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Stock Comparison

SJM vs CHD vs HRL vs CPB

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
SJM
The J. M. Smucker Company

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$10.58B
5Y Perf.-12.7%
CHD
Church & Dwight Co., Inc.

Household & Personal Products

Consumer DefensiveNYSE • US
Market Cap$22.24B
5Y Perf.+25.1%
HRL
Hormel Foods Corporation

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$11.41B
5Y Perf.-57.5%
CPB
Campbell Soup Company

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$6.34B
5Y Perf.-58.3%

SJM vs CHD vs HRL vs CPB — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
SJM logoSJM
CHD logoCHD
HRL logoHRL
CPB logoCPB
IndustryPackaged FoodsHousehold & Personal ProductsPackaged FoodsPackaged Foods
Market Cap$10.58B$22.24B$11.41B$6.34B
Revenue (TTM)$8.93B$6.21B$12.14B$10.04B
Net Income (TTM)$-1.26B$733M$489M$550M
Gross Margin33.6%45.1%15.5%29.3%
Operating Margin-8.0%17.3%6.0%12.1%
Forward P/E11.0x25.0x14.1x9.7x
Total Debt$7.76B$2.21B$2.86B$7.21B
Cash & Equiv.$70M$409M$671M$132M

SJM vs CHD vs HRL vs CPBLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

SJM
CHD
HRL
CPB
StockMay 20May 26Return
The J. M. Smucker C… (SJM)10087.3-12.7%
Church & Dwight Co.… (CHD)100125.1+25.1%
Hormel Foods Corpor… (HRL)10042.5-57.5%
Campbell Soup Compa… (CPB)10041.7-58.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: SJM vs CHD vs HRL vs CPB

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CHD leads in 3 of 7 categories, making it the strongest pick for profitability and margin quality and recent price momentum and sentiment. The J. M. Smucker Company is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. HRL and CPB also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
SJM
The J. M. Smucker Company
The Defensive Pick

SJM is the #2 pick in this set and the best alternative if sleep-well-at-night and defensive is your priority.

  • Lower volatility, beta 0.04, current ratio 0.81x
  • Beta 0.04, yield 4.3%, current ratio 0.81x
  • 6.7% revenue growth vs HRL's 1.6%
  • Beta 0.04 vs HRL's 0.15
Best for: sleep-well-at-night and defensive
CHD
Church & Dwight Co., Inc.
The Long-Run Compounder

CHD carries the broadest edge in this set and is the clearest fit for long-term compounding.

  • 113.6% 10Y total return vs SJM's 5.6%
  • 11.8% margin vs SJM's -14.1%
  • +3.4% vs CPB's -35.4%
  • 8.2% ROA vs SJM's -7.7%, ROIC 13.9% vs -3.4%
Best for: long-term compounding
HRL
Hormel Foods Corporation
The Income Pick

HRL is the clearest fit if your priority is income & stability.

  • Dividend streak 34 yrs, beta 0.15, yield 5.5%
  • 5.5% yield, 34-year raise streak, vs CPB's 7.2%
Best for: income & stability
CPB
Campbell Soup Company
The Growth Play

CPB is the clearest fit if your priority is growth exposure.

  • Rev growth 6.4%, EPS growth 6.3%, 3Y rev CAGR 6.2%
  • Lower P/E (9.7x vs 14.1x)
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthSJM logoSJM6.7% revenue growth vs HRL's 1.6%
ValueCPB logoCPBLower P/E (9.7x vs 14.1x)
Quality / MarginsCHD logoCHD11.8% margin vs SJM's -14.1%
Stability / SafetySJM logoSJMBeta 0.04 vs HRL's 0.15
DividendsHRL logoHRL5.5% yield, 34-year raise streak, vs CPB's 7.2%
Momentum (1Y)CHD logoCHD+3.4% vs CPB's -35.4%
Efficiency (ROA)CHD logoCHD8.2% ROA vs SJM's -7.7%, ROIC 13.9% vs -3.4%

