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Stock Comparison

CXM vs TTGT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CXM
Sprinklr, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$1.34B
5Y Perf.-73.5%
TTGT
TechTarget, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$468M
5Y Perf.-91.7%

CXM vs TTGT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CXM logoCXM
TTGT logoTTGT
IndustrySoftware - ApplicationInternet Content & Information
Market Cap$1.34B$468M
Revenue (TTM)$857M$261M
Net Income (TTM)$23M$-556M
Gross Margin67.4%111.7%
Operating Margin4.7%-275.4%
Forward P/E12.0x
Total Debt$47M$111M
Cash & Equiv.$163M$41M

CXM vs TTGTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CXM
TTGT
StockJun 21May 26Return
Sprinklr, Inc. (CXM)10026.5-73.5%
TechTarget, Inc. (TTGT)1008.3-91.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: CXM vs TTGT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CXM leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. TechTarget, Inc. is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
CXM
Sprinklr, Inc.
The Income Pick

CXM carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 1 yrs, beta 0.82
  • Lower volatility, beta 0.82, Low D/E 7.9%, current ratio 1.60x
  • Beta 0.82, current ratio 1.60x
Best for: income & stability and sleep-well-at-night
TTGT
TechTarget, Inc.
The Growth Play

TTGT is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 70.9%, EPS growth -247.2%, 3Y rev CAGR 35.2%
  • -19.2% 10Y total return vs CXM's -69.0%
  • 70.9% revenue growth vs CXM's 7.6%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthTTGT logoTTGT70.9% revenue growth vs CXM's 7.6%
ValueCXM logoCXMBetter valuation composite
Quality / MarginsCXM logoCXM2.7% margin vs TTGT's -212.8%
Stability / SafetyCXM logoCXMBeta 0.82 vs TTGT's 1.35, lower leverage
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)TTGT logoTTGT-18.0% vs CXM's -29.6%
Efficiency (ROA)CXM logoCXM2.0% ROA vs TTGT's -57.0%, ROIC 6.1% vs -2.0%

CXM vs TTGT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CXMSprinklr, Inc.
FY 2025
License and Service
90.1%$718M
Professional Services
9.9%$78M
TTGTTechTarget, Inc.
FY 2025
Advisory Services
100.0%$52M

CXM vs TTGT — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLCXMLAGGINGTTGT

Income & Cash Flow (Last 12 Months)

CXM leads this category, winning 4 of 6 comparable metrics.

CXM is the larger business by revenue, generating $857M annually — 3.3x TTGT's $261M. Profitability is closely matched — net margins range from 2.7% (CXM) to -2.1% (TTGT). On growth, CXM holds the edge at +8.9% YoY revenue growth, suggesting stronger near-term business momentum.

MetricCXM logoCXMSprinklr, Inc.TTGT logoTTGTTechTarget, Inc.
RevenueTrailing 12 months$857M$261M
EBITDAEarnings before interest/tax$48M-$640M
Net IncomeAfter-tax profit$23M-$556M
Free Cash FlowCash after capex$155M-$4M
Gross MarginGross profit ÷ Revenue+67.4%+111.7%
Operating MarginEBIT ÷ Revenue+4.7%-2.8%
Net MarginNet income ÷ Revenue+2.7%-2.1%
FCF MarginFCF ÷ Revenue+18.1%-1.6%
Rev. Growth (YoY)Latest quarter vs prior year+8.9%-99.8%
EPS Growth (YoY)Latest quarter vs prior year-90.1%+86.6%
CXM leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

TTGT leads this category, winning 4 of 5 comparable metrics.

On an enterprise value basis, TTGT's 7.4x EV/EBITDA is more attractive than CXM's 30.4x.

MetricCXM logoCXMSprinklr, Inc.TTGT logoTTGTTechTarget, Inc.
Market CapShares × price$1.3B$468M
Enterprise ValueMkt cap + debt − cash$1.2B$538M
Trailing P/EPrice ÷ TTM EPS60.56x-0.46x
Forward P/EPrice ÷ next-FY EPS est.12.01x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple30.40x7.39x
Price / SalesMarket cap ÷ Revenue1.56x0.96x
Price / BookPrice ÷ Book value/share2.37x0.78x
Price / FCFMarket cap ÷ FCF8.49x29.32x
TTGT leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

CXM leads this category, winning 8 of 8 comparable metrics.

CXM delivers a 3.9% return on equity — every $100 of shareholder capital generates $4 in annual profit, vs $-93 for TTGT. CXM carries lower financial leverage with a 0.08x debt-to-equity ratio, signaling a more conservative balance sheet compared to TTGT's 0.19x. On the Piotroski fundamental quality scale (0–9), CXM scores 6/9 vs TTGT's 5/9, reflecting solid financial health.

MetricCXM logoCXMSprinklr, Inc.TTGT logoTTGTTechTarget, Inc.
ROE (TTM)Return on equity+3.9%-93.2%
ROA (TTM)Return on assets+2.0%-57.0%
ROICReturn on invested capital+6.1%-2.0%
ROCEReturn on capital employed+6.1%-2.5%
Piotroski ScoreFundamental quality 0–965
Debt / EquityFinancial leverage0.08x0.19x
Net DebtTotal debt minus cash-$116M$71M
Cash & Equiv.Liquid assets$163M$41M
Total DebtShort + long-term debt$47M$111M
Interest CoverageEBIT ÷ Interest expense-95.68x
CXM leads this category, winning 8 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — CXM and TTGT each lead in 3 of 6 comparable metrics.

