Travel Lodging
Compare Stocks
2 / 10Stock Comparison
HTHT vs BABA
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
HTHT vs BABA — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Travel Lodging | Specialty Retail |
| Market Cap | $15.67B | $340.44B |
| Revenue (TTM) | $25.22B | $1.01T |
| Net Income (TTM) | $5.06B | $123.35B |
| Gross Margin | 39.4% | 41.2% |
| Operating Margin | 26.1% | 10.9% |
| Forward P/E | 2.7x | 4.1x |
| Total Debt | $36.09B | $248.49B |
| Cash & Equiv. | $10.54B | $181.73B |
HTHT vs BABA — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| H World Group Limit… (HTHT) | 100 | 141.3 | +41.3% |
| Alibaba Group Holdi… (BABA) | 100 | 68.0 | -32.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: HTHT vs BABA
Each card shows where this stock fits in a portfolio — not just who wins on paper.
HTHT carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- Dividend streak 2 yrs, beta 0.55, yield 3.6%
- 5.3% 10Y total return vs BABA's 83.4%
- Lower volatility, beta 0.55, current ratio 0.91x
BABA is the clearest fit if your priority is growth exposure.
- Rev growth 5.9%, EPS growth 70.9%, 3Y rev CAGR 5.3%
- 5.9% revenue growth vs HTHT's 3.0%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 5.9% revenue growth vs HTHT's 3.0% | |
| Value | Lower P/E (2.7x vs 4.1x) | |
| Quality / Margins | 20.1% margin vs BABA's 12.2% | |
| Stability / Safety | Beta 0.55 vs BABA's 1.21 | |
| Dividends | 3.6% yield, 2-year raise streak, vs BABA's 1.3% | |
| Momentum (1Y) | +43.9% vs BABA's +16.0% | |
| Efficiency (ROA) | 8.0% ROA vs BABA's 6.7%, ROIC 11.9% vs 9.6% |
HTHT vs BABA — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
HTHT vs BABA — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
HTHT leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
BABA is the larger business by revenue, generating $1.01T annually — 40.1x HTHT's $25.2B. HTHT is the more profitable business, keeping 20.1% of every revenue dollar as net income compared to BABA's 12.2%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $25.2B | $1.01T |
| EBITDAEarnings before interest/tax | $7.8B | $114.6B |
| Net IncomeAfter-tax profit | $5.1B | $123.4B |
| Free Cash FlowCash after capex | $7.5B | $2.6B |
| Gross MarginGross profit ÷ Revenue | +39.4% | +41.2% |
| Operating MarginEBIT ÷ Revenue | +26.1% | +10.9% |
| Net MarginNet income ÷ Revenue | +20.1% | +12.2% |
| FCF MarginFCF ÷ Revenue | +29.6% | +0.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +6.8% | +4.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +21.5% | -52.0% |
Valuation Metrics
BABA leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 17.9x trailing earnings, BABA trades at a 14% valuation discount to HTHT's 20.9x P/E. On an enterprise value basis, BABA's 13.6x EV/EBITDA is more attractive than HTHT's 17.8x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $15.7B | $340.4B |
| Enterprise ValueMkt cap + debt − cash | $19.4B | $350.3B |
| Trailing P/EPrice ÷ TTM EPS | 20.85x | 17.90x |
| Forward P/EPrice ÷ next-FY EPS est. | 2.67x | 4.13x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 17.82x | 13.55x |
| Price / SalesMarket cap ÷ Revenue | 4.33x | 2.33x |
| Price / BookPrice ÷ Book value/share | 8.15x | 2.12x |
| Price / FCFMarket cap ÷ FCF | 14.54x | 29.64x |
Profitability & Efficiency
HTHT leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
HTHT delivers a 42.3% return on equity — every $100 of shareholder capital generates $42 in annual profit, vs $11 for BABA. BABA carries lower financial leverage with a 0.23x debt-to-equity ratio, signaling a more conservative balance sheet compared to HTHT's 2.78x. On the Piotroski fundamental quality scale (0–9), BABA scores 7/9 vs HTHT's 6/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +42.3% | +11.2% |
| ROA (TTM)Return on assets | +8.0% | +6.7% |
| ROICReturn on invested capital | +11.9% | +9.6% |
| ROCEReturn on capital employed | +13.2% | +10.4% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 7 |
| Debt / EquityFinancial leverage | 2.78x | 0.23x |
| Net DebtTotal debt minus cash | $25.6B | $66.8B |
| Cash & Equiv.Liquid assets | $10.5B | $181.7B |
| Total DebtShort + long-term debt | $36.1B | $248.5B |
| Interest CoverageEBIT ÷ Interest expense | 22.13x | 15.74x |
Total Returns (Dividends Reinvested)
HTHT leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in HTHT five years ago would be worth $9,395 today (with dividends reinvested), compared to $6,463 for BABA. Over the past 12 months, HTHT leads with a +43.9% total return vs BABA's +16.0%. The 3-year compound annual growth rate (CAGR) favors BABA at 20.5% vs HTHT's 6.9% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +5.0% | -9.5% |
| 1-Year ReturnPast 12 months | +43.9% | +16.0% |
| 3-Year ReturnCumulative with dividends | +22.1% | +74.8% |
| 5-Year ReturnCumulative with dividends | -6.0% | -35.4% |
| 10-Year ReturnCumulative with dividends | +525.9% | +83.4% |
| CAGR (3Y)Annualised 3-year return | +6.9% | +20.5% |
