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Stock Comparison

BABA vs SE vs MELI vs JD

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BABA
Alibaba Group Holding Limited

Specialty Retail

Consumer CyclicalNYSE • CN
Market Cap$319.30B
5Y Perf.-31.8%
SE
Sea Limited

Specialty Retail

Consumer CyclicalNYSE • SG
Market Cap$51.09B
5Y Perf.+12.8%
MELI
MercadoLibre, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • UY
Market Cap$92.11B
5Y Perf.+116.2%
JD
JD.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • CN
Market Cap$45.65B
5Y Perf.-43.5%

BABA vs SE vs MELI vs JD — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BABA logoBABA
SE logoSE
MELI logoMELI
JD logoJD
IndustrySpecialty RetailSpecialty RetailSpecialty RetailSpecialty Retail
Market Cap$319.30B$51.09B$92.11B$45.65B
Revenue (TTM)$1.01T$21.04B$28.89B$1.30T
Net Income (TTM)$123.35B$1.43B$2.00B$32.20B
Gross Margin41.2%44.9%44.5%12.7%
Operating Margin10.9%8.2%11.1%1.3%
Forward P/E3.9x23.9x38.6x1.5x
Total Debt$248.49B$4.12B$11.39B$89.77B
Cash & Equiv.$181.73B$2.41B$3.67B$108.35B

BABA vs SE vs MELI vs JDLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BABA
SE
MELI
JD
StockMay 20May 26Return
Alibaba Group Holdi… (BABA)10068.2-31.8%
Sea Limited (SE)100112.8+12.8%
MercadoLibre, Inc. (MELI)100216.2+116.2%
JD.com, Inc. (JD)10056.5-43.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: BABA vs SE vs MELI vs JD

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: BABA leads in 4 of 7 categories, making it the strongest pick for profitability and margin quality and dividend income and shareholder returns. JD.com, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. MELI also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
BABA
Alibaba Group Holding Limited
The Quality Compounder

BABA carries the broadest edge in this set and is the clearest fit for quality and dividends.

  • 12.2% margin vs JD's 2.5%
  • 1.3% yield, 2-year raise streak, vs JD's 2.7%, (2 stocks pay no dividend)
  • +6.1% vs SE's -40.7%
  • 6.7% ROA vs JD's 4.6%, ROIC 9.6% vs 9.9%
Best for: quality and dividends
SE
Sea Limited
The Growth Play

SE is the clearest fit if your priority is growth exposure.

  • Rev growth 28.8%, EPS growth 192.0%, 3Y rev CAGR 19.1%
Best for: growth exposure
MELI
MercadoLibre, Inc.
The Long-Run Compounder

MELI is the clearest fit if your priority is long-term compounding.

  • 13.6% 10Y total return vs BABA's 73.6%
  • 39.1% revenue growth vs BABA's 5.9%
Best for: long-term compounding
JD
JD.com, Inc.
The Income Pick

JD is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 1 yrs, beta 1.06, yield 2.7%
  • Lower volatility, beta 1.06, Low D/E 28.7%, current ratio 1.29x
  • Beta 1.06, yield 2.7%, current ratio 1.29x
  • Lower P/E (1.5x vs 38.6x)
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthMELI logoMELI39.1% revenue growth vs BABA's 5.9%
ValueJD logoJDLower P/E (1.5x vs 38.6x)
Quality / MarginsBABA logoBABA12.2% margin vs JD's 2.5%
Stability / SafetyJD logoJDBeta 1.06 vs SE's 1.45, lower leverage
DividendsBABA logoBABA1.3% yield, 2-year raise streak, vs JD's 2.7%, (2 stocks pay no dividend)
Momentum (1Y)BABA logoBABA+6.1% vs SE's -40.7%
Efficiency (ROA)BABA logoBABA6.7% ROA vs JD's 4.6%, ROIC 9.6% vs 9.9%

