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Stock Comparison

PLBY vs XPOF vs NFLX vs PLNT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
PLBY
Playboy, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$188M
5Y Perf.-94.1%
XPOF
Xponential Fitness, Inc.

Leisure

Consumer CyclicalNYSE • US
Market Cap$244M
5Y Perf.-44.2%
NFLX
Netflix, Inc.

Entertainment

Communication ServicesNASDAQ • US
Market Cap$374.00B
5Y Perf.+70.5%
PLNT
Planet Fitness, Inc.

Leisure

Consumer CyclicalNYSE • US
Market Cap$3.52B
5Y Perf.-41.5%

PLBY vs XPOF vs NFLX vs PLNT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
PLBY logoPLBY
XPOF logoXPOF
NFLX logoNFLX
PLNT logoPLNT
IndustryLeisureLeisureEntertainmentLeisure
Market Cap$188M$244M$374.00B$3.52B
Revenue (TTM)$121M$299M$45.18B$1.38B
Net Income (TTM)$-13M$-34M$10.98B$229M
Gross Margin71.0%83.2%48.5%54.2%
Operating Margin-6.3%7.8%29.5%29.6%
Forward P/E22.8x10.9x24.8x13.0x
Total Debt$24M$525M$14.46B$443M
Cash & Equiv.$38M$46M$9.03B$346M

PLBY vs XPOF vs NFLX vs PLNTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

PLBY
XPOF
NFLX
PLNT
StockJul 21May 26Return
Playboy, Inc. (PLBY)1005.9-94.1%
Xponential Fitness,… (XPOF)10055.8-44.2%
Netflix, Inc. (NFLX)100170.5+70.5%
Planet Fitness, Inc. (PLNT)10058.5-41.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: PLBY vs XPOF vs NFLX vs PLNT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NFLX leads in 3 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Xponential Fitness, Inc. is the stronger pick specifically for valuation and capital efficiency and dividend income and shareholder returns. PLBY and PLNT also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
PLBY
Playboy, Inc.
The Momentum Pick

PLBY is the clearest fit if your priority is momentum.

  • +54.6% vs PLNT's -56.7%
Best for: momentum
XPOF
Xponential Fitness, Inc.
The Income Pick

XPOF is the #2 pick in this set and the best alternative if income & stability is your priority.

  • Dividend streak 0 yrs, beta 1.94, yield 2.5%
  • Lower P/E (10.9x vs 13.0x)
  • 2.5% yield, vs PLNT's 0.0%, (2 stocks pay no dividend)
Best for: income & stability
NFLX
Netflix, Inc.
The Growth Play

NFLX carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 15.9%, EPS growth 27.6%, 3Y rev CAGR 12.6%
  • 8.8% 10Y total return vs PLNT's 203.6%
  • Lower volatility, beta 0.39, Low D/E 54.3%, current ratio 1.19x
  • PEG 0.75 vs PLNT's 1.80
Best for: growth exposure and long-term compounding
PLNT
Planet Fitness, Inc.
The Defensive Pick

PLNT is the clearest fit if your priority is defensive.

  • Beta 0.31, yield 0.0%, current ratio 2.11x
  • Beta 0.31 vs PLBY's 1.96
Best for: defensive
See the full category breakdown
CategoryWinnerWhy
GrowthNFLX logoNFLX15.9% revenue growth vs XPOF's -1.7%
ValueXPOF logoXPOFLower P/E (10.9x vs 13.0x)
Quality / MarginsNFLX logoNFLX24.3% margin vs XPOF's -11.3%
Stability / SafetyPLNT logoPLNTBeta 0.31 vs PLBY's 1.96
DividendsXPOF logoXPOF2.5% yield, vs PLNT's 0.0%, (2 stocks pay no dividend)
Momentum (1Y)PLBY logoPLBY+54.6% vs PLNT's -56.7%
Efficiency (ROA)NFLX logoNFLX19.8% ROA vs XPOF's -9.5%, ROIC 29.8% vs 75.0%

PLBY vs XPOF vs NFLX vs PLNT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

