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Stock Comparison

MCD vs YUM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals30-year financialsFull price history
MCD
McDonald's Corporation

Restaurants

Consumer CyclicalNYSE • US
Market Cap$196.47B
5Y Perf.+27.2%
YUM
Yum! Brands, Inc.

Restaurants

Consumer CyclicalNYSE • US
Market Cap$44.41B
5Y Perf.+52.3%

MCD vs YUM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MCD logoMCD
YUM logoYUM
IndustryRestaurantsRestaurants
Market Cap$196.47B$44.41B
Revenue (TTM)$27.70B$8.80B
Net Income (TTM)$8.79B$3.44B
Gross Margin57.4%42.1%
Operating Margin46.0%49.5%
Forward P/E21.4x25.0x
Total Debt$54.81B$11.91B
Cash & Equiv.$774M$709M

MCD vs YUM — Long-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MCD
YUM
StockNov 20Nov 26Return
McDonald's Corporat… (MCD)100127.2+27.2%
Yum! Brands, Inc. (YUM)100152.3+52.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: MCD vs YUM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: YUM leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. McDonald's Corporation is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
🥇YUM emerged as the overall leader. Track its performance:
MCD
McDonald's Corporation
The Income Pick

MCD is the clearest fit if your priority is income & stability and long-term compounding.

  • Dividend streak 17 yrs, beta 0.05, yield 2.6%
  • 194.2% 10Y total return vs YUM's 193.2%
  • Lower volatility, beta 0.05, current ratio 0.95x
Best for: income & stability and long-term compounding
YUM
Yum! Brands, Inc.
The Growth Play

YUM carries the broadest edge in this set and is the clearest fit for growth exposure.

  • Rev growth 8.8%, EPS growth 6.5%, 3Y rev CAGR 6.3%
  • 8.8% revenue growth vs MCD's 3.7%
  • 39.1% margin vs MCD's 31.7%
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthYUM logoYUM8.8% revenue growth vs MCD's 3.7%
ValueMCD logoMCDLower P/E (21.4x vs 25.0x), PEG 1.57 vs 1.84
Quality / MarginsYUM logoYUM39.1% margin vs MCD's 31.7%
Stability / SafetyMCD logoMCDBeta 0.05 vs YUM's 0.10
DividendsMCD logoMCD2.6% yield, 17-year raise streak, vs YUM's 1.8%
Momentum (1Y)YUM logoYUM+11.2% vs MCD's -4.8%
Efficiency (ROA)YUM logoYUM40.7% ROA vs MCD's 14.6%, ROIC 48.1% vs 18.7%

MCD vs YUM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MCDMcDonald's Corporation
FY 2025
High-Growth Markets
50.7%$13.6B
UNITED STATES
40.3%$10.8B
International Developmental Licensed Markets and Corporate
9.0%$2.4B
YUMYum! Brands, Inc.
FY 2025
KFC Global Division
43.1%$3.5B
Taco Bell Global Division
37.7%$3.1B
Pizza Hut Global Division
12.3%$1.0B
The Habit Burger Grill Global Division
6.9%$570M

MCD vs YUM — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMCDLAGGINGYUM

Income & Cash Flow (Last 12 Months)

Evenly matched — MCD and YUM each lead in 3 of 6 comparable metrics.

MCD is the larger business by revenue, generating $27.7B annually — 3.1x YUM's $8.8B. YUM is the more profitable business, keeping 39.1% of every revenue dollar as net income compared to MCD's 31.7%.

MetricMCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.
RevenueTrailing 12 months$27.7B$8.8B
EBITDAEarnings before interest/tax$14.4B$4.6B
Net IncomeAfter-tax profit$8.8B$3.4B
Free Cash FlowCash after capex$7.8B$1.6B
Gross MarginGross profit ÷ Revenue+57.4%+42.1%
Operating MarginEBIT ÷ Revenue+46.0%+49.5%
Net MarginNet income ÷ Revenue+31.7%+39.1%
FCF MarginFCF ÷ Revenue+28.0%+18.4%
Rev. Growth (YoY)Latest quarter vs prior year+3.7%+3.7%
EPS Growth (YoY)Latest quarter vs prior year+5.7%+3.2%
Evenly matched — MCD and YUM each lead in 3 of 6 comparable metrics.

