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CHSN vs DNUT vs BROS vs CAKE vs BJRI

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CHSN
Chanson International Holding

Restaurants

Consumer CyclicalNASDAQ • CN
Market Cap$50M
5Y Perf.-98.9%
DNUT
Krispy Kreme, Inc.

Grocery Stores

Consumer DefensiveNASDAQ • US
Market Cap$627M
5Y Perf.-76.6%
BROS
Dutch Bros Inc.

Restaurants

Consumer CyclicalNYSE • US
Market Cap$6.81B
5Y Perf.+69.4%
CAKE
The Cheesecake Factory Incorporated

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$3.03B
5Y Perf.+73.5%
BJRI
BJ's Restaurants, Inc.

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$859M
5Y Perf.+40.3%

CHSN vs DNUT vs BROS vs CAKE vs BJRI — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CHSN logoCHSN
DNUT logoDNUT
BROS logoBROS
CAKE logoCAKE
BJRI logoBJRI
IndustryRestaurantsGrocery StoresRestaurantsRestaurantsRestaurants
Market Cap$50M$627M$6.81B$3.03B$859M
Revenue (TTM)$35M$1.51B$1.75B$3.75B$1.41B
Net Income (TTM)$-544K$-505M$81M$148M$44M
Gross Margin42.1%13.7%25.3%78.3%74.7%
Operating Margin-6.9%-28.2%9.4%5.0%3.0%
Forward P/E73.2x60.3x15.0x17.5x
Total Debt$13M$1.42B$1.09B$3.46B$491M
Cash & Equiv.$12M$-42M$269M$216M$24M

CHSN vs DNUT vs BROS vs CAKE vs BJRILong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CHSN
DNUT
BROS
CAKE
BJRI
StockMar 23May 26Return
Chanson Internation… (CHSN)1001.1-98.9%
Krispy Kreme, Inc. (DNUT)10023.4-76.6%
Dutch Bros Inc. (BROS)100169.4+69.4%
The Cheesecake Fact… (CAKE)100173.5+73.5%
BJ's Restaurants, I… (BJRI)100140.3+40.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: CHSN vs DNUT vs BROS vs CAKE vs BJRI

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CAKE leads in 4 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and capital preservation and lower volatility. Dutch Bros Inc. is the stronger pick specifically for growth and revenue expansion and profitability and margin quality. DNUT also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
CHSN
Chanson International Holding
The Defensive Pick

CHSN is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 1.28, Low D/E 70.8%, current ratio 1.30x
Best for: sleep-well-at-night
DNUT
Krispy Kreme, Inc.
The Income Pick

DNUT ranks third and is worth considering specifically for income & stability.

  • Dividend streak 0 yrs, beta 1.51, yield 1.9%
  • 1.9% yield, vs CAKE's 1.8%, (3 stocks pay no dividend)
Best for: income & stability
BROS
Dutch Bros Inc.
The Growth Play

BROS is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 27.9%, EPS growth 103.2%, 3Y rev CAGR 30.4%
  • 46.1% 10Y total return vs CAKE's 35.6%
  • 27.9% revenue growth vs DNUT's -8.6%
  • 4.6% margin vs DNUT's -33.4%
Best for: growth exposure and long-term compounding
CAKE
The Cheesecake Factory Incorporated
The Defensive Pick

CAKE carries the broadest edge in this set and is the clearest fit for defensive.

  • Beta 1.11, yield 1.8%, current ratio 0.59x
  • Lower P/E (15.0x vs 17.5x)
  • Beta 1.11 vs BROS's 1.83
  • +23.5% vs CHSN's -94.6%
Best for: defensive
BJRI
BJ's Restaurants, Inc.
The Quality Angle

Among these 5 stocks, BJRI doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
See the full category breakdown
CategoryWinnerWhy
GrowthBROS logoBROS27.9% revenue growth vs DNUT's -8.6%
ValueCAKE logoCAKELower P/E (15.0x vs 17.5x)
Quality / MarginsBROS logoBROS4.6% margin vs DNUT's -33.4%
Stability / SafetyCAKE logoCAKEBeta 1.11 vs BROS's 1.83
DividendsDNUT logoDNUT1.9% yield, vs CAKE's 1.8%, (3 stocks pay no dividend)
Momentum (1Y)CAKE logoCAKE+23.5% vs CHSN's -94.6%
Efficiency (ROA)CAKE logoCAKE4.7% ROA vs DNUT's -19.8%, ROIC 4.7% vs -1.1%

