Packaged Foods
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BOF vs FRSH vs SMPL
Revenue, margins, valuation, and 5-year total return — side by side.
Software - Application
Packaged Foods
BOF vs FRSH vs SMPL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||
|---|---|---|---|
| Industry | Packaged Foods | Software - Application | Packaged Foods |
| Market Cap | $43M | $2.50B | $1.24B |
| Revenue (TTM) | $11M | $871M | $1.45B |
| Net Income (TTM) | $-6M | $180M | $91M |
| Gross Margin | 16.3% | 85.0% | 34.0% |
| Operating Margin | -41.0% | 1.8% | 14.4% |
| Forward P/E | — | 14.3x | 7.4x |
| Total Debt | $8M | $67M | $304M |
| Cash & Equiv. | $2M | $632M | $98M |
BOF vs FRSH vs SMPL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Jun 23 | May 26 | Return |
|---|---|---|---|
| BranchOut Food Inc. (BOF) | 100 | 104.6 | +4.6% |
| Freshworks Inc. (FRSH) | 100 | 50.2 | -49.8% |
| The Simply Good Foo… (SMPL) | 100 | 33.5 | -66.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: BOF vs FRSH vs SMPL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
BOF has the current edge in this matchup, primarily because of its strength in growth exposure.
- Rev growth 130.6%, EPS growth 15.3%, 3Y rev CAGR 108.8%
- 130.6% revenue growth vs SMPL's 9.0%
- +80.8% vs SMPL's -64.8%
FRSH is the clearest fit if your priority is quality and efficiency.
- 20.7% margin vs BOF's -49.8%
- 11.9% ROA vs BOF's -38.1%, ROIC 2.0% vs -58.5%
SMPL is the clearest fit if your priority is income & stability and long-term compounding.
- beta 0.38
- 3.7% 10Y total return vs BOF's -21.2%
- Lower volatility, beta 0.38, Low D/E 16.8%, current ratio 3.64x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 130.6% revenue growth vs SMPL's 9.0% | |
| Value | Lower P/E (7.4x vs 14.3x) | |
| Quality / Margins | 20.7% margin vs BOF's -49.8% | |
| Stability / Safety | Beta 0.38 vs BOF's 1.71, lower leverage | |
| Dividends | Tie | None of these 3 stocks pay a meaningful dividend |
| Momentum (1Y) | +80.8% vs SMPL's -64.8% | |
| Efficiency (ROA) | 11.9% ROA vs BOF's -38.1%, ROIC 2.0% vs -58.5% |
BOF vs FRSH vs SMPL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
BOF vs FRSH vs SMPL — Financial Metrics
Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
FRSH leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
SMPL is the larger business by revenue, generating $1.4B annually — 129.2x BOF's $11M. FRSH is the more profitable business, keeping 20.7% of every revenue dollar as net income compared to BOF's -49.8%. On growth, BOF holds the edge at +47.6% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||
|---|---|---|---|
| RevenueTrailing 12 months | $11M | $871M | $1.4B |
| EBITDAEarnings before interest/tax | -$4M | $41M | $231M |
| Net IncomeAfter-tax profit | -$6M | $180M | $91M |
| Free Cash FlowCash after capex | -$8M | $254M | $174M |
| Gross MarginGross profit ÷ Revenue | +16.3% | +85.0% | +34.0% |
| Operating MarginEBIT ÷ Revenue | -41.0% | +1.8% | +14.4% |
| Net MarginNet income ÷ Revenue | -49.8% | +20.7% | +6.3% |
| FCF MarginFCF ÷ Revenue | -71.0% | +29.2% | +12.0% |
| Rev. Growth (YoY)Latest quarter vs prior year | +47.6% | +16.5% | -0.3% |
| EPS Growth (YoY)Latest quarter vs prior year | +26.3% | — | -31.6% |
Valuation Metrics
SMPL leads this category, winning 5 of 6 comparable metrics.
