Compare Stocks

4 / 10
Try these comparisons:

Stock Comparison

WDFC vs CLX vs CHD vs SPB

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
WDFC
WD-40 Company

Chemicals - Specialty

Basic MaterialsNASDAQ • US
Market Cap$4.19B
5Y Perf.+9.3%
CLX
The Clorox Company

Household & Personal Products

Consumer DefensiveNYSE • US
Market Cap$11.14B
5Y Perf.-55.3%
CHD
Church & Dwight Co., Inc.

Household & Personal Products

Consumer DefensiveNYSE • US
Market Cap$22.24B
5Y Perf.+25.1%
SPB
Spectrum Brands Holdings, Inc.

Household & Personal Products

Consumer DefensiveNYSE • US
Market Cap$1.83B
5Y Perf.+66.1%

WDFC vs CLX vs CHD vs SPB — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
WDFC logoWDFC
CLX logoCLX
CHD logoCHD
SPB logoSPB
IndustryChemicals - SpecialtyHousehold & Personal ProductsHousehold & Personal ProductsHousehold & Personal Products
Market Cap$4.19B$11.14B$22.24B$1.83B
Revenue (TTM)$621M$6.76B$6.21B$2.79B
Net Income (TTM)$90M$756M$733M$105M
Gross Margin55.4%43.8%45.1%36.6%
Operating Margin16.4%15.9%17.3%4.1%
Forward P/E35.0x15.7x25.0x14.8x
Total Debt$98M$2.88B$2.21B$654M
Cash & Equiv.$58M$167M$409M$124M

WDFC vs CLX vs CHD vs SPBLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

WDFC
CLX
CHD
SPB
StockMay 20May 26Return
WD-40 Company (WDFC)100109.3+9.3%
The Clorox Company (CLX)10044.7-55.3%
Church & Dwight Co.… (CHD)100125.1+25.1%
Spectrum Brands Hol… (SPB)100166.1+66.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: WDFC vs CLX vs CHD vs SPB

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: WDFC leads in 3 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Spectrum Brands Holdings, Inc. is the stronger pick specifically for valuation and capital efficiency and recent price momentum and sentiment. CLX and CHD also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
WDFC
WD-40 Company
The Growth Play

WDFC carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 5.0%, EPS growth 30.9%, 3Y rev CAGR 6.1%
  • 122.4% 10Y total return vs CHD's 113.6%
  • Lower volatility, beta 0.18, Low D/E 36.4%, current ratio 2.79x
  • Beta 0.18, yield 1.8%, current ratio 2.79x
Best for: growth exposure and long-term compounding
CLX
The Clorox Company
The Income Pick

CLX is the clearest fit if your priority is income & stability.

  • Dividend streak 26 yrs, beta 0.42, yield 5.3%
  • 5.3% yield, 26-year raise streak, vs WDFC's 1.8%
Best for: income & stability
CHD
Church & Dwight Co., Inc.
The Defensive Choice

CHD is the clearest fit if your priority is stability.

  • Beta 0.14 vs SPB's 0.82
Best for: stability
SPB
Spectrum Brands Holdings, Inc.
The Value Pick

SPB is the #2 pick in this set and the best alternative if valuation efficiency is your priority.

  • PEG 1.15 vs WDFC's 4.01
  • Lower P/E (14.8x vs 25.0x)
  • +30.1% vs CLX's -28.9%
Best for: valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthWDFC logoWDFC5.0% revenue growth vs SPB's -5.2%
ValueSPB logoSPBLower P/E (14.8x vs 25.0x)
Quality / MarginsWDFC logoWDFC14.4% margin vs SPB's 3.8%
Stability / SafetyCHD logoCHDBeta 0.14 vs SPB's 0.82
DividendsCLX logoCLX5.3% yield, 26-year raise streak, vs WDFC's 1.8%
Momentum (1Y)SPB logoSPB+30.1% vs CLX's -28.9%
Efficiency (ROA)WDFC logoWDFC19.5% ROA vs SPB's 3.0%, ROIC 26.2% vs 3.9%

