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Stock Comparison

MRNO vs SOHO vs SOND vs HLT vs MAR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MRNO
Murano Global Investments PLC Ordinary Shares

Real Estate - Development

Real EstateNASDAQ • JE
Market Cap$18M
5Y Perf.-96.7%
SOHO
Sotherly Hotels Inc.

REIT - Hotel & Motel

Real EstateNASDAQ • US
Market Cap$46M
5Y Perf.+62.5%
SOND
Sonder Holdings Inc.

Travel Lodging

Consumer CyclicalNASDAQ • US
Market Cap$3K
5Y Perf.-99.8%
HLT
Hilton Worldwide Holdings Inc.

Travel Lodging

Consumer CyclicalNYSE • US
Market Cap$72.93B
5Y Perf.+56.8%
MAR
Marriott International, Inc.

Travel Lodging

Consumer CyclicalNASDAQ • US
Market Cap$93.23B
5Y Perf.+40.8%

MRNO vs SOHO vs SOND vs HLT vs MAR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MRNO logoMRNO
SOHO logoSOHO
SOND logoSOND
HLT logoHLT
MAR logoMAR
IndustryReal Estate - DevelopmentREIT - Hotel & MotelTravel LodgingTravel LodgingTravel Lodging
Market Cap$18M$46M$3K$72.93B$93.23B
Revenue (TTM)$944M$179M$589M$12.28B$26.58B
Net Income (TTM)$-3.74B$-310K$-249M$1.54B$2.58B
Gross Margin75.5%25.0%37.9%44.3%21.4%
Operating Margin-152.9%9.6%-22.5%23.1%16.0%
Forward P/E35.4x30.4x
Total Debt$11.38B$340M$1.40B$15.67B$17.08B
Cash & Equiv.$970M$7M$21M$970M$358M

MRNO vs SOHO vs SOND vs HLT vs MARLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MRNO
SOHO
SOND
HLT
MAR
StockFeb 24May 26Return
Murano Global Inves… (MRNO)1003.3-96.7%
Sotherly Hotels Inc. (SOHO)100162.5+62.5%
Sonder Holdings Inc. (SOND)1000.2-99.8%
Hilton Worldwide Ho… (HLT)100156.8+56.8%
Marriott Internatio… (MAR)100140.8+40.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: MRNO vs SOHO vs SOND vs HLT vs MAR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: SOHO leads in 3 of 7 categories (5-stock set), making it the strongest pick for capital preservation and lower volatility and dividend income and shareholder returns. Hilton Worldwide Holdings Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. MRNO and MAR also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
MRNO
Murano Global Investments PLC Ordinary Shares
The Real Estate Income Play

MRNO ranks third and is worth considering specifically for growth exposure.

  • Rev growth 154.6%, EPS growth -64.4%, 3Y rev CAGR 6.8%
  • 154.6% FFO/revenue growth vs SOND's 3.2%
Best for: growth exposure
SOHO
Sotherly Hotels Inc.
The Real Estate Income Play

SOHO carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 0 yrs, beta 0.52, yield 18.3%
  • Lower volatility, beta 0.52, current ratio 1.47x
  • Beta 0.52, yield 18.3%, current ratio 1.47x
  • Beta 0.52 vs MRNO's 1.29
Best for: income & stability and sleep-well-at-night
SOND
Sonder Holdings Inc.
The Lower-Volatility Pick

Among these 5 stocks, SOND doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
HLT
Hilton Worldwide Holdings Inc.
The Long-Run Compounder

HLT is the #2 pick in this set and the best alternative if long-term compounding is your priority.

  • 6.2% 10Y total return vs MAR's 430.3%
  • 12.6% margin vs MRNO's -396.1%
  • 9.4% ROA vs SOND's -24.8%, ROIC 24.7% vs -12.3%
Best for: long-term compounding
MAR
Marriott International, Inc.
The Value Play

MAR is the clearest fit if your priority is value.

