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BAOS vs RCON vs JMIA vs CODA
Revenue, margins, valuation, and 5-year total return — side by side.
Oil & Gas Equipment & Services
Specialty Retail
Aerospace & Defense
BAOS vs RCON vs JMIA vs CODA — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Advertising Agencies | Oil & Gas Equipment & Services | Specialty Retail | Aerospace & Defense |
| Market Cap | $4M | $17M | $539M | $134M |
| Revenue (TTM) | $359K | $66M | $189M | $28M |
| Net Income (TTM) | $-33M | $-43M | $-62M | $4M |
| Gross Margin | -89.3% | 23.0% | 52.8% | 66.3% |
| Operating Margin | -91.5% | -86.5% | -33.9% | 17.4% |
| Forward P/E | — | — | — | 22.5x |
| Total Debt | $685K | $34M | $12M | $395K |
| Cash & Equiv. | $1M | $99M | $77M | $29M |
BAOS vs RCON vs JMIA vs CODA — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Feb 21 | May 26 | Return |
|---|---|---|---|
| Baosheng Media Grou… (BAOS) | 100 | 8.0 | -92.0% |
| Recon Technology, L… (RCON) | 100 | 2.1 | -97.9% |
| Jumia Technologies … (JMIA) | 100 | 19.6 | -80.4% |
| Coda Octopus Group,… (CODA) | 100 | 158.7 | +58.7% |
Price return only. Dividends and distributions are not included.
Quick Verdict: BAOS vs RCON vs JMIA vs CODA
Each card shows where this stock fits in a portfolio — not just who wins on paper.
BAOS lags the leaders in this set but could rank higher in a more targeted comparison.
RCON is the #2 pick in this set and the best alternative if income & stability and defensive is your priority.
- Dividend streak 1 yrs, beta 0.47
- Beta 0.47, current ratio 5.88x
- Beta 0.47 vs JMIA's 2.89, lower leverage
JMIA is the clearest fit if your priority is momentum.
- +262.5% vs RCON's -49.1%
CODA carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 30.7%, EPS growth 15.6%, 3Y rev CAGR 6.1%
- 8.4% 10Y total return vs JMIA's -65.8%
- Lower volatility, beta 1.00, Low D/E 0.7%, current ratio 8.86x
- 30.7% revenue growth vs BAOS's -32.3%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 30.7% revenue growth vs BAOS's -32.3% | |
| Quality / Margins | 14.8% margin vs BAOS's -91.7% | |
| Stability / Safety | Beta 0.47 vs JMIA's 2.89, lower leverage | |
| Dividends | Tie | None of these 4 stocks pay a meaningful dividend |
| Momentum (1Y) | +262.5% vs RCON's -49.1% | |
| Efficiency (ROA) | 6.6% ROA vs BAOS's -163.4%, ROIC 11.2% vs -72.5% |
BAOS vs RCON vs JMIA vs CODA — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
BAOS vs RCON vs JMIA vs CODA — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
CODA leads in 2 of 6 categories
RCON leads 2 • BAOS leads 0 • JMIA leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
CODA leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
JMIA is the larger business by revenue, generating $189M annually — 526.8x BAOS's $358,520. CODA is the more profitable business, keeping 14.8% of every revenue dollar as net income compared to BAOS's -91.7%.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $358,520 | $66M | $189M | $28M |
| EBITDAEarnings before interest/tax | -$32M | -$54M | -$56M | $6M |
| Net IncomeAfter-tax profit | -$33M | -$43M | -$62M | $4M |
| Free Cash FlowCash after capex | -$3M | -$44M | -$53M | $7M |
| Gross MarginGross profit ÷ Revenue | -89.3% | +23.0% | +52.8% | +66.3% |
| Operating MarginEBIT ÷ Revenue | -91.5% | -86.5% | -33.9% | +17.4% |
| Net MarginNet income ÷ Revenue | -91.7% | -64.3% | -32.6% | +14.8% |
| FCF MarginFCF ÷ Revenue | -8.2% | -65.9% | -27.8% | +24.6% |
| Rev. Growth (YoY)Latest quarter vs prior year | +5.1% | +2.6% | +34.3% | +28.8% |
| EPS Growth (YoY)Latest quarter vs prior year | -140.7% | +35.7% | +46.9% | +3.0% |
Valuation Metrics
RCON leads this category, winning 2 of 3 comparable metrics.
