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SHOP vs NVDA vs AMZN vs GOOGL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
SHOP
Shopify Inc.

Software - Application

TechnologyNASDAQ • CA
Market Cap$136.90B
5Y Perf.+39.1%
NVDA
NVIDIA Corporation

Semiconductors

TechnologyNASDAQ • US
Market Cap$5.05T
5Y Perf.+2238.6%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.96T
5Y Perf.+125.1%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+455.0%

SHOP vs NVDA vs AMZN vs GOOGL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
SHOP logoSHOP
NVDA logoNVDA
AMZN logoAMZN
GOOGL logoGOOGL
IndustrySoftware - ApplicationSemiconductorsSpecialty RetailInternet Content & Information
Market Cap$136.90B$5.05T$2.96T$4.81T
Revenue (TTM)$12.37B$215.94B$742.78B$422.57B
Net Income (TTM)$1.33B$120.07B$90.80B$160.21B
Gross Margin48.0%71.1%50.6%60.4%
Operating Margin13.3%60.4%11.5%32.7%
Forward P/E57.5x25.1x35.3x29.6x
Total Debt$188M$11.41B$152.99B$59.29B
Cash & Equiv.$1.53B$10.61B$86.81B$30.71B

SHOP vs NVDA vs AMZN vs GOOGLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

SHOP
NVDA
AMZN
GOOGL
StockMay 20May 26Return
Shopify Inc. (SHOP)100139.1+39.1%
NVIDIA Corporation (NVDA)1002338.6+2238.6%
Amazon.com, Inc. (AMZN)100225.1+125.1%
Alphabet Inc. (GOOGL)100555.0+455.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: SHOP vs NVDA vs AMZN vs GOOGL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NVDA leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Alphabet Inc. is the stronger pick specifically for capital preservation and lower volatility and dividend income and shareholder returns. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
SHOP
Shopify Inc.
The Growth Angle

SHOP plays a supporting role in this comparison — it may shine differently against other peers.

Best for: technology exposure
NVDA
NVIDIA Corporation
The Growth Play

NVDA carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 65.5%, EPS growth 66.7%, 3Y rev CAGR 100.0%
  • 234.3% 10Y total return vs GOOGL's 10.0%
  • PEG 0.26 vs SHOP's 1.96
  • 65.5% revenue growth vs AMZN's 12.4%
Best for: growth exposure and long-term compounding
AMZN
Amazon.com, Inc.
The Secondary Option

AMZN lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer cyclical exposure
GOOGL
Alphabet Inc.
The Income Pick

GOOGL is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 2 yrs, beta 1.26, yield 0.2%
  • Lower volatility, beta 1.26, Low D/E 14.3%, current ratio 2.01x
  • Beta 1.26, yield 0.2%, current ratio 2.01x
  • Beta 1.26 vs SHOP's 2.64
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthNVDA logoNVDA65.5% revenue growth vs AMZN's 12.4%
ValueNVDA logoNVDALower P/E (25.1x vs 29.6x), PEG 0.26 vs 0.99
Quality / MarginsNVDA logoNVDA55.6% margin vs SHOP's 10.8%
Stability / SafetyGOOGL logoGOOGLBeta 1.26 vs SHOP's 2.64
DividendsGOOGL logoGOOGL0.2% yield, 2-year raise streak, vs NVDA's 0.0%, (2 stocks pay no dividend)
Momentum (1Y)GOOGL logoGOOGL+144.2% vs SHOP's +12.4%
Efficiency (ROA)NVDA logoNVDA58.1% ROA vs SHOP's 9.0%, ROIC 81.8% vs 9.4%

SHOP vs NVDA vs AMZN vs GOOGL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

SHOPShopify Inc.
FY 2025
Service
76.2%$8.8B
Subscription and Circulation
23.8%$2.8B
NVDANVIDIA Corporation
FY 2026
Data Center
89.7%$193.7B
Gaming
7.4%$16.0B
Professional Visualization
1.5%$3.2B
Automotive
1.1%$2.3B
OEM And Other
0.3%$619M
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

