Rental & Leasing Services
Compare Stocks
5 / 10Stock Comparison
HRI vs URI vs KFRC vs MGRC vs CAT
Revenue, margins, valuation, and 5-year total return — side by side.
Rental & Leasing Services
Staffing & Employment Services
Rental & Leasing Services
Agricultural - Machinery
HRI vs URI vs KFRC vs MGRC vs CAT — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Rental & Leasing Services | Rental & Leasing Services | Staffing & Employment Services | Rental & Leasing Services | Agricultural - Machinery |
| Market Cap | $4.46B | $58.70B | $794M | $2.82B | $417.57B |
| Revenue (TTM) | $4.65B | $16.36B | $1.33B | $947M | $70.75B |
| Net Income (TTM) | $-5M | $2.51B | $35M | $155M | $9.42B |
| Gross Margin | 29.2% | 36.3% | 27.2% | 45.9% | 32.5% |
| Operating Margin | 16.4% | 24.7% | 3.8% | 25.5% | 16.6% |
| Forward P/E | 22.4x | 20.0x | 18.1x | 18.0x | 37.0x |
| Total Debt | $11.16B | $16.48B | $70M | $528M | $43.33B |
| Cash & Equiv. | $52M | $459M | $2M | $295K | $9.98B |
HRI vs URI vs KFRC vs MGRC vs CAT — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Herc Holdings Inc. (HRI) | 100 | 468.8 | +368.8% |
| United Rentals, Inc. (URI) | 100 | 674.6 | +574.6% |
| Kforce Inc. (KFRC) | 100 | 143.9 | +43.9% |
| McGrath RentCorp (MGRC) | 100 | 205.6 | +105.6% |
| Caterpillar Inc. (CAT) | 100 | 747.1 | +647.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: HRI vs URI vs KFRC vs MGRC vs CAT
Each card shows where this stock fits in a portfolio — not just who wins on paper.
HRI is the clearest fit if your priority is growth.
- 22.6% revenue growth vs KFRC's -5.4%
URI is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 4.9%, EPS growth -0.2%, 3Y rev CAGR 11.4%
- 14.7% 10Y total return vs CAT's 12.3%
- PEG 0.77 vs MGRC's 2.04
KFRC has the current edge in this matchup, primarily because of its strength in income & stability and sleep-well-at-night.
- Dividend streak 8 yrs, beta 0.46, yield 3.6%
- Lower volatility, beta 0.46, Low D/E 56.0%, current ratio 1.78x
- Beta 0.46, yield 3.6%, current ratio 1.78x
- Beta 0.46 vs HRI's 2.04, lower leverage
MGRC is the #2 pick in this set and the best alternative if value and quality is your priority.
- Lower P/E (18.0x vs 37.0x)
- 16.4% margin vs HRI's -0.1%
CAT ranks third and is worth considering specifically for momentum and efficiency.
- +178.6% vs MGRC's +4.1%
- 10.0% ROA vs HRI's -0.0%, ROIC 15.9% vs 5.2%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 22.6% revenue growth vs KFRC's -5.4% | |
| Value | Lower P/E (18.0x vs 37.0x) | |
| Quality / Margins | 16.4% margin vs HRI's -0.1% | |
| Stability / Safety | Beta 0.46 vs HRI's 2.04, lower leverage | |
| Dividends | 3.6% yield, 8-year raise streak, vs MGRC's 1.7% | |
| Momentum (1Y) | +178.6% vs MGRC's +4.1% | |
| Efficiency (ROA) | 10.0% ROA vs HRI's -0.0%, ROIC 15.9% vs 5.2% |
HRI vs URI vs KFRC vs MGRC vs CAT — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
HRI vs URI vs KFRC vs MGRC vs CAT — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
MGRC leads in 2 of 6 categories
KFRC leads 1 • CAT leads 1 • HRI leads 0 • URI leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
MGRC leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
CAT is the larger business by revenue, generating $70.8B annually — 74.7x MGRC's $947M. MGRC is the more profitable business, keeping 16.4% of every revenue dollar as net income compared to HRI's -0.1%. On growth, HRI holds the edge at +32.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $4.7B | $16.4B | $1.3B | $947M | $70.8B |
| EBITDAEarnings before interest/tax | $1.3B | $6.5B | $56M | $350M | $14.0B |
| Net IncomeAfter-tax profit | -$5M | $2.5B | $35M | $155M | $9.4B |
| Free Cash FlowCash after capex | $150M | $1.5B | $43M | $196M | $11.4B |
| Gross MarginGross profit ÷ Revenue | +29.2% | +36.3% | +27.2% | +45.9% | +32.5% |
| Operating MarginEBIT ÷ Revenue | +16.4% | +24.7% | +3.8% | +25.5% | +16.6% |
| Net MarginNet income ÷ Revenue | -0.1% | +15.3% | +2.6% | +16.4% | +13.3% |
| FCF MarginFCF ÷ Revenue | +3.2% | +9.1% | +3.3% | +20.7% | +16.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | +32.3% | +7.2% | +0.1% | +1.6% | +22.2% |
| EPS Growth (YoY)Latest quarter vs prior year | -14.3% | +5.6% | +2.2% | -4.3% | +30.2% |
Valuation Metrics
MGRC leads this category, winning 3 of 7 comparable metrics.