SJM vs CHD vs HRL vs CPB — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

SJMThe J. M. Smucker Company
FY 2025
U.S. Retail Coffee
32.2%$2.8B
U.S. Retail Consumer Foods
21.5%$1.9B
U.S. Retail Pet Foods
19.1%$1.7B
International and Away From Home
13.8%$1.2B
Sweet Baked Snacks
13.5%$1.2B
CHDChurch & Dwight Co., Inc.
FY 2025
Specialty Products Division
100.0%$299M
HRLHormel Foods Corporation
FY 2025
Retail Segment
61.6%$7.5B
Foodservice Segment
32.6%$3.9B
International Segment
5.9%$709M
CPBCampbell Soup Company
FY 2025
Baked Snacks
43.2%$4.4B
Beverages
29.7%$3.0B
Soups
27.1%$2.8B

SJM vs CHD vs HRL vs CPB — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLCHDLAGGINGHRL

Income & Cash Flow (Last 12 Months)

CHD leads this category, winning 4 of 6 comparable metrics.

HRL is the larger business by revenue, generating $12.1B annually — 2.0x CHD's $6.2B. CHD is the more profitable business, keeping 11.8% of every revenue dollar as net income compared to SJM's -14.1%. On growth, SJM holds the edge at +7.0% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSJM logoSJMThe J. M. Smucker…CHD logoCHDChurch & Dwight C…HRL logoHRLHormel Foods Corp…CPB logoCPBCampbell Soup Com…
RevenueTrailing 12 months$8.9B$6.2B$12.1B$10.0B
EBITDAEarnings before interest/tax-$595M$1.3B$932M$1.6B
Net IncomeAfter-tax profit-$1.3B$733M$489M$550M
Free Cash FlowCash after capex$971M$1.1B$578M$919M
Gross MarginGross profit ÷ Revenue+33.6%+45.1%+15.5%+29.3%
Operating MarginEBIT ÷ Revenue-8.0%+17.3%+6.0%+12.1%
Net MarginNet income ÷ Revenue-14.1%+11.8%+4.0%+5.5%
FCF MarginFCF ÷ Revenue+10.9%+17.2%+4.8%+9.2%
Rev. Growth (YoY)Latest quarter vs prior year+7.0%+0.1%+1.3%-4.5%
EPS Growth (YoY)Latest quarter vs prior year-9.3%+2.2%+6.5%-17.2%
CHD leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

CPB leads this category, winning 4 of 6 comparable metrics.

At 10.6x trailing earnings, CPB trades at a 66% valuation discount to CHD's 31.1x P/E. On an enterprise value basis, CPB's 7.5x EV/EBITDA is more attractive than CHD's 18.1x.

MetricSJM logoSJMThe J. M. Smucker…CHD logoCHDChurch & Dwight C…HRL logoHRLHormel Foods Corp…CPB logoCPBCampbell Soup Com…
Market CapShares × price$10.6B$22.2B$11.4B$6.3B
Enterprise ValueMkt cap + debt − cash$18.3B$24.0B$13.6B$13.4B
Trailing P/EPrice ÷ TTM EPS-8.59x31.09x23.84x10.57x
Forward P/EPrice ÷ next-FY EPS est.11.01x25.01x14.13x9.74x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple18.14x13.84x7.51x
Price / SalesMarket cap ÷ Revenue1.21x3.59x0.94x0.62x
Price / BookPrice ÷ Book value/share1.74x5.73x1.44x1.63x
Price / FCFMarket cap ÷ FCF12.96x20.35x21.36x8.99x
CPB leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

CHD leads this category, winning 8 of 9 comparable metrics.

CHD delivers a 17.4% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $-24 for SJM. HRL carries lower financial leverage with a 0.36x debt-to-equity ratio, signaling a more conservative balance sheet compared to CPB's 1.85x. On the Piotroski fundamental quality scale (0–9), CHD scores 7/9 vs HRL's 5/9, reflecting strong financial health.