SHOP vs NVDA vs AMZN vs GOOGL — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNVDALAGGINGAMZN

Income & Cash Flow (Last 12 Months)

NVDA leads this category, winning 6 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 60.1x SHOP's $12.4B. NVDA is the more profitable business, keeping 55.6% of every revenue dollar as net income compared to SHOP's 10.8%. On growth, NVDA holds the edge at +73.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSHOP logoSHOPShopify Inc.NVDA logoNVDANVIDIA CorporationAMZN logoAMZNAmazon.com, Inc.GOOGL logoGOOGLAlphabet Inc.
RevenueTrailing 12 months$12.4B$215.9B$742.8B$422.6B
EBITDAEarnings before interest/tax$1.7B$133.2B$155.9B$161.3B
Net IncomeAfter-tax profit$1.3B$120.1B$90.8B$160.2B
Free Cash FlowCash after capex$1.7B$96.7B-$2.5B$73.3B
Gross MarginGross profit ÷ Revenue+48.0%+71.1%+50.6%+60.4%
Operating MarginEBIT ÷ Revenue+13.3%+60.4%+11.5%+32.7%
Net MarginNet income ÷ Revenue+10.8%+55.6%+12.2%+37.9%
FCF MarginFCF ÷ Revenue+13.4%+44.8%-0.3%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year+34.3%+73.2%+16.6%+21.8%
EPS Growth (YoY)Latest quarter vs prior year+15.1%+97.8%+74.8%+81.9%
NVDA leads this category, winning 6 of 6 comparable metrics.

Valuation Metrics

Evenly matched — NVDA and AMZN each lead in 3 of 7 comparable metrics.

At 36.8x trailing earnings, GOOGL trades at a 67% valuation discount to SHOP's 112.2x P/E. Adjusting for growth (PEG ratio), NVDA offers better value at 0.44x vs SHOP's 3.83x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSHOP logoSHOPShopify Inc.NVDA logoNVDANVIDIA CorporationAMZN logoAMZNAmazon.com, Inc.GOOGL logoGOOGLAlphabet Inc.
Market CapShares × price$136.9B$5.05T$2.96T$4.81T
Enterprise ValueMkt cap + debt − cash$135.6B$5.05T$3.02T$4.84T
Trailing P/EPrice ÷ TTM EPS112.17x42.38x38.35x36.80x
Forward P/EPrice ÷ next-FY EPS est.57.48x25.09x35.26x29.60x
PEG RatioP/E ÷ EPS growth rate3.83x0.44x1.37x1.23x
EV / EBITDAEnterprise value multiple90.43x37.89x20.74x32.21x
Price / SalesMarket cap ÷ Revenue11.85x23.37x4.12x11.94x
Price / BookPrice ÷ Book value/share10.21x32.26x7.24x11.72x
Price / FCFMarket cap ÷ FCF68.21x52.21x384.26x65.69x
Evenly matched — NVDA and AMZN each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

NVDA leads this category, winning 5 of 9 comparable metrics.

NVDA delivers a 76.3% return on equity — every $100 of shareholder capital generates $76 in annual profit, vs $11 for SHOP. SHOP carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to AMZN's 0.37x. On the Piotroski fundamental quality scale (0–9), GOOGL scores 7/9 vs NVDA's 4/9, reflecting strong financial health.

MetricSHOP logoSHOPShopify Inc.NVDA logoNVDANVIDIA CorporationAMZN logoAMZNAmazon.com, Inc.GOOGL logoGOOGLAlphabet Inc.
ROE (TTM)Return on equity+10.5%+76.3%+23.3%+39.0%
ROA (TTM)Return on assets+9.0%+58.1%+11.5%+27.4%
ROICReturn on invested capital+9.4%+81.8%+14.7%+25.1%
ROCEReturn on capital employed+11.4%+97.2%+15.3%+30.3%
Piotroski ScoreFundamental quality 0–96467
Debt / EquityFinancial leverage0.01x0.07x0.37x0.14x
Net DebtTotal debt minus cash-$1.3B$807M$66.2B$28.6B
Cash & Equiv.Liquid assets$1.5B$10.6B$86.8B$30.7B
Total DebtShort + long-term debt$188M$11.4B$153.0B$59.3B
Interest CoverageEBIT ÷ Interest expense545.03x39.96x392.15x
NVDA leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