Valuation Metrics
At 18.1x trailing earnings, MGRC trades at a 100% valuation discount to HRI's 4175.0x P/E. Adjusting for growth (PEG ratio), URI offers better value at 0.94x vs MGRC's 2.05x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $4.5B | $58.7B | $794M | $2.8B | $417.6B |
| Enterprise ValueMkt cap + debt − cash | $15.6B | $74.7B | $862M | $3.3B | $450.9B |
| Trailing P/EPrice ÷ TTM EPS | 4175.00x | 24.27x | 22.17x | 18.05x | 47.66x |
| Forward P/EPrice ÷ next-FY EPS est. | 22.36x | 19.99x | 18.05x | 18.00x | 36.99x |
| PEG RatioP/E ÷ EPS growth rate | — | 0.94x | — | 2.05x | 1.70x |
| EV / EBITDAEnterprise value multiple | 8.90x | 10.55x | 15.50x | 9.52x | 33.47x |
| Price / SalesMarket cap ÷ Revenue | 1.02x | 3.65x | 0.60x | 2.98x | 6.18x |
| Price / BookPrice ÷ Book value/share | 2.15x | 6.75x | 6.20x | 2.28x | 19.74x |
| Price / FCFMarket cap ÷ FCF | — | 88.67x | 16.97x | 13.33x | 40.64x |
Profitability & Efficiency
KFRC leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
CAT delivers a 47.5% return on equity — every $100 of shareholder capital generates $48 in annual profit, vs $-0 for HRI. MGRC carries lower financial leverage with a 0.43x debt-to-equity ratio, signaling a more conservative balance sheet compared to HRI's 5.73x. On the Piotroski fundamental quality scale (0–9), MGRC scores 6/9 vs HRI's 3/9, reflecting solid financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -0.3% | +27.9% | +27.2% | +12.8% | +47.5% |
| ROA (TTM)Return on assets | -0.0% | +8.4% | +9.2% | +6.6% | +10.0% |
| ROICReturn on invested capital | +5.2% | +12.4% | +19.1% | +10.5% | +15.9% |
| ROCEReturn on capital employed | +6.6% | +15.6% | +20.1% | +11.3% | +19.1% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 4 | 4 | 6 | 5 |
| Debt / EquityFinancial leverage | 5.73x | 1.84x | 0.56x | 0.43x | 2.03x |
| Net DebtTotal debt minus cash | $11.1B | $16.0B | $68M | $528M | $33.4B |
| Cash & Equiv.Liquid assets | $52M | $459M | $2M | $295,000 | $10.0B |
| Total DebtShort + long-term debt | $11.2B | $16.5B | $70M | $528M | $43.3B |
| Interest CoverageEBIT ÷ Interest expense | 1.27x | 5.72x | — | 8.35x | 9.22x |
Total Returns (Dividends Reinvested)
CAT leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in CAT five years ago would be worth $38,068 today (with dividends reinvested), compared to $8,505 for KFRC. Over the past 12 months, CAT leads with a +178.6% total return vs MGRC's +4.1%. The 3-year compound annual growth rate (CAGR) favors CAT at 62.1% vs KFRC's -4.7% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -11.8% | +11.1% | +40.0% | +9.9% | +50.5% |
| 1-Year ReturnPast 12 months | +10.4% | +40.9% | +13.6% | +4.1% | +178.6% |
| 3-Year ReturnCumulative with dividends | +38.9% | +180.8% | -13.4% | +33.1% | +325.7% |
| 5-Year ReturnCumulative with dividends | +31.1% | +175.3% | -15.0% | +50.3% | +280.7% |
| 10-Year ReturnCumulative with dividends | +452.1% | +1470.9% | +196.8% | +402.7% | +1230.1% |
| CAGR (3Y)Annualised 3-year return | +11.6% | +41.1% | -4.7% | +10.0% | +62.1% |
Risk & Volatility
Evenly matched — KFRC and CAT each lead in 1 of 2 comparable metrics.