BABA vs SE vs MELI vs JD — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BABAAlibaba Group Holding Limited
FY 2025
Customer Management Services
42.6%$424.9B
Sales Of Goods
27.5%$274.3B
Logistics Services
12.4%$123.4B
Cloud Services
8.5%$84.5B
Membership Fees and Value Added Services
4.7%$46.6B
Product and Service, Other
4.3%$42.7B
SESea Limited
FY 2024
Service
90.7%$15.3B
Product
9.3%$1.6B
MELIMercadoLibre, Inc.
FY 2025
Service
87.5%$25.3B
Product
12.5%$3.6B
JDJD.com, Inc.
FY 2024
Electronics And Home Appliance Products
48.8%$565.0B
General Merchandise Products
31.3%$363.0B
Logistics And Other Services
12.1%$140.7B
online marketplace and marketing services
7.8%$90.1B

BABA vs SE vs MELI vs JD — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLJDLAGGINGSE

Income & Cash Flow (Last 12 Months)

MELI leads this category, winning 3 of 6 comparable metrics.

JD is the larger business by revenue, generating $1.30T annually — 62.0x SE's $21.0B. BABA is the more profitable business, keeping 12.2% of every revenue dollar as net income compared to JD's 2.5%. On growth, MELI holds the edge at +44.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricBABA logoBABAAlibaba Group Hol…SE logoSESea LimitedMELI logoMELIMercadoLibre, Inc.JD logoJDJD.com, Inc.
RevenueTrailing 12 months$1.01T$21.0B$28.9B$1.30T
EBITDAEarnings before interest/tax$114.6B$2.0B$4.0B$23.8B
Net IncomeAfter-tax profit$123.4B$1.4B$2.0B$32.2B
Free Cash FlowCash after capex$2.6B$3.9B$10.1B$9.1B
Gross MarginGross profit ÷ Revenue+41.2%+44.9%+44.5%+12.7%
Operating MarginEBIT ÷ Revenue+10.9%+8.2%+11.1%+1.3%
Net MarginNet income ÷ Revenue+12.2%+6.8%+6.9%+2.5%
FCF MarginFCF ÷ Revenue+0.3%+18.5%+35.0%+0.7%
Rev. Growth (YoY)Latest quarter vs prior year+4.8%+38.3%+44.6%+14.9%
EPS Growth (YoY)Latest quarter vs prior year-52.0%+126.9%-12.5%-56.3%
MELI leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

JD leads this category, winning 6 of 6 comparable metrics.

At 7.5x trailing earnings, JD trades at a 93% valuation discount to SE's 115.7x P/E. On an enterprise value basis, JD's 6.3x EV/EBITDA is more attractive than SE's 50.2x.

MetricBABA logoBABAAlibaba Group Hol…SE logoSESea LimitedMELI logoMELIMercadoLibre, Inc.JD logoJDJD.com, Inc.
Market CapShares × price$319.3B$51.1B$92.1B$45.6B
Enterprise ValueMkt cap + debt − cash$329.1B$52.8B$99.8B$42.9B
Trailing P/EPrice ÷ TTM EPS16.84x115.73x46.12x7.53x
Forward P/EPrice ÷ next-FY EPS est.3.87x23.88x38.60x1.46x
PEG RatioP/E ÷ EPS growth rate0.28x
EV / EBITDAEnterprise value multiple12.77x50.20x24.84x6.30x
Price / SalesMarket cap ÷ Revenue2.19x3.04x3.19x0.27x
Price / BookPrice ÷ Book value/share2.00x6.03x13.65x0.99x
Price / FCFMarket cap ÷ FCF27.89x17.28x8.55x7.04x
JD leads this category, winning 6 of 6 comparable metrics.

Profitability & Efficiency

Evenly matched — BABA and SE and MELI each lead in 3 of 9 comparable metrics.

MELI delivers a 29.6% return on equity — every $100 of shareholder capital generates $30 in annual profit, vs $11 for JD. BABA carries lower financial leverage with a 0.23x debt-to-equity ratio, signaling a more conservative balance sheet compared to MELI's 1.69x. On the Piotroski fundamental quality scale (0–9), BABA scores 7/9 vs MELI's 5/9, reflecting strong financial health.