Valuation Metrics
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $4M | $17M | $539M | $134M |
| Enterprise ValueMkt cap + debt − cash | $3M | $7M | $474M | $106M |
| Trailing P/EPrice ÷ TTM EPS | -0.16x | -1.22x | -8.53x | 32.16x |
| Forward P/EPrice ÷ next-FY EPS est. | — | — | — | 22.45x |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | 7.51x |
| EV / EBITDAEnterprise value multiple | — | — | — | 17.85x |
| Price / SalesMarket cap ÷ Revenue | 6.81x | 1.72x | 2.85x | 5.05x |
| Price / BookPrice ÷ Book value/share | 0.29x | 0.11x | 20.70x | 2.30x |
| Price / FCFMarket cap ÷ FCF | — | — | — | 22.20x |
Profitability & Efficiency
CODA leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
CODA delivers a 7.2% return on equity — every $100 of shareholder capital generates $7 in annual profit, vs $-3 for BAOS. CODA carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to JMIA's 0.46x. On the Piotroski fundamental quality scale (0–9), CODA scores 7/9 vs JMIA's 4/9, reflecting strong financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | -3.0% | -9.2% | -135.2% | +7.2% |
| ROA (TTM)Return on assets | -163.4% | -8.0% | -40.1% | +6.6% |
| ROICReturn on invested capital | -72.5% | -10.6% | -33.0% | +11.2% |
| ROCEReturn on capital employed | -93.5% | -11.8% | -97.8% | +8.1% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 4 | 4 | 7 |
| Debt / EquityFinancial leverage | 0.05x | 0.08x | 0.46x | 0.01x |
| Net DebtTotal debt minus cash | -$795,531 | -$64M | -$65M | -$28M |
| Cash & Equiv.Liquid assets | $1M | $99M | $77M | $29M |
| Total DebtShort + long-term debt | $684,997 | $34M | $12M | $394,932 |
| Interest CoverageEBIT ÷ Interest expense | -180.82x | -372.30x | -8.73x | — |
Total Returns (Dividends Reinvested)
Evenly matched — JMIA and CODA each lead in 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in CODA five years ago would be worth $14,969 today (with dividends reinvested), compared to $55 for RCON. Over the past 12 months, JMIA leads with a +262.5% total return vs RCON's -49.1%. The 3-year compound annual growth rate (CAGR) favors JMIA at 44.1% vs RCON's -51.6% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +4.9% | -45.8% | -32.2% | +25.1% |
| 1-Year ReturnPast 12 months | +45.0% | -49.1% | +262.5% | +78.9% |
| 3-Year ReturnCumulative with dividends | -65.0% | -88.7% | +199.0% | +34.5% |
| 5-Year ReturnCumulative with dividends | -87.1% | -99.4% | -67.4% | +49.7% |
| 10-Year ReturnCumulative with dividends | -94.8% | -99.3% | -65.8% | +844.4% |
| CAGR (3Y)Annualised 3-year return | -29.5% | -51.6% | +44.1% | +10.4% |
Risk & Volatility
Evenly matched — RCON and CODA each lead in 1 of 2 comparable metrics.
Risk & Volatility
RCON is the less volatile stock with a 0.47 beta — it tends to amplify market swings less than JMIA's 2.89 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. CODA currently trades 68.9% from its 52-week high vs RCON's 11.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.73x | 0.47x | 2.89x | 1.00x |
| 52-Week HighHighest price in past year | $8.30 | $7.16 | $14.72 | $17.28 |
| 52-Week LowLowest price in past year | $1.91 | $0.75 | $2.13 | $5.98 |
| % of 52W HighCurrent price vs 52-week peak | +33.4% | +11.7% | +59.1% | +68.9% |
| RSI (14)Momentum oscillator 0–100 | 62.0 | 42.5 | 54.0 | 48.6 |
| Avg Volume (50D)Average daily shares traded | 16K | 90K | 2.0M | 256K |
Analyst Outlook
RCON leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Analyst consensus: JMIA as "Buy", CODA as "Buy". Consensus price targets imply 99.2% upside for JMIA (target: $17) vs 17.6% for CODA (target: $14).