CHSN vs DNUT vs BROS vs CAKE vs BJRI — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CHSNChanson International Holding
FY 2024
Other Operating Segment
100.0%$18M
DNUTKrispy Kreme, Inc.
FY 2025
Finished Product In Shops
94.9%$1.4B
Mix And Equipment Revenue From Franchisees
2.7%$41M
Royalty
2.4%$36M
BROSDutch Bros Inc.
FY 2025
Franchise Fees
94.7%$122M
Product and Service, Other
5.3%$7M
CAKEThe Cheesecake Factory Incorporated
FY 2025
The Cheesecake Factory
71.7%$2.7B
Other Segments
9.7%$362M
Other FRC
9.5%$355M
North Italia
9.2%$346M
BJRIBJ's Restaurants, Inc.

Segment breakdown not available.

CHSN vs DNUT vs BROS vs CAKE vs BJRI — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLCAKELAGGINGBJRI

Income & Cash Flow (Last 12 Months)

BROS leads this category, winning 4 of 6 comparable metrics.

CAKE is the larger business by revenue, generating $3.8B annually — 106.1x CHSN's $35M. BROS is the more profitable business, keeping 4.6% of every revenue dollar as net income compared to DNUT's -33.4%. On growth, BROS holds the edge at +30.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricCHSN logoCHSNChanson Internati…DNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.CAKE logoCAKEThe Cheesecake Fa…BJRI logoBJRIBJ's Restaurants,…
RevenueTrailing 12 months$35M$1.5B$1.7B$3.8B$1.4B
EBITDAEarnings before interest/tax-$798,646-$292M$244M$296M$123M
Net IncomeAfter-tax profit-$543,680-$505M$81M$148M$44M
Free Cash FlowCash after capex-$2M-$6M$148M$155M$80M
Gross MarginGross profit ÷ Revenue+42.1%+13.7%+25.3%+78.3%+74.7%
Operating MarginEBIT ÷ Revenue-6.9%-28.2%+9.4%+5.0%+3.0%
Net MarginNet income ÷ Revenue-1.5%-33.4%+4.6%+4.0%+3.1%
FCF MarginFCF ÷ Revenue-5.4%-0.4%+8.5%+4.1%+5.7%
Rev. Growth (YoY)Latest quarter vs prior year+15.2%-2.2%+30.8%+4.4%+2.9%
EPS Growth (YoY)Latest quarter vs prior year+20.0%0.0%-28.6%-29.3%
BROS leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

DNUT leads this category, winning 3 of 6 comparable metrics.

At 18.9x trailing earnings, BJRI trades at a 78% valuation discount to BROS's 85.0x P/E. On an enterprise value basis, BJRI's 10.8x EV/EBITDA is more attractive than BROS's 27.6x.

MetricCHSN logoCHSNChanson Internati…DNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.CAKE logoCAKEThe Cheesecake Fa…BJRI logoBJRIBJ's Restaurants,…
Market CapShares × price$50M$627M$6.8B$3.0B$859M
Enterprise ValueMkt cap + debt − cash$51M$2.1B$7.6B$6.3B$1.3B
Trailing P/EPrice ÷ TTM EPS73.20x-1.20x85.05x19.80x18.93x
Forward P/EPrice ÷ next-FY EPS est.60.32x15.04x17.51x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple17.35x20.17x27.60x21.19x10.79x
Price / SalesMarket cap ÷ Revenue2.74x0.41x4.16x0.81x0.61x
Price / BookPrice ÷ Book value/share3.26x0.92x7.50x6.74x2.53x
Price / FCFMarket cap ÷ FCF16.91x125.12x19.55x21.01x
DNUT leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

CAKE leads this category, winning 4 of 9 comparable metrics.

CAKE delivers a 37.1% return on equity — every $100 of shareholder capital generates $37 in annual profit, vs $-74 for DNUT. CHSN carries lower financial leverage with a 0.71x debt-to-equity ratio, signaling a more conservative balance sheet compared to CAKE's 7.93x. On the Piotroski fundamental quality scale (0–9), BJRI scores 7/9 vs DNUT's 5/9, reflecting strong financial health.

