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Stock Comparison

MED vs HIMS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MED
Medifast, Inc.

Personal Products & Services

Consumer CyclicalNYSE • US
Market Cap$141M
5Y Perf.-87.6%
HIMS
Hims & Hers Health, Inc.

Medical - Equipment & Services

HealthcareNYSE • US
Market Cap$6.94B
5Y Perf.+170.6%

MED vs HIMS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MED logoMED
HIMS logoHIMS
IndustryPersonal Products & ServicesMedical - Equipment & Services
Market Cap$141M$6.94B
Revenue (TTM)$346M$2.35B
Net Income (TTM)$-20M$128M
Gross Margin70.1%69.7%
Operating Margin-4.7%4.6%
Forward P/E53.9x
Total Debt$17M$1.12B
Cash & Equiv.$89M$229M

MED vs HIMSLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MED
HIMS
StockMay 20May 26Return
Medifast, Inc. (MED)10012.4-87.6%
Hims & Hers Health,… (HIMS)100270.6+170.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: MED vs HIMS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HIMS leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Medifast, Inc. is the stronger pick specifically for capital preservation and lower volatility and dividend income and shareholder returns. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
MED
Medifast, Inc.
The Income Pick

MED is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 0 yrs, beta 0.94, yield 0.1%
  • Lower volatility, beta 0.94, Low D/E 8.4%, current ratio 4.69x
  • Beta 0.94, yield 0.1%, current ratio 4.69x
Best for: income & stability and sleep-well-at-night
HIMS
Hims & Hers Health, Inc.
The Growth Play

HIMS carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 59.0%, EPS growth -3.8%, 3Y rev CAGR 64.5%
  • 174.3% 10Y total return vs MED's 25.3%
  • 59.0% revenue growth vs MED's -36.0%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthHIMS logoHIMS59.0% revenue growth vs MED's -36.0%
ValueHIMS logoHIMSBetter valuation composite
Quality / MarginsHIMS logoHIMS5.5% margin vs MED's -5.8%
Stability / SafetyMED logoMEDBeta 0.94 vs HIMS's 2.40, lower leverage
DividendsMED logoMED0.1% yield; the other pay no meaningful dividend
Momentum (1Y)MED logoMED-2.5% vs HIMS's -45.7%
Efficiency (ROA)HIMS logoHIMS6.0% ROA vs MED's -7.7%, ROIC 10.7% vs -8.1%

MED vs HIMS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MEDMedifast, Inc.
FY 2017
Optavia
85.1%$257M
Medifast Direct
10.6%$32M
Franchise Weight Control Centers
4.0%$12M
Medifast Wholesale Physicans
0.3%$931,000
HIMSHims & Hers Health, Inc.

Segment breakdown not available.

MED vs HIMS — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHIMSLAGGINGMED

Income & Cash Flow (Last 12 Months)

HIMS leads this category, winning 5 of 6 comparable metrics.

HIMS is the larger business by revenue, generating $2.3B annually — 6.8x MED's $346M. HIMS is the more profitable business, keeping 5.5% of every revenue dollar as net income compared to MED's -5.8%. On growth, HIMS holds the edge at +28.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMED logoMEDMedifast, Inc.HIMS logoHIMSHims & Hers Healt…
RevenueTrailing 12 months$346M$2.3B
EBITDAEarnings before interest/tax-$5M$164M
Net IncomeAfter-tax profit-$20M$128M
Free Cash FlowCash after capex-$1M$73M
Gross MarginGross profit ÷ Revenue+70.1%+69.7%
Operating MarginEBIT ÷ Revenue-4.7%+4.6%
Net MarginNet income ÷ Revenue-5.8%+5.5%
FCF MarginFCF ÷ Revenue-0.4%+3.1%
Rev. Growth (YoY)Latest quarter vs prior year-34.3%+28.4%
EPS Growth (YoY)Latest quarter vs prior year-171.4%-27.3%
HIMS leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

MED leads this category, winning 3 of 4 comparable metrics.
MetricMED logoMEDMedifast, Inc.HIMS logoHIMSHims & Hers Healt…
Market CapShares × price$141M$6.9B
Enterprise ValueMkt cap + debt − cash$69M$7.8B
Trailing P/EPrice ÷ TTM EPS-7.46x52.71x
Forward P/EPrice ÷ next-FY EPS est.53.94x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple44.46x
Price / SalesMarket cap ÷ Revenue0.37x2.96x
Price / BookPrice ÷ Book value/share0.70x12.83x
Price / FCFMarket cap ÷ FCF112.97x93.85x
MED leads this category, winning 3 of 4 comparable metrics.

Profitability & Efficiency

HIMS leads this category, winning 5 of 8 comparable metrics.

HIMS delivers a 23.7% return on equity — every $100 of shareholder capital generates $24 in annual profit, vs $-10 for MED. MED carries lower financial leverage with a 0.08x debt-to-equity ratio, signaling a more conservative balance sheet compared to HIMS's 2.07x. On the Piotroski fundamental quality scale (0–9), HIMS scores 4/9 vs MED's 3/9, reflecting mixed financial health.

MetricMED logoMEDMedifast, Inc.HIMS logoHIMSHims & Hers Healt…
ROE (TTM)Return on equity-9.7%+23.7%
ROA (TTM)Return on assets-7.7%+6.0%
ROICReturn on invested capital-8.1%+10.7%
ROCEReturn on capital employed-6.5%+10.9%
Piotroski ScoreFundamental quality 0–934
Debt / EquityFinancial leverage0.08x2.07x
Net DebtTotal debt minus cash-$73M$892M
Cash & Equiv.Liquid assets$89M$229M
Total DebtShort + long-term debt$17M$1.1B
Interest CoverageEBIT ÷ Interest expense
HIMS leads this category, winning 5 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

HIMS leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in HIMS five years ago would be worth $25,051 today (with dividends reinvested), compared to $1,066 for MED. Over the past 12 months, MED leads with a -2.5% total return vs HIMS's -45.7%. The 3-year compound annual growth rate (CAGR) favors HIMS at 31.4% vs MED's -43.7% — a key indicator of consistent wealth creation.