WDFC vs CLX vs CHD vs SPB — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

WDFCWD-40 Company
FY 2025
WD-40 Multi-Use Product
77.1%$478M
WD-40 Specialist
13.2%$82M
Other Maintenance Products
5.0%$31M
Homecare And Cleaning Products
4.7%$29M
CLXThe Clorox Company
FY 2025
Health and Wellness
38.2%$2.7B
Household
28.3%$2.0B
Lifestyle
18.4%$1.3B
International
15.1%$1.1B
CHDChurch & Dwight Co., Inc.
FY 2025
Specialty Products Division
100.0%$299M
SPBSpectrum Brands Holdings, Inc.
FY 2025
Home And Personal Care
41.1%$1.2B
Global Pet Supplies
38.5%$1.1B
Home And Garden Business
20.4%$573M

WDFC vs CLX vs CHD vs SPB — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLWDFCLAGGINGCHD

Income & Cash Flow (Last 12 Months)

WDFC leads this category, winning 3 of 6 comparable metrics.

CLX is the larger business by revenue, generating $6.8B annually — 10.9x WDFC's $621M. WDFC is the more profitable business, keeping 14.4% of every revenue dollar as net income compared to SPB's 3.8%. On growth, WDFC holds the edge at +0.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricWDFC logoWDFCWD-40 CompanyCLX logoCLXThe Clorox CompanyCHD logoCHDChurch & Dwight C…SPB logoSPBSpectrum Brands H…
RevenueTrailing 12 months$621M$6.8B$6.2B$2.8B
EBITDAEarnings before interest/tax$111M$1.3B$1.3B$214M
Net IncomeAfter-tax profit$90M$756M$733M$105M
Free Cash FlowCash after capex$78M$380M$1.1B$303M
Gross MarginGross profit ÷ Revenue+55.4%+43.8%+45.1%+36.6%
Operating MarginEBIT ÷ Revenue+16.4%+15.9%+17.3%+4.1%
Net MarginNet income ÷ Revenue+14.4%+11.2%+11.8%+3.8%
FCF MarginFCF ÷ Revenue+12.6%+5.6%+17.2%+10.9%
Rev. Growth (YoY)Latest quarter vs prior year+0.6%+0.1%+0.1%-3.3%
EPS Growth (YoY)Latest quarter vs prior year-7.9%+2.7%+2.2%+48.8%
WDFC leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

SPB leads this category, winning 5 of 7 comparable metrics.

At 14.1x trailing earnings, CLX trades at a 55% valuation discount to WDFC's 31.4x P/E. Adjusting for growth (PEG ratio), SPB offers better value at 1.57x vs WDFC's 3.59x — a lower PEG means you pay less per unit of expected earnings growth.

MetricWDFC logoWDFCWD-40 CompanyCLX logoCLXThe Clorox CompanyCHD logoCHDChurch & Dwight C…SPB logoSPBSpectrum Brands H…
Market CapShares × price$4.2B$11.1B$22.2B$1.8B
Enterprise ValueMkt cap + debt − cash$4.2B$13.9B$24.0B$2.4B
Trailing P/EPrice ÷ TTM EPS31.35x14.13x31.09x20.37x
Forward P/EPrice ÷ next-FY EPS est.35.02x15.70x25.01x14.84x
PEG RatioP/E ÷ EPS growth rate3.59x1.57x
EV / EBITDAEnterprise value multiple37.76x9.91x18.14x10.59x
Price / SalesMarket cap ÷ Revenue6.76x1.57x3.59x0.65x
Price / BookPrice ÷ Book value/share10.61x23.75x5.73x1.07x
Price / FCFMarket cap ÷ FCF50.23x14.63x20.35x11.04x
SPB leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

WDFC leads this category, winning 5 of 9 comparable metrics.

CLX delivers a 4.0% return on equity — every $100 of shareholder capital generates $4 in annual profit, vs $6 for SPB. SPB carries lower financial leverage with a 0.34x debt-to-equity ratio, signaling a more conservative balance sheet compared to CLX's 5.98x. On the Piotroski fundamental quality scale (0–9), WDFC scores 7/9 vs SPB's 6/9, reflecting strong financial health.

