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Stock Comparison

NOW vs NVDA

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
NOW
ServiceNow, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$96.96B
5Y Perf.-75.9%
NVDA
NVIDIA Corporation

Semiconductors

TechnologyNASDAQ • US
Market Cap$5.14T
5Y Perf.+2281.7%

NOW vs NVDA — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
NOW logoNOW
NVDA logoNVDA
IndustrySoftware - ApplicationSemiconductors
Market Cap$96.96B$5.14T
Revenue (TTM)$13.96B$215.94B
Net Income (TTM)$1.76B$120.07B
Gross Margin76.6%71.1%
Operating Margin13.4%60.4%
Forward P/E22.5x25.6x
Total Debt$3.20B$11.41B
Cash & Equiv.$3.73B$10.61B

NOW vs NVDALong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

NOW
NVDA
StockMay 20May 26Return
ServiceNow, Inc. (NOW)10024.1-75.9%
NVIDIA Corporation (NVDA)1002381.7+2281.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: NOW vs NVDA

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NVDA leads in 5 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. ServiceNow, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
NOW
ServiceNow, Inc.
The Income Pick

NOW is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • beta 1.46
  • Lower volatility, beta 1.46, Low D/E 24.7%, current ratio 0.95x
  • Beta 1.46, current ratio 0.95x
Best for: income & stability and sleep-well-at-night
NVDA
NVIDIA Corporation
The Growth Play

NVDA carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 65.5%, EPS growth 66.7%, 3Y rev CAGR 100.0%
  • 239.0% 10Y total return vs NOW's 38.8%
  • PEG 0.27 vs NOW's 0.32
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthNVDA logoNVDA65.5% revenue growth vs NOW's 20.9%
ValueNOW logoNOWLower P/E (22.5x vs 25.6x)
Quality / MarginsNVDA logoNVDA55.6% margin vs NOW's 12.6%
Stability / SafetyNOW logoNOWBeta 1.46 vs NVDA's 1.73
DividendsNVDA logoNVDA0.0% yield; 2-year raise streak; the other pay no meaningful dividend
Momentum (1Y)NVDA logoNVDA+80.7% vs NOW's -90.5%
Efficiency (ROA)NVDA logoNVDA58.1% ROA vs NOW's 7.5%, ROIC 81.8% vs 12.4%

NOW vs NVDA — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

NOWServiceNow, Inc.
FY 2025
License and Service
97.0%$12.9B
Technology Service
3.0%$395M
NVDANVIDIA Corporation
FY 2026
Data Center
89.7%$193.7B
Gaming
7.4%$16.0B
Professional Visualization
1.5%$3.2B
Automotive
1.1%$2.3B
OEM And Other
0.3%$619M

NOW vs NVDA — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNVDALAGGINGNOW

Income & Cash Flow (Last 12 Months)

NVDA leads this category, winning 5 of 6 comparable metrics.

NVDA is the larger business by revenue, generating $215.9B annually — 15.5x NOW's $14.0B. NVDA is the more profitable business, keeping 55.6% of every revenue dollar as net income compared to NOW's 12.6%. On growth, NVDA holds the edge at +73.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricNOW logoNOWServiceNow, Inc.NVDA logoNVDANVIDIA Corporation
RevenueTrailing 12 months$14.0B$215.9B
EBITDAEarnings before interest/tax$2.7B$133.2B
Net IncomeAfter-tax profit$1.8B$120.1B
Free Cash FlowCash after capex$4.6B$96.7B
Gross MarginGross profit ÷ Revenue+76.6%+71.1%
Operating MarginEBIT ÷ Revenue+13.4%+60.4%
Net MarginNet income ÷ Revenue+12.6%+55.6%
FCF MarginFCF ÷ Revenue+33.2%+44.8%
Rev. Growth (YoY)Latest quarter vs prior year+22.1%+73.2%
EPS Growth (YoY)Latest quarter vs prior year+2.3%+97.8%
NVDA leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

NOW leads this category, winning 5 of 7 comparable metrics.