Valuation Metrics

MCD leads this category, winning 4 of 6 comparable metrics.

At 23.1x trailing earnings, MCD trades at a 20% valuation discount to YUM's 29.0x P/E. Adjusting for growth (PEG ratio), MCD offers better value at 1.70x vs YUM's 2.13x — a lower PEG means you pay less per unit of expected earnings growth.

MetricMCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.
Market CapShares × price$196.5B$44.4B
Enterprise ValueMkt cap + debt − cash$250.5B$55.6B
Trailing P/EPrice ÷ TTM EPS23.14x28.98x
Forward P/EPrice ÷ next-FY EPS est.21.39x25.03x
PEG RatioP/E ÷ EPS growth rate1.70x2.13x
EV / EBITDAEnterprise value multiple17.22x20.33x
Price / SalesMarket cap ÷ Revenue7.31x5.41x
Price / BookPrice ÷ Book value/share——
Price / FCFMarket cap ÷ FCF27.34x27.10x
MCD leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

YUM leads this category, winning 6 of 7 comparable metrics.

On the Piotroski fundamental quality scale (0–9), MCD scores 7/9 vs YUM's 5/9, reflecting strong financial health.

MetricMCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.
ROE (TTM)Return on equity——
ROA (TTM)Return on assets+14.6%+40.7%
ROICReturn on invested capital+18.7%+48.1%
ROCEReturn on capital employed+23.3%+41.7%
Piotroski ScoreFundamental quality 0–975
Debt / EquityFinancial leverage——
Net DebtTotal debt minus cash$54.0B$11.2B
Cash & Equiv.Liquid assets$774M$709M
Total DebtShort + long-term debt$54.8B$11.9B
Interest CoverageEBIT ÷ Interest expense7.88x8.56x
YUM leads this category, winning 6 of 7 comparable metrics.

Total Returns (Dividends Reinvested)

YUM leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in YUM five years ago would be worth $13,794 today (with dividends reinvested), compared to $12,221 for MCD. Over the past 12 months, YUM leads with a +11.2% total return vs MCD's -4.8%. The 3-year compound annual growth rate (CAGR) favors YUM at 10.3% vs MCD's 3.5% — a key indicator of consistent wealth creation.

MetricMCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.
YTD ReturnYear-to-date-7.0%+8.6%
1-Year ReturnPast 12 months-4.8%+11.2%
3-Year ReturnCumulative with dividends+10.7%+34.1%
5-Year ReturnCumulative with dividends+22.2%+37.9%
10-Year ReturnCumulative with dividends+194.2%+193.2%
CAGR (3Y)Annualised 3-year return+3.5%+10.3%
YUM leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MCD and YUM each lead in 1 of 2 comparable metrics.

MCD is the less volatile stock with a 0.05 beta — it tends to amplify market swings less than YUM's 0.10 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. YUM currently trades 94.7% from its 52-week high vs MCD's 80.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.
Beta (5Y)Sensitivity to S&P 5000.05x0.10x
52-Week HighHighest price in past year$341.75$170.14
52-Week LowLowest price in past year$229.20$134.26
% of 52W HighCurrent price vs 52-week peak+80.9%+94.7%
RSI (14)Momentum oscillator 0–10075.877.1
Avg Volume (50D)Average daily shares traded5.8M2.4M
Evenly matched — MCD and YUM each lead in 1 of 2 comparable metrics.

Analyst Outlook

MCD leads this category, winning 2 of 2 comparable metrics.

