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MNTN vs TTD
Revenue, margins, valuation, and 5-year total return — side by side.
Software - Application
MNTN vs TTD — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Advertising Agencies | Software - Application |
| Market Cap | $724M | $11.18B |
| Revenue (TTM) | $299M | $2.97B |
| Net Income (TTM) | $23M | $433M |
| Gross Margin | 80.0% | 77.8% |
| Operating Margin | 13.8% | 20.3% |
| Forward P/E | 9.9x | 21.2x |
| Total Debt | $0.00 | $436M |
| Cash & Equiv. | $210M | $658M |
MNTN vs TTD — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 25 | May 26 | Return |
|---|---|---|---|
| MNTN Inc. (MNTN) | 100 | 36.4 | -63.6% |
| The Trade Desk, Inc. (TTD) | 100 | 31.2 | -68.8% |
Price return only. Dividends and distributions are not included.
Quick Verdict: MNTN vs TTD
Each card shows where this stock fits in a portfolio — not just who wins on paper.
MNTN is the clearest fit if your priority is growth exposure.
- Rev growth 28.6%, EPS growth 79.8%, 3Y rev CAGR 29.3%
- 28.6% revenue growth vs TTD's 18.5%
- Lower P/E (9.9x vs 21.2x)
TTD carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- beta 1.06
- 6.8% 10Y total return vs MNTN's -65.2%
- Lower volatility, beta 1.06, Low D/E 17.6%, current ratio 1.61x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 28.6% revenue growth vs TTD's 18.5% | |
| Value | Lower P/E (9.9x vs 21.2x) | |
| Quality / Margins | 14.6% margin vs MNTN's 7.8% | |
| Stability / Safety | Beta 1.06 vs MNTN's 1.43 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | -58.4% vs MNTN's -65.2% | |
| Efficiency (ROA) | 7.3% ROA vs MNTN's 6.6%, ROIC 21.3% vs 18.9% |
MNTN vs TTD — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
Evenly matched — MNTN and TTD each lead in 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
TTD is the larger business by revenue, generating $3.0B annually — 9.9x MNTN's $299M. TTD is the more profitable business, keeping 14.6% of every revenue dollar as net income compared to MNTN's 7.8%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $299M | $3.0B |
| EBITDAEarnings before interest/tax | $52M | $693M |
| Net IncomeAfter-tax profit | $23M | $433M |
| Free Cash FlowCash after capex | $20M | $837M |
| Gross MarginGross profit ÷ Revenue | +80.0% | +77.8% |
| Operating MarginEBIT ÷ Revenue | +13.8% | +20.3% |
| Net MarginNet income ÷ Revenue | +7.8% | +14.6% |
| FCF MarginFCF ÷ Revenue | +6.5% | +28.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | +14.2% | +11.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +137.9% | -20.0% |
Valuation Metrics
MNTN leads this category, winning 5 of 6 comparable metrics.
Valuation Metrics
On an enterprise value basis, MNTN's 15.2x EV/EBITDA is more attractive than TTD's 15.5x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $724M | $11.2B |
| Enterprise ValueMkt cap + debt − cash | $514M | $11.0B |
| Trailing P/EPrice ÷ TTM EPS | -105.52x | 25.81x |
| Forward P/EPrice ÷ next-FY EPS est. | 9.92x | 21.21x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.96x |
| EV / EBITDAEnterprise value multiple | 15.16x | 15.54x |
| Price / SalesMarket cap ÷ Revenue | 2.50x | 3.86x |
| Price / BookPrice ÷ Book value/share | 15.28x | 4.56x |
| Price / FCFMarket cap ÷ FCF | 12.83x | 14.05x |
Profitability & Efficiency
TTD leads this category, winning 7 of 8 comparable metrics.
