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IQ vs BIDU vs GOOGL vs NTES

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
IQ
iQIYI, Inc.

Entertainment

Communication ServicesNASDAQ • CN
Market Cap$1.18B
5Y Perf.-92.7%
BIDU
Baidu, Inc.

Internet Content & Information

Communication ServicesNASDAQ • CN
Market Cap$48.92B
5Y Perf.+31.3%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+455.2%
NTES
NetEase, Inc.

Electronic Gaming & Multimedia

TechnologyNASDAQ • CN
Market Cap$74.15B
5Y Perf.+52.9%

IQ vs BIDU vs GOOGL vs NTES — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
IQ logoIQ
BIDU logoBIDU
GOOGL logoGOOGL
NTES logoNTES
IndustryEntertainmentInternet Content & InformationInternet Content & InformationElectronic Gaming & Multimedia
Market Cap$1.18B$48.92B$4.81T$74.15B
Revenue (TTM)$27.11B$130.46B$422.57B$112.25B
Net Income (TTM)$-390M$9.00B$160.21B$33.67B
Gross Margin21.9%44.7%60.4%64.3%
Operating Margin1.7%-2.6%32.7%31.8%
Forward P/E4.8x2.6x29.6x1.9x
Total Debt$14.19B$79.32B$59.29B$6.39B
Cash & Equiv.$3.53B$24.83B$30.71B$51.52B

IQ vs BIDU vs GOOGL vs NTESLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

IQ
BIDU
GOOGL
NTES
StockMay 20May 26Return
iQIYI, Inc. (IQ)1007.3-92.7%
Baidu, Inc. (BIDU)100131.3+31.3%
Alphabet Inc. (GOOGL)100555.2+455.2%
NetEase, Inc. (NTES)100152.9+52.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: IQ vs BIDU vs GOOGL vs NTES

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOOGL leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. NetEase, Inc. is the stronger pick specifically for capital preservation and lower volatility and dividend income and shareholder returns. BIDU also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
IQ
iQIYI, Inc.
The Value Angle

IQ lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: communication services exposure
BIDU
Baidu, Inc.
The Value Pick

BIDU is the clearest fit if your priority is valuation efficiency.

  • PEG 0.04 vs GOOGL's 0.99
  • Lower P/E (2.6x vs 29.6x), PEG 0.04 vs 0.99
Best for: valuation efficiency
GOOGL
Alphabet Inc.
The Growth Play

GOOGL carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
  • 10.0% 10Y total return vs NTES's 375.8%
  • 15.1% revenue growth vs IQ's -8.3%
  • 37.9% margin vs IQ's -1.4%
Best for: growth exposure and long-term compounding
NTES
NetEase, Inc.
The Income Pick

NTES is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 4 yrs, beta 0.74, yield 2.6%
  • Lower volatility, beta 0.74, Low D/E 3.9%, current ratio 3.45x
  • Beta 0.74, yield 2.6%, current ratio 3.45x
  • Beta 0.74 vs IQ's 1.43, lower leverage
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthGOOGL logoGOOGL15.1% revenue growth vs IQ's -8.3%
ValueBIDU logoBIDULower P/E (2.6x vs 29.6x), PEG 0.04 vs 0.99
Quality / MarginsGOOGL logoGOOGL37.9% margin vs IQ's -1.4%
Stability / SafetyNTES logoNTESBeta 0.74 vs IQ's 1.43, lower leverage
DividendsNTES logoNTES2.6% yield, 4-year raise streak, vs GOOGL's 0.2%, (2 stocks pay no dividend)
Momentum (1Y)GOOGL logoGOOGL+163.5% vs IQ's -36.0%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs IQ's -0.9%, ROIC 25.1% vs 5.8%

IQ vs BIDU vs GOOGL vs NTES — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