MetricSJM logoSJMThe J. M. Smucker…CHD logoCHDChurch & Dwight C…HRL logoHRLHormel Foods Corp…CPB logoCPBCampbell Soup Com…
ROE (TTM)Return on equity-24.0%+17.4%+4.3%+14.0%
ROA (TTM)Return on assets-7.7%+8.2%+3.7%+3.7%
ROICReturn on invested capital-3.4%+13.9%+5.3%+9.1%
ROCEReturn on capital employed-4.3%+14.4%+6.0%+11.4%
Piotroski ScoreFundamental quality 0–95757
Debt / EquityFinancial leverage1.28x0.55x0.36x1.85x
Net DebtTotal debt minus cash$7.7B$1.8B$2.2B$7.1B
Cash & Equiv.Liquid assets$70M$409M$671M$132M
Total DebtShort + long-term debt$7.8B$2.2B$2.9B$7.2B
Interest CoverageEBIT ÷ Interest expense-1.88x15.59x6.44x3.14x
CHD leads this category, winning 8 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

CHD leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in CHD five years ago would be worth $11,370 today (with dividends reinvested), compared to $5,569 for HRL. Over the past 12 months, CHD leads with a +3.4% total return vs CPB's -35.4%. The 3-year compound annual growth rate (CAGR) favors CHD at 0.2% vs CPB's -22.0% — a key indicator of consistent wealth creation.

MetricSJM logoSJMThe J. M. Smucker…CHD logoCHDChurch & Dwight C…HRL logoHRLHormel Foods Corp…CPB logoCPBCampbell Soup Com…
YTD ReturnYear-to-date+4.0%+14.0%-8.8%-20.5%
1-Year ReturnPast 12 months-7.5%+3.4%-24.7%-35.4%
3-Year ReturnCumulative with dividends-28.5%+0.7%-40.5%-52.6%
5-Year ReturnCumulative with dividends-12.0%+13.7%-44.3%-41.9%
10-Year ReturnCumulative with dividends+5.6%+113.6%-23.9%-44.9%
CAGR (3Y)Annualised 3-year return-10.6%+0.2%-15.9%-22.0%
CHD leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CHD and CPB each lead in 1 of 2 comparable metrics.

CPB is the less volatile stock with a -0.02 beta — it tends to amplify market swings less than HRL's 0.15 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. CHD currently trades 88.5% from its 52-week high vs CPB's 58.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSJM logoSJMThe J. M. Smucker…CHD logoCHDChurch & Dwight C…HRL logoHRLHormel Foods Corp…CPB logoCPBCampbell Soup Com…
Beta (5Y)Sensitivity to S&P 5000.04x0.14x0.15x-0.02x
52-Week HighHighest price in past year$119.39$106.04$31.86$36.16
52-Week LowLowest price in past year$88.25$81.33$20.32$19.76
% of 52W HighCurrent price vs 52-week peak+83.3%+88.5%+65.1%+58.8%
RSI (14)Momentum oscillator 0–10050.149.139.546.7
Avg Volume (50D)Average daily shares traded2.1M1.8M4.2M9.1M
Evenly matched — CHD and CPB each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — HRL and CPB each lead in 1 of 2 comparable metrics.

Analyst consensus: SJM as "Hold", CHD as "Buy", HRL as "Hold", CPB as "Hold". Consensus price targets imply 31.4% upside for HRL (target: $27) vs 6.1% for CHD (target: $100). For income investors, CPB offers the higher dividend yield at 7.20% vs CHD's 1.25%.

MetricSJM logoSJMThe J. M. Smucker…CHD logoCHDChurch & Dwight C…HRL logoHRLHormel Foods Corp…CPB logoCPBCampbell Soup Com…
Analyst RatingConsensus buy/hold/sellHoldBuyHoldHold
Price TargetConsensus 12-month target$113.38$99.60$27.25$25.83
# AnalystsCovering analysts29342929
Dividend YieldAnnual dividend ÷ price+4.3%+1.3%+5.5%+7.2%
Dividend StreakConsecutive years of raises1523341
Dividend / ShareAnnual DPS$4.28$1.18$1.15$1.53
Buyback YieldShare repurchases ÷ mkt cap+0.0%+4.0%0.0%+1.0%
Evenly matched — HRL and CPB each lead in 1 of 2 comparable metrics.
Key Takeaway

CHD leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). CPB leads in 1 (Valuation Metrics). 2 tied.