MetricBABA logoBABAAlibaba Group Hol…SE logoSESea LimitedMELI logoMELIMercadoLibre, Inc.JD logoJDJD.com, Inc.
ROE (TTM)Return on equity+11.2%+15.2%+29.6%+10.5%
ROA (TTM)Return on assets+6.7%+5.8%+4.7%+4.6%
ROICReturn on invested capital+9.6%+5.4%+20.8%+9.9%
ROCEReturn on capital employed+10.4%+6.0%+28.3%+10.2%
Piotroski ScoreFundamental quality 0–97756
Debt / EquityFinancial leverage0.23x0.49x1.69x0.29x
Net DebtTotal debt minus cash$66.8B$1.7B$7.7B-$18.6B
Cash & Equiv.Liquid assets$181.7B$2.4B$3.7B$108.3B
Total DebtShort + long-term debt$248.5B$4.1B$11.4B$89.8B
Interest CoverageEBIT ÷ Interest expense15.74x49.70x12.85x
Evenly matched — BABA and SE and MELI each lead in 3 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

BABA leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in MELI five years ago would be worth $11,870 today (with dividends reinvested), compared to $3,450 for SE. Over the past 12 months, BABA leads with a +6.1% total return vs SE's -40.7%. The 3-year compound annual growth rate (CAGR) favors BABA at 18.0% vs JD's -3.3% — a key indicator of consistent wealth creation.

MetricBABA logoBABAAlibaba Group Hol…SE logoSESea LimitedMELI logoMELIMercadoLibre, Inc.JD logoJDJD.com, Inc.
YTD ReturnYear-to-date-15.1%-35.8%-7.9%+3.9%
1-Year ReturnPast 12 months+6.1%-40.7%-19.1%-9.9%
3-Year ReturnCumulative with dividends+64.5%+7.7%+46.1%-9.6%
5-Year ReturnCumulative with dividends-39.6%-65.5%+18.7%-54.6%
10-Year ReturnCumulative with dividends+73.6%+429.7%+1355.7%+38.1%
CAGR (3Y)Annualised 3-year return+18.0%+2.5%+13.5%-3.3%
BABA leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

JD leads this category, winning 2 of 2 comparable metrics.

JD is the less volatile stock with a 1.06 beta — it tends to amplify market swings less than SE's 1.45 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JD currently trades 77.9% from its 52-week high vs SE's 42.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBABA logoBABAAlibaba Group Hol…SE logoSESea LimitedMELI logoMELIMercadoLibre, Inc.JD logoJDJD.com, Inc.
Beta (5Y)Sensitivity to S&P 5001.21x1.45x1.20x1.06x
52-Week HighHighest price in past year$192.67$199.30$2645.22$38.08
52-Week LowLowest price in past year$103.71$77.05$1593.21$24.51
% of 52W HighCurrent price vs 52-week peak+68.6%+42.4%+68.7%+77.9%
RSI (14)Momentum oscillator 0–10051.247.451.553.2
Avg Volume (50D)Average daily shares traded10.1M4.9M515K10.0M
JD leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — BABA and JD each lead in 1 of 2 comparable metrics.

Analyst consensus: BABA as "Buy", SE as "Buy", MELI as "Buy", JD as "Buy". Consensus price targets imply 74.8% upside for SE (target: $148) vs 10.7% for JD (target: $33). For income investors, JD offers the higher dividend yield at 2.65% vs BABA's 1.34%.

MetricBABA logoBABAAlibaba Group Hol…SE logoSESea LimitedMELI logoMELIMercadoLibre, Inc.JD logoJDJD.com, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$194.23$147.67$2420.00$32.86
# AnalystsCovering analysts59443345
Dividend YieldAnnual dividend ÷ price+1.3%+2.7%
Dividend StreakConsecutive years of raises201
Dividend / ShareAnnual DPS$12.14$5.37
Buyback YieldShare repurchases ÷ mkt cap+4.0%0.0%+0.0%+8.3%
Evenly matched — BABA and JD each lead in 1 of 2 comparable metrics.
Key Takeaway

JD leads in 2 of 6 categories (Valuation Metrics, Risk & Volatility). MELI leads in 1 (Income & Cash Flow). 2 tied.