IQiQIYI, Inc.
FY 2024
Membership
60.8%$17.8B
Advertising
19.6%$5.7B
Service, Other
9.9%$2.9B
Content Distribution
9.7%$2.8B
BIDUBaidu, Inc.
FY 2023
Online Marketing Services
60.3%$81.2B
Product and Service, Other
39.7%$53.4B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000
NTESNetEase, Inc.
FY 2024
Innovative businesses and others
59.0%$8.1B
Youdao
41.0%$5.6B

IQ vs BIDU vs GOOGL vs NTES — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLLAGGINGBIDU

Income & Cash Flow (Last 12 Months)

GOOGL leads this category, winning 4 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 15.6x IQ's $27.1B. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to IQ's -1.4%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricIQ logoIQiQIYI, Inc.BIDU logoBIDUBaidu, Inc.GOOGL logoGOOGLAlphabet Inc.NTES logoNTESNetEase, Inc.
RevenueTrailing 12 months$27.1B$130.5B$422.6B$112.2B
EBITDAEarnings before interest/tax$6.3B$4.9B$161.3B$38.0B
Net IncomeAfter-tax profit-$390M$9.0B$160.2B$33.7B
Free Cash FlowCash after capex$466M-$15.7B$73.3B$48.5B
Gross MarginGross profit ÷ Revenue+21.9%+44.7%+60.4%+64.3%
Operating MarginEBIT ÷ Revenue+1.7%-2.6%+32.7%+31.8%
Net MarginNet income ÷ Revenue-1.4%+6.9%+37.9%+30.0%
FCF MarginFCF ÷ Revenue+1.7%-12.0%+17.3%+43.2%
Rev. Growth (YoY)Latest quarter vs prior year-7.8%-7.1%+21.8%+1.6%
EPS Growth (YoY)Latest quarter vs prior year-2.1%-2.6%+81.9%-30.4%
GOOGL leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

IQ leads this category, winning 5 of 7 comparable metrics.

At 10.7x trailing earnings, IQ trades at a 71% valuation discount to GOOGL's 36.8x P/E. Adjusting for growth (PEG ratio), BIDU offers better value at 0.24x vs GOOGL's 1.23x — a lower PEG means you pay less per unit of expected earnings growth.

MetricIQ logoIQiQIYI, Inc.BIDU logoBIDUBaidu, Inc.GOOGL logoGOOGLAlphabet Inc.NTES logoNTESNetEase, Inc.
Market CapShares × price$1.2B$48.9B$4.81T$74.2B
Enterprise ValueMkt cap + debt − cash$2.7B$56.9B$4.84T$67.5B
Trailing P/EPrice ÷ TTM EPS10.69x14.44x36.82x15.63x
Forward P/EPrice ÷ next-FY EPS est.4.83x2.58x29.61x1.86x
PEG RatioP/E ÷ EPS growth rate0.24x1.23x0.67x
EV / EBITDAEnterprise value multiple10.27x10.79x32.22x12.40x
Price / SalesMarket cap ÷ Revenue0.27x2.50x11.95x4.61x
Price / BookPrice ÷ Book value/share0.60x1.17x11.72x3.10x
Price / FCFMarket cap ÷ FCF4.13x25.41x65.72x10.44x
IQ leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

GOOGL leads this category, winning 5 of 9 comparable metrics.

GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-3 for IQ. NTES carries lower financial leverage with a 0.04x debt-to-equity ratio, signaling a more conservative balance sheet compared to IQ's 1.06x. On the Piotroski fundamental quality scale (0–9), NTES scores 8/9 vs BIDU's 5/9, reflecting strong financial health.