  • Lower P/E (30.4x vs 35.4x)
Best for: value
See the full category breakdown
CategoryWinnerWhy
GrowthMRNO logoMRNO154.6% FFO/revenue growth vs SOND's 3.2%
ValueMAR logoMARLower P/E (30.4x vs 35.4x)
Quality / MarginsHLT logoHLT12.6% margin vs MRNO's -396.1%
Stability / SafetySOHO logoSOHOBeta 0.52 vs MRNO's 1.29
DividendsSOHO logoSOHO18.3% yield, vs MAR's 0.8%, (2 stocks pay no dividend)
Momentum (1Y)SOHO logoSOHO+199.2% vs SOND's -100.0%
Efficiency (ROA)HLT logoHLT9.4% ROA vs SOND's -24.8%, ROIC 24.7% vs -12.3%

MRNO vs SOHO vs SOND vs HLT vs MAR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MRNOMurano Global Investments PLC Ordinary Shares

Segment breakdown not available.

SOHOSotherly Hotels Inc.
FY 2024
Occupancy
65.5%$119M
Food and Beverage
20.1%$37M
Hotel, Other
14.4%$26M
SONDSonder Holdings Inc.

Segment breakdown not available.

HLTHilton Worldwide Holdings Inc.
FY 2025
Reimbursement Revenue
65.6%$7.1B
Management and Franchise
25.7%$2.8B
Management Service, Base
3.5%$376M
Management Service, Incentive
2.9%$313M
Hotel, Other
2.3%$252M
MARMarriott International, Inc.
FY 2025
Reimbursements
60.8%$19.5B
Fee Service
17.0%$5.4B
Franchise
10.4%$3.3B
Management Service, Base
6.6%$2.1B
Owned, Leased and Other
5.2%$1.7B

MRNO vs SOHO vs SOND vs HLT vs MAR — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHLTLAGGINGSOND

Income & Cash Flow (Last 12 Months)

HLT leads this category, winning 4 of 6 comparable metrics.

MAR is the larger business by revenue, generating $26.6B annually — 148.4x SOHO's $179M. HLT is the more profitable business, keeping 12.6% of every revenue dollar as net income compared to MRNO's -4.0%. On growth, MRNO holds the edge at +199.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMRNO logoMRNOMurano Global Inv…SOHO logoSOHOSotherly Hotels I…SOND logoSONDSonder Holdings I…HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…
RevenueTrailing 12 months$944M$179M$589M$12.3B$26.6B
EBITDAEarnings before interest/tax-$1.1B$37M$25M$3.0B$4.5B
Net IncomeAfter-tax profit-$3.7B-$310,423-$249M$1.5B$2.6B
Free Cash FlowCash after capex-$1.2B$7M-$84M$2.2B$3.1B
Gross MarginGross profit ÷ Revenue+75.5%+25.0%+37.9%+44.3%+21.4%
Operating MarginEBIT ÷ Revenue-152.9%+9.6%-22.5%+23.1%+16.0%
Net MarginNet income ÷ Revenue-4.0%-0.2%-42.3%+12.6%+9.7%
FCF MarginFCF ÷ Revenue-124.7%+4.1%-14.2%+17.8%+11.7%
Rev. Growth (YoY)Latest quarter vs prior year+199.4%-6.6%-10.6%+9.0%+6.2%
EPS Growth (YoY)Latest quarter vs prior year-113.9%+6.9%-2.3%+35.0%+0.8%
HLT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

SOHO leads this category, winning 3 of 6 comparable metrics.

At 37.1x trailing earnings, MAR trades at a 29% valuation discount to HLT's 52.3x P/E. On an enterprise value basis, SOHO's 9.5x EV/EBITDA is more attractive than SOND's 252.9x.

MetricMRNO logoMRNOMurano Global Inv…SOHO logoSOHOSotherly Hotels I…SOND logoSONDSonder Holdings I…HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…
Market CapShares × price$18M$46M$2,662$72.9B$93.2B
Enterprise ValueMkt cap + debt − cash$621M$379M$1.4B$87.6B$110.0B
Trailing P/EPrice ÷ TTM EPS-0.08x-6.62x0.00x52.34x37.08x
Forward P/EPrice ÷ next-FY EPS est.35.37x30.38x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple9.47x252.91x30.53x24.77x
Price / SalesMarket cap ÷ Revenue0.41x0.25x0.00x6.06x3.56x
Price / BookPrice ÷ Book value/share0.06x1.05x
Price / FCFMarket cap ÷ FCF1.78x35.96x35.75x
SOHO leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

MAR leads this category, winning 4 of 9 comparable metrics.

SOHO delivers a -0.7% return on equity — every $100 of shareholder capital generates $-1 in annual profit, vs $-73 for MRNO. MRNO carries lower financial leverage with a 2.19x debt-to-equity ratio, signaling a more conservative balance sheet compared to SOHO's 8.18x. On the Piotroski fundamental quality scale (0–9), HLT scores 7/9 vs SOND's 4/9, reflecting strong financial health.