MetricWDFC logoWDFCWD-40 CompanyCLX logoCLXThe Clorox CompanyCHD logoCHDChurch & Dwight C…SPB logoSPBSpectrum Brands H…
ROE (TTM)Return on equity+33.9%+4.0%+17.4%+5.5%
ROA (TTM)Return on assets+19.5%+13.1%+8.2%+3.0%
ROICReturn on invested capital+26.2%+27.7%+13.9%+3.9%
ROCEReturn on capital employed+28.9%+30.2%+14.4%+4.2%
Piotroski ScoreFundamental quality 0–97776
Debt / EquityFinancial leverage0.36x5.98x0.55x0.34x
Net DebtTotal debt minus cash$40M$2.7B$1.8B$531M
Cash & Equiv.Liquid assets$58M$167M$409M$124M
Total DebtShort + long-term debt$98M$2.9B$2.2B$654M
Interest CoverageEBIT ÷ Interest expense32.08x10.38x15.59x3.33x
WDFC leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

WDFC leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in CHD five years ago would be worth $11,370 today (with dividends reinvested), compared to $6,344 for CLX. Over the past 12 months, SPB leads with a +30.1% total return vs CLX's -28.9%. The 3-year compound annual growth rate (CAGR) favors WDFC at 6.1% vs CLX's -13.9% — a key indicator of consistent wealth creation.

MetricWDFC logoWDFCWD-40 CompanyCLX logoCLXThe Clorox CompanyCHD logoCHDChurch & Dwight C…SPB logoSPBSpectrum Brands H…
YTD ReturnYear-to-date+7.6%-6.2%+14.0%+31.7%
1-Year ReturnPast 12 months-8.3%-28.9%+3.4%+30.1%
3-Year ReturnCumulative with dividends+19.6%-36.2%+0.7%+14.2%
5-Year ReturnCumulative with dividends-6.5%-36.6%+13.7%-7.8%
10-Year ReturnCumulative with dividends+122.4%+2.8%+113.6%+11.9%
CAGR (3Y)Annualised 3-year return+6.1%-13.9%+0.2%+4.5%
WDFC leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CHD and SPB each lead in 1 of 2 comparable metrics.

CHD is the less volatile stock with a 0.14 beta — it tends to amplify market swings less than SPB's 0.82 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SPB currently trades 90.4% from its 52-week high vs CLX's 66.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricWDFC logoWDFCWD-40 CompanyCLX logoCLXThe Clorox CompanyCHD logoCHDChurch & Dwight C…SPB logoSPBSpectrum Brands H…
Beta (5Y)Sensitivity to S&P 5000.18x0.42x0.14x0.82x
52-Week HighHighest price in past year$253.24$138.94$106.04$86.95
52-Week LowLowest price in past year$175.38$84.70$81.33$49.99
% of 52W HighCurrent price vs 52-week peak+82.8%+66.3%+88.5%+90.4%
RSI (14)Momentum oscillator 0–10046.334.949.161.3
Avg Volume (50D)Average daily shares traded177K2.6M1.8M318K
Evenly matched — CHD and SPB each lead in 1 of 2 comparable metrics.

Analyst Outlook

CLX leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: WDFC as "Hold", CLX as "Hold", CHD as "Buy", SPB as "Buy". Consensus price targets imply 43.0% upside for WDFC (target: $300) vs 6.1% for CHD (target: $100). For income investors, CLX offers the higher dividend yield at 5.26% vs CHD's 1.25%.

MetricWDFC logoWDFCWD-40 CompanyCLX logoCLXThe Clorox CompanyCHD logoCHDChurch & Dwight C…SPB logoSPBSpectrum Brands H…
Analyst RatingConsensus buy/hold/sellHoldHoldBuyBuy
Price TargetConsensus 12-month target$300.00$105.50$99.60$85.00
# AnalystsCovering analysts7283421
Dividend YieldAnnual dividend ÷ price+1.8%+5.3%+1.3%+2.4%
Dividend StreakConsecutive years of raises2226231
Dividend / ShareAnnual DPS$3.70$4.84$1.18$1.86
Buyback YieldShare repurchases ÷ mkt cap+0.3%+3.0%+4.0%+17.8%
CLX leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

WDFC leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). SPB leads in 1 (Valuation Metrics). 1 tied.

Best OverallWD-40 Company (WDFC)Leads 3 of 6 categories
Loading custom metrics...

WDFC vs CLX vs CHD vs SPB: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is WDFC or CLX or CHD or SPB a better buy right now?

For growth investors, WD-40 Company (WDFC) is the stronger pick with 5.