MetricIQ logoIQiQIYI, Inc.BIDU logoBIDUBaidu, Inc.GOOGL logoGOOGLAlphabet Inc.NTES logoNTESNetEase, Inc.
ROE (TTM)Return on equity-2.9%+3.1%+39.0%+20.4%
ROA (TTM)Return on assets-0.9%+2.0%+27.4%+15.2%
ROICReturn on invested capital+5.8%+4.8%+25.1%+23.3%
ROCEReturn on capital employed+7.8%+6.3%+30.3%+22.1%
Piotroski ScoreFundamental quality 0–95578
Debt / EquityFinancial leverage1.06x0.28x0.14x0.04x
Net DebtTotal debt minus cash$10.7B$54.5B$28.6B-$45.1B
Cash & Equiv.Liquid assets$3.5B$24.8B$30.7B$51.5B
Total DebtShort + long-term debt$14.2B$79.3B$59.3B$6.4B
Interest CoverageEBIT ÷ Interest expense0.77x9.71x392.15x
GOOGL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $881 for IQ. Over the past 12 months, GOOGL leads with a +163.5% total return vs IQ's -36.0%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs IQ's -41.1% — a key indicator of consistent wealth creation.

MetricIQ logoIQiQIYI, Inc.BIDU logoBIDUBaidu, Inc.GOOGL logoGOOGLAlphabet Inc.NTES logoNTESNetEase, Inc.
YTD ReturnYear-to-date-40.4%-6.9%+26.4%-19.8%
1-Year ReturnPast 12 months-36.0%+61.3%+163.5%+12.8%
3-Year ReturnCumulative with dividends-79.6%+14.2%+270.8%+37.4%
5-Year ReturnCumulative with dividends-91.2%-27.0%+239.8%+16.3%
10-Year ReturnCumulative with dividends-92.2%-17.5%+996.1%+375.8%
CAGR (3Y)Annualised 3-year return-41.1%+4.5%+54.8%+11.2%
GOOGL leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — GOOGL and NTES each lead in 1 of 2 comparable metrics.

NTES is the less volatile stock with a 0.74 beta — it tends to amplify market swings less than IQ's 1.43 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs IQ's 42.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricIQ logoIQiQIYI, Inc.BIDU logoBIDUBaidu, Inc.GOOGL logoGOOGLAlphabet Inc.NTES logoNTESNetEase, Inc.
Beta (5Y)Sensitivity to S&P 5001.43x1.41x1.26x0.74x
52-Week HighHighest price in past year$2.84$165.30$400.10$159.55
52-Week LowLowest price in past year$1.07$81.17$147.84$103.23
% of 52W HighCurrent price vs 52-week peak+42.6%+84.6%+99.5%+73.4%
RSI (14)Momentum oscillator 0–10045.669.183.458.5
Avg Volume (50D)Average daily shares traded11.1M2.0M28.3M750K
Evenly matched — GOOGL and NTES each lead in 1 of 2 comparable metrics.

Analyst Outlook

NTES leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: IQ as "Buy", BIDU as "Buy", GOOGL as "Buy", NTES as "Buy". Consensus price targets imply 78.5% upside for IQ (target: $2) vs 2.1% for GOOGL (target: $406). For income investors, NTES offers the higher dividend yield at 2.62% vs GOOGL's 0.21%.

MetricIQ logoIQiQIYI, Inc.BIDU logoBIDUBaidu, Inc.GOOGL logoGOOGLAlphabet Inc.NTES logoNTESNetEase, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$2.16$154.70$406.28$149.75
# AnalystsCovering analysts22538232
Dividend YieldAnnual dividend ÷ price+0.2%+2.6%
Dividend StreakConsecutive years of raises1324
Dividend / ShareAnnual DPS$0.82$20.90
Buyback YieldShare repurchases ÷ mkt cap0.0%+1.9%+0.9%+0.1%
NTES leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

GOOGL leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). IQ leads in 1 (Valuation Metrics). 1 tied.

Best OverallAlphabet Inc. (GOOGL)Leads 3 of 6 categories
Loading custom metrics...

IQ vs BIDU vs GOOGL vs NTES: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is IQ or BIDU or GOOGL or NTES a better buy right now?

For growth investors, Alphabet Inc.