MetricCHSN logoCHSNChanson Internati…DNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.CAKE logoCAKEThe Cheesecake Fa…BJRI logoBJRIBJ's Restaurants,…
ROE (TTM)Return on equity-2.2%-74.1%+9.2%+37.1%+12.0%
ROA (TTM)Return on assets-1.1%-19.8%+2.7%+4.7%+4.4%
ROICReturn on invested capital-1.7%-1.1%+7.7%+4.7%+4.1%
ROCEReturn on capital employed-2.1%-1.4%+6.4%+7.8%+5.5%
Piotroski ScoreFundamental quality 0–965667
Debt / EquityFinancial leverage0.71x2.10x1.21x7.93x1.34x
Net DebtTotal debt minus cash$937,757$1.5B$820M$3.2B$467M
Cash & Equiv.Liquid assets$12M-$42M$269M$216M$24M
Total DebtShort + long-term debt$13M$1.4B$1.1B$3.5B$491M
Interest CoverageEBIT ÷ Interest expense-118.15x-6.61x11.85x16.15x15.28x
CAKE leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

CAKE leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in BROS five years ago would be worth $14,607 today (with dividends reinvested), compared to $93 for CHSN. Over the past 12 months, CAKE leads with a +23.5% total return vs CHSN's -94.6%. The 3-year compound annual growth rate (CAGR) favors CAKE at 24.3% vs CHSN's -75.8% — a key indicator of consistent wealth creation.

MetricCHSN logoCHSNChanson Internati…DNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.CAKE logoCAKEThe Cheesecake Fa…BJRI logoBJRIBJ's Restaurants,…
YTD ReturnYear-to-date-14.5%-10.8%-13.8%+15.7%-0.5%
1-Year ReturnPast 12 months-94.6%-15.9%-9.5%+23.5%+9.0%
3-Year ReturnCumulative with dividends-98.6%-73.6%+66.0%+92.1%+36.4%
5-Year ReturnCumulative with dividends-99.1%-80.2%+46.1%+2.1%-31.2%
10-Year ReturnCumulative with dividends-99.1%-80.2%+46.1%+35.6%-6.3%
CAGR (3Y)Annualised 3-year return-75.8%-35.8%+18.4%+24.3%+10.9%
CAKE leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

CAKE leads this category, winning 2 of 2 comparable metrics.

CAKE is the less volatile stock with a 1.11 beta — it tends to amplify market swings less than BROS's 1.83 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. CAKE currently trades 87.2% from its 52-week high vs CHSN's 2.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCHSN logoCHSNChanson Internati…DNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.CAKE logoCAKEThe Cheesecake Fa…BJRI logoBJRIBJ's Restaurants,…
Beta (5Y)Sensitivity to S&P 5001.28x1.51x1.83x1.11x1.40x
52-Week HighHighest price in past year$70.40$5.73$77.88$69.70$47.02
52-Week LowLowest price in past year$0.01$2.50$44.58$43.07$28.46
% of 52W HighCurrent price vs 52-week peak+2.6%+63.5%+68.8%+87.2%+86.9%
RSI (14)Momentum oscillator 0–10020.150.662.850.561.1
Avg Volume (50D)Average daily shares traded37.6M2.5M4.1M1.2M366K
CAKE leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — DNUT and BROS each lead in 1 of 2 comparable metrics.

Analyst consensus: DNUT as "Buy", BROS as "Buy", CAKE as "Hold", BJRI as "Buy". Consensus price targets imply 39.0% upside for BROS (target: $74) vs -0.9% for BJRI (target: $41). For income investors, DNUT offers the higher dividend yield at 1.92% vs CAKE's 1.78%.

MetricCHSN logoCHSNChanson Internati…DNUT logoDNUTKrispy Kreme, Inc.BROS logoBROSDutch Bros Inc.CAKE logoCAKEThe Cheesecake Fa…BJRI logoBJRIBJ's Restaurants,…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuy
Price TargetConsensus 12-month target$4.50$74.45$65.50$40.50
# AnalystsCovering analysts11214831
Dividend YieldAnnual dividend ÷ price+1.9%+1.8%
Dividend StreakConsecutive years of raises0300
Dividend / ShareAnnual DPS$0.07$1.08
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.2%0.0%+5.1%+7.9%
Evenly matched — DNUT and BROS each lead in 1 of 2 comparable metrics.
Key Takeaway

CAKE leads in 3 of 6 categories (Profitability & Efficiency, Total Returns). BROS leads in 1 (Income & Cash Flow). 1 tied.