Risk & Volatility
KFRC is the less volatile stock with a 0.46 beta — it tends to amplify market swings less than HRI's 2.04 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. CAT currently trades 96.4% from its 52-week high vs HRI's 70.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 2.04x | 1.17x | 0.46x | 0.83x | 1.56x |
| 52-Week HighHighest price in past year | $188.35 | $1021.47 | $47.48 | $128.41 | $931.35 |
| 52-Week LowLowest price in past year | $88.45 | $656.95 | $24.49 | $94.99 | $322.90 |
| % of 52W HighCurrent price vs 52-week peak | +70.9% | +91.7% | +91.5% | +89.3% | +96.4% |
| RSI (14)Momentum oscillator 0–100 | 60.0 | 64.1 | 67.5 | 52.8 | 66.6 |
| Avg Volume (50D)Average daily shares traded | 610K | 555K | 301K | 211K | 2.4M |
Analyst Outlook
Evenly matched — KFRC and MGRC each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: HRI as "Buy", URI as "Buy", KFRC as "Hold", MGRC as "Buy", CAT as "Buy". Consensus price targets imply 63.4% upside for KFRC (target: $71) vs -5.2% for CAT (target: $851). For income investors, KFRC offers the higher dividend yield at 3.56% vs CAT's 0.65%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Hold | Buy | Buy |
| Price TargetConsensus 12-month target | $183.40 | $1037.13 | $71.00 | $140.00 | $850.50 |
| # AnalystsCovering analysts | 17 | 40 | 10 | 5 | 53 |
| Dividend YieldAnnual dividend ÷ price | +2.1% | +0.8% | +3.6% | +1.7% | +0.7% |
| Dividend StreakConsecutive years of raises | 4 | 4 | 8 | 36 | 8 |
| Dividend / ShareAnnual DPS | $2.77 | $7.18 | $1.55 | $1.94 | $5.86 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.2% | +3.4% | +6.4% | 0.0% | +1.2% |
MGRC leads in 2 of 6 categories (Income & Cash Flow, Valuation Metrics). KFRC leads in 1 (Profitability & Efficiency). 2 tied.
HRI vs URI vs KFRC vs MGRC vs CAT: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is HRI or URI or KFRC or MGRC or CAT a better buy right now?
For growth investors, Herc Holdings Inc.
(HRI) is the stronger pick with 22. 6% revenue growth year-over-year, versus -5. 4% for Kforce Inc. (KFRC). McGrath RentCorp (MGRC) offers the better valuation at 18. 1x trailing P/E (18. 0x forward), making it the more compelling value choice. Analysts rate Herc Holdings Inc. (HRI) a "Buy" — based on 17 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — HRI or URI or KFRC or MGRC or CAT?
On trailing P/E, McGrath RentCorp (MGRC) is the cheapest at 18.
1x versus Herc Holdings Inc. at 4175. 0x. On forward P/E, McGrath RentCorp is actually cheaper at 18. 0x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: United Rentals, Inc. wins at 0. 77x versus McGrath RentCorp's 2. 04x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — HRI or URI or KFRC or MGRC or CAT?
Over the past 5 years, Caterpillar Inc.
(CAT) delivered a total return of +280. 7%, compared to -15. 0% for Kforce Inc. (KFRC). Over 10 years, the gap is even starker: URI returned +1471% versus KFRC's +196. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — HRI or URI or KFRC or MGRC or CAT?
By beta (market sensitivity over 5 years), Kforce Inc.
(KFRC) is the lower-risk stock at 0. 46β versus Herc Holdings Inc. 's 2. 04β — meaning HRI is approximately 342% more volatile than KFRC relative to the S&P 500. On balance sheet safety, McGrath RentCorp (MGRC) carries a lower debt/equity ratio of 43% versus 6% for Herc Holdings Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — HRI or URI or KFRC or MGRC or CAT?
By revenue growth (latest reported year), Herc Holdings Inc.
(HRI) is pulling ahead at 22. 6% versus -5. 4% for Kforce Inc. (KFRC). On earnings-per-share growth, the picture is similar: United Rentals, Inc. grew EPS -0. 2% year-over-year, compared to -99. 6% for Herc Holdings Inc.. Over a 3-year CAGR, HRI leads at 16. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — HRI or URI or KFRC or MGRC or CAT?
McGrath RentCorp (MGRC) is the more profitable company, earning 16.
6% net margin versus 0. 0% for Herc Holdings Inc. — meaning it keeps 16. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MGRC leads at 25. 9% versus 3. 8% for KFRC. At the gross margin level — before operating expenses — MGRC leads at 46. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is HRI or URI or KFRC or MGRC or CAT more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, United Rentals, Inc. (URI) is the more undervalued stock at a PEG of 0. 77x versus McGrath RentCorp's 2. 04x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, McGrath RentCorp (MGRC) trades at 18. 0x forward P/E versus 37. 0x for Caterpillar Inc. — 19. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for KFRC: 63. 4% to $71. 00.
08Which pays a better dividend — HRI or URI or KFRC or MGRC or CAT?
All stocks in this comparison pay dividends.
Kforce Inc. (KFRC) offers the highest yield at 3. 6%, versus 0. 7% for Caterpillar Inc. (CAT).
09Is HRI or URI or KFRC or MGRC or CAT better for a retirement portfolio?
For long-horizon retirement investors, United Rentals, Inc.
(URI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 17), 0. 8% yield, +1471% 10Y return). Herc Holdings Inc. (HRI) carries a higher beta of 2. 04 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (URI: +1471%, HRI: +452. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between HRI and URI and KFRC and MGRC and CAT?
Both stocks operate in the Industrials sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: HRI is a small-cap high-growth stock; URI is a mid-cap quality compounder stock; KFRC is a small-cap income-oriented stock; MGRC is a small-cap quality compounder stock; CAT is a large-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
Find Stocks Like These
Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.
You Might Also Compare
Based on how these companies actually compete and overlap — not just which sector they're filed under.