MetricMRNO logoMRNOMurano Global Inv…SOHO logoSOHOSotherly Hotels I…SOND logoSONDSonder Holdings I…HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…
ROE (TTM)Return on equity-73.3%-0.7%
ROA (TTM)Return on assets-17.4%-0.1%-24.8%+9.4%+9.3%
ROICReturn on invested capital-7.6%+4.3%-12.3%+24.7%+25.0%
ROCEReturn on capital employed-9.0%+5.6%-20.1%+19.0%+22.6%
Piotroski ScoreFundamental quality 0–954477
Debt / EquityFinancial leverage2.19x8.18x
Net DebtTotal debt minus cash$10.4B$333M$1.4B$14.7B$16.7B
Cash & Equiv.Liquid assets$970M$7M$21M$970M$358M
Total DebtShort + long-term debt$11.4B$340M$1.4B$15.7B$17.1B
Interest CoverageEBIT ÷ Interest expense-1.93x0.99x-7.37x4.42x5.20x
MAR leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HLT leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in HLT five years ago would be worth $26,146 today (with dividends reinvested), compared to $0 for SOND. Over the past 12 months, SOHO leads with a +199.2% total return vs SOND's -100.0%. The 3-year compound annual growth rate (CAGR) favors HLT at 30.3% vs SOND's -97.2% — a key indicator of consistent wealth creation.

MetricMRNO logoMRNOMurano Global Inv…SOHO logoSOHOSotherly Hotels I…SOND logoSONDSonder Holdings I…HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…
YTD ReturnYear-to-date-61.9%+5.1%-98.2%+9.4%+12.5%
1-Year ReturnPast 12 months-97.8%+199.2%-100.0%+32.8%+38.5%
3-Year ReturnCumulative with dividends-98.1%+20.6%-100.0%+121.3%+101.8%
5-Year ReturnCumulative with dividends-98.1%-33.6%-100.0%+161.5%+145.8%
10-Year ReturnCumulative with dividends-98.1%-26.4%-100.0%+615.8%+430.3%
CAGR (3Y)Annualised 3-year return-73.2%+6.5%-97.2%+30.3%+26.4%
HLT leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — SOHO and SOND each lead in 1 of 2 comparable metrics.

SOND is the less volatile stock with a -0.42 beta — it tends to amplify market swings less than MRNO's 1.29 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SOHO currently trades 100.0% from its 52-week high vs SOND's 0.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMRNO logoMRNOMurano Global Inv…SOHO logoSOHOSotherly Hotels I…SOND logoSONDSonder Holdings I…HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…
Beta (5Y)Sensitivity to S&P 5001.29x0.52x-0.42x0.94x1.09x
52-Week HighHighest price in past year$12.07$2.25$3.44$344.75$380.00
52-Week LowLowest price in past year$0.22$0.68$0.00$237.57$250.79
% of 52W HighCurrent price vs 52-week peak+1.8%+100.0%+0.0%+92.9%+92.6%
RSI (14)Momentum oscillator 0–10027.468.025.150.953.7
Avg Volume (50D)Average daily shares traded2.0M010K1.6M1.5M
Evenly matched — SOHO and SOND each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — SOHO and MAR each lead in 1 of 2 comparable metrics.

Analyst consensus: HLT as "Buy", MAR as "Hold". Consensus price targets imply 5.9% upside for MAR (target: $373) vs 5.7% for HLT (target: $338). For income investors, SOHO offers the higher dividend yield at 18.26% vs HLT's 0.19%.

MetricMRNO logoMRNOMurano Global Inv…SOHO logoSOHOSotherly Hotels I…SOND logoSONDSonder Holdings I…HLT logoHLTHilton Worldwide …MAR logoMARMarriott Internat…
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$338.45$372.50
# AnalystsCovering analysts4952
Dividend YieldAnnual dividend ÷ price+18.3%+0.2%+0.8%
Dividend StreakConsecutive years of raises0104
Dividend / ShareAnnual DPS$0.41$0.60$2.67
Buyback YieldShare repurchases ÷ mkt cap+1.5%0.0%0.0%+4.5%+3.5%
Evenly matched — SOHO and MAR each lead in 1 of 2 comparable metrics.
Key Takeaway

HLT leads in 2 of 6 categories (Income & Cash Flow, Total Returns). SOHO leads in 1 (Valuation Metrics). 2 tied.