(GOOGL) is the stronger pick with 15. 1% revenue growth year-over-year, versus -8. 3% for iQIYI, Inc. (IQ). iQIYI, Inc. (IQ) offers the better valuation at 10. 7x trailing P/E (4. 8x forward), making it the more compelling value choice. Analysts rate iQIYI, Inc. (IQ) a "Buy" — based on 22 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — IQ or BIDU or GOOGL or NTES?

On trailing P/E, iQIYI, Inc.

(IQ) is the cheapest at 10. 7x versus Alphabet Inc. at 36. 8x. On forward P/E, NetEase, Inc. is actually cheaper at 1. 9x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Baidu, Inc. wins at 0. 04x versus Alphabet Inc. 's 0. 99x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — IQ or BIDU or GOOGL or NTES?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +239. 8%, compared to -91. 2% for iQIYI, Inc. (IQ). Over 10 years, the gap is even starker: GOOGL returned +996. 1% versus IQ's -92. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — IQ or BIDU or GOOGL or NTES?

By beta (market sensitivity over 5 years), NetEase, Inc.

(NTES) is the lower-risk stock at 0. 74β versus iQIYI, Inc. 's 1. 43β — meaning IQ is approximately 92% more volatile than NTES relative to the S&P 500. On balance sheet safety, NetEase, Inc. (NTES) carries a lower debt/equity ratio of 4% versus 106% for iQIYI, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — IQ or BIDU or GOOGL or NTES?

By revenue growth (latest reported year), Alphabet Inc.

(GOOGL) is pulling ahead at 15. 1% versus -8. 3% for iQIYI, Inc. (IQ). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to -60. 7% for iQIYI, Inc.. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — IQ or BIDU or GOOGL or NTES?

Alphabet Inc.

(GOOGL) is the more profitable company, earning 32. 8% net margin versus 2. 6% for iQIYI, Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOGL leads at 32. 1% versus 6. 2% for IQ. At the gross margin level — before operating expenses — NTES leads at 64. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is IQ or BIDU or GOOGL or NTES more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Baidu, Inc. (BIDU) is the more undervalued stock at a PEG of 0. 04x versus Alphabet Inc. 's 0. 99x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, NetEase, Inc. (NTES) trades at 1. 9x forward P/E versus 29. 6x for Alphabet Inc. — 27. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for IQ: 78. 5% to $2. 16.

08

Which pays a better dividend — IQ or BIDU or GOOGL or NTES?

In this comparison, NTES (2.

6% yield), GOOGL (0. 2% yield) pay a dividend. IQ, BIDU do not pay a meaningful dividend and should not be held primarily for income.

09

Is IQ or BIDU or GOOGL or NTES better for a retirement portfolio?

For long-horizon retirement investors, NetEase, Inc.

(NTES) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 74), 2. 6% yield, +375. 8% 10Y return). Both have compounded well over 10 years (NTES: +375. 8%, IQ: -92. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between IQ and BIDU and GOOGL and NTES?

These companies operate in different sectors (IQ (Communication Services) and BIDU (Communication Services) and GOOGL (Communication Services) and NTES (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: IQ is a small-cap deep-value stock; BIDU is a mid-cap deep-value stock; GOOGL is a mega-cap high-growth stock; NTES is a mid-cap deep-value stock. NTES pays a dividend while IQ, BIDU, GOOGL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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IQ

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  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 13%
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BIDU

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  • Sector: Communication Services
  • Market Cap > $100B
  • Net Margin > 5%
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High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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NTES

Dividend Mega-Cap Quality

  • Sector: Technology
  • Market Cap > $100B
  • Net Margin > 18%
  • Dividend Yield > 1.0%
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Beat Both

Find stocks that outperform IQ and BIDU and GOOGL and NTES on the metrics below

Revenue Growth>
%
(IQ: -7.8% · BIDU: -7.1%)
P/E Ratio<
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(IQ: 10.7x · BIDU: 14.4x)

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