NVDA leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in NVDA five years ago would be worth $143,108 today (with dividends reinvested), compared to $9,665 for SHOP. Over the past 12 months, GOOGL leads with a +144.2% total return vs SHOP's +12.4%. The 3-year compound annual growth rate (CAGR) favors NVDA at 92.4% vs SHOP's 17.9% — a key indicator of consistent wealth creation.

MetricSHOP logoSHOPShopify Inc.NVDA logoNVDANVIDIA CorporationAMZN logoAMZNAmazon.com, Inc.GOOGL logoGOOGLAlphabet Inc.
YTD ReturnYear-to-date-32.9%+10.0%+21.4%+26.3%
1-Year ReturnPast 12 months+12.4%+82.9%+48.6%+144.2%
3-Year ReturnCumulative with dividends+63.8%+612.7%+159.8%+270.7%
5-Year ReturnCumulative with dividends-3.3%+1331.1%+66.3%+241.8%
10-Year ReturnCumulative with dividends+3703.8%+23433.1%+715.9%+1001.7%
CAGR (3Y)Annualised 3-year return+17.9%+92.4%+37.5%+54.8%
NVDA leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

GOOGL leads this category, winning 2 of 2 comparable metrics.

GOOGL is the less volatile stock with a 1.26 beta — it tends to amplify market swings less than SHOP's 2.64 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs SHOP's 57.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSHOP logoSHOPShopify Inc.NVDA logoNVDANVIDIA CorporationAMZN logoAMZNAmazon.com, Inc.GOOGL logoGOOGLAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5002.64x1.73x1.51x1.26x
52-Week HighHighest price in past year$182.19$216.80$278.56$399.85
52-Week LowLowest price in past year$88.14$110.82$183.85$147.84
% of 52W HighCurrent price vs 52-week peak+57.9%+95.8%+98.7%+99.5%
RSI (14)Momentum oscillator 0–10036.150.880.581.4
Avg Volume (50D)Average daily shares traded8.4M166.2M45.6M28.4M
GOOGL leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

GOOGL leads this category, winning 1 of 1 comparable metric.

Analyst consensus: SHOP as "Buy", NVDA as "Buy", AMZN as "Buy", GOOGL as "Buy". Consensus price targets imply 56.3% upside for SHOP (target: $165) vs 2.1% for GOOGL (target: $406). GOOGL is the only dividend payer here at 0.21% yield — a key consideration for income-focused portfolios.

MetricSHOP logoSHOPShopify Inc.NVDA logoNVDANVIDIA CorporationAMZN logoAMZNAmazon.com, Inc.GOOGL logoGOOGLAlphabet Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$164.75$278.83$306.77$406.28
# AnalystsCovering analysts63799482
Dividend YieldAnnual dividend ÷ price+0.0%+0.2%
Dividend StreakConsecutive years of raises22
Dividend / ShareAnnual DPS$0.04$0.82
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.8%0.0%+0.9%
GOOGL leads this category, winning 1 of 1 comparable metric.
Key Takeaway

NVDA leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). GOOGL leads in 2 (Risk & Volatility, Analyst Outlook). 1 tied.

Best OverallNVIDIA Corporation (NVDA)Leads 3 of 6 categories
Loading custom metrics...

SHOP vs NVDA vs AMZN vs GOOGL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is SHOP or NVDA or AMZN or GOOGL a better buy right now?

For growth investors, NVIDIA Corporation (NVDA) is the stronger pick with 65.

