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FROG vs DDOG vs HUBS vs DT vs GOOGL
Revenue, margins, valuation, and 5-year total return — side by side.
Software - Application
Software - Application
Software - Application
Internet Content & Information
FROG vs DDOG vs HUBS vs DT vs GOOGL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Software - Application | Software - Application | Software - Application | Software - Application | Internet Content & Information |
| Market Cap | $6.91B | $67.18B | $12.58B | $12.09B | $4.81T |
| Revenue (TTM) | $563M | $3.67B | $3.30B | $1.93B | $422.57B |
| Net Income (TTM) | $-62M | $136M | $100M | $185M | $160.21B |
| Gross Margin | 77.4% | 79.9% | 83.7% | 81.6% | 60.4% |
| Operating Margin | -14.9% | -0.7% | 1.9% | 13.0% | 32.7% |
| Forward P/E | 63.4x | 88.0x | 19.6x | 24.0x | 29.6x |
| Total Debt | $19M | $1.54B | $485M | $75M | $59.29B |
| Cash & Equiv. | $77M | $401M | $882M | $1.02B | $30.71B |
FROG vs DDOG vs HUBS vs DT vs GOOGL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Sep 20 | May 26 | Return |
|---|---|---|---|
| JFrog Ltd. (FROG) | 100 | 67.4 | -32.6% |
| Datadog, Inc. (DDOG) | 100 | 184.7 | +84.7% |
| HubSpot, Inc. (HUBS) | 100 | 83.6 | -16.4% |
| Dynatrace, Inc. (DT) | 100 | 98.4 | -1.6% |
| Alphabet Inc. (GOOGL) | 100 | 543.1 | +443.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: FROG vs DDOG vs HUBS vs DT vs GOOGL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
FROG is the clearest fit if your priority is sleep-well-at-night and defensive.
- Lower volatility, beta 1.24, Low D/E 2.2%, current ratio 2.09x
- Beta 1.24, current ratio 2.09x
DDOG is the #2 pick in this set and the best alternative if growth exposure is your priority.
- Rev growth 27.7%, EPS growth -41.2%, 3Y rev CAGR 26.9%
- 27.7% revenue growth vs GOOGL's 15.1%
HUBS ranks third and is worth considering specifically for value.
- Lower P/E (19.6x vs 29.6x)
DT is the clearest fit if your priority is income & stability.
- beta 0.80
- Beta 0.80 vs DDOG's 1.40, lower leverage
GOOGL carries the broadest edge in this set and is the clearest fit for long-term compounding.
- 10.0% 10Y total return vs DDOG's 402.6%
- 37.9% margin vs FROG's -10.9%
- 0.2% yield; 2-year raise streak; the other 4 pay no meaningful dividend
- +163.5% vs HUBS's -62.0%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 27.7% revenue growth vs GOOGL's 15.1% | |
| Value | Lower P/E (19.6x vs 29.6x) | |
| Quality / Margins | 37.9% margin vs FROG's -10.9% | |
| Stability / Safety | Beta 0.80 vs DDOG's 1.40, lower leverage | |
| Dividends | 0.2% yield; 2-year raise streak; the other 4 pay no meaningful dividend | |
| Momentum (1Y) | +163.5% vs HUBS's -62.0% | |
| Efficiency (ROA) | 27.4% ROA vs FROG's -4.7%, ROIC 25.1% vs -8.0% |
FROG vs DDOG vs HUBS vs DT vs GOOGL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
FROG vs DDOG vs HUBS vs DT vs GOOGL — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
GOOGL leads in 2 of 6 categories
HUBS leads 1 • FROG leads 0 • DDOG leads 0 • DT leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
Evenly matched — DDOG and HUBS and GOOGL each lead in 2 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
GOOGL is the larger business by revenue, generating $422.6B annually — 750.0x FROG's $563M. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to FROG's -10.9%. On growth, DDOG holds the edge at +32.2% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $563M | $3.7B | $3.3B | $1.9B | $422.6B |
| EBITDAEarnings before interest/tax | -$66M | $73M | $166M | $276M | $161.3B |
| Net IncomeAfter-tax profit | -$62M | $136M | $100M | $185M | $160.2B |
| Free Cash FlowCash after capex | $151M | $1.1B | $712M | $466M | $73.3B |
| Gross MarginGross profit ÷ Revenue | +77.4% | +79.9% | +83.7% | +81.6% | +60.4% |
| Operating MarginEBIT ÷ Revenue | -14.9% | -0.7% | +1.9% | +13.0% | +32.7% |
| Net MarginNet income ÷ Revenue | -10.9% | +3.7% | +3.0% | +9.6% | +37.9% |
| FCF MarginFCF ÷ Revenue | +26.9% | +29.4% | +21.6% | +24.1% | +17.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +25.8% | +32.2% | +23.4% | +18.2% | +21.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +56.3% | +120.9% | +2.5% | -89.1% | +81.9% |
Valuation Metrics
HUBS leads this category, winning 3 of 6 comparable metrics.
