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Stock Comparison

LUXE vs HLT vs MAR vs EXPE

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
LUXE
LuxExperience B.V.

Luxury Goods

Consumer CyclicalNYSE • DE
Market Cap$1.19B
5Y Perf.-73.6%
HLT
Hilton Worldwide Holdings Inc.

Travel Lodging

Consumer CyclicalNYSE • US
Market Cap$72.93B
5Y Perf.+216.0%
MAR
Marriott International, Inc.

Travel Lodging

Consumer CyclicalNASDAQ • US
Market Cap$93.23B
5Y Perf.+202.5%
EXPE
Expedia Group, Inc.

Travel Services

Consumer CyclicalNASDAQ • US
Market Cap$29.58B
5Y Perf.+103.7%

LUXE vs HLT vs MAR vs EXPE — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
LUXE logoLUXE
HLT logoHLT
MAR logoMAR
EXPE logoEXPE
IndustryLuxury GoodsTravel LodgingTravel LodgingTravel Services
Market Cap$1.19B$72.93B$93.23B$29.58B
Revenue (TTM)$2.04B$12.28B$26.58B$15.17B
Net Income (TTM)$475M$1.54B$2.58B$1.56B
Gross Margin46.1%44.3%21.4%88.8%
Operating Margin24.4%23.1%16.0%14.7%
Forward P/E1.3x35.4x30.4x13.0x
Total Debt$219M$15.67B$17.08B$6.67B
Cash & Equiv.$604M$970M$358M$6.98B

LUXE vs HLT vs MAR vs EXPELong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

LUXE
HLT
MAR
EXPE
StockJan 21May 26Return
LuxExperience B.V. (LUXE)10026.4-73.6%
Hilton Worldwide Ho… (HLT)100316.0+216.0%
Marriott Internatio… (MAR)100302.5+202.5%
Expedia Group, Inc. (EXPE)100203.7+103.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: LUXE vs HLT vs MAR vs EXPE

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: LUXE leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Hilton Worldwide Holdings Inc. is the stronger pick specifically for capital preservation and lower volatility. MAR and EXPE also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
LUXE
LuxExperience B.V.
The Growth Play

LUXE carries the broadest edge in this set and is the clearest fit for growth exposure.

  • Rev growth 49.3%, EPS growth 20.1%, 3Y rev CAGR 22.2%
  • 49.3% revenue growth vs MAR's 4.3%
  • Lower P/E (1.3x vs 30.4x)
  • 23.2% margin vs MAR's 9.7%
Best for: growth exposure
HLT
Hilton Worldwide Holdings Inc.
The Long-Run Compounder

HLT is the #2 pick in this set and the best alternative if long-term compounding and sleep-well-at-night is your priority.

  • 6.2% 10Y total return vs MAR's 430.3%
  • Lower volatility, beta 0.94, current ratio 10.81x
  • Beta 0.94, yield 0.2%, current ratio 10.81x
  • Beta 0.94 vs LUXE's 1.97
Best for: long-term compounding and sleep-well-at-night
MAR
Marriott International, Inc.
The Income Pick

MAR is the clearest fit if your priority is income & stability.

  • Dividend streak 4 yrs, beta 1.09, yield 0.8%
  • 0.8% yield, 4-year raise streak, vs HLT's 0.2%, (1 stock pays no dividend)
Best for: income & stability
EXPE
Expedia Group, Inc.
The Momentum Pick

EXPE is the clearest fit if your priority is momentum.

  • +52.8% vs LUXE's +19.1%
Best for: momentum
See the full category breakdown
CategoryWinnerWhy
GrowthLUXE logoLUXE49.3% revenue growth vs MAR's 4.3%
ValueLUXE logoLUXELower P/E (1.3x vs 30.4x)
Quality / MarginsLUXE logoLUXE23.2% margin vs MAR's 9.7%
Stability / SafetyHLT logoHLTBeta 0.94 vs LUXE's 1.97
DividendsMAR logoMAR0.8% yield, 4-year raise streak, vs HLT's 0.2%, (1 stock pays no dividend)
Momentum (1Y)EXPE logoEXPE+52.8% vs LUXE's +19.1%
Efficiency (ROA)LUXE logoLUXE21.3% ROA vs EXPE's 6.0%, ROIC 58.6% vs 40.2%

LUXE vs HLT vs MAR vs EXPE — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

LUXELuxExperience B.V.

