Real Estate - Services
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KW vs JLL
Revenue, margins, valuation, and 5-year total return — side by side.
Real Estate - Services
KW vs JLL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Real Estate - Services | Real Estate - Services |
| Market Cap | $1.53B | $15.10B |
| Revenue (TTM) | $501M | $26.76B |
| Net Income (TTM) | $5M | $896M |
| Gross Margin | 18.8% | 89.4% |
| Operating Margin | 10.4% | 4.6% |
| Forward P/E | — | 14.4x |
| Total Debt | $4.51B | $3.36B |
| Cash & Equiv. | $-3M | $599M |
KW vs JLL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Kennedy-Wilson Hold… (KW) | 100 | 78.1 | -21.9% |
| Jones Lang LaSalle … (JLL) | 100 | 317.9 | +217.9% |
Price return only. Dividends and distributions are not included.
Quick Verdict: KW vs JLL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
KW carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.
- Dividend streak 0 yrs, beta 0.73, yield 4.5%
- Lower volatility, beta 0.73
- Beta 0.73, yield 4.5%
JLL is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 11.4%, EPS growth 45.1%, 3Y rev CAGR 7.8%
- 190.9% 10Y total return vs KW's -7.5%
- 11.4% FFO/revenue growth vs KW's -5.7%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 11.4% FFO/revenue growth vs KW's -5.7% | |
| Value | Better valuation composite | |
| Quality / Margins | 3.3% margin vs KW's 0.9% | |
| Stability / Safety | Beta 0.73 vs JLL's 1.26 | |
| Dividends | 4.5% yield; the other pay no meaningful dividend | |
| Momentum (1Y) | +74.0% vs JLL's +41.6% | |
| Efficiency (ROA) | 5.1% ROA vs KW's 0.1%, ROIC 8.9% vs 0.6% |
KW vs JLL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
KW vs JLL — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
JLL leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
JLL is the larger business by revenue, generating $26.8B annually — 53.4x KW's $501M. Profitability is closely matched — net margins range from 3.3% (JLL) to 0.9% (KW). On growth, JLL holds the edge at +11.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $501M | $26.8B |
| EBITDAEarnings before interest/tax | $185M | $1.5B |
| Net IncomeAfter-tax profit | $5M | $896M |
| Free Cash FlowCash after capex | $4M | $971M |
| Gross MarginGross profit ÷ Revenue | +18.8% | +89.4% |
| Operating MarginEBIT ÷ Revenue | +10.4% | +4.6% |
| Net MarginNet income ÷ Revenue | +0.9% | +3.3% |
| FCF MarginFCF ÷ Revenue | +0.8% | +3.6% |
| Rev. Growth (YoY)Latest quarter vs prior year | -11.0% | +11.1% |
| EPS Growth (YoY)Latest quarter vs prior year | -8.3% | +192.1% |
Valuation Metrics
KW leads this category, winning 3 of 5 comparable metrics.
Valuation Metrics
On an enterprise value basis, JLL's 12.5x EV/EBITDA is more attractive than KW's 32.6x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $1.5B | $15.1B |
| Enterprise ValueMkt cap + debt − cash | $6.0B | $17.9B |
| Trailing P/EPrice ÷ TTM EPS | -39.11x | 19.85x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 14.44x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.22x |
| EV / EBITDAEnterprise value multiple | 32.59x | 12.53x |
| Price / SalesMarket cap ÷ Revenue | 3.04x | 0.58x |
| Price / BookPrice ÷ Book value/share | 0.96x | 2.06x |
| Price / FCFMarket cap ÷ FCF | 4.88x | 15.43x |
Profitability & Efficiency
JLL leads this category, winning 9 of 9 comparable metrics.