Valuation Metrics
At 25.4x trailing earnings, DT trades at a 96% valuation discount to DDOG's 629.1x P/E. On an enterprise value basis, GOOGL's 32.2x EV/EBITDA is more attractive than DDOG's 874.0x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $6.9B | $67.2B | $12.6B | $12.1B | $4.81T |
| Enterprise ValueMkt cap + debt − cash | $6.9B | $68.3B | $12.2B | $11.2B | $4.84T |
| Trailing P/EPrice ÷ TTM EPS | -91.97x | 629.10x | 284.08x | 25.39x | 36.82x |
| Forward P/EPrice ÷ next-FY EPS est. | 63.45x | 87.97x | 19.61x | 23.98x | 29.61x |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | — | 1.23x |
| EV / EBITDAEnterprise value multiple | — | 874.03x | 69.24x | 49.01x | 32.22x |
| Price / SalesMarket cap ÷ Revenue | 12.99x | 19.60x | 4.02x | 7.12x | 11.95x |
| Price / BookPrice ÷ Book value/share | 7.47x | 18.38x | 6.29x | 4.68x | 11.72x |
| Price / FCFMarket cap ÷ FCF | 48.56x | 67.14x | 17.77x | 27.91x | 65.72x |
Profitability & Efficiency
GOOGL leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-7 for FROG. FROG carries lower financial leverage with a 0.02x debt-to-equity ratio, signaling a more conservative balance sheet compared to DDOG's 0.41x. On the Piotroski fundamental quality scale (0–9), GOOGL scores 7/9 vs DT's 5/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -7.0% | +3.8% | +5.0% | +6.7% | +39.0% |
| ROA (TTM)Return on assets | -4.7% | +2.1% | +2.7% | +4.5% | +27.4% |
| ROICReturn on invested capital | -8.0% | -0.8% | +0.4% | +9.0% | +25.1% |
| ROCEReturn on capital employed | -9.6% | -1.0% | +0.5% | +7.3% | +30.3% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 6 | 6 | 5 | 7 |
| Debt / EquityFinancial leverage | 0.02x | 0.41x | 0.23x | 0.03x | 0.14x |
| Net DebtTotal debt minus cash | -$57M | $1.1B | -$397M | -$942M | $28.6B |
| Cash & Equiv.Liquid assets | $77M | $401M | $882M | $1.0B | $30.7B |
| Total DebtShort + long-term debt | $19M | $1.5B | $485M | $75M | $59.3B |
| Interest CoverageEBIT ÷ Interest expense | — | 4.03x | 4753.07x | — | 392.15x |
Total Returns (Dividends Reinvested)
GOOGL leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $4,794 for HUBS. Over the past 12 months, GOOGL leads with a +163.5% total return vs HUBS's -62.0%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs HUBS's -18.1% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -4.3% | +41.1% | -36.1% | -4.7% | +26.4% |
| 1-Year ReturnPast 12 months | +65.0% | +78.0% | -62.0% | -15.7% | +163.5% |
| 3-Year ReturnCumulative with dividends | +165.6% | +140.3% | -45.1% | -8.2% | +270.8% |
| 5-Year ReturnCumulative with dividends | +58.8% | +144.2% | -52.1% | -13.7% | +239.8% |
| 10-Year ReturnCumulative with dividends | -12.0% | +402.6% | +469.1% | +69.3% | +996.1% |
| CAGR (3Y)Annualised 3-year return | +38.5% | +33.9% | -18.1% | -2.8% | +54.8% |
Risk & Volatility
Evenly matched — DT and GOOGL each lead in 1 of 2 comparable metrics.