5% revenue growth year-over-year, versus 12. 4% for Amazon. com, Inc. (AMZN). Alphabet Inc. (GOOGL) offers the better valuation at 36. 8x trailing P/E (29. 6x forward), making it the more compelling value choice. Analysts rate Shopify Inc. (SHOP) a "Buy" — based on 63 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — SHOP or NVDA or AMZN or GOOGL?

On trailing P/E, Alphabet Inc.

(GOOGL) is the cheapest at 36. 8x versus Shopify Inc. at 112. 2x. On forward P/E, NVIDIA Corporation is actually cheaper at 25. 1x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: NVIDIA Corporation wins at 0. 26x versus Shopify Inc. 's 1. 96x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — SHOP or NVDA or AMZN or GOOGL?

Over the past 5 years, NVIDIA Corporation (NVDA) delivered a total return of +1331%, compared to -3.

3% for Shopify Inc. (SHOP). Over 10 years, the gap is even starker: NVDA returned +234. 3% versus AMZN's +715. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — SHOP or NVDA or AMZN or GOOGL?

By beta (market sensitivity over 5 years), Alphabet Inc.

(GOOGL) is the lower-risk stock at 1. 26β versus Shopify Inc. 's 2. 64β — meaning SHOP is approximately 109% more volatile than GOOGL relative to the S&P 500. On balance sheet safety, Shopify Inc. (SHOP) carries a lower debt/equity ratio of 1% versus 37% for Amazon. com, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — SHOP or NVDA or AMZN or GOOGL?

By revenue growth (latest reported year), NVIDIA Corporation (NVDA) is pulling ahead at 65.

5% versus 12. 4% for Amazon. com, Inc. (AMZN). On earnings-per-share growth, the picture is similar: NVIDIA Corporation grew EPS 66. 7% year-over-year, compared to -39. 4% for Shopify Inc.. Over a 3-year CAGR, NVDA leads at 100. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — SHOP or NVDA or AMZN or GOOGL?

NVIDIA Corporation (NVDA) is the more profitable company, earning 55.

6% net margin versus 10. 7% for Shopify Inc. — meaning it keeps 55. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NVDA leads at 60. 4% versus 11. 2% for AMZN. At the gross margin level — before operating expenses — NVDA leads at 71. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is SHOP or NVDA or AMZN or GOOGL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, NVIDIA Corporation (NVDA) is the more undervalued stock at a PEG of 0. 26x versus Shopify Inc. 's 1. 96x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, NVIDIA Corporation (NVDA) trades at 25. 1x forward P/E versus 57. 5x for Shopify Inc. — 32. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SHOP: 56. 3% to $164. 75.

08

Which pays a better dividend — SHOP or NVDA or AMZN or GOOGL?

In this comparison, GOOGL (0.

2% yield) pays a dividend. SHOP, NVDA, AMZN do not pay a meaningful dividend and should not be held primarily for income.

09

Is SHOP or NVDA or AMZN or GOOGL better for a retirement portfolio?

For long-horizon retirement investors, Alphabet Inc.

(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +1002% 10Y return). Shopify Inc. (SHOP) carries a higher beta of 2. 64 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GOOGL: +1002%, SHOP: +37. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between SHOP and NVDA and AMZN and GOOGL?

These companies operate in different sectors (SHOP (Technology) and NVDA (Technology) and AMZN (Consumer Cyclical) and GOOGL (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: SHOP is a mid-cap high-growth stock; NVDA is a mega-cap high-growth stock; AMZN is a mega-cap quality compounder stock; GOOGL is a mega-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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SHOP

High-Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 17%
  • Net Margin > 6%
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NVDA

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 36%
  • Net Margin > 33%
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AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
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GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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Beat Both

Find stocks that outperform SHOP and NVDA and AMZN and GOOGL on the metrics below

Revenue Growth>
%
(SHOP: 34.3% · NVDA: 73.2%)
Net Margin>
%
(SHOP: 10.8% · NVDA: 55.6%)
P/E Ratio<
x
(SHOP: 112.2x · NVDA: 42.4x)

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