PLBYPlayboy, Inc.
FY 2025
Trademark Licensing
82.9%$343M
Consumer Products
17.1%$71M
XPOFXponential Fitness, Inc.
FY 2025
Franchise
50.7%$193M
Product
11.2%$42M
Franchise Marketing Fund Revenue
9.6%$36M
Equipment Revenue
9.2%$35M
Service, Other
7.1%$27M
Merchandise Revenue
6.3%$24M
Franchise And Service Revenue
5.9%$22M
NFLXNetflix, Inc.
FY 2024
Streaming
100.0%$39.0B
PLNTPlanet Fitness, Inc.
FY 2025
Franchise
49.0%$381M
Equipment Revenue
39.9%$310M
Advertising
11.2%$87M

PLBY vs XPOF vs NFLX vs PLNT — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLXPOFLAGGINGPLNT

Income & Cash Flow (Last 12 Months)

Evenly matched — NFLX and PLNT each lead in 2 of 6 comparable metrics.

NFLX is the larger business by revenue, generating $45.2B annually — 373.6x PLBY's $121M. NFLX is the more profitable business, keeping 24.3% of every revenue dollar as net income compared to XPOF's -11.3%. On growth, PLNT holds the edge at +21.9% YoY revenue growth, suggesting stronger near-term business momentum.

MetricPLBY logoPLBYPlayboy, Inc.XPOF logoXPOFXponential Fitnes…NFLX logoNFLXNetflix, Inc.PLNT logoPLNTPlanet Fitness, I…
RevenueTrailing 12 months$121M$299M$45.2B$1.4B
EBITDAEarnings before interest/tax$684,000$35M$30.1B$568M
Net IncomeAfter-tax profit-$13M-$34M$11.0B$229M
Free Cash FlowCash after capex-$1M-$3M$9.5B$267M
Gross MarginGross profit ÷ Revenue+71.0%+83.2%+48.5%+54.2%
Operating MarginEBIT ÷ Revenue-6.3%+7.8%+29.5%+29.6%
Net MarginNet income ÷ Revenue-10.5%-11.3%+24.3%+16.5%
FCF MarginFCF ÷ Revenue-0.8%-1.1%+20.9%+19.3%
Rev. Growth (YoY)Latest quarter vs prior year-58.1%-21.0%+17.6%+21.9%
EPS Growth (YoY)Latest quarter vs prior year+120.8%+79.1%+31.1%+30.0%
Evenly matched — NFLX and PLNT each lead in 2 of 6 comparable metrics.

Valuation Metrics

XPOF leads this category, winning 3 of 7 comparable metrics.

At 16.8x trailing earnings, PLNT trades at a 52% valuation discount to NFLX's 34.9x P/E. Adjusting for growth (PEG ratio), NFLX offers better value at 1.06x vs PLNT's 1.80x — a lower PEG means you pay less per unit of expected earnings growth.

MetricPLBY logoPLBYPlayboy, Inc.XPOF logoXPOFXponential Fitnes…NFLX logoNFLXNetflix, Inc.PLNT logoPLNTPlanet Fitness, I…
Market CapShares × price$188M$244M$374.0B$3.5B
Enterprise ValueMkt cap + debt − cash$174M$723M$379.4B$3.6B
Trailing P/EPrice ÷ TTM EPS-12.85x-4.45x34.89x16.80x
Forward P/EPrice ÷ next-FY EPS est.22.78x10.90x24.80x13.04x
PEG RatioP/E ÷ EPS growth rate1.06x1.80x
EV / EBITDAEnterprise value multiple34.02x7.89x12.61x6.57x
Price / SalesMarket cap ÷ Revenue1.56x0.78x8.28x2.66x
Price / BookPrice ÷ Book value/share9.22x14.32x
Price / FCFMarket cap ÷ FCF9.86x39.53x13.82x
XPOF leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

NFLX leads this category, winning 5 of 9 comparable metrics.

NFLX delivers a 41.3% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-2 for PLBY. NFLX carries lower financial leverage with a 0.54x debt-to-equity ratio, signaling a more conservative balance sheet compared to PLBY's 1.30x. On the Piotroski fundamental quality scale (0–9), PLNT scores 9/9 vs XPOF's 5/9, reflecting strong financial health.