Risk & Volatility
DT is the less volatile stock with a 0.80 beta — it tends to amplify market swings less than DDOG's 1.40 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs HUBS's 35.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.24x | 1.40x | 1.18x | 0.80x | 1.26x |
| 52-Week HighHighest price in past year | $70.43 | $201.69 | $682.57 | $57.55 | $400.10 |
| 52-Week LowLowest price in past year | $33.74 | $98.01 | $187.45 | $31.64 | $147.84 |
| % of 52W HighCurrent price vs 52-week peak | +81.0% | +93.6% | +35.8% | +70.1% | +99.5% |
| RSI (14)Momentum oscillator 0–100 | 67.3 | 66.5 | 51.1 | 58.8 | 83.4 |
| Avg Volume (50D)Average daily shares traded | 2.7M | 5.0M | 1.5M | 6.8M | 28.3M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Analyst consensus: FROG as "Buy", DDOG as "Buy", HUBS as "Buy", DT as "Buy", GOOGL as "Buy". Consensus price targets imply 47.7% upside for HUBS (target: $361) vs -7.5% for DDOG (target: $175). GOOGL is the only dividend payer here at 0.21% yield — a key consideration for income-focused portfolios.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | $68.71 | $174.63 | $360.89 | $49.81 | $406.28 |
| # AnalystsCovering analysts | 22 | 47 | 47 | 34 | 82 |
| Dividend YieldAnnual dividend ÷ price | — | — | — | — | +0.2% |
| Dividend StreakConsecutive years of raises | — | — | — | — | 2 |
| Dividend / ShareAnnual DPS | — | — | — | — | $0.82 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% | +4.0% | +1.4% | +0.9% |
GOOGL leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). HUBS leads in 1 (Valuation Metrics). 2 tied.
FROG vs DDOG vs HUBS vs DT vs GOOGL: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is FROG or DDOG or HUBS or DT or GOOGL a better buy right now?
For growth investors, Datadog, Inc.
(DDOG) is the stronger pick with 27. 7% revenue growth year-over-year, versus 15. 1% for Alphabet Inc. (GOOGL). Dynatrace, Inc. (DT) offers the better valuation at 25. 4x trailing P/E (24. 0x forward), making it the more compelling value choice. Analysts rate JFrog Ltd. (FROG) a "Buy" — based on 22 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — FROG or DDOG or HUBS or DT or GOOGL?
On trailing P/E, Dynatrace, Inc.
(DT) is the cheapest at 25. 4x versus Datadog, Inc. at 629. 1x. On forward P/E, HubSpot, Inc. is actually cheaper at 19. 6x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — FROG or DDOG or HUBS or DT or GOOGL?
Over the past 5 years, Alphabet Inc.
(GOOGL) delivered a total return of +239. 8%, compared to -52. 1% for HubSpot, Inc. (HUBS). Over 10 years, the gap is even starker: GOOGL returned +996. 1% versus FROG's -12. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — FROG or DDOG or HUBS or DT or GOOGL?
By beta (market sensitivity over 5 years), Dynatrace, Inc.
(DT) is the lower-risk stock at 0. 80β versus Datadog, Inc. 's 1. 40β — meaning DDOG is approximately 75% more volatile than DT relative to the S&P 500. On balance sheet safety, JFrog Ltd. (FROG) carries a lower debt/equity ratio of 2% versus 41% for Datadog, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — FROG or DDOG or HUBS or DT or GOOGL?
By revenue growth (latest reported year), Datadog, Inc.
(DDOG) is pulling ahead at 27. 7% versus 15. 1% for Alphabet Inc. (GOOGL). On earnings-per-share growth, the picture is similar: HubSpot, Inc. grew EPS 863. 0% year-over-year, compared to -41. 2% for Datadog, Inc.. Over a 3-year CAGR, DDOG leads at 26. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — FROG or DDOG or HUBS or DT or GOOGL?
Alphabet Inc.
(GOOGL) is the more profitable company, earning 32. 8% net margin versus -13. 5% for JFrog Ltd. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOGL leads at 32. 1% versus -15. 7% for FROG. At the gross margin level — before operating expenses — HUBS leads at 83. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is FROG or DDOG or HUBS or DT or GOOGL more undervalued right now?
On forward earnings alone, HubSpot, Inc.
(HUBS) trades at 19. 6x forward P/E versus 88. 0x for Datadog, Inc. — 68. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HUBS: 47. 7% to $360. 89.
08Which pays a better dividend — FROG or DDOG or HUBS or DT or GOOGL?
In this comparison, GOOGL (0.
2% yield) pays a dividend. FROG, DDOG, HUBS, DT do not pay a meaningful dividend and should not be held primarily for income.
09Is FROG or DDOG or HUBS or DT or GOOGL better for a retirement portfolio?
For long-horizon retirement investors, Alphabet Inc.
(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +996. 1% 10Y return). Both have compounded well over 10 years (GOOGL: +996. 1%, FROG: -12. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between FROG and DDOG and HUBS and DT and GOOGL?
These companies operate in different sectors (FROG (Technology) and DDOG (Technology) and HUBS (Technology) and DT (Technology) and GOOGL (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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