inc. is actually cheaper at 19. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Wingstop Inc. wins at 0. 57x versus Restaurant Brands International Inc. 's 2. 44x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — WING or BROS or SHAK or QSR?
Over the past 5 years, Dutch Bros Inc.
(BROS) delivered a total return of +46. 1%, compared to -22. 6% for Shake Shack Inc. (SHAK). Over 10 years, the gap is even starker: WING returned +514. 9% versus BROS's +46. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — WING or BROS or SHAK or QSR?
By beta (market sensitivity over 5 years), Restaurant Brands International Inc.
(QSR) is the lower-risk stock at 0. 39β versus Dutch Bros Inc. 's 1. 83β — meaning BROS is approximately 366% more volatile than QSR relative to the S&P 500. On balance sheet safety, Dutch Bros Inc. (BROS) carries a lower debt/equity ratio of 121% versus 3% for Restaurant Brands International Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — WING or BROS or SHAK or QSR?
By revenue growth (latest reported year), Dutch Bros Inc.
(BROS) is pulling ahead at 27. 9% versus 11. 4% for Wingstop Inc. (WING). On earnings-per-share growth, the picture is similar: Shake Shack Inc. grew EPS 354. 2% year-over-year, compared to -26. 1% for Restaurant Brands International Inc.. Over a 3-year CAGR, BROS leads at 30. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — WING or BROS or SHAK or QSR?
Wingstop Inc.
(WING) is the more profitable company, earning 25. 0% net margin versus 3. 2% for Shake Shack Inc. — meaning it keeps 25. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: WING leads at 27. 6% versus 5. 9% for SHAK. At the gross margin level — before operating expenses — WING leads at 82. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is WING or BROS or SHAK or QSR more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Wingstop Inc. (WING) is the more undervalued stock at a PEG of 0. 57x versus Restaurant Brands International Inc. 's 2. 44x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Restaurant Brands International Inc. (QSR) trades at 19. 5x forward P/E versus 60. 3x for Dutch Bros Inc. — 40. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for WING: 119. 1% to $295. 50.
08Which pays a better dividend — WING or BROS or SHAK or QSR?
In this comparison, QSR (3.
1% yield), WING (0. 9% yield) pay a dividend. BROS, SHAK do not pay a meaningful dividend and should not be held primarily for income.
09Is WING or BROS or SHAK or QSR better for a retirement portfolio?
For long-horizon retirement investors, Restaurant Brands International Inc.
(QSR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 39), 3. 1% yield, +132. 2% 10Y return). Dutch Bros Inc. (BROS) carries a higher beta of 1. 83 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (QSR: +132. 2%, BROS: +46. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between WING and BROS and SHAK and QSR?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: WING is a small-cap quality compounder stock; BROS is a small-cap high-growth stock; SHAK is a small-cap high-growth stock; QSR is a mid-cap income-oriented stock. WING, QSR pay a dividend while BROS, SHAK do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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