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Stock Comparison

BRLT vs ETSY

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BRLT
Brilliant Earth Group, Inc.

Luxury Goods

Consumer CyclicalNASDAQ • US
Market Cap$223M
5Y Perf.-89.5%
ETSY
Etsy, Inc.

Specialty Retail

Consumer CyclicalNYSE • US
Market Cap$6.07B
5Y Perf.-69.2%

BRLT vs ETSY — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BRLT logoBRLT
ETSY logoETSY
IndustryLuxury GoodsSpecialty Retail
Market Cap$223M$6.07B
Revenue (TTM)$443M$2.86B
Net Income (TTM)$-12M$285M
Gross Margin56.5%72.0%
Operating Margin-2.4%14.3%
Forward P/E18.5x
Total Debt$38M$742M
Cash & Equiv.$79M$1.40B

BRLT vs ETSYLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BRLT
ETSY
StockSep 21May 26Return
Brilliant Earth Gro… (BRLT)10010.5-89.5%
Etsy, Inc. (ETSY)10030.8-69.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: BRLT vs ETSY

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: ETSY leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Brilliant Earth Group, Inc. is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
BRLT
Brilliant Earth Group, Inc.
The Income Pick

BRLT is the clearest fit if your priority is income & stability and growth exposure.

  • Dividend streak 0 yrs, beta 1.20, yield 1.8%
  • Rev growth 3.6%, EPS growth -8.9%, 3Y rev CAGR -0.2%
  • Lower volatility, beta 1.20, Low D/E 47.8%, current ratio 1.61x
Best for: income & stability and growth exposure
ETSY
Etsy, Inc.
The Long-Run Compounder

ETSY carries the broadest edge in this set and is the clearest fit for long-term compounding.

  • 6.8% 10Y total return vs BRLT's -90.3%
  • Better valuation composite
  • 9.9% margin vs BRLT's -2.6%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthBRLT logoBRLT3.6% revenue growth vs ETSY's 2.7%
ValueETSY logoETSYBetter valuation composite
Quality / MarginsETSY logoETSY9.9% margin vs BRLT's -2.6%
Stability / SafetyBRLT logoBRLTBeta 1.20 vs ETSY's 1.22
DividendsBRLT logoBRLT1.8% yield; the other pay no meaningful dividend
Momentum (1Y)ETSY logoETSY+39.3% vs BRLT's +6.4%
Efficiency (ROA)ETSY logoETSY10.6% ROA vs BRLT's -5.5%

BRLT vs ETSY — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BRLTBrilliant Earth Group, Inc.

Segment breakdown not available.

ETSYEtsy, Inc.
FY 2025
Marketplace Revenue
69.6%$2.0B
Services Revenue
30.4%$876M

BRLT vs ETSY — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLETSYLAGGINGBRLT

Income & Cash Flow (Last 12 Months)

ETSY leads this category, winning 5 of 6 comparable metrics.

ETSY is the larger business by revenue, generating $2.9B annually — 6.5x BRLT's $443M. ETSY is the more profitable business, keeping 9.9% of every revenue dollar as net income compared to BRLT's -2.6%.

MetricBRLT logoBRLTBrilliant Earth G…ETSY logoETSYEtsy, Inc.
RevenueTrailing 12 months$443M$2.9B
EBITDAEarnings before interest/tax-$6M$508M
Net IncomeAfter-tax profit-$12M$285M
Free Cash FlowCash after capex-$6M$673M
Gross MarginGross profit ÷ Revenue+56.5%+72.0%
Operating MarginEBIT ÷ Revenue-2.4%+14.3%
Net MarginNet income ÷ Revenue-2.6%+9.9%
FCF MarginFCF ÷ Revenue-1.3%+23.5%
Rev. Growth (YoY)Latest quarter vs prior year+6.0%+3.1%
EPS Growth (YoY)Latest quarter vs prior year-2.3%+2.2%
ETSY leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

Evenly matched — BRLT and ETSY each lead in 2 of 4 comparable metrics.

On an enterprise value basis, ETSY's 11.5x EV/EBITDA is more attractive than BRLT's 120.8x.

MetricBRLT logoBRLTBrilliant Earth G…ETSY logoETSYEtsy, Inc.
Market CapShares × price$223M$6.1B
Enterprise ValueMkt cap + debt − cash$182M$5.4B
Trailing P/EPrice ÷ TTM EPS-5.64x46.03x
Forward P/EPrice ÷ next-FY EPS est.18.51x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple120.80x11.53x
Price / SalesMarket cap ÷ Revenue0.51x2.11x
Price / BookPrice ÷ Book value/share2.61x
Price / FCFMarket cap ÷ FCF38.76x9.51x
Evenly matched — BRLT and ETSY each lead in 2 of 4 comparable metrics.

Profitability & Efficiency

ETSY leads this category, winning 4 of 6 comparable metrics.

On the Piotroski fundamental quality scale (0–9), ETSY scores 5/9 vs BRLT's 4/9, reflecting solid financial health.

MetricBRLT logoBRLTBrilliant Earth G…ETSY logoETSYEtsy, Inc.
ROE (TTM)Return on equity-14.0%
ROA (TTM)Return on assets-5.5%+10.6%
ROICReturn on invested capital-9.7%
ROCEReturn on capital employed-3.4%+22.9%
Piotroski ScoreFundamental quality 0–945
Debt / EquityFinancial leverage0.48x
Net DebtTotal debt minus cash-$41M-$653M
Cash & Equiv.Liquid assets$79M$1.4B
Total DebtShort + long-term debt$38M$742M
Interest CoverageEBIT ÷ Interest expense51.57x27.47x
ETSY leads this category, winning 4 of 6 comparable metrics.