A $10,000 investment in CXM five years ago would be worth $3,097 today (with dividends reinvested), compared to $874 for TTGT. Over the past 12 months, TTGT leads with a -18.0% total return vs CXM's -29.6%. The 3-year compound annual growth rate (CAGR) favors CXM at -21.7% vs TTGT's -42.1% — a key indicator of consistent wealth creation.

MetricCXM logoCXMSprinklr, Inc.TTGT logoTTGTTechTarget, Inc.
YTD ReturnYear-to-date-25.5%+25.1%
1-Year ReturnPast 12 months-29.6%-18.0%
3-Year ReturnCumulative with dividends-52.0%-80.6%
5-Year ReturnCumulative with dividends-69.0%-91.3%
10-Year ReturnCumulative with dividends-69.0%-19.2%
CAGR (3Y)Annualised 3-year return-21.7%-42.1%
Evenly matched — CXM and TTGT each lead in 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CXM and TTGT each lead in 1 of 2 comparable metrics.

CXM is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than TTGT's 1.35 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. TTGT currently trades 68.3% from its 52-week high vs CXM's 58.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCXM logoCXMSprinklr, Inc.TTGT logoTTGTTechTarget, Inc.
Beta (5Y)Sensitivity to S&P 5000.82x1.35x
52-Week HighHighest price in past year$9.40$9.47
52-Week LowLowest price in past year$4.71$3.41
% of 52W HighCurrent price vs 52-week peak+58.0%+68.3%
RSI (14)Momentum oscillator 0–10046.171.9
Avg Volume (50D)Average daily shares traded3.4M476K
Evenly matched — CXM and TTGT each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates CXM as "Hold" and TTGT as "Buy". Consensus price targets imply 131.8% upside for TTGT (target: $15) vs 30.8% for CXM (target: $7).

MetricCXM logoCXMSprinklr, Inc.TTGT logoTTGTTechTarget, Inc.
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$7.13$15.00
# AnalystsCovering analysts1716
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises1
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+0.4%0.0%
Insufficient data to determine a leader in this category.
Key Takeaway

CXM leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). TTGT leads in 1 (Valuation Metrics). 2 tied.

Best OverallSprinklr, Inc. (CXM)Leads 2 of 6 categories
Loading custom metrics...

CXM vs TTGT: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is CXM or TTGT a better buy right now?

For growth investors, TechTarget, Inc.

(TTGT) is the stronger pick with 70. 9% revenue growth year-over-year, versus 7. 6% for Sprinklr, Inc. (CXM). Sprinklr, Inc. (CXM) offers the better valuation at 60. 6x trailing P/E (12. 0x forward), making it the more compelling value choice. Analysts rate TechTarget, Inc. (TTGT) a "Buy" — based on 16 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — CXM or TTGT?

Over the past 5 years, Sprinklr, Inc.

(CXM) delivered a total return of -69. 0%, compared to -91. 3% for TechTarget, Inc. (TTGT). Over 10 years, the gap is even starker: TTGT returned -19. 2% versus CXM's -69. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — CXM or TTGT?

By beta (market sensitivity over 5 years), Sprinklr, Inc.

(CXM) is the lower-risk stock at 0. 82β versus TechTarget, Inc. 's 1. 35β — meaning TTGT is approximately 65% more volatile than CXM relative to the S&P 500. On balance sheet safety, Sprinklr, Inc. (CXM) carries a lower debt/equity ratio of 8% versus 19% for TechTarget, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — CXM or TTGT?

By revenue growth (latest reported year), TechTarget, Inc.

(TTGT) is pulling ahead at 70. 9% versus 7. 6% for Sprinklr, Inc. (CXM). On earnings-per-share growth, the picture is similar: Sprinklr, Inc. grew EPS -79. 5% year-over-year, compared to -247. 2% for TechTarget, Inc.. Over a 3-year CAGR, TTGT leads at 35. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — CXM or TTGT?

Sprinklr, Inc.

(CXM) is the more profitable company, earning 2. 7% net margin versus -207. 1% for TechTarget, Inc. — meaning it keeps 2. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CXM leads at 4. 7% versus -6. 6% for TTGT. At the gross margin level — before operating expenses — CXM leads at 67. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Is CXM or TTGT more undervalued right now?

Analyst consensus price targets imply the most upside for TTGT: 131.

8% to $15. 00.

07

Which pays a better dividend — CXM or TTGT?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

08

Is CXM or TTGT better for a retirement portfolio?

For long-horizon retirement investors, Sprinklr, Inc.

(CXM) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 82)). Both have compounded well over 10 years (CXM: -69. 0%, TTGT: -19. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between CXM and TTGT?

These companies operate in different sectors (CXM (Technology) and TTGT (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: CXM is a small-cap quality compounder stock; TTGT is a small-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

CXM

Quality Business

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 40%
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TTGT

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 66%
Run This Screen
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(CXM: 8.9% · TTGT: -99.8%)

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