MetricMED logoMEDMedifast, Inc.HIMS logoHIMSHims & Hers Healt…
YTD ReturnYear-to-date+22.0%-19.5%
1-Year ReturnPast 12 months-2.5%-45.7%
3-Year ReturnCumulative with dividends-82.2%+126.8%
5-Year ReturnCumulative with dividends-89.3%+150.5%
10-Year ReturnCumulative with dividends+25.3%+174.3%
CAGR (3Y)Annualised 3-year return-43.7%+31.4%
HIMS leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

MED leads this category, winning 2 of 2 comparable metrics.

MED is the less volatile stock with a 0.94 beta — it tends to amplify market swings less than HIMS's 2.40 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MED currently trades 82.1% from its 52-week high vs HIMS's 38.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMED logoMEDMedifast, Inc.HIMS logoHIMSHims & Hers Healt…
Beta (5Y)Sensitivity to S&P 5000.94x2.40x
52-Week HighHighest price in past year$15.46$70.43
52-Week LowLowest price in past year$9.22$13.74
% of 52W HighCurrent price vs 52-week peak+82.1%+38.2%
RSI (14)Momentum oscillator 0–10077.552.8
Avg Volume (50D)Average daily shares traded233K35.4M
MED leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates MED as "Hold" and HIMS as "Hold". Consensus price targets imply 10.4% upside for HIMS (target: $30) vs -5.4% for MED (target: $12). MED is the only dividend payer here at 0.14% yield — a key consideration for income-focused portfolios.

MetricMED logoMEDMedifast, Inc.HIMS logoHIMSHims & Hers Healt…
Analyst RatingConsensus buy/hold/sellHoldHold
Price TargetConsensus 12-month target$12.00$29.67
# AnalystsCovering analysts1219
Dividend YieldAnnual dividend ÷ price+0.1%
Dividend StreakConsecutive years of raises0
Dividend / ShareAnnual DPS$0.02
Buyback YieldShare repurchases ÷ mkt cap+0.3%+1.3%
Insufficient data to determine a leader in this category.
Key Takeaway

HIMS leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). MED leads in 2 (Valuation Metrics, Risk & Volatility).

Best OverallHims & Hers Health, Inc. (HIMS)Leads 3 of 6 categories
Loading custom metrics...

MED vs HIMS: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is MED or HIMS a better buy right now?

For growth investors, Hims & Hers Health, Inc.

(HIMS) is the stronger pick with 59. 0% revenue growth year-over-year, versus -36. 0% for Medifast, Inc. (MED). Hims & Hers Health, Inc. (HIMS) offers the better valuation at 52. 7x trailing P/E (53. 9x forward), making it the more compelling value choice. Analysts rate Medifast, Inc. (MED) a "Hold" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — MED or HIMS?

Over the past 5 years, Hims & Hers Health, Inc.

(HIMS) delivered a total return of +150. 5%, compared to -89. 3% for Medifast, Inc. (MED). Over 10 years, the gap is even starker: HIMS returned +174. 3% versus MED's +25. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — MED or HIMS?

By beta (market sensitivity over 5 years), Medifast, Inc.

(MED) is the lower-risk stock at 0. 94β versus Hims & Hers Health, Inc. 's 2. 40β — meaning HIMS is approximately 155% more volatile than MED relative to the S&P 500. On balance sheet safety, Medifast, Inc. (MED) carries a lower debt/equity ratio of 8% versus 2% for Hims & Hers Health, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — MED or HIMS?

By revenue growth (latest reported year), Hims & Hers Health, Inc.

(HIMS) is pulling ahead at 59. 0% versus -36. 0% for Medifast, Inc. (MED). On earnings-per-share growth, the picture is similar: Hims & Hers Health, Inc. grew EPS -3. 8% year-over-year, compared to -994. 7% for Medifast, Inc.. Over a 3-year CAGR, HIMS leads at 64. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — MED or HIMS?

Hims & Hers Health, Inc.

(HIMS) is the more profitable company, earning 5. 5% net margin versus -4. 8% for Medifast, Inc. — meaning it keeps 5. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HIMS leads at 5. 2% versus -3. 7% for MED. At the gross margin level — before operating expenses — MED leads at 71. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Is MED or HIMS more undervalued right now?

Analyst consensus price targets imply the most upside for HIMS: 10.

4% to $29. 67.

07

Which pays a better dividend — MED or HIMS?

In this comparison, MED (0.

1% yield) pays a dividend. HIMS does not pay a meaningful dividend and should not be held primarily for income.

08

Is MED or HIMS better for a retirement portfolio?

For long-horizon retirement investors, Medifast, Inc.

(MED) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 94)). Hims & Hers Health, Inc. (HIMS) carries a higher beta of 2. 40 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MED: +25. 3%, HIMS: +174. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between MED and HIMS?

These companies operate in different sectors (MED (Consumer Cyclical) and HIMS (Healthcare)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: MED is a small-cap quality compounder stock; HIMS is a small-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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MED

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 42%
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HIMS

High-Growth Disruptor

  • Sector: Healthcare
  • Market Cap > $100B
  • Revenue Growth > 14%
  • Net Margin > 5%
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Revenue Growth>
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