Valuation Metrics
At 12.2x trailing earnings, SMPL trades at a 15% valuation discount to FRSH's 14.3x P/E. On an enterprise value basis, SMPL's 6.0x EV/EBITDA is more attractive than FRSH's 27.1x.
| Metric | |||
|---|---|---|---|
| Market CapShares × price | $43M | $2.5B | $1.2B |
| Enterprise ValueMkt cap + debt − cash | $48M | $1.9B | $1.4B |
| Trailing P/EPrice ÷ TTM EPS | -4.20x | 14.33x | 12.20x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 14.26x | 7.39x |
| PEG RatioP/E ÷ EPS growth rate | — | — | 0.51x |
| EV / EBITDAEnterprise value multiple | — | 27.13x | 5.97x |
| Price / SalesMarket cap ÷ Revenue | 6.55x | 2.98x | 0.86x |
| Price / BookPrice ÷ Book value/share | 8.49x | 2.57x | 0.70x |
| Price / FCFMarket cap ÷ FCF | — | 10.18x | 7.86x |
Profitability & Efficiency
FRSH leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
FRSH delivers a 18.5% return on equity — every $100 of shareholder capital generates $19 in annual profit, vs $-109 for BOF. FRSH carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to BOF's 3.45x. On the Piotroski fundamental quality scale (0–9), FRSH scores 7/9 vs BOF's 2/9, reflecting strong financial health.
| Metric | |||
|---|---|---|---|
| ROE (TTM)Return on equity | -109.2% | +18.5% | +5.2% |
| ROA (TTM)Return on assets | -38.1% | +11.9% | +3.7% |
| ROICReturn on invested capital | -58.5% | +2.0% | +8.1% |
| ROCEReturn on capital employed | -122.2% | +1.2% | +9.4% |
| Piotroski ScoreFundamental quality 0–9 | 2 | 7 | 5 |
| Debt / EquityFinancial leverage | 3.45x | 0.06x | 0.17x |
| Net DebtTotal debt minus cash | $6M | -$566M | $206M |
| Cash & Equiv.Liquid assets | $2M | $632M | $98M |
| Total DebtShort + long-term debt | $8M | $67M | $304M |
| Interest CoverageEBIT ÷ Interest expense | -4.59x | — | 6.77x |
Total Returns (Dividends Reinvested)
BOF leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in BOF five years ago would be worth $7,878 today (with dividends reinvested), compared to $1,899 for FRSH. Over the past 12 months, BOF leads with a +80.8% total return vs SMPL's -64.8%. The 3-year compound annual growth rate (CAGR) favors BOF at -7.6% vs SMPL's -31.5% — a key indicator of consistent wealth creation.
| Metric | |||
|---|---|---|---|
| YTD ReturnYear-to-date | +7.7% | -22.2% | -36.4% |
| 1-Year ReturnPast 12 months | +80.8% | -36.5% | -64.8% |
| 3-Year ReturnCumulative with dividends | -21.2% | -33.0% | -67.8% |
| 5-Year ReturnCumulative with dividends | -21.2% | -81.0% | -64.3% |
| 10-Year ReturnCumulative with dividends | -21.2% | -81.0% | +3.7% |
| CAGR (3Y)Annualised 3-year return | -7.6% | -12.5% | -31.5% |
Risk & Volatility
Evenly matched — BOF and SMPL each lead in 1 of 2 comparable metrics.
Risk & Volatility
SMPL is the less volatile stock with a 0.38 beta — it tends to amplify market swings less than BOF's 1.71 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BOF currently trades 70.5% from its 52-week high vs SMPL's 33.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||
|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.70x | 1.07x | 0.34x |
| 52-Week HighHighest price in past year | $4.95 | $16.14 | $36.92 |
| 52-Week LowLowest price in past year | $1.65 | $6.79 | $10.21 |
| % of 52W HighCurrent price vs 52-week peak | +70.5% | +55.9% | +33.7% |
| RSI (14)Momentum oscillator 0–100 | 44.4 | 57.4 | 42.9 |
| Avg Volume (50D)Average daily shares traded | 65K | 7.8M | 2.8M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Analyst consensus: FRSH as "Buy", SMPL as "Buy". Consensus price targets imply 47.3% upside for SMPL (target: $18) vs 26.6% for FRSH (target: $11).