Wall Street rates MCD as "Buy" and YUM as "Hold". Consensus price targets imply 6.2% upside for YUM (target: $171) vs 2.6% for MCD (target: $284). For income investors, MCD offers the higher dividend yield at 2.58% vs YUM's 1.76%.

MetricMCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$283.58$171.13
# AnalystsCovering analysts6451
Dividend YieldAnnual dividend ÷ price+2.6%+1.8%
Dividend StreakConsecutive years of raises178
Dividend / ShareAnnual DPS$7.14$2.84
Buyback YieldShare repurchases ÷ mkt cap+1.0%+1.2%
MCD leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

MCD leads in 2 of 6 categories (Valuation Metrics, Analyst Outlook). YUM leads in 2 (Profitability & Efficiency, Total Returns). 2 tied.

Best OverallMcDonald's Corporation (MCD)Leads 2 of 6 categories

Custom Comparison: MCD vs YUM

Compare on any lens — Growth, Value, Income, or pick from 130+ individual metrics.

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MCD vs YUM: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is MCD or YUM a better buy right now?

For growth investors, Yum!

Brands, Inc. (YUM) is the stronger pick with 8. 8% revenue growth year-over-year, versus 3. 7% for McDonald's Corporation (MCD). McDonald's Corporation (MCD) offers the better valuation at 23. 1x trailing P/E (21. 4x forward), making it the more compelling value choice. Analysts rate McDonald's Corporation (MCD) a "Buy" — based on 64 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MCD or YUM?

On trailing P/E, McDonald's Corporation (MCD) is the cheapest at 23.

1x versus Yum! Brands, Inc. at 29. 0x. On forward P/E, McDonald's Corporation is actually cheaper at 21. 4x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: McDonald's Corporation wins at 1. 57x versus Yum! Brands, Inc. 's 1. 84x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — MCD or YUM?

Over the past 5 years, Yum!

Brands, Inc. (YUM) delivered a total return of +37. 9%, compared to +22. 2% for McDonald's Corporation (MCD). Over 10 years, the gap is even starker: MCD returned +194. 2% versus YUM's +193. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MCD or YUM?

By beta (market sensitivity over 5 years), McDonald's Corporation (MCD) is the lower-risk stock at 0.

05β versus Yum! Brands, Inc. 's 0. 10β — meaning YUM is approximately 91% more volatile than MCD relative to the S&P 500.

05

Which is growing faster — MCD or YUM?

By revenue growth (latest reported year), Yum!

Brands, Inc. (YUM) is pulling ahead at 8. 8% versus 3. 7% for McDonald's Corporation (MCD). On earnings-per-share growth, the picture is similar: Yum! Brands, Inc. grew EPS 6. 5% year-over-year, compared to 4. 9% for McDonald's Corporation. Over a 3-year CAGR, YUM leads at 6. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MCD or YUM?

McDonald's Corporation (MCD) is the more profitable company, earning 31.

9% net margin versus 19. 0% for Yum! Brands, Inc. — meaning it keeps 31. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MCD leads at 46. 1% versus 30. 8% for YUM. At the gross margin level — before operating expenses — MCD leads at 57. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MCD or YUM more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, McDonald's Corporation (MCD) is the more undervalued stock at a PEG of 1. 57x versus Yum! Brands, Inc. 's 1. 84x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, McDonald's Corporation (MCD) trades at 21. 4x forward P/E versus 25. 0x for Yum! Brands, Inc. — 3. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for YUM: 6. 2% to $171. 13.

08

Which pays a better dividend — MCD or YUM?

All stocks in this comparison pay dividends.

McDonald's Corporation (MCD) offers the highest yield at 2. 6%, versus 1. 8% for Yum! Brands, Inc. (YUM).

09

Is MCD or YUM better for a retirement portfolio?

For long-horizon retirement investors, McDonald's Corporation (MCD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

05), 2. 6% yield, +194. 2% 10Y return). Both have compounded well over 10 years (MCD: +194. 2%, YUM: +193. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MCD and YUM?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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