Segment breakdown not available.

HLTHilton Worldwide Holdings Inc.
FY 2025
Reimbursement Revenue
65.6%$7.1B
Management and Franchise
25.7%$2.8B
Management Service, Base
3.5%$376M
Management Service, Incentive
2.9%$313M
Hotel, Other
2.3%$252M
MARMarriott International, Inc.
FY 2025
Reimbursements
60.8%$19.5B
Fee Service
17.0%$5.4B
Franchise
10.4%$3.3B
Management Service, Base
6.6%$2.1B
Owned, Leased and Other
5.2%$1.7B
EXPEExpedia Group, Inc.
FY 2025
Lodging
96.7%$11.8B
Air
3.3%$407M

LUXE vs HLT vs MAR vs EXPE — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLLUXELAGGINGEXPE

Income & Cash Flow (Last 12 Months)

Evenly matched — LUXE and EXPE each lead in 3 of 6 comparable metrics.

MAR is the larger business by revenue, generating $26.6B annually — 13.0x LUXE's $2.0B. LUXE is the more profitable business, keeping 23.2% of every revenue dollar as net income compared to MAR's 9.7%. On growth, LUXE holds the edge at +187.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricLUXE logoLUXELuxExperience B.V.HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…EXPE logoEXPEExpedia Group, In…
RevenueTrailing 12 months$2.0B$12.3B$26.6B$15.2B
EBITDAEarnings before interest/tax$549M$3.0B$4.5B$3.1B
Net IncomeAfter-tax profit$475M$1.5B$2.6B$1.6B
Free Cash FlowCash after capex-$38M$2.2B$3.1B$4.9B
Gross MarginGross profit ÷ Revenue+46.1%+44.3%+21.4%+88.8%
Operating MarginEBIT ÷ Revenue+24.4%+23.1%+16.0%+14.7%
Net MarginNet income ÷ Revenue+23.2%+12.6%+9.7%+10.3%
FCF MarginFCF ÷ Revenue-1.9%+17.8%+11.7%+32.1%
Rev. Growth (YoY)Latest quarter vs prior year+187.4%+9.0%+6.2%+14.7%
EPS Growth (YoY)Latest quarter vs prior year-57.1%+35.0%+0.8%+96.8%
Evenly matched — LUXE and EXPE each lead in 3 of 6 comparable metrics.

Valuation Metrics

LUXE leads this category, winning 4 of 6 comparable metrics.

At 1.3x trailing earnings, LUXE trades at a 97% valuation discount to HLT's 52.3x P/E. On an enterprise value basis, LUXE's 1.1x EV/EBITDA is more attractive than HLT's 30.5x.

MetricLUXE logoLUXELuxExperience B.V.HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…EXPE logoEXPEExpedia Group, In…
Market CapShares × price$1.2B$72.9B$93.2B$29.6B
Enterprise ValueMkt cap + debt − cash$739M$87.6B$110.0B$29.3B
Trailing P/EPrice ÷ TTM EPS1.34x52.34x37.08x25.77x
Forward P/EPrice ÷ next-FY EPS est.35.37x30.38x13.02x
PEG RatioP/E ÷ EPS growth rate0.01x
EV / EBITDAEnterprise value multiple1.07x30.53x24.77x10.22x
Price / SalesMarket cap ÷ Revenue0.81x6.06x3.56x2.01x
Price / BookPrice ÷ Book value/share0.55x13.10x
Price / FCFMarket cap ÷ FCF35.96x35.75x9.51x
LUXE leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

LUXE leads this category, winning 7 of 9 comparable metrics.

EXPE delivers a 68.7% return on equity — every $100 of shareholder capital generates $69 in annual profit, vs $37 for LUXE. LUXE carries lower financial leverage with a 0.16x debt-to-equity ratio, signaling a more conservative balance sheet compared to EXPE's 2.62x. On the Piotroski fundamental quality scale (0–9), HLT scores 7/9 vs LUXE's 4/9, reflecting strong financial health.

