Wall Street analyst price targets, ratings consensus & upside potential · Updated Feb 28, 2026
Last 12 months price action with 12-month analyst target path
As of February 28, 2026, Zeta Global Holdings Corp. (ZETA) has a Wall Street consensus price target of $28.86, based on estimates from 15 covering analysts. With the stock currently trading at $16.95, this represents a potential upside of +70.3%. The company has a market capitalization of $401M.
Analyst price targets range from a low of $25.00 to a high of $36.00, representing a 38% spread in expectations. The median target of $29.00 aligns closely with the consensus average.
The current analyst consensus rating is Buy, with 10 analysts rating the stock as a Buy or Strong Buy,5 rating it Hold, and 0 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.
From a valuation perspective, ZETA trades at a trailing P/E of -121.1x and forward P/E of 17.8x. Analysts expect EPS to grow +771.7% over the next year.
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Start ComparisonThe consensus Wall Street price target for ZETA is $28.86, representing 70.3% upside from the current price of $16.95. With 15 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.
ZETA has a consensus rating of "Buy" based on 15 Wall Street analysts. The rating breakdown is predominantly bullish, with 10 Buy/Strong Buy ratings. The consensus 12-month price target of $28.86 implies 70.3% upside from current levels.
With a forward P/E of 17.8084x, ZETA trades at a relatively low valuation. The consensus target of $28.86 implies 70.3% appreciation, suggesting meaningful undervaluation.
The most bullish Wall Street analyst has a price target of $36 for ZETA, while the most conservative target is $25. The consensus of $28.86 represents the median expectation. These targets typically reflect 12-month expectations.
ZETA is well covered by analysts, with 15 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 10 have Buy ratings, 5 recommend Hold, and 0 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
The 12-month ZETA stock forecast based on 15 Wall Street analysts shows a consensus price target of $28.86, with estimates ranging from $25 (bear case) to $36 (bull case). The median consensus rating is "Buy".
ZETA trades at a forward P/E ratio of 17.8x based on next-twelve-months earnings estimates. The higher forward P/E suggests near-term earnings pressure. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Wall Street analysts are very optimistic on ZETA, with a "Buy" consensus rating and $28.86 price target (70.3% upside). 10 of 15 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
ZETA analyst price targets range from $25 to $36, a 38% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $28.86 consensus represents the middle ground.