Best OverallJD.com, Inc. (JD)Leads 2 of 6 categories
Loading custom metrics...

BABA vs SE vs MELI vs JD: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is BABA or SE or MELI or JD a better buy right now?

For growth investors, MercadoLibre, Inc.

(MELI) is the stronger pick with 39. 1% revenue growth year-over-year, versus 5. 9% for Alibaba Group Holding Limited (BABA). JD. com, Inc. (JD) offers the better valuation at 7. 5x trailing P/E (1. 5x forward), making it the more compelling value choice. Analysts rate Alibaba Group Holding Limited (BABA) a "Buy" — based on 59 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — BABA or SE or MELI or JD?

On trailing P/E, JD.

com, Inc. (JD) is the cheapest at 7. 5x versus Sea Limited at 115. 7x. On forward P/E, JD. com, Inc. is actually cheaper at 1. 5x.

03

Which is the better long-term investment — BABA or SE or MELI or JD?

Over the past 5 years, MercadoLibre, Inc.

(MELI) delivered a total return of +18. 7%, compared to -65. 5% for Sea Limited (SE). Over 10 years, the gap is even starker: MELI returned +1339% versus JD's +40. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — BABA or SE or MELI or JD?

By beta (market sensitivity over 5 years), JD.

com, Inc. (JD) is the lower-risk stock at 1. 06β versus Sea Limited's 1. 45β — meaning SE is approximately 36% more volatile than JD relative to the S&P 500. On balance sheet safety, Alibaba Group Holding Limited (BABA) carries a lower debt/equity ratio of 23% versus 169% for MercadoLibre, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — BABA or SE or MELI or JD?

By revenue growth (latest reported year), MercadoLibre, Inc.

(MELI) is pulling ahead at 39. 1% versus 5. 9% for Alibaba Group Holding Limited (BABA). On earnings-per-share growth, the picture is similar: Sea Limited grew EPS 192. 0% year-over-year, compared to 4. 5% for MercadoLibre, Inc.. Over a 3-year CAGR, MELI leads at 38. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — BABA or SE or MELI or JD?

Alibaba Group Holding Limited (BABA) is the more profitable company, earning 13.

1% net margin versus 2. 6% for Sea Limited — meaning it keeps 13. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BABA leads at 14. 1% versus 3. 3% for JD. At the gross margin level — before operating expenses — MELI leads at 44. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is BABA or SE or MELI or JD more undervalued right now?

On forward earnings alone, JD.

com, Inc. (JD) trades at 1. 5x forward P/E versus 38. 6x for MercadoLibre, Inc. — 37. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SE: 74. 8% to $147. 67.

08

Which pays a better dividend — BABA or SE or MELI or JD?

In this comparison, JD (2.

7% yield), BABA (1. 3% yield) pay a dividend. SE, MELI do not pay a meaningful dividend and should not be held primarily for income.

09

Is BABA or SE or MELI or JD better for a retirement portfolio?

For long-horizon retirement investors, MercadoLibre, Inc.

(MELI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 20), +1339% 10Y return). Both have compounded well over 10 years (MELI: +1339%, SE: +429. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between BABA and SE and MELI and JD?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: BABA is a large-cap deep-value stock; SE is a mid-cap high-growth stock; MELI is a mid-cap high-growth stock; JD is a mid-cap deep-value stock. BABA, JD pay a dividend while SE, MELI do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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SE

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 19%
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High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 22%
  • Net Margin > 5%
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Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Dividend Yield > 1.0%
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Beat Both

Find stocks that outperform BABA and SE and MELI and JD on the metrics below

Revenue Growth>
%
(BABA: 4.8% · SE: 38.3%)
Net Margin>
%
(BABA: 12.2% · SE: 6.8%)
P/E Ratio<
x
(BABA: 16.8x · SE: 115.7x)

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