MetricLUXE logoLUXELuxExperience B.V.HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…EXPE logoEXPEExpedia Group, In…
ROE (TTM)Return on equity+37.4%+68.7%
ROA (TTM)Return on assets+21.3%+9.4%+9.3%+6.0%
ROICReturn on invested capital+58.6%+24.7%+25.0%+40.2%
ROCEReturn on capital employed+55.8%+19.0%+22.6%+23.9%
Piotroski ScoreFundamental quality 0–94776
Debt / EquityFinancial leverage0.16x2.62x
Net DebtTotal debt minus cash-$385M$14.7B$16.7B-$307M
Cash & Equiv.Liquid assets$604M$970M$358M$7.0B
Total DebtShort + long-term debt$219M$15.7B$17.1B$6.7B
Interest CoverageEBIT ÷ Interest expense74.16x4.42x5.20x16.35x
LUXE leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

EXPE leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in HLT five years ago would be worth $26,146 today (with dividends reinvested), compared to $3,426 for LUXE. Over the past 12 months, EXPE leads with a +52.8% total return vs LUXE's +19.1%. The 3-year compound annual growth rate (CAGR) favors EXPE at 40.2% vs LUXE's 24.9% — a key indicator of consistent wealth creation.

MetricLUXE logoLUXELuxExperience B.V.HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…EXPE logoEXPEExpedia Group, In…
YTD ReturnYear-to-date+3.8%+9.4%+12.5%-10.5%
1-Year ReturnPast 12 months+19.1%+32.8%+38.5%+52.8%
3-Year ReturnCumulative with dividends+94.6%+121.3%+101.8%+175.6%
5-Year ReturnCumulative with dividends-65.7%+161.5%+145.8%+46.9%
10-Year ReturnCumulative with dividends-69.0%+615.8%+430.3%+130.6%
CAGR (3Y)Annualised 3-year return+24.9%+30.3%+26.4%+40.2%
EXPE leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

HLT leads this category, winning 2 of 2 comparable metrics.

HLT is the less volatile stock with a 0.94 beta — it tends to amplify market swings less than LUXE's 1.97 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HLT currently trades 92.9% from its 52-week high vs LUXE's 76.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricLUXE logoLUXELuxExperience B.V.HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…EXPE logoEXPEExpedia Group, In…
Beta (5Y)Sensitivity to S&P 5001.97x0.94x1.09x1.47x
52-Week HighHighest price in past year$11.38$344.75$380.00$303.80
52-Week LowLowest price in past year$7.00$237.57$250.79$148.55
% of 52W HighCurrent price vs 52-week peak+76.3%+92.9%+92.6%+83.2%
RSI (14)Momentum oscillator 0–10056.650.953.750.2
Avg Volume (50D)Average daily shares traded196K1.6M1.5M1.9M
HLT leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

MAR leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: LUXE as "Hold", HLT as "Buy", MAR as "Hold", EXPE as "Hold". Consensus price targets imply 7.7% upside for EXPE (target: $272) vs 3.7% for LUXE (target: $9). For income investors, MAR offers the higher dividend yield at 0.76% vs HLT's 0.19%.

MetricLUXE logoLUXELuxExperience B.V.HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…EXPE logoEXPEExpedia Group, In…
Analyst RatingConsensus buy/hold/sellHoldBuyHoldHold
Price TargetConsensus 12-month target$9.00$338.45$372.50$272.35
# AnalystsCovering analysts1495275
Dividend YieldAnnual dividend ÷ price+0.2%+0.8%+0.6%
Dividend StreakConsecutive years of raises042
Dividend / ShareAnnual DPS$0.60$2.67$1.52
Buyback YieldShare repurchases ÷ mkt cap0.0%+4.5%+3.5%+6.5%
MAR leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

LUXE leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). EXPE leads in 1 (Total Returns). 1 tied.

Best OverallLuxExperience B.V. (LUXE)Leads 2 of 6 categories
Loading custom metrics...