At 43.2x trailing earnings, NVDA trades at a 23% valuation discount to NOW's 56.0x P/E. Adjusting for growth (PEG ratio), NVDA offers better value at 0.45x vs NOW's 0.81x — a lower PEG means you pay less per unit of expected earnings growth.

MetricNOW logoNOWServiceNow, Inc.NVDA logoNVDANVIDIA Corporation
Market CapShares × price$97.0B$5.14T
Enterprise ValueMkt cap + debt − cash$96.4B$5.14T
Trailing P/EPrice ÷ TTM EPS56.04x43.16x
Forward P/EPrice ÷ next-FY EPS est.22.51x25.55x
PEG RatioP/E ÷ EPS growth rate0.81x0.45x
EV / EBITDAEnterprise value multiple37.64x38.59x
Price / SalesMarket cap ÷ Revenue7.30x23.80x
Price / BookPrice ÷ Book value/share7.56x32.85x
Price / FCFMarket cap ÷ FCF21.19x53.17x
NOW leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

NVDA leads this category, winning 7 of 9 comparable metrics.

NVDA delivers a 76.3% return on equity — every $100 of shareholder capital generates $76 in annual profit, vs $15 for NOW. NVDA carries lower financial leverage with a 0.07x debt-to-equity ratio, signaling a more conservative balance sheet compared to NOW's 0.25x. On the Piotroski fundamental quality scale (0–9), NVDA scores 4/9 vs NOW's 3/9, reflecting mixed financial health.

MetricNOW logoNOWServiceNow, Inc.NVDA logoNVDANVIDIA Corporation
ROE (TTM)Return on equity+15.0%+76.3%
ROA (TTM)Return on assets+7.5%+58.1%
ROICReturn on invested capital+12.4%+81.8%
ROCEReturn on capital employed+13.2%+97.2%
Piotroski ScoreFundamental quality 0–934
Debt / EquityFinancial leverage0.25x0.07x
Net DebtTotal debt minus cash-$523M$807M
Cash & Equiv.Liquid assets$3.7B$10.6B
Total DebtShort + long-term debt$3.2B$11.4B
Interest CoverageEBIT ÷ Interest expense185.08x545.03x
NVDA leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

NVDA leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in NVDA five years ago would be worth $142,893 today (with dividends reinvested), compared to $1,935 for NOW. Over the past 12 months, NVDA leads with a +80.7% total return vs NOW's -90.5%. The 3-year compound annual growth rate (CAGR) favors NVDA at 93.6% vs NOW's -40.3% — a key indicator of consistent wealth creation.

MetricNOW logoNOWServiceNow, Inc.NVDA logoNVDANVIDIA Corporation
YTD ReturnYear-to-date-36.5%+12.0%
1-Year ReturnPast 12 months-90.5%+80.7%
3-Year ReturnCumulative with dividends-78.7%+625.9%
5-Year ReturnCumulative with dividends-80.6%+1328.9%
10-Year ReturnCumulative with dividends+38.8%+23902.3%
CAGR (3Y)Annualised 3-year return-40.3%+93.6%
NVDA leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — NOW and NVDA each lead in 1 of 2 comparable metrics.

NOW is the less volatile stock with a 1.46 beta — it tends to amplify market swings less than NVDA's 1.73 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NVDA currently trades 97.6% from its 52-week high vs NOW's 8.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricNOW logoNOWServiceNow, Inc.NVDA logoNVDANVIDIA Corporation
Beta (5Y)Sensitivity to S&P 5001.46x1.73x
52-Week HighHighest price in past year$1057.39$216.80
52-Week LowLowest price in past year$81.24$112.28
% of 52W HighCurrent price vs 52-week peak+8.9%+97.6%
RSI (14)Momentum oscillator 0–10041.560.7
Avg Volume (50D)Average daily shares traded21.2M164.5M
Evenly matched — NOW and NVDA each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates NOW as "Buy" and NVDA as "Buy". Consensus price targets imply 61.9% upside for NOW (target: $152) vs 31.8% for NVDA (target: $279).