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | — | Buy | Buy |
| Price TargetConsensus 12-month target | — | — | $17.33 | $14.00 |
| # AnalystsCovering analysts | — | — | 7 | 1 |
| Dividend YieldAnnual dividend ÷ price | — | — | — | — |
| Dividend StreakConsecutive years of raises | 0 | 1 | — | 0 |
| Dividend / ShareAnnual DPS | — | — | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% | 0.0% | 0.0% |
CODA leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). RCON leads in 2 (Valuation Metrics, Analyst Outlook). 2 tied.
BAOS vs RCON vs JMIA vs CODA: Key Questions Answered
9 questions · data-driven answers · updated daily
01Is BAOS or RCON or JMIA or CODA a better buy right now?
For growth investors, Coda Octopus Group, Inc.
(CODA) is the stronger pick with 30. 7% revenue growth year-over-year, versus -32. 3% for Baosheng Media Group Holdings Limited (BAOS). Coda Octopus Group, Inc. (CODA) offers the better valuation at 32. 2x trailing P/E (22. 5x forward), making it the more compelling value choice. Analysts rate Jumia Technologies AG (JMIA) a "Buy" — based on 7 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — BAOS or RCON or JMIA or CODA?
Over the past 5 years, Coda Octopus Group, Inc.
(CODA) delivered a total return of +49. 7%, compared to -99. 4% for Recon Technology, Ltd. (RCON). Over 10 years, the gap is even starker: CODA returned +844. 4% versus RCON's -99. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — BAOS or RCON or JMIA or CODA?
By beta (market sensitivity over 5 years), Recon Technology, Ltd.
(RCON) is the lower-risk stock at 0. 47β versus Jumia Technologies AG's 2. 89β — meaning JMIA is approximately 516% more volatile than RCON relative to the S&P 500. On balance sheet safety, Coda Octopus Group, Inc. (CODA) carries a lower debt/equity ratio of 1% versus 46% for Jumia Technologies AG — giving it more financial flexibility in a downturn.
04Which is growing faster — BAOS or RCON or JMIA or CODA?
By revenue growth (latest reported year), Coda Octopus Group, Inc.
(CODA) is pulling ahead at 30. 7% versus -32. 3% for Baosheng Media Group Holdings Limited (BAOS). On earnings-per-share growth, the picture is similar: Recon Technology, Ltd. grew EPS 52. 6% year-over-year, compared to -1359. 2% for Baosheng Media Group Holdings Limited. Over a 3-year CAGR, CODA leads at 6. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — BAOS or RCON or JMIA or CODA?
Coda Octopus Group, Inc.
(CODA) is the more profitable company, earning 15. 5% net margin versus -43. 1% for Baosheng Media Group Holdings Limited — meaning it keeps 15. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CODA leads at 17. 1% versus -42. 9% for BAOS. At the gross margin level — before operating expenses — CODA leads at 66. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is BAOS or RCON or JMIA or CODA more undervalued right now?
Analyst consensus price targets imply the most upside for JMIA: 99.
2% to $17. 33.
07Which pays a better dividend — BAOS or RCON or JMIA or CODA?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is BAOS or RCON or JMIA or CODA better for a retirement portfolio?
For long-horizon retirement investors, Coda Octopus Group, Inc.
(CODA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 00), +844. 4% 10Y return). Jumia Technologies AG (JMIA) carries a higher beta of 2. 89 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (CODA: +844. 4%, JMIA: -65. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between BAOS and RCON and JMIA and CODA?
These companies operate in different sectors (BAOS (Communication Services) and RCON (Energy) and JMIA (Consumer Cyclical) and CODA (Industrials)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: BAOS is a small-cap quality compounder stock; RCON is a small-cap quality compounder stock; JMIA is a small-cap quality compounder stock; CODA is a small-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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