Total Returns (Dividends Reinvested)

ETSY leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in ETSY five years ago would be worth $3,866 today (with dividends reinvested), compared to $970 for BRLT. Over the past 12 months, ETSY leads with a +39.3% total return vs BRLT's +6.4%. The 3-year compound annual growth rate (CAGR) favors ETSY at -11.7% vs BRLT's -25.2% — a key indicator of consistent wealth creation.

MetricBRLT logoBRLTBrilliant Earth G…ETSY logoETSYEtsy, Inc.
YTD ReturnYear-to-date-21.2%+11.7%
1-Year ReturnPast 12 months+6.4%+39.3%
3-Year ReturnCumulative with dividends-58.2%-31.0%
5-Year ReturnCumulative with dividends-90.3%-61.3%
10-Year ReturnCumulative with dividends-90.3%+681.2%
CAGR (3Y)Annualised 3-year return-25.2%-11.7%
ETSY leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — BRLT and ETSY each lead in 1 of 2 comparable metrics.

BRLT is the less volatile stock with a 1.20 beta — it tends to amplify market swings less than ETSY's 1.22 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ETSY currently trades 83.6% from its 52-week high vs BRLT's 45.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBRLT logoBRLTBrilliant Earth G…ETSY logoETSYEtsy, Inc.
Beta (5Y)Sensitivity to S&P 5001.20x1.22x
52-Week HighHighest price in past year$3.10$76.52
52-Week LowLowest price in past year$1.21$44.00
% of 52W HighCurrent price vs 52-week peak+45.5%+83.6%
RSI (14)Momentum oscillator 0–10051.259.1
Avg Volume (50D)Average daily shares traded56K2.8M
Evenly matched — BRLT and ETSY each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

BRLT is the only dividend payer here at 1.82% yield — a key consideration for income-focused portfolios.

MetricBRLT logoBRLTBrilliant Earth G…ETSY logoETSYEtsy, Inc.
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$70.07
# AnalystsCovering analysts45
Dividend YieldAnnual dividend ÷ price+1.8%
Dividend StreakConsecutive years of raises0
Dividend / ShareAnnual DPS$0.03
Buyback YieldShare repurchases ÷ mkt cap+0.2%+12.8%
Insufficient data to determine a leader in this category.
Key Takeaway

ETSY leads in 3 of 6 categories — strongest in Income & Cash Flow and Profitability & Efficiency. 2 categories are tied.

Best OverallEtsy, Inc. (ETSY)Leads 3 of 6 categories
Loading custom metrics...

BRLT vs ETSY: Frequently Asked Questions

8 questions · data-driven answers · updated daily

01

Is BRLT or ETSY a better buy right now?

For growth investors, Brilliant Earth Group, Inc.

(BRLT) is the stronger pick with 3. 6% revenue growth year-over-year, versus 2. 7% for Etsy, Inc. (ETSY). Etsy, Inc. (ETSY) offers the better valuation at 46. 0x trailing P/E (18. 5x forward), making it the more compelling value choice. Analysts rate Etsy, Inc. (ETSY) a "Buy" — based on 45 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — BRLT or ETSY?

Over the past 5 years, Etsy, Inc.

(ETSY) delivered a total return of -61. 3%, compared to -90. 3% for Brilliant Earth Group, Inc. (BRLT). Over 10 years, the gap is even starker: ETSY returned +681. 2% versus BRLT's -90. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — BRLT or ETSY?

By beta (market sensitivity over 5 years), Brilliant Earth Group, Inc.

(BRLT) is the lower-risk stock at 1. 20β versus Etsy, Inc. 's 1. 22β — meaning ETSY is approximately 2% more volatile than BRLT relative to the S&P 500.

04

Which is growing faster — BRLT or ETSY?

By revenue growth (latest reported year), Brilliant Earth Group, Inc.

(BRLT) is pulling ahead at 3. 6% versus 2. 7% for Etsy, Inc. (ETSY). On earnings-per-share growth, the picture is similar: Etsy, Inc. grew EPS -40. 9% year-over-year, compared to -888. 6% for Brilliant Earth Group, Inc.. Over a 3-year CAGR, ETSY leads at 4. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — BRLT or ETSY?

Etsy, Inc.

(ETSY) is the more profitable company, earning 5. 7% net margin versus -0. 8% for Brilliant Earth Group, Inc. — meaning it keeps 5. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: ETSY leads at 12. 8% versus -1. 2% for BRLT. At the gross margin level — before operating expenses — ETSY leads at 71. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Which pays a better dividend — BRLT or ETSY?

In this comparison, BRLT (1.

8% yield) pays a dividend. ETSY does not pay a meaningful dividend and should not be held primarily for income.

07

Is BRLT or ETSY better for a retirement portfolio?

For long-horizon retirement investors, Brilliant Earth Group, Inc.

(BRLT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 20), 1. 8% yield). Both have compounded well over 10 years (BRLT: -90. 3%, ETSY: +681. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

08

What are the main differences between BRLT and ETSY?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

BRLT pays a dividend while ETSY does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

BRLT

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 33%
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ETSY

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 5%
Run This Screen
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Beat Both

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Revenue Growth>
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(BRLT: 6.0% · ETSY: 3.1%)

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