MetricNOW logoNOWServiceNow, Inc.NVDA logoNVDANVIDIA Corporation
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$151.52$278.83
# AnalystsCovering analysts6879
Dividend YieldAnnual dividend ÷ price+0.0%
Dividend StreakConsecutive years of raises2
Dividend / ShareAnnual DPS$0.04
Buyback YieldShare repurchases ÷ mkt cap+1.9%+0.8%
Insufficient data to determine a leader in this category.
Key Takeaway

NVDA leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). NOW leads in 1 (Valuation Metrics). 1 tied.

Best OverallNVIDIA Corporation (NVDA)Leads 3 of 6 categories
Loading custom metrics...

NOW vs NVDA: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is NOW or NVDA a better buy right now?

For growth investors, NVIDIA Corporation (NVDA) is the stronger pick with 65.

5% revenue growth year-over-year, versus 20. 9% for ServiceNow, Inc. (NOW). NVIDIA Corporation (NVDA) offers the better valuation at 43. 2x trailing P/E (25. 6x forward), making it the more compelling value choice. Analysts rate ServiceNow, Inc. (NOW) a "Buy" — based on 68 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — NOW or NVDA?

On trailing P/E, NVIDIA Corporation (NVDA) is the cheapest at 43.

2x versus ServiceNow, Inc. at 56. 0x. On forward P/E, ServiceNow, Inc. is actually cheaper at 22. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: NVIDIA Corporation wins at 0. 27x versus ServiceNow, Inc. 's 0. 32x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — NOW or NVDA?

Over the past 5 years, NVIDIA Corporation (NVDA) delivered a total return of +1329%, compared to -80.

6% for ServiceNow, Inc. (NOW). Over 10 years, the gap is even starker: NVDA returned +239. 0% versus NOW's +38. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — NOW or NVDA?

By beta (market sensitivity over 5 years), ServiceNow, Inc.

(NOW) is the lower-risk stock at 1. 46β versus NVIDIA Corporation's 1. 73β — meaning NVDA is approximately 18% more volatile than NOW relative to the S&P 500. On balance sheet safety, NVIDIA Corporation (NVDA) carries a lower debt/equity ratio of 7% versus 25% for ServiceNow, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — NOW or NVDA?

By revenue growth (latest reported year), NVIDIA Corporation (NVDA) is pulling ahead at 65.

5% versus 20. 9% for ServiceNow, Inc. (NOW). On earnings-per-share growth, the picture is similar: NVIDIA Corporation grew EPS 66. 7% year-over-year, compared to 21. 9% for ServiceNow, Inc.. Over a 3-year CAGR, NVDA leads at 100. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — NOW or NVDA?

NVIDIA Corporation (NVDA) is the more profitable company, earning 55.

6% net margin versus 13. 2% for ServiceNow, Inc. — meaning it keeps 55. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NVDA leads at 60. 4% versus 13. 7% for NOW. At the gross margin level — before operating expenses — NOW leads at 77. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is NOW or NVDA more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, NVIDIA Corporation (NVDA) is the more undervalued stock at a PEG of 0. 27x versus ServiceNow, Inc. 's 0. 32x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, ServiceNow, Inc. (NOW) trades at 22. 5x forward P/E versus 25. 6x for NVIDIA Corporation — 3. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for NOW: 61. 9% to $151. 52.

08

Which pays a better dividend — NOW or NVDA?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

09

Is NOW or NVDA better for a retirement portfolio?

For long-horizon retirement investors, ServiceNow, Inc.

(NOW) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding. NVIDIA Corporation (NVDA) carries a higher beta of 1. 73 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NOW: +38. 8%, NVDA: +239. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between NOW and NVDA?

Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

NOW

High-Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 11%
  • Net Margin > 7%
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Stocks Like

NVDA

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 36%
  • Net Margin > 33%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform NOW and NVDA on the metrics below

Revenue Growth>
%
(NOW: 22.1% · NVDA: 73.2%)
Net Margin>
%
(NOW: 12.6% · NVDA: 55.6%)
P/E Ratio<
x
(NOW: 56.0x · NVDA: 43.2x)

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