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CMG vs AMZN
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
CMG vs AMZN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Restaurants | Specialty Retail |
| Market Cap | $42.60B | $2.96T |
| Revenue (TTM) | $12.14B | $742.78B |
| Net Income (TTM) | $1.45B | $90.80B |
| Gross Margin | 36.1% | 50.6% |
| Operating Margin | 15.8% | 11.5% |
| Forward P/E | 28.8x | 35.3x |
| Total Debt | $9.85B | $152.99B |
| Cash & Equiv. | $351M | $86.81B |
CMG vs AMZN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Chipotle Mexican Gr… (CMG) | 100 | 162.9 | +62.9% |
| Amazon.com, Inc. (AMZN) | 100 | 225.1 | +125.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: CMG vs AMZN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
CMG has the current edge in this matchup, primarily because of its strength in income & stability and sleep-well-at-night.
- beta 1.11
- Lower volatility, beta 1.11, current ratio 1.23x
- PEG 0.81 vs AMZN's 1.26
AMZN is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 12.4%, EPS growth 29.7%, 3Y rev CAGR 11.7%
- 7.2% 10Y total return vs CMG's 276.8%
- 12.4% revenue growth vs CMG's 5.4%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 12.4% revenue growth vs CMG's 5.4% | |
| Value | Lower P/E (28.8x vs 35.3x), PEG 0.81 vs 1.26 | |
| Quality / Margins | 12.2% margin vs CMG's 12.0% | |
| Stability / Safety | Beta 1.11 vs AMZN's 1.51 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | +48.6% vs CMG's -35.1% | |
| Efficiency (ROA) | 16.0% ROA vs AMZN's 11.5%, ROIC 15.3% vs 14.7% |
CMG vs AMZN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
CMG vs AMZN — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
AMZN leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
AMZN is the larger business by revenue, generating $742.8B annually — 61.2x CMG's $12.1B. Profitability is closely matched — net margins range from 12.2% (AMZN) to 12.0% (CMG). On growth, AMZN holds the edge at +16.6% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $12.1B | $742.8B |
| EBITDAEarnings before interest/tax | $2.3B | $155.9B |
| Net IncomeAfter-tax profit | $1.5B | $90.8B |
| Free Cash FlowCash after capex | $1.5B | -$2.5B |
| Gross MarginGross profit ÷ Revenue | +36.1% | +50.6% |
| Operating MarginEBIT ÷ Revenue | +15.8% | +11.5% |
| Net MarginNet income ÷ Revenue | +12.0% | +12.2% |
| FCF MarginFCF ÷ Revenue | +12.4% | -0.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.4% | +16.6% |
| EPS Growth (YoY)Latest quarter vs prior year | -17.9% | +74.8% |
Valuation Metrics
CMG leads this category, winning 5 of 7 comparable metrics.
Valuation Metrics
At 28.7x trailing earnings, CMG trades at a 25% valuation discount to AMZN's 38.3x P/E. Adjusting for growth (PEG ratio), CMG offers better value at 0.81x vs AMZN's 1.37x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||
|---|---|---|
| Market CapShares × price | $42.6B | $2.96T |
| Enterprise ValueMkt cap + debt − cash | $52.1B | $3.02T |
| Trailing P/EPrice ÷ TTM EPS | 28.69x | 38.35x |
| Forward P/EPrice ÷ next-FY EPS est. | 28.79x | 35.26x |
| PEG RatioP/E ÷ EPS growth rate | 0.81x | 1.37x |
| EV / EBITDAEnterprise value multiple | 21.94x | 20.74x |
| Price / SalesMarket cap ÷ Revenue | 3.57x | 4.12x |
| Price / BookPrice ÷ Book value/share | 15.51x | 7.24x |
| Price / FCFMarket cap ÷ FCF | 29.43x | 384.26x |
Profitability & Efficiency
CMG leads this category, winning 6 of 8 comparable metrics.
Profitability & Efficiency
CMG delivers a 48.4% return on equity — every $100 of shareholder capital generates $48 in annual profit, vs $23 for AMZN. AMZN carries lower financial leverage with a 0.37x debt-to-equity ratio, signaling a more conservative balance sheet compared to CMG's 3.48x. On the Piotroski fundamental quality scale (0–9), AMZN scores 6/9 vs CMG's 5/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +48.4% | +23.3% |
| ROA (TTM)Return on assets | +16.0% | +11.5% |
| ROICReturn on invested capital | +15.3% | +14.7% |
| ROCEReturn on capital employed | +25.4% | +15.3% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | 3.48x | 0.37x |
| Net DebtTotal debt minus cash | $9.5B | $66.2B |
| Cash & Equiv.Liquid assets | $351M | $86.8B |
| Total DebtShort + long-term debt | $9.8B | $153.0B |
| Interest CoverageEBIT ÷ Interest expense | — | 39.96x |
Total Returns (Dividends Reinvested)
AMZN leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in AMZN five years ago would be worth $16,632 today (with dividends reinvested), compared to $11,585 for CMG. Over the past 12 months, AMZN leads with a +48.6% total return vs CMG's -35.1%. The 3-year compound annual growth rate (CAGR) favors AMZN at 37.5% vs CMG's -7.0% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -12.8% | +21.4% |
| 1-Year ReturnPast 12 months | -35.1% | +48.6% |
| 3-Year ReturnCumulative with dividends | -19.6% | +159.8% |
| 5-Year ReturnCumulative with dividends | +15.9% | +66.3% |
| 10-Year ReturnCumulative with dividends | +276.8% | +715.9% |
| CAGR (3Y)Annualised 3-year return | -7.0% | +37.5% |
Risk & Volatility
Evenly matched — CMG and AMZN each lead in 1 of 2 comparable metrics.