Risk & Volatility
HTHT leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
HTHT is the less volatile stock with a 0.55 beta — it tends to amplify market swings less than BABA's 1.21 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HTHT currently trades 84.4% from its 52-week high vs BABA's 73.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.55x | 1.21x |
| 52-Week HighHighest price in past year | $56.64 | $192.67 |
| 52-Week LowLowest price in past year | $30.41 | $103.71 |
| % of 52W HighCurrent price vs 52-week peak | +84.4% | +73.2% |
| RSI (14)Momentum oscillator 0–100 | 39.6 | 61.8 |
| Avg Volume (50D)Average daily shares traded | 1.7M | 10.4M |
Analyst Outlook
HTHT leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates HTHT as "Buy" and BABA as "Buy". Consensus price targets imply 37.8% upside for BABA (target: $194) vs 30.5% for HTHT (target: $62). For income investors, HTHT offers the higher dividend yield at 3.60% vs BABA's 1.27%.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $62.40 | $194.23 |
| # AnalystsCovering analysts | 19 | 59 |
| Dividend YieldAnnual dividend ÷ price | +3.6% | +1.3% |
| Dividend StreakConsecutive years of raises | 2 | 2 |
| Dividend / ShareAnnual DPS | $11.70 | $12.14 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.7% | +3.8% |
HTHT leads in 5 of 6 categories (Income & Cash Flow, Profitability & Efficiency). BABA leads in 1 (Valuation Metrics).
HTHT vs BABA: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is HTHT or BABA a better buy right now?
For growth investors, Alibaba Group Holding Limited (BABA) is the stronger pick with 5.
9% revenue growth year-over-year, versus 3. 0% for H World Group Limited (HTHT). Alibaba Group Holding Limited (BABA) offers the better valuation at 17. 9x trailing P/E (4. 1x forward), making it the more compelling value choice. Analysts rate H World Group Limited (HTHT) a "Buy" — based on 19 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — HTHT or BABA?
On trailing P/E, Alibaba Group Holding Limited (BABA) is the cheapest at 17.
9x versus H World Group Limited at 20. 9x. On forward P/E, H World Group Limited is actually cheaper at 2. 7x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — HTHT or BABA?
Over the past 5 years, H World Group Limited (HTHT) delivered a total return of -6.
0%, compared to -35. 4% for Alibaba Group Holding Limited (BABA). Over 10 years, the gap is even starker: HTHT returned +525. 9% versus BABA's +83. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — HTHT or BABA?
By beta (market sensitivity over 5 years), H World Group Limited (HTHT) is the lower-risk stock at 0.
55β versus Alibaba Group Holding Limited's 1. 21β — meaning BABA is approximately 121% more volatile than HTHT relative to the S&P 500. On balance sheet safety, Alibaba Group Holding Limited (BABA) carries a lower debt/equity ratio of 23% versus 3% for H World Group Limited — giving it more financial flexibility in a downturn.
05Which is growing faster — HTHT or BABA?
By revenue growth (latest reported year), Alibaba Group Holding Limited (BABA) is pulling ahead at 5.
9% versus 3. 0% for H World Group Limited (HTHT). On earnings-per-share growth, the picture is similar: Alibaba Group Holding Limited grew EPS 70. 9% year-over-year, compared to 62. 5% for H World Group Limited. Over a 3-year CAGR, HTHT leads at 21. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — HTHT or BABA?
H World Group Limited (HTHT) is the more profitable company, earning 20.
1% net margin versus 13. 1% for Alibaba Group Holding Limited — meaning it keeps 20. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HTHT leads at 25. 4% versus 14. 1% for BABA. At the gross margin level — before operating expenses — BABA leads at 40. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is HTHT or BABA more undervalued right now?
On forward earnings alone, H World Group Limited (HTHT) trades at 2.
7x forward P/E versus 4. 1x for Alibaba Group Holding Limited — 1. 5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BABA: 37. 8% to $194. 23.
08Which pays a better dividend — HTHT or BABA?
All stocks in this comparison pay dividends.
H World Group Limited (HTHT) offers the highest yield at 3. 6%, versus 1. 3% for Alibaba Group Holding Limited (BABA).
09Is HTHT or BABA better for a retirement portfolio?
For long-horizon retirement investors, H World Group Limited (HTHT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
55), 3. 6% yield, +525. 9% 10Y return). Both have compounded well over 10 years (HTHT: +525. 9%, BABA: +83. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between HTHT and BABA?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: HTHT is a mid-cap income-oriented stock; BABA is a large-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
Find Stocks Like These
Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.
You Might Also Compare
Based on how these companies actually compete and overlap — not just which sector they're filed under.