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4 / 10Stock Comparison
URI vs KFRC vs KELYA vs HSII
Revenue, margins, valuation, and 5-year total return — side by side.
Staffing & Employment Services
Staffing & Employment Services
Staffing & Employment Services
URI vs KFRC vs KELYA vs HSII — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Rental & Leasing Services | Staffing & Employment Services | Staffing & Employment Services | Staffing & Employment Services |
| Market Cap | $59.14B | $790M | $349M | $1.23B |
| Revenue (TTM) | $16.36B | $1.33B | $3.09B | $1.21B |
| Net Income (TTM) | $2.51B | $35M | $-266M | $37M |
| Gross Margin | 36.3% | 27.2% | 26.3% | 23.3% |
| Operating Margin | 24.7% | 3.8% | -2.8% | 3.0% |
| Forward P/E | 20.1x | 18.0x | 11.0x | 16.7x |
| Total Debt | $16.48B | $70M | $159M | $101M |
| Cash & Equiv. | $459M | $2M | $33M | $516M |
URI vs KFRC vs KELYA vs HSII — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| United Rentals, Inc. (URI) | 100 | 679.7 | +579.7% |
| Kforce Inc. (KFRC) | 100 | 143.1 | +43.1% |
| Kelly Services, Inc. (KELYA) | 100 | 64.7 | -35.3% |
| Heidrick & Struggle… (HSII) | 100 | 265.4 | +165.4% |
Price return only. Dividends and distributions are not included.
Quick Verdict: URI vs KFRC vs KELYA vs HSII
Each card shows where this stock fits in a portfolio — not just who wins on paper.
URI is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 4.9%, EPS growth -0.2%, 3Y rev CAGR 11.4%
- 14.8% 10Y total return vs HSII's 240.0%
- 15.3% margin vs KELYA's -8.6%
KFRC carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.
- Dividend streak 8 yrs, beta 0.53, yield 3.6%
- Lower volatility, beta 0.53, Low D/E 56.0%, current ratio 1.78x
- Beta 0.53, yield 3.6%, current ratio 1.78x
- Beta 0.53 vs URI's 1.19, lower leverage
KELYA is the clearest fit if your priority is value.
- Lower P/E (11.0x vs 16.7x)
HSII is the #2 pick in this set and the best alternative if growth and momentum is your priority.
- 7.2% revenue growth vs KFRC's -5.4%
- +46.2% vs KELYA's -12.2%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 7.2% revenue growth vs KFRC's -5.4% | |
| Value | Lower P/E (11.0x vs 16.7x) | |
| Quality / Margins | 15.3% margin vs KELYA's -8.6% | |
| Stability / Safety | Beta 0.53 vs URI's 1.19, lower leverage | |
| Dividends | 3.6% yield, 8-year raise streak, vs KELYA's 3.2% | |
| Momentum (1Y) | +46.2% vs KELYA's -12.2% | |
| Efficiency (ROA) | 9.2% ROA vs KELYA's -11.3%, ROIC 19.1% vs -4.0% |
URI vs KFRC vs KELYA vs HSII — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
URI vs KFRC vs KELYA vs HSII — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
KFRC leads in 2 of 6 categories
KELYA leads 1 • URI leads 1 • HSII leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
Evenly matched — URI and HSII each lead in 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
URI is the larger business by revenue, generating $16.4B annually — 13.5x HSII's $1.2B. URI is the more profitable business, keeping 15.3% of every revenue dollar as net income compared to KELYA's -8.6%. On growth, HSII holds the edge at +14.2% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $16.4B | $1.3B | $3.1B | $1.2B |
| EBITDAEarnings before interest/tax | $6.5B | $56M | -$54M | $57M |
| Net IncomeAfter-tax profit | $2.5B | $35M | -$266M | $37M |
| Free Cash FlowCash after capex | $1.5B | $43M | $66M | $132M |
| Gross MarginGross profit ÷ Revenue | +36.3% | +27.2% | +26.3% | +23.3% |
| Operating MarginEBIT ÷ Revenue | +24.7% | +3.8% | -2.8% | +3.0% |
| Net MarginNet income ÷ Revenue | +15.3% | +2.6% | -8.6% | +3.1% |
| FCF MarginFCF ÷ Revenue | +9.1% | +3.3% | +2.1% | +10.9% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.2% | +0.1% | -100.0% | +14.2% |
| EPS Growth (YoY)Latest quarter vs prior year | +5.6% | +2.2% | -2.1% | +16.9% |
Valuation Metrics
KELYA leads this category, winning 5 of 6 comparable metrics.
