TEAD vs IAS vs TTD vs DV

For growth investors, Teads Holding Co.

(TEAD) is the stronger pick with 46. 1% revenue growth year-over-year, versus 11. 7% for Integral Ad Science Holding Corp. (IAS). The Trade Desk, Inc. (TTD) offers the better valuation at 25. 8x trailing P/E (21. 2x forward), making it the more compelling value choice. Analysts rate Integral Ad Science Holding Corp. (IAS) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

On trailing P/E, The Trade Desk, Inc.

(TTD) is the cheapest at 25. 8x versus Integral Ad Science Holding Corp. at 45. 0x. On forward P/E, DoubleVerify Holdings, Inc. is actually cheaper at 20. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: DoubleVerify Holdings, Inc. wins at 1. 13x versus The Trade Desk, Inc. 's 1. 61x — a reasonable growth-adjusted valuation.

Over the past 5 years, Integral Ad Science Holding Corp.

(IAS) delivered a total return of -49. 8%, compared to -71. 0% for Teads Holding Co. (TEAD). Over 10 years, the gap is even starker: TTD returned +680. 4% versus TEAD's -71. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

By beta (market sensitivity over 5 years), Integral Ad Science Holding Corp.

(IAS) is the lower-risk stock at 0. 83β versus Teads Holding Co. 's 3. 15β — meaning TEAD is approximately 278% more volatile than IAS relative to the S&P 500. On balance sheet safety, Integral Ad Science Holding Corp. (IAS) carries a lower debt/equity ratio of 6% versus 7% for Teads Holding Co. — giving it more financial flexibility in a downturn.

By revenue growth (latest reported year), Teads Holding Co.

(TEAD) is pulling ahead at 46. 1% versus 11. 7% for Integral Ad Science Holding Corp. (IAS). On earnings-per-share growth, the picture is similar: Integral Ad Science Holding Corp. grew EPS 413. 4% year-over-year, compared to -55. 9% for Teads Holding Co.. Over a 3-year CAGR, TTD leads at 22. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

The Trade Desk, Inc.

(TTD) is the more profitable company, earning 15. 3% net margin versus -39. 8% for Teads Holding Co. — meaning it keeps 15. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TTD leads at 20. 3% versus -1. 2% for TEAD. At the gross margin level — before operating expenses — DV leads at 82. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, DoubleVerify Holdings, Inc. (DV) is the more undervalued stock at a PEG of 1. 13x versus The Trade Desk, Inc. 's 1. 61x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, DoubleVerify Holdings, Inc. (DV) trades at 20. 5x forward P/E versus 27. 5x for Integral Ad Science Holding Corp. — 7. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for TTD: 58. 0% to $37. 12.

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

For long-horizon retirement investors, The Trade Desk, Inc.

(TTD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 06), +680. 4% 10Y return). Teads Holding Co. (TEAD) carries a higher beta of 3. 15 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (TTD: +680. 4%, TEAD: -71. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

These companies operate in different sectors (TEAD (Technology) and IAS (Communication Services) and TTD (Technology) and DV (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: TEAD is a small-cap high-growth stock; IAS is a small-cap quality compounder stock; TTD is a mid-cap high-growth stock; DV is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.