Profitability & Efficiency
JLL delivers a 12.1% return on equity — every $100 of shareholder capital generates $12 in annual profit, vs $0 for KW. JLL carries lower financial leverage with a 0.44x debt-to-equity ratio, signaling a more conservative balance sheet compared to KW's 2.86x. On the Piotroski fundamental quality scale (0–9), JLL scores 8/9 vs KW's 6/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +0.3% | +12.1% |
| ROA (TTM)Return on assets | +0.1% | +5.1% |
| ROICReturn on invested capital | +0.6% | +8.9% |
| ROCEReturn on capital employed | +0.8% | +8.9% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 8 |
| Debt / EquityFinancial leverage | 2.86x | 0.44x |
| Net DebtTotal debt minus cash | $4.5B | $2.8B |
| Cash & Equiv.Liquid assets | -$3M | $599M |
| Total DebtShort + long-term debt | $4.5B | $3.4B |
| Interest CoverageEBIT ÷ Interest expense | 1.16x | 10.15x |
Total Returns (Dividends Reinvested)
JLL leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in JLL five years ago would be worth $16,849 today (with dividends reinvested), compared to $7,331 for KW. Over the past 12 months, KW leads with a +74.0% total return vs JLL's +41.6%. The 3-year compound annual growth rate (CAGR) favors JLL at 35.2% vs KW's -4.2% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +14.8% | -3.1% |
| 1-Year ReturnPast 12 months | +74.0% | +41.6% |
| 3-Year ReturnCumulative with dividends | -12.0% | +147.1% |
| 5-Year ReturnCumulative with dividends | -26.7% | +68.5% |
| 10-Year ReturnCumulative with dividends | -7.5% | +190.9% |
| CAGR (3Y)Annualised 3-year return | -4.2% | +35.2% |
Risk & Volatility
KW leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
KW is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than JLL's 1.26 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KW currently trades 99.6% from its 52-week high vs JLL's 89.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.73x | 1.26x |
| 52-Week HighHighest price in past year | $10.99 | $363.06 |
| 52-Week LowLowest price in past year | $5.98 | $211.86 |
| % of 52W HighCurrent price vs 52-week peak | +99.6% | +89.7% |
| RSI (14)Momentum oscillator 0–100 | 60.0 | 44.8 |
| Avg Volume (50D)Average daily shares traded | 1.1M | 425K |
Analyst Outlook
JLL leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates KW as "Buy" and JLL as "Buy". KW is the only dividend payer here at 4.50% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | — | $382.75 |
| # AnalystsCovering analysts | 7 | 12 |
| Dividend YieldAnnual dividend ÷ price | +4.5% | — |
| Dividend StreakConsecutive years of raises | 0 | 9 |
| Dividend / ShareAnnual DPS | $0.49 | — |
| Buyback YieldShare repurchases ÷ mkt cap | +0.6% | +1.4% |
JLL leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). KW leads in 2 (Valuation Metrics, Risk & Volatility).
KW vs JLL: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is KW or JLL a better buy right now?
For growth investors, Jones Lang LaSalle Incorporated (JLL) is the stronger pick with 11.
4% revenue growth year-over-year, versus -5. 7% for Kennedy-Wilson Holdings, Inc. (KW). Jones Lang LaSalle Incorporated (JLL) offers the better valuation at 19. 8x trailing P/E (14. 4x forward), making it the more compelling value choice. Analysts rate Kennedy-Wilson Holdings, Inc. (KW) a "Buy" — based on 7 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — KW or JLL?
Over the past 5 years, Jones Lang LaSalle Incorporated (JLL) delivered a total return of +68.
5%, compared to -26. 7% for Kennedy-Wilson Holdings, Inc. (KW). Over 10 years, the gap is even starker: JLL returned +190. 9% versus KW's -7. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — KW or JLL?
By beta (market sensitivity over 5 years), Kennedy-Wilson Holdings, Inc.
(KW) is the lower-risk stock at 0. 73β versus Jones Lang LaSalle Incorporated's 1. 26β — meaning JLL is approximately 73% more volatile than KW relative to the S&P 500. On balance sheet safety, Jones Lang LaSalle Incorporated (JLL) carries a lower debt/equity ratio of 44% versus 3% for Kennedy-Wilson Holdings, Inc. — giving it more financial flexibility in a downturn.
04Which is growing faster — KW or JLL?
By revenue growth (latest reported year), Jones Lang LaSalle Incorporated (JLL) is pulling ahead at 11.
4% versus -5. 7% for Kennedy-Wilson Holdings, Inc. (KW). On earnings-per-share growth, the picture is similar: Kennedy-Wilson Holdings, Inc. grew EPS 50. 0% year-over-year, compared to 45. 1% for Jones Lang LaSalle Incorporated. Over a 3-year CAGR, JLL leads at 7. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — KW or JLL?
Jones Lang LaSalle Incorporated (JLL) is the more profitable company, earning 3.
0% net margin versus 0. 9% for Kennedy-Wilson Holdings, Inc. — meaning it keeps 3. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KW leads at 10. 4% versus 4. 5% for JLL. At the gross margin level — before operating expenses — JLL leads at 99. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — KW or JLL?
In this comparison, KW (4.
5% yield) pays a dividend. JLL does not pay a meaningful dividend and should not be held primarily for income.
07Is KW or JLL better for a retirement portfolio?
For long-horizon retirement investors, Kennedy-Wilson Holdings, Inc.
(KW) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 73), 4. 5% yield). Both have compounded well over 10 years (KW: -7. 5%, JLL: +190. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between KW and JLL?
Both stocks operate in the Real Estate sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: KW is a small-cap income-oriented stock; JLL is a mid-cap quality compounder stock. KW pays a dividend while JLL does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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