Valuation Metrics
At 22.1x trailing earnings, KFRC trades at a 85% valuation discount to HSII's 143.9x P/E. On an enterprise value basis, URI's 10.6x EV/EBITDA is more attractive than HSII's 30.8x.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $59.1B | $790M | $349M | $1.2B |
| Enterprise ValueMkt cap + debt − cash | $75.2B | $858M | $475M | $812M |
| Trailing P/EPrice ÷ TTM EPS | 24.45x | 22.05x | -1.34x | 143.93x |
| Forward P/EPrice ÷ next-FY EPS est. | 20.14x | 17.96x | 10.96x | 16.72x |
| PEG RatioP/E ÷ EPS growth rate | 0.94x | — | — | — |
| EV / EBITDAEnterprise value multiple | 10.61x | 15.42x | — | 30.78x |
| Price / SalesMarket cap ÷ Revenue | 3.67x | 0.59x | 0.08x | 1.10x |
| Price / BookPrice ÷ Book value/share | 6.80x | 6.17x | 0.35x | 2.76x |
| Price / FCFMarket cap ÷ FCF | 89.34x | 16.88x | 3.06x | 9.88x |
Profitability & Efficiency
KFRC leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
URI delivers a 27.9% return on equity — every $100 of shareholder capital generates $28 in annual profit, vs $-25 for KELYA. KELYA carries lower financial leverage with a 0.16x debt-to-equity ratio, signaling a more conservative balance sheet compared to URI's 1.84x. On the Piotroski fundamental quality scale (0–9), HSII scores 6/9 vs KFRC's 4/9, reflecting solid financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | +27.9% | +27.2% | -24.6% | +7.3% |
| ROA (TTM)Return on assets | +8.4% | +9.2% | -11.3% | +2.9% |
| ROICReturn on invested capital | +12.4% | +19.1% | -4.0% | +6.0% |
| ROCEReturn on capital employed | +15.6% | +20.1% | -4.3% | +1.1% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 4 | 5 | 6 |
| Debt / EquityFinancial leverage | 1.84x | 0.56x | 0.16x | 0.22x |
| Net DebtTotal debt minus cash | $16.0B | $68M | $126M | -$415M |
| Cash & Equiv.Liquid assets | $459M | $2M | $33M | $516M |
| Total DebtShort + long-term debt | $16.5B | $70M | $159M | $101M |
| Interest CoverageEBIT ÷ Interest expense | 5.72x | — | -12.07x | — |
Total Returns (Dividends Reinvested)
URI leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in URI five years ago would be worth $27,803 today (with dividends reinvested), compared to $4,168 for KELYA. Over the past 12 months, HSII leads with a +46.2% total return vs KELYA's -12.2%. The 3-year compound annual growth rate (CAGR) favors URI at 41.4% vs KELYA's -13.0% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +12.0% | +39.2% | +13.1% | — |
| 1-Year ReturnPast 12 months | +46.0% | +18.9% | -12.2% | +46.2% |
| 3-Year ReturnCumulative with dividends | +182.8% | -13.8% | -34.2% | +145.7% |
| 5-Year ReturnCumulative with dividends | +178.0% | -16.8% | -58.3% | +45.8% |
| 10-Year ReturnCumulative with dividends | +1482.5% | +195.5% | -33.0% | +240.0% |
| CAGR (3Y)Annualised 3-year return | +41.4% | -4.8% | -13.0% | +34.9% |
Risk & Volatility
Evenly matched — KFRC and HSII each lead in 1 of 2 comparable metrics.