Profitability & Efficiency
TTD delivers a 16.9% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $8 for MNTN. On the Piotroski fundamental quality scale (0–9), TTD scores 6/9 vs MNTN's 5/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +8.3% | +16.9% |
| ROA (TTM)Return on assets | +6.6% | +7.3% |
| ROICReturn on invested capital | +18.9% | +21.3% |
| ROCEReturn on capital employed | +12.2% | +19.2% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | — | 0.18x |
| Net DebtTotal debt minus cash | -$210M | -$222M |
| Cash & Equiv.Liquid assets | $210M | $658M |
| Total DebtShort + long-term debt | $0 | $436M |
| Interest CoverageEBIT ÷ Interest expense | 14.94x | 1591.47x |
Total Returns (Dividends Reinvested)
TTD leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in TTD five years ago would be worth $3,552 today (with dividends reinvested), compared to $3,483 for MNTN. Over the past 12 months, TTD leads with a -58.4% total return vs MNTN's -65.2%. The 3-year compound annual growth rate (CAGR) favors TTD at -28.7% vs MNTN's -29.6% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -24.7% | -37.7% |
| 1-Year ReturnPast 12 months | -65.2% | -58.4% |
| 3-Year ReturnCumulative with dividends | -65.2% | -63.7% |
| 5-Year ReturnCumulative with dividends | -65.2% | -64.5% |
| 10-Year ReturnCumulative with dividends | -65.2% | +680.4% |
| CAGR (3Y)Annualised 3-year return | -29.6% | -28.7% |
Risk & Volatility
Evenly matched — MNTN and TTD each lead in 1 of 2 comparable metrics.
Risk & Volatility
TTD is the less volatile stock with a 1.06 beta — it tends to amplify market swings less than MNTN's 1.43 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.43x | 1.06x |
| 52-Week HighHighest price in past year | $32.49 | $91.45 |
| 52-Week LowLowest price in past year | $7.71 | $19.74 |
| % of 52W HighCurrent price vs 52-week peak | +28.3% | +25.7% |
| RSI (14)Momentum oscillator 0–100 | 42.2 | 52.8 |
| Avg Volume (50D)Average daily shares traded | 644K | 20.4M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Consensus price targets imply 144.3% upside for MNTN (target: $22) vs 58.0% for TTD (target: $37).
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | $22.43 | $37.12 |
| # AnalystsCovering analysts | — | 46 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +1.4% | +12.3% |
TTD leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). MNTN leads in 1 (Valuation Metrics). 2 tied.
MNTN vs TTD: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is MNTN or TTD a better buy right now?
For growth investors, MNTN Inc.
(MNTN) is the stronger pick with 28. 6% revenue growth year-over-year, versus 18. 5% for The Trade Desk, Inc. (TTD). The Trade Desk, Inc. (TTD) offers the better valuation at 25. 8x trailing P/E (21. 2x forward), making it the more compelling value choice. Analysts rate The Trade Desk, Inc. (TTD) a "Buy" — based on 46 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — MNTN or TTD?
On forward P/E, MNTN Inc.
is actually cheaper at 9. 9x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — MNTN or TTD?
Over the past 5 years, The Trade Desk, Inc.
(TTD) delivered a total return of -64. 5%, compared to -65. 2% for MNTN Inc. (MNTN). Over 10 years, the gap is even starker: TTD returned +680. 4% versus MNTN's -65. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — MNTN or TTD?
By beta (market sensitivity over 5 years), The Trade Desk, Inc.
(TTD) is the lower-risk stock at 1. 06β versus MNTN Inc. 's 1. 43β — meaning MNTN is approximately 35% more volatile than TTD relative to the S&P 500.
05Which is growing faster — MNTN or TTD?
By revenue growth (latest reported year), MNTN Inc.
(MNTN) is pulling ahead at 28. 6% versus 18. 5% for The Trade Desk, Inc. (TTD). On earnings-per-share growth, the picture is similar: MNTN Inc. grew EPS 79. 8% year-over-year, compared to 16. 7% for The Trade Desk, Inc.. Over a 3-year CAGR, MNTN leads at 29. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — MNTN or TTD?
The Trade Desk, Inc.
(TTD) is the more profitable company, earning 15. 3% net margin versus -2. 2% for MNTN Inc. — meaning it keeps 15. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TTD leads at 20. 3% versus 8. 3% for MNTN. At the gross margin level — before operating expenses — TTD leads at 78. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is MNTN or TTD more undervalued right now?
On forward earnings alone, MNTN Inc.
(MNTN) trades at 9. 9x forward P/E versus 21. 2x for The Trade Desk, Inc. — 11. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MNTN: 144. 3% to $22. 43.
08Which pays a better dividend — MNTN or TTD?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is MNTN or TTD better for a retirement portfolio?
For long-horizon retirement investors, The Trade Desk, Inc.
(TTD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 06), +680. 4% 10Y return). Both have compounded well over 10 years (TTD: +680. 4%, MNTN: -65. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between MNTN and TTD?
These companies operate in different sectors (MNTN (Communication Services) and TTD (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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