Best OverallThe Cheesecake Factory Inco… (CAKE)Leads 3 of 6 categories
Loading custom metrics...

CHSN vs DNUT vs BROS vs CAKE vs BJRI: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is CHSN or DNUT or BROS or CAKE or BJRI a better buy right now?

For growth investors, Dutch Bros Inc.

(BROS) is the stronger pick with 27. 9% revenue growth year-over-year, versus -8. 6% for Krispy Kreme, Inc. (DNUT). BJ's Restaurants, Inc. (BJRI) offers the better valuation at 18. 9x trailing P/E (17. 5x forward), making it the more compelling value choice. Analysts rate Krispy Kreme, Inc. (DNUT) a "Buy" — based on 11 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CHSN or DNUT or BROS or CAKE or BJRI?

On trailing P/E, BJ's Restaurants, Inc.

(BJRI) is the cheapest at 18. 9x versus Dutch Bros Inc. at 85. 0x. On forward P/E, The Cheesecake Factory Incorporated is actually cheaper at 15. 0x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — CHSN or DNUT or BROS or CAKE or BJRI?

Over the past 5 years, Dutch Bros Inc.

(BROS) delivered a total return of +46. 1%, compared to -99. 1% for Chanson International Holding (CHSN). Over 10 years, the gap is even starker: BROS returned +46. 1% versus CHSN's -99. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CHSN or DNUT or BROS or CAKE or BJRI?

By beta (market sensitivity over 5 years), The Cheesecake Factory Incorporated (CAKE) is the lower-risk stock at 1.

11β versus Dutch Bros Inc. 's 1. 83β — meaning BROS is approximately 64% more volatile than CAKE relative to the S&P 500. On balance sheet safety, Chanson International Holding (CHSN) carries a lower debt/equity ratio of 71% versus 8% for The Cheesecake Factory Incorporated — giving it more financial flexibility in a downturn.

05

Which is growing faster — CHSN or DNUT or BROS or CAKE or BJRI?

By revenue growth (latest reported year), Dutch Bros Inc.

(BROS) is pulling ahead at 27. 9% versus -8. 6% for Krispy Kreme, Inc. (DNUT). On earnings-per-share growth, the picture is similar: BJ's Restaurants, Inc. grew EPS 208. 6% year-over-year, compared to -170. 8% for Krispy Kreme, Inc.. Over a 3-year CAGR, BROS leads at 30. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CHSN or DNUT or BROS or CAKE or BJRI?

Dutch Bros Inc.

(BROS) is the more profitable company, earning 4. 9% net margin versus -33. 9% for Krispy Kreme, Inc. — meaning it keeps 4. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BROS leads at 9. 8% versus -2. 9% for CHSN. At the gross margin level — before operating expenses — CAKE leads at 78. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CHSN or DNUT or BROS or CAKE or BJRI more undervalued right now?

On forward earnings alone, The Cheesecake Factory Incorporated (CAKE) trades at 15.

0x forward P/E versus 60. 3x for Dutch Bros Inc. — 45. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BROS: 39. 0% to $74. 45.

08

Which pays a better dividend — CHSN or DNUT or BROS or CAKE or BJRI?

In this comparison, DNUT (1.

9% yield), CAKE (1. 8% yield) pay a dividend. CHSN, BROS, BJRI do not pay a meaningful dividend and should not be held primarily for income.

09

Is CHSN or DNUT or BROS or CAKE or BJRI better for a retirement portfolio?

For long-horizon retirement investors, The Cheesecake Factory Incorporated (CAKE) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.

11), 1. 8% yield). Dutch Bros Inc. (BROS) carries a higher beta of 1. 83 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (CAKE: +35. 6%, BROS: +46. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CHSN and DNUT and BROS and CAKE and BJRI?

These companies operate in different sectors (CHSN (Consumer Cyclical) and DNUT (Consumer Defensive) and BROS (Consumer Cyclical) and CAKE (Consumer Cyclical) and BJRI (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: CHSN is a small-cap quality compounder stock; DNUT is a small-cap quality compounder stock; BROS is a small-cap high-growth stock; CAKE is a small-cap quality compounder stock; BJRI is a small-cap quality compounder stock. DNUT, CAKE pay a dividend while CHSN, BROS, BJRI do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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(CHSN: 15.2% · DNUT: -2.2%)

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