0% revenue growth year-over-year, versus -5. 2% for Spectrum Brands Holdings, Inc. (SPB). The Clorox Company (CLX) offers the better valuation at 14. 1x trailing P/E (15. 7x forward), making it the more compelling value choice. Analysts rate Church & Dwight Co. , Inc. (CHD) a "Buy" — based on 34 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — WDFC or CLX or CHD or SPB?

On trailing P/E, The Clorox Company (CLX) is the cheapest at 14.

1x versus WD-40 Company at 31. 4x. On forward P/E, Spectrum Brands Holdings, Inc. is actually cheaper at 14. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Spectrum Brands Holdings, Inc. wins at 1. 15x versus WD-40 Company's 4. 01x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — WDFC or CLX or CHD or SPB?

Over the past 5 years, Church & Dwight Co.

, Inc. (CHD) delivered a total return of +13. 7%, compared to -36. 6% for The Clorox Company (CLX). Over 10 years, the gap is even starker: WDFC returned +122. 4% versus CLX's +2. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — WDFC or CLX or CHD or SPB?

By beta (market sensitivity over 5 years), Church & Dwight Co.

, Inc. (CHD) is the lower-risk stock at 0. 14β versus Spectrum Brands Holdings, Inc. 's 0. 82β — meaning SPB is approximately 487% more volatile than CHD relative to the S&P 500. On balance sheet safety, Spectrum Brands Holdings, Inc. (SPB) carries a lower debt/equity ratio of 34% versus 6% for The Clorox Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — WDFC or CLX or CHD or SPB?

By revenue growth (latest reported year), WD-40 Company (WDFC) is pulling ahead at 5.

0% versus -5. 2% for Spectrum Brands Holdings, Inc. (SPB). On earnings-per-share growth, the picture is similar: The Clorox Company grew EPS 189. 8% year-over-year, compared to -5. 6% for Spectrum Brands Holdings, Inc.. Over a 3-year CAGR, WDFC leads at 6. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — WDFC or CLX or CHD or SPB?

WD-40 Company (WDFC) is the more profitable company, earning 14.

7% net margin versus 3. 6% for Spectrum Brands Holdings, Inc. — meaning it keeps 14. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CHD leads at 17. 4% versus 4. 4% for SPB. At the gross margin level — before operating expenses — WDFC leads at 55. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is WDFC or CLX or CHD or SPB more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Spectrum Brands Holdings, Inc. (SPB) is the more undervalued stock at a PEG of 1. 15x versus WD-40 Company's 4. 01x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Spectrum Brands Holdings, Inc. (SPB) trades at 14. 8x forward P/E versus 35. 0x for WD-40 Company — 20. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for WDFC: 43. 0% to $300. 00.

08

Which pays a better dividend — WDFC or CLX or CHD or SPB?

All stocks in this comparison pay dividends.

The Clorox Company (CLX) offers the highest yield at 5. 3%, versus 1. 3% for Church & Dwight Co. , Inc. (CHD).

09

Is WDFC or CLX or CHD or SPB better for a retirement portfolio?

For long-horizon retirement investors, Church & Dwight Co.

, Inc. (CHD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 14), 1. 3% yield, +113. 6% 10Y return). Both have compounded well over 10 years (CHD: +113. 6%, SPB: +11. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between WDFC and CLX and CHD and SPB?

These companies operate in different sectors (WDFC (Basic Materials) and CLX (Consumer Defensive) and CHD (Consumer Defensive) and SPB (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: WDFC is a small-cap quality compounder stock; CLX is a mid-cap deep-value stock; CHD is a mid-cap quality compounder stock; SPB is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

WDFC

Income & Dividend Stock

  • Sector: Basic Materials
  • Market Cap > $100B
  • Net Margin > 8%
  • Dividend Yield > 0.7%
Run This Screen
Stocks Like

CLX

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Net Margin > 6%
  • Dividend Yield > 2.1%
Run This Screen
Stocks Like

CHD

Stable Dividend Mega-Cap

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Net Margin > 7%
  • Dividend Yield > 0.5%
Run This Screen
Stocks Like

SPB

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Gross Margin > 21%
  • Dividend Yield > 0.9%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform WDFC and CLX and CHD and SPB on the metrics below

Net Margin>
%
(WDFC: 14.4% · CLX: 11.2%)
P/E Ratio<
x
(WDFC: 31.4x · CLX: 14.1x)

You Might Also Compare

Based on how these companies actually compete and overlap — not just which sector they're filed under.