| Metric | |||
|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Buy |
| Price TargetConsensus 12-month target | — | $11.43 | $18.33 |
| # AnalystsCovering analysts | — | 18 | 24 |
| Dividend YieldAnnual dividend ÷ price | — | — | — |
| Dividend StreakConsecutive years of raises | — | — | — |
| Dividend / ShareAnnual DPS | — | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +15.5% | +4.1% |
FRSH leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). SMPL leads in 1 (Valuation Metrics). 1 tied.
BOF vs FRSH vs SMPL: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is BOF or FRSH or SMPL a better buy right now?
For growth investors, BranchOut Food Inc.
(BOF) is the stronger pick with 130. 6% revenue growth year-over-year, versus 9. 0% for The Simply Good Foods Company (SMPL). The Simply Good Foods Company (SMPL) offers the better valuation at 12. 2x trailing P/E (7. 4x forward), making it the more compelling value choice. Analysts rate Freshworks Inc. (FRSH) a "Buy" — based on 18 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — BOF or FRSH or SMPL?
On trailing P/E, The Simply Good Foods Company (SMPL) is the cheapest at 12.
2x versus Freshworks Inc. at 14. 3x. On forward P/E, The Simply Good Foods Company is actually cheaper at 7. 4x.
03Which is the better long-term investment — BOF or FRSH or SMPL?
Over the past 5 years, BranchOut Food Inc.
(BOF) delivered a total return of -21. 2%, compared to -81. 0% for Freshworks Inc. (FRSH). Over 10 years, the gap is even starker: SMPL returned +2. 2% versus FRSH's -81. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — BOF or FRSH or SMPL?
By beta (market sensitivity over 5 years), The Simply Good Foods Company (SMPL) is the lower-risk stock at 0.
34β versus BranchOut Food Inc. 's 1. 70β — meaning BOF is approximately 397% more volatile than SMPL relative to the S&P 500. On balance sheet safety, Freshworks Inc. (FRSH) carries a lower debt/equity ratio of 6% versus 3% for BranchOut Food Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — BOF or FRSH or SMPL?
By revenue growth (latest reported year), BranchOut Food Inc.
(BOF) is pulling ahead at 130. 6% versus 9. 0% for The Simply Good Foods Company (SMPL). On earnings-per-share growth, the picture is similar: Freshworks Inc. grew EPS 296. 9% year-over-year, compared to -26. 1% for The Simply Good Foods Company. Over a 3-year CAGR, BOF leads at 108. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — BOF or FRSH or SMPL?
Freshworks Inc.
(FRSH) is the more profitable company, earning 21. 9% net margin versus -72. 9% for BranchOut Food Inc. — meaning it keeps 21. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SMPL leads at 15. 1% versus -59. 9% for BOF. At the gross margin level — before operating expenses — FRSH leads at 85. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is BOF or FRSH or SMPL more undervalued right now?
On forward earnings alone, The Simply Good Foods Company (SMPL) trades at 7.
4x forward P/E versus 14. 3x for Freshworks Inc. — 6. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SMPL: 47. 3% to $18. 33.
08Which pays a better dividend — BOF or FRSH or SMPL?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is BOF or FRSH or SMPL better for a retirement portfolio?
For long-horizon retirement investors, The Simply Good Foods Company (SMPL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
34)). BranchOut Food Inc. (BOF) carries a higher beta of 1. 70 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (SMPL: +2. 2%, BOF: -23. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between BOF and FRSH and SMPL?
These companies operate in different sectors (BOF (Consumer Defensive) and FRSH (Technology) and SMPL (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: BOF is a small-cap high-growth stock; FRSH is a small-cap high-growth stock; SMPL is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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