Best OverallChurch & Dwight Co., Inc. (CHD)Leads 3 of 6 categories
Loading custom metrics...

SJM vs CHD vs HRL vs CPB: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is SJM or CHD or HRL or CPB a better buy right now?

For growth investors, The J.

M. Smucker Company (SJM) is the stronger pick with 6. 7% revenue growth year-over-year, versus 1. 6% for Hormel Foods Corporation (HRL). Campbell Soup Company (CPB) offers the better valuation at 10. 6x trailing P/E (9. 7x forward), making it the more compelling value choice. Analysts rate Church & Dwight Co. , Inc. (CHD) a "Buy" — based on 34 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — SJM or CHD or HRL or CPB?

On trailing P/E, Campbell Soup Company (CPB) is the cheapest at 10.

6x versus Church & Dwight Co. , Inc. at 31. 1x. On forward P/E, Campbell Soup Company is actually cheaper at 9. 7x.

03

Which is the better long-term investment — SJM or CHD or HRL or CPB?

Over the past 5 years, Church & Dwight Co.

, Inc. (CHD) delivered a total return of +13. 7%, compared to -44. 3% for Hormel Foods Corporation (HRL). Over 10 years, the gap is even starker: CHD returned +113. 6% versus CPB's -44. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — SJM or CHD or HRL or CPB?

By beta (market sensitivity over 5 years), Campbell Soup Company (CPB) is the lower-risk stock at -0.

02β versus Hormel Foods Corporation's 0. 15β — meaning HRL is approximately -966% more volatile than CPB relative to the S&P 500. On balance sheet safety, Hormel Foods Corporation (HRL) carries a lower debt/equity ratio of 36% versus 185% for Campbell Soup Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — SJM or CHD or HRL or CPB?

By revenue growth (latest reported year), The J.

M. Smucker Company (SJM) is pulling ahead at 6. 7% versus 1. 6% for Hormel Foods Corporation (HRL). On earnings-per-share growth, the picture is similar: Church & Dwight Co. , Inc. grew EPS 27. 4% year-over-year, compared to -262. 3% for The J. M. Smucker Company. Over a 3-year CAGR, CPB leads at 6. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — SJM or CHD or HRL or CPB?

Church & Dwight Co.

, Inc. (CHD) is the more profitable company, earning 11. 9% net margin versus -14. 1% for The J. M. Smucker Company — meaning it keeps 11. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CHD leads at 17. 4% versus -7. 7% for SJM. At the gross margin level — before operating expenses — CHD leads at 44. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is SJM or CHD or HRL or CPB more undervalued right now?

On forward earnings alone, Campbell Soup Company (CPB) trades at 9.

7x forward P/E versus 25. 0x for Church & Dwight Co. , Inc. — 15. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HRL: 31. 4% to $27. 25.

08

Which pays a better dividend — SJM or CHD or HRL or CPB?

All stocks in this comparison pay dividends.

Campbell Soup Company (CPB) offers the highest yield at 7. 2%, versus 1. 3% for Church & Dwight Co. , Inc. (CHD).

09

Is SJM or CHD or HRL or CPB better for a retirement portfolio?

For long-horizon retirement investors, Campbell Soup Company (CPB) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

02), 7. 2% yield). Both have compounded well over 10 years (CPB: -44. 9%, HRL: -23. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between SJM and CHD and HRL and CPB?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: SJM is a mid-cap income-oriented stock; CHD is a mid-cap quality compounder stock; HRL is a mid-cap income-oriented stock; CPB is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Revenue Growth>
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(SJM: 7.0% · CHD: 0.1%)

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