LUXE vs HLT vs MAR vs EXPE: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is LUXE or HLT or MAR or EXPE a better buy right now?

For growth investors, LuxExperience B.

V. (LUXE) is the stronger pick with 49. 3% revenue growth year-over-year, versus 4. 3% for Marriott International, Inc. (MAR). LuxExperience B. V. (LUXE) offers the better valuation at 1. 3x trailing P/E, making it the more compelling value choice. Analysts rate Hilton Worldwide Holdings Inc. (HLT) a "Buy" — based on 49 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — LUXE or HLT or MAR or EXPE?

On trailing P/E, LuxExperience B.

V. (LUXE) is the cheapest at 1. 3x versus Hilton Worldwide Holdings Inc. at 52. 3x. On forward P/E, Expedia Group, Inc. is actually cheaper at 13. 0x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — LUXE or HLT or MAR or EXPE?

Over the past 5 years, Hilton Worldwide Holdings Inc.

(HLT) delivered a total return of +161. 5%, compared to -65. 7% for LuxExperience B. V. (LUXE). Over 10 years, the gap is even starker: HLT returned +615. 8% versus LUXE's -69. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — LUXE or HLT or MAR or EXPE?

By beta (market sensitivity over 5 years), Hilton Worldwide Holdings Inc.

(HLT) is the lower-risk stock at 0. 94β versus LuxExperience B. V. 's 1. 97β — meaning LUXE is approximately 109% more volatile than HLT relative to the S&P 500. On balance sheet safety, LuxExperience B. V. (LUXE) carries a lower debt/equity ratio of 16% versus 3% for Expedia Group, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — LUXE or HLT or MAR or EXPE?

By revenue growth (latest reported year), LuxExperience B.

V. (LUXE) is pulling ahead at 49. 3% versus 4. 3% for Marriott International, Inc. (MAR). On earnings-per-share growth, the picture is similar: LuxExperience B. V. grew EPS 20. 1% year-over-year, compared to -0. 3% for Hilton Worldwide Holdings Inc.. Over a 3-year CAGR, LUXE leads at 22. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — LUXE or HLT or MAR or EXPE?

LuxExperience B.

V. (LUXE) is the more profitable company, earning 44. 0% net margin versus 8. 8% for Expedia Group, Inc. — meaning it keeps 44. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LUXE leads at 44. 6% versus 13. 4% for EXPE. At the gross margin level — before operating expenses — EXPE leads at 84. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is LUXE or HLT or MAR or EXPE more undervalued right now?

On forward earnings alone, Expedia Group, Inc.

(EXPE) trades at 13. 0x forward P/E versus 35. 4x for Hilton Worldwide Holdings Inc. — 22. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for EXPE: 7. 7% to $272. 35.

08

Which pays a better dividend — LUXE or HLT or MAR or EXPE?

In this comparison, MAR (0.

8% yield), EXPE (0. 6% yield), HLT (0. 2% yield) pay a dividend. LUXE does not pay a meaningful dividend and should not be held primarily for income.

09

Is LUXE or HLT or MAR or EXPE better for a retirement portfolio?

For long-horizon retirement investors, Marriott International, Inc.

(MAR) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 09), 0. 8% yield, +430. 3% 10Y return). LuxExperience B. V. (LUXE) carries a higher beta of 1. 97 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MAR: +430. 3%, LUXE: -69. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between LUXE and HLT and MAR and EXPE?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: LUXE is a small-cap high-growth stock; HLT is a mid-cap quality compounder stock; MAR is a mid-cap quality compounder stock; EXPE is a mid-cap quality compounder stock. MAR, EXPE pay a dividend while LUXE, HLT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

LUXE

High-Growth Quality Leader

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 93%
  • Net Margin > 13%
Run This Screen
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HLT

Steady Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 7%
Run This Screen
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MAR

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
Run This Screen
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EXPE

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 6%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform LUXE and HLT and MAR and EXPE on the metrics below

Revenue Growth>
%
(LUXE: 187.4% · HLT: 9.0%)
Net Margin>
%
(LUXE: 23.2% · HLT: 12.6%)
P/E Ratio<
x
(LUXE: 1.3x · HLT: 52.3x)

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