Best OverallHilton Worldwide Holdings I… (HLT)Leads 2 of 6 categories
Loading custom metrics...

MRNO vs SOHO vs SOND vs HLT vs MAR: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is MRNO or SOHO or SOND or HLT or MAR a better buy right now?

For growth investors, Murano Global Investments PLC Ordinary Shares (MRNO) is the stronger pick with 154.

6% revenue growth year-over-year, versus 3. 2% for Sonder Holdings Inc. (SOND). Marriott International, Inc. (MAR) offers the better valuation at 37. 1x trailing P/E (30. 4x forward), making it the more compelling value choice. Analysts rate Hilton Worldwide Holdings Inc. (HLT) a "Buy" — based on 49 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MRNO or SOHO or SOND or HLT or MAR?

On trailing P/E, Marriott International, Inc.

(MAR) is the cheapest at 37. 1x versus Hilton Worldwide Holdings Inc. at 52. 3x. On forward P/E, Marriott International, Inc. is actually cheaper at 30. 4x.

03

Which is the better long-term investment — MRNO or SOHO or SOND or HLT or MAR?

Over the past 5 years, Hilton Worldwide Holdings Inc.

(HLT) delivered a total return of +161. 5%, compared to -100. 0% for Sonder Holdings Inc. (SOND). Over 10 years, the gap is even starker: HLT returned +615. 8% versus SOND's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MRNO or SOHO or SOND or HLT or MAR?

By beta (market sensitivity over 5 years), Sonder Holdings Inc.

(SOND) is the lower-risk stock at -0. 42β versus Murano Global Investments PLC Ordinary Shares's 1. 29β — meaning MRNO is approximately -408% more volatile than SOND relative to the S&P 500. On balance sheet safety, Murano Global Investments PLC Ordinary Shares (MRNO) carries a lower debt/equity ratio of 2% versus 8% for Sotherly Hotels Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — MRNO or SOHO or SOND or HLT or MAR?

By revenue growth (latest reported year), Murano Global Investments PLC Ordinary Shares (MRNO) is pulling ahead at 154.

6% versus 3. 2% for Sonder Holdings Inc. (SOND). On earnings-per-share growth, the picture is similar: Sonder Holdings Inc. grew EPS 28. 1% year-over-year, compared to -64. 4% for Murano Global Investments PLC Ordinary Shares. Over a 3-year CAGR, MRNO leads at 681. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MRNO or SOHO or SOND or HLT or MAR?

Hilton Worldwide Holdings Inc.

(HLT) is the more profitable company, earning 12. 1% net margin versus -488. 8% for Murano Global Investments PLC Ordinary Shares — meaning it keeps 12. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HLT leads at 22. 4% versus -210. 8% for MRNO. At the gross margin level — before operating expenses — MRNO leads at 72. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MRNO or SOHO or SOND or HLT or MAR more undervalued right now?

On forward earnings alone, Marriott International, Inc.

(MAR) trades at 30. 4x forward P/E versus 35. 4x for Hilton Worldwide Holdings Inc. — 5. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MAR: 5. 9% to $372. 50.

08

Which pays a better dividend — MRNO or SOHO or SOND or HLT or MAR?

In this comparison, SOHO (18.

3% yield), MAR (0. 8% yield), HLT (0. 2% yield) pay a dividend. MRNO, SOND do not pay a meaningful dividend and should not be held primarily for income.

09

Is MRNO or SOHO or SOND or HLT or MAR better for a retirement portfolio?

For long-horizon retirement investors, Sonder Holdings Inc.

(SOND) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 42)). Both have compounded well over 10 years (SOND: -100. 0%, MRNO: -98. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MRNO and SOHO and SOND and HLT and MAR?

These companies operate in different sectors (MRNO (Real Estate) and SOHO (Real Estate) and SOND (Consumer Cyclical) and HLT (Consumer Cyclical) and MAR (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: MRNO is a small-cap high-growth stock; SOHO is a small-cap income-oriented stock; SOND is a small-cap quality compounder stock; HLT is a mid-cap quality compounder stock; MAR is a mid-cap quality compounder stock. SOHO, MAR pay a dividend while MRNO, SOND, HLT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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(MRNO: 199.4% · SOHO: -6.6%)

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