MetricPLBY logoPLBYPlayboy, Inc.XPOF logoXPOFXponential Fitnes…NFLX logoNFLXNetflix, Inc.PLNT logoPLNTPlanet Fitness, I…
ROE (TTM)Return on equity-2.5%+41.3%
ROA (TTM)Return on assets-4.6%-9.5%+19.8%+7.4%
ROICReturn on invested capital-2.9%+75.0%+29.8%+35.2%
ROCEReturn on capital employed-1.4%+30.3%+30.5%+14.2%
Piotroski ScoreFundamental quality 0–96579
Debt / EquityFinancial leverage1.30x0.54x
Net DebtTotal debt minus cash-$14M$479M$5.4B$97M
Cash & Equiv.Liquid assets$38M$46M$9.0B$346M
Total DebtShort + long-term debt$24M$525M$14.5B$443M
Interest CoverageEBIT ÷ Interest expense-0.39x-0.24x17.33x6.73x
NFLX leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

NFLX leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in NFLX five years ago would be worth $17,519 today (with dividends reinvested), compared to $339 for PLBY. Over the past 12 months, PLBY leads with a +54.6% total return vs PLNT's -56.7%. The 3-year compound annual growth rate (CAGR) favors NFLX at 38.6% vs XPOF's -39.1% — a key indicator of consistent wealth creation.

MetricPLBY logoPLBYPlayboy, Inc.XPOF logoXPOFXponential Fitnes…NFLX logoNFLXNetflix, Inc.PLNT logoPLNTPlanet Fitness, I…
YTD ReturnYear-to-date-9.2%-18.5%-3.0%-59.9%
1-Year ReturnPast 12 months+54.6%-22.6%-23.6%-56.7%
3-Year ReturnCumulative with dividends-8.7%-77.4%+166.5%-38.9%
5-Year ReturnCumulative with dividends-96.6%-46.6%+75.2%-42.9%
10-Year ReturnCumulative with dividends-83.1%-46.6%+875.3%+203.6%
CAGR (3Y)Annualised 3-year return-3.0%-39.1%+38.6%-15.1%
NFLX leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — NFLX and PLNT each lead in 1 of 2 comparable metrics.

PLNT is the less volatile stock with a 0.31 beta — it tends to amplify market swings less than PLBY's 1.96 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NFLX currently trades 65.8% from its 52-week high vs PLNT's 38.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricPLBY logoPLBYPlayboy, Inc.XPOF logoXPOFXponential Fitnes…NFLX logoNFLXNetflix, Inc.PLNT logoPLNTPlanet Fitness, I…
Beta (5Y)Sensitivity to S&P 5001.96x1.94x0.39x0.31x
52-Week HighHighest price in past year$2.75$11.14$134.12$114.47
52-Week LowLowest price in past year$1.06$3.83$75.01$37.03
% of 52W HighCurrent price vs 52-week peak+60.7%+58.7%+65.8%+38.4%
RSI (14)Momentum oscillator 0–10045.948.435.332.8
Avg Volume (50D)Average daily shares traded775K626K44.0M1.8M
Evenly matched — NFLX and PLNT each lead in 1 of 2 comparable metrics.

Analyst Outlook

XPOF leads this category, winning 1 of 1 comparable metric.

Analyst consensus: PLBY as "Buy", XPOF as "Buy", NFLX as "Buy", PLNT as "Buy". Consensus price targets imply 656.3% upside for PLBY (target: $13) vs 22.3% for XPOF (target: $8). XPOF is the only dividend payer here at 2.50% yield — a key consideration for income-focused portfolios.

MetricPLBY logoPLBYPlayboy, Inc.XPOF logoXPOFXponential Fitnes…NFLX logoNFLXNetflix, Inc.PLNT logoPLNTPlanet Fitness, I…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$12.63$8.00$116.29$119.17
# AnalystsCovering analysts8149926
Dividend YieldAnnual dividend ÷ price+2.5%+0.0%
Dividend StreakConsecutive years of raises00
Dividend / ShareAnnual DPS$0.16$0.02
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+2.4%+14.2%
XPOF leads this category, winning 1 of 1 comparable metric.
Key Takeaway

XPOF leads in 2 of 6 categories (Valuation Metrics, Analyst Outlook). NFLX leads in 2 (Profitability & Efficiency, Total Returns). 2 tied.

Best OverallXponential Fitness, Inc. (XPOF)Leads 2 of 6 categories
Loading custom metrics...