Risk & Volatility
KFRC is the less volatile stock with a 0.53 beta — it tends to amplify market swings less than URI's 1.19 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HSII currently trades 99.9% from its 52-week high vs KELYA's 64.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.19x | 0.53x | 1.01x | 0.76x |
| 52-Week HighHighest price in past year | $1021.47 | $47.48 | $14.94 | $59.05 |
| 52-Week LowLowest price in past year | $647.05 | $24.49 | $7.98 | $39.84 |
| % of 52W HighCurrent price vs 52-week peak | +92.4% | +91.0% | +64.9% | +99.9% |
| RSI (14)Momentum oscillator 0–100 | 69.4 | 65.6 | 63.7 | 77.9 |
| Avg Volume (50D)Average daily shares traded | 557K | 305K | 361K | 0 |
Analyst Outlook
KFRC leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: URI as "Buy", KFRC as "Hold", KELYA as "Buy", HSII as "Hold". Consensus price targets imply 64.3% upside for KFRC (target: $71) vs -0.0% for HSII (target: $59). For income investors, KFRC offers the higher dividend yield at 3.58% vs URI's 0.76%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold | Buy | Hold |
| Price TargetConsensus 12-month target | $1037.13 | $71.00 | $15.00 | $59.00 |
| # AnalystsCovering analysts | 40 | 10 | 5 | 5 |
| Dividend YieldAnnual dividend ÷ price | +0.8% | +3.6% | +3.2% | +1.0% |
| Dividend StreakConsecutive years of raises | 4 | 8 | 5 | 1 |
| Dividend / ShareAnnual DPS | $7.18 | $1.55 | $0.31 | $0.61 |
| Buyback YieldShare repurchases ÷ mkt cap | +3.3% | +6.4% | +3.5% | +0.3% |
KFRC leads in 2 of 6 categories (Profitability & Efficiency, Analyst Outlook). KELYA leads in 1 (Valuation Metrics). 2 tied.
URI vs KFRC vs KELYA vs HSII: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is URI or KFRC or KELYA or HSII a better buy right now?
For growth investors, Heidrick & Struggles International, Inc.
(HSII) is the stronger pick with 7. 2% revenue growth year-over-year, versus -5. 4% for Kforce Inc. (KFRC). Kforce Inc. (KFRC) offers the better valuation at 22. 1x trailing P/E (18. 0x forward), making it the more compelling value choice. Analysts rate United Rentals, Inc. (URI) a "Buy" — based on 40 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — URI or KFRC or KELYA or HSII?
On trailing P/E, Kforce Inc.
(KFRC) is the cheapest at 22. 1x versus Heidrick & Struggles International, Inc. at 143. 9x. On forward P/E, Kelly Services, Inc. is actually cheaper at 11. 0x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — URI or KFRC or KELYA or HSII?
Over the past 5 years, United Rentals, Inc.
(URI) delivered a total return of +178. 0%, compared to -58. 3% for Kelly Services, Inc. (KELYA). Over 10 years, the gap is even starker: URI returned +1483% versus KELYA's -33. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — URI or KFRC or KELYA or HSII?
By beta (market sensitivity over 5 years), Kforce Inc.
(KFRC) is the lower-risk stock at 0. 53β versus United Rentals, Inc. 's 1. 19β — meaning URI is approximately 124% more volatile than KFRC relative to the S&P 500. On balance sheet safety, Kelly Services, Inc. (KELYA) carries a lower debt/equity ratio of 16% versus 184% for United Rentals, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — URI or KFRC or KELYA or HSII?
By revenue growth (latest reported year), Heidrick & Struggles International, Inc.
(HSII) is pulling ahead at 7. 2% versus -5. 4% for Kforce Inc. (KFRC). On earnings-per-share growth, the picture is similar: United Rentals, Inc. grew EPS -0. 2% year-over-year, compared to -427. 4% for Kelly Services, Inc.. Over a 3-year CAGR, URI leads at 11. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — URI or KFRC or KELYA or HSII?
United Rentals, Inc.
(URI) is the more profitable company, earning 15. 5% net margin versus -6. 0% for Kelly Services, Inc. — meaning it keeps 15. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: URI leads at 24. 7% versus -1. 6% for KELYA. At the gross margin level — before operating expenses — URI leads at 35. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is URI or KFRC or KELYA or HSII more undervalued right now?
On forward earnings alone, Kelly Services, Inc.
(KELYA) trades at 11. 0x forward P/E versus 20. 1x for United Rentals, Inc. — 9. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for KFRC: 64. 3% to $71. 00.
08Which pays a better dividend — URI or KFRC or KELYA or HSII?
All stocks in this comparison pay dividends.
Kforce Inc. (KFRC) offers the highest yield at 3. 6%, versus 0. 8% for United Rentals, Inc. (URI).
09Is URI or KFRC or KELYA or HSII better for a retirement portfolio?
For long-horizon retirement investors, United Rentals, Inc.
(URI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 19), 0. 8% yield, +1483% 10Y return). Both have compounded well over 10 years (URI: +1483%, KELYA: -33. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between URI and KFRC and KELYA and HSII?
Both stocks operate in the Industrials sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: URI is a mid-cap quality compounder stock; KFRC is a small-cap income-oriented stock; KELYA is a small-cap income-oriented stock; HSII is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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