Risk & Volatility
CMG is the less volatile stock with a 1.11 beta — it tends to amplify market swings less than AMZN's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 98.7% from its 52-week high vs CMG's 56.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.11x | 1.51x |
| 52-Week HighHighest price in past year | $58.42 | $278.56 |
| 52-Week LowLowest price in past year | $29.75 | $183.85 |
| % of 52W HighCurrent price vs 52-week peak | +56.0% | +98.7% |
| RSI (14)Momentum oscillator 0–100 | 40.1 | 80.5 |
| Avg Volume (50D)Average daily shares traded | 14.5M | 45.6M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates CMG as "Buy" and AMZN as "Buy". Consensus price targets imply 33.7% upside for CMG (target: $44) vs 11.6% for AMZN (target: $307).
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $43.72 | $306.77 |
| # AnalystsCovering analysts | 67 | 94 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +5.7% | 0.0% |
AMZN leads in 2 of 6 categories (Income & Cash Flow, Total Returns). CMG leads in 2 (Valuation Metrics, Profitability & Efficiency). 1 tied.
CMG vs AMZN: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is CMG or AMZN a better buy right now?
For growth investors, Amazon.
com, Inc. (AMZN) is the stronger pick with 12. 4% revenue growth year-over-year, versus 5. 4% for Chipotle Mexican Grill, Inc. (CMG). Chipotle Mexican Grill, Inc. (CMG) offers the better valuation at 28. 7x trailing P/E (28. 8x forward), making it the more compelling value choice. Analysts rate Chipotle Mexican Grill, Inc. (CMG) a "Buy" — based on 67 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — CMG or AMZN?
On trailing P/E, Chipotle Mexican Grill, Inc.
(CMG) is the cheapest at 28. 7x versus Amazon. com, Inc. at 38. 3x. On forward P/E, Chipotle Mexican Grill, Inc. is actually cheaper at 28. 8x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Chipotle Mexican Grill, Inc. wins at 0. 81x versus Amazon. com, Inc. 's 1. 26x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — CMG or AMZN?
Over the past 5 years, Amazon.
com, Inc. (AMZN) delivered a total return of +66. 3%, compared to +15. 9% for Chipotle Mexican Grill, Inc. (CMG). Over 10 years, the gap is even starker: AMZN returned +715. 9% versus CMG's +276. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — CMG or AMZN?
By beta (market sensitivity over 5 years), Chipotle Mexican Grill, Inc.
(CMG) is the lower-risk stock at 1. 11β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately 36% more volatile than CMG relative to the S&P 500. On balance sheet safety, Amazon. com, Inc. (AMZN) carries a lower debt/equity ratio of 37% versus 3% for Chipotle Mexican Grill, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — CMG or AMZN?
By revenue growth (latest reported year), Amazon.
com, Inc. (AMZN) is pulling ahead at 12. 4% versus 5. 4% for Chipotle Mexican Grill, Inc. (CMG). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to 2. 7% for Chipotle Mexican Grill, Inc.. Over a 3-year CAGR, AMZN leads at 11. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — CMG or AMZN?
Chipotle Mexican Grill, Inc.
(CMG) is the more profitable company, earning 12. 9% net margin versus 10. 8% for Amazon. com, Inc. — meaning it keeps 12. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CMG leads at 16. 9% versus 11. 2% for AMZN. At the gross margin level — before operating expenses — AMZN leads at 50. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is CMG or AMZN more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Chipotle Mexican Grill, Inc. (CMG) is the more undervalued stock at a PEG of 0. 81x versus Amazon. com, Inc. 's 1. 26x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Chipotle Mexican Grill, Inc. (CMG) trades at 28. 8x forward P/E versus 35. 3x for Amazon. com, Inc. — 6. 5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CMG: 33. 7% to $43. 72.
08Which pays a better dividend — CMG or AMZN?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is CMG or AMZN better for a retirement portfolio?
For long-horizon retirement investors, Chipotle Mexican Grill, Inc.
(CMG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 11), +276. 8% 10Y return). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (CMG: +276. 8%, AMZN: +715. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between CMG and AMZN?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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