PLBY vs XPOF vs NFLX vs PLNT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is PLBY or XPOF or NFLX or PLNT a better buy right now?

For growth investors, Netflix, Inc.

(NFLX) is the stronger pick with 15. 9% revenue growth year-over-year, versus -1. 7% for Xponential Fitness, Inc. (XPOF). Planet Fitness, Inc. (PLNT) offers the better valuation at 16. 8x trailing P/E (13. 0x forward), making it the more compelling value choice. Analysts rate Playboy, Inc. (PLBY) a "Buy" — based on 8 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — PLBY or XPOF or NFLX or PLNT?

On trailing P/E, Planet Fitness, Inc.

(PLNT) is the cheapest at 16. 8x versus Netflix, Inc. at 34. 9x. On forward P/E, Xponential Fitness, Inc. is actually cheaper at 10. 9x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Netflix, Inc. wins at 0. 75x versus Planet Fitness, Inc. 's 1. 80x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — PLBY or XPOF or NFLX or PLNT?

Over the past 5 years, Netflix, Inc.

(NFLX) delivered a total return of +75. 2%, compared to -96. 6% for Playboy, Inc. (PLBY). Over 10 years, the gap is even starker: NFLX returned +875. 3% versus PLBY's -83. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — PLBY or XPOF or NFLX or PLNT?

By beta (market sensitivity over 5 years), Planet Fitness, Inc.

(PLNT) is the lower-risk stock at 0. 31β versus Playboy, Inc. 's 1. 96β — meaning PLBY is approximately 528% more volatile than PLNT relative to the S&P 500. On balance sheet safety, Netflix, Inc. (NFLX) carries a lower debt/equity ratio of 54% versus 130% for Playboy, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — PLBY or XPOF or NFLX or PLNT?

By revenue growth (latest reported year), Netflix, Inc.

(NFLX) is pulling ahead at 15. 9% versus -1. 7% for Xponential Fitness, Inc. (XPOF). On earnings-per-share growth, the picture is similar: Playboy, Inc. grew EPS 87. 5% year-over-year, compared to 27. 6% for Netflix, Inc.. Over a 3-year CAGR, NFLX leads at 12. 6% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — PLBY or XPOF or NFLX or PLNT?

Netflix, Inc.

(NFLX) is the more profitable company, earning 24. 3% net margin versus -10. 7% for Xponential Fitness, Inc. — meaning it keeps 24. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: PLNT leads at 29. 8% versus -2. 7% for PLBY. At the gross margin level — before operating expenses — PLNT leads at 82. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is PLBY or XPOF or NFLX or PLNT more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Netflix, Inc. (NFLX) is the more undervalued stock at a PEG of 0. 75x versus Planet Fitness, Inc. 's 1. 80x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Xponential Fitness, Inc. (XPOF) trades at 10. 9x forward P/E versus 24. 8x for Netflix, Inc. — 13. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PLBY: 656. 3% to $12. 63.

08

Which pays a better dividend — PLBY or XPOF or NFLX or PLNT?

In this comparison, XPOF (2.

5% yield) pays a dividend. PLBY, NFLX, PLNT do not pay a meaningful dividend and should not be held primarily for income.

09

Is PLBY or XPOF or NFLX or PLNT better for a retirement portfolio?

For long-horizon retirement investors, Netflix, Inc.

(NFLX) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 39), +875. 3% 10Y return). Playboy, Inc. (PLBY) carries a higher beta of 1. 96 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NFLX: +875. 3%, PLBY: -83. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between PLBY and XPOF and NFLX and PLNT?

These companies operate in different sectors (PLBY (Consumer Cyclical) and XPOF (Consumer Cyclical) and NFLX (Communication Services) and PLNT (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: PLBY is a small-cap quality compounder stock; XPOF is a small-cap quality compounder stock; NFLX is a large-cap high-growth stock; PLNT is a small-cap deep-value stock. XPOF pays a dividend while PLBY, NFLX, PLNT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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PLBY

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 42%
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XPOF

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 49%
  • Dividend Yield > 1.0%
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NFLX

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 14%
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PLNT

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 9%
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Beat Both

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Revenue Growth>
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(PLBY: -58.1% · XPOF: -21.0%)

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