Baidu, Inc. (BIDU) Revenue History
Annual and quarterly revenue from 2013 to 2024
Compound Annual Growth Rate (CAGR)
Loading revenue history...
Revenue Growth Metrics
Revenue Breakdown (FY 2023)
BIDU's revenue distribution by segment and geography for fiscal year 2023
By Product/Segment
By Geography
BIDU Revenue Analysis (2013–2024)
As of February 27, 2026, Baidu, Inc. (BIDU) generated trailing twelve-month (TTM) revenue of $130.46 billion, reflecting moderate decline in growth of -7.1% year-over-year. The most recent quarter (Q3 2025) recorded $31.17 billion in revenue, down 4.7% sequentially.
Looking at the longer-term picture, BIDU's 5-year compound annual growth rate (CAGR) stands at +4.4%, indicating moderate growth over time. The company achieved its highest annual revenue of $134.60 billion in 2023.
Revenue diversification analysis shows BIDU's business is primarily driven by Online Marketing Services (60%), and Product and Service, Other (40%). With over half of revenue concentrated in Online Marketing Services, the company maintains significant focus in this area while developing other growth vectors.
When compared to Communication Services sector peers including NBIS (+410.8% YoY), PINS (+15.8% YoY), and OPRA (+30.3% YoY), BIDU has underperformed the peer group in terms of revenue growth. Compare BIDU vs NBIS →
Peer Comparison
Compare BIDU's revenue metrics with industry peers
| Company | TTM Revenue | YoY Growth | 5Y CAGR | Op. Margin | Compare |
|---|---|---|---|---|---|
| BIDUCurrent | $130.5B | -7.1% | +4.4% | 16.0% | |
| NBIS | $530M | +410.8% | -29.0% | -112.5% | |
| PINS | $4.2B | +15.8% | +20.1% | 7.6% | |
| OPRA | $481M | +30.3% | +22.1% | 19.2% | |
| TRVG | $549M | +19.1% | +17.1% | 0.3% |
Historical Revenue Data
| Year | Revenue | YoY % | Gross Profit | Gross Margin | Op. Income | Op. Margin |
|---|---|---|---|---|---|---|
| 2024 | $133.13B | -1.1% | $67.02B | 50.3% | $21.27B | 16.0% |
| 2023 | $134.60B | +8.8% | $69.57B | 51.7% | $21.86B | 16.2% |
| 2022 | $123.67B | -0.7% | $59.74B | 48.3% | $15.91B | 12.9% |
| 2021 | $124.49B | +16.3% | $60.18B | 48.3% | $10.52B | 8.4% |
| 2020 | $107.07B | -0.3% | $51.92B | 48.5% | $14.34B | 13.4% |
| 2019 | $107.41B | +5.0% | $44.56B | 41.5% | $6.31B | 5.9% |
| 2018 | $102.28B | +20.6% | $50.53B | 49.4% | $15.53B | 15.2% |
| 2017 | $84.81B | +20.2% | $41.75B | 49.2% | $15.69B | 18.5% |
| 2016 | $70.55B | +6.3% | $35.27B | 50.0% | $10.05B | 14.2% |
| 2015 | $66.38B | +35.3% | $38.92B | 58.6% | $11.67B | 17.6% |
See BIDU's True Return
Price is only half the story. See total return with reinvested dividends.
Launch CalculatorIs BIDU Undervalued?
See our Bear / Base / Bull DCF models and intrinsic value estimates.
View ValuationCompare BIDU vs NFLX
See how BIDU stacks up against sector leader Netflix, Inc..
Start ComparisonFrequently Asked Questions
Is BIDU's revenue growth accelerating or slowing?
BIDU revenue declined -7.1% year-over-year, contrasting with the 5-year CAGR of +4.4%. TTM revenue fell to $130.5B. This reverses the prior growth trend.
What is BIDU's long-term revenue growth rate?
Baidu, Inc.'s 5-year revenue CAGR of +4.4% reflects the variable expansion pattern. Current YoY growth of -7.1% is below this long-term average.
How is BIDU's revenue distributed by segment?
BIDU reports revenue by product line and geographic region. Annual and quarterly breakdowns from 2013-2024 are available for download. Segment mix reveals concentration and diversification trends.