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WINA vs FCFS vs EZPW vs MFH

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
WINA
Winmark Corporation

Apparel - Footwear & Accessories

Consumer CyclicalNASDAQ • US
Market Cap$1.32B
5Y Perf.+155.7%
FCFS
FirstCash Holdings, Inc

Financial - Credit Services

Financial ServicesNASDAQ • US
Market Cap$9.93B
5Y Perf.+222.3%
EZPW
EZCORP, Inc.

Financial - Credit Services

Financial ServicesNASDAQ • US
Market Cap$1.93B
5Y Perf.+537.2%
MFH
Mercurity Fintech Holding Inc.

Financial - Capital Markets

Financial ServicesNASDAQ • CN
Market Cap$352M
5Y Perf.+180.8%

WINA vs FCFS vs EZPW vs MFH — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
WINA logoWINA
FCFS logoFCFS
EZPW logoEZPW
MFH logoMFH
IndustryApparel - Footwear & AccessoriesFinancial - Credit ServicesFinancial - Credit ServicesFinancial - Capital Markets
Market Cap$1.32B$9.93B$1.93B$352M
Revenue (TTM)$85M$3.66B$1.27B$1M
Net Income (TTM)$41M$354M$123M$-14M
Gross Margin96.7%51.7%58.5%-37.3%
Operating Margin62.8%15.4%11.7%-458.3%
Forward P/E31.0x20.9x18.4x
Total Debt$65M$2.82B$764M$8M
Cash & Equiv.$10M$125M$470M$24M

WINA vs FCFS vs EZPW vs MFHLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

WINA
FCFS
EZPW
MFH
StockMay 20May 26Return
Winmark Corporation (WINA)100255.7+155.7%
FirstCash Holdings,… (FCFS)100322.3+222.3%
EZCORP, Inc. (EZPW)100637.2+537.2%
Mercurity Fintech H… (MFH)100280.8+180.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: WINA vs FCFS vs EZPW vs MFH

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: WINA leads in 3 of 7 categories, making it the strongest pick for profitability and margin quality and dividend income and shareholder returns. EZCORP, Inc. is the stronger pick specifically for valuation and capital efficiency and recent price momentum and sentiment. FCFS and MFH also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
WINA
Winmark Corporation
The Income Pick

WINA carries the broadest edge in this set and is the clearest fit for income & stability.

  • Dividend streak 1 yrs, beta 0.79, yield 3.6%
  • 48.2% margin vs MFH's -450.1%
  • 3.6% yield, 1-year raise streak, vs FCFS's 0.7%, (2 stocks pay no dividend)
  • 104.4% ROA vs MFH's -38.9%, ROIC 183.6% vs -11.7%
Best for: income & stability
FCFS
FirstCash Holdings, Inc
The Banking Pick

FCFS is the clearest fit if your priority is sleep-well-at-night and valuation efficiency.

  • Lower volatility, beta 0.31, current ratio 4.55x
  • PEG 0.88 vs WINA's 3.91
  • Beta 0.31, yield 0.7%, current ratio 4.55x
  • Beta 0.31 vs MFH's 2.02
Best for: sleep-well-at-night and valuation efficiency
EZPW
EZCORP, Inc.
The Banking Pick

EZPW is the #2 pick in this set and the best alternative if long-term compounding is your priority.

  • 5.9% 10Y total return vs FCFS's 397.9%
  • Better valuation composite
  • +124.3% vs MFH's -18.8%
Best for: long-term compounding
MFH
Mercurity Fintech Holding Inc.
The Banking Pick

MFH is the clearest fit if your priority is growth exposure.

  • Rev growth 125.9%, EPS growth 62.7%
  • 125.9% NII/revenue growth vs WINA's 5.9%
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthMFH logoMFH125.9% NII/revenue growth vs WINA's 5.9%
ValueEZPW logoEZPWBetter valuation composite
Quality / MarginsWINA logoWINA48.2% margin vs MFH's -450.1%
Stability / SafetyFCFS logoFCFSBeta 0.31 vs MFH's 2.02
DividendsWINA logoWINA3.6% yield, 1-year raise streak, vs FCFS's 0.7%, (2 stocks pay no dividend)
Momentum (1Y)EZPW logoEZPW+124.3% vs MFH's -18.8%
Efficiency (ROA)WINA logoWINA104.4% ROA vs MFH's -38.9%, ROIC 183.6% vs -11.7%

WINA vs FCFS vs EZPW vs MFH — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

WINAWinmark Corporation
FY 2025
Royalty
91.5%$76M
Product
3.9%$3M
Product and Service, Other
2.7%$2M
Franchise
1.8%$2M
FCFSFirstCash Holdings, Inc
FY 2025
US Pawn Segment
66.8%$1.8B
Retail POS Payment Solutions
33.2%$870M
EZPWEZCORP, Inc.
FY 2025
Merchandise
59.6%$701M
Pawn Service
40.3%$474M
Product and Service, Other
0.0%$169,000
MFHMercurity Fintech Holding Inc.
FY 2024
Other Services
100.0%$45,500

WINA vs FCFS vs EZPW vs MFH — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLWINALAGGINGMFH

Income & Cash Flow (Last 12 Months)

WINA leads this category, winning 4 of 5 comparable metrics.

FCFS is the larger business by revenue, generating $3.7B annually — 3634.0x MFH's $1M. WINA is the more profitable business, keeping 48.2% of every revenue dollar as net income compared to MFH's -4.5%.

MetricWINA logoWINAWinmark Corporati…FCFS logoFCFSFirstCash Holding…EZPW logoEZPWEZCORP, Inc.MFH logoMFHMercurity Fintech…
RevenueTrailing 12 months$85M$3.7B$1.3B$1M
EBITDAEarnings before interest/tax$53M$950M$201M-$12M
Net IncomeAfter-tax profit$41M$354M$123M-$14M
Free Cash FlowCash after capex$42M$553M$123M-$9M
Gross MarginGross profit ÷ Revenue+96.7%+51.7%+58.5%-37.3%
Operating MarginEBIT ÷ Revenue+62.8%+15.4%+11.7%-4.6%
Net MarginNet income ÷ Revenue+48.2%+9.0%+8.6%-4.5%
FCF MarginFCF ÷ Revenue+48.9%+12.8%+8.7%-3.6%
Rev. Growth (YoY)Latest quarter vs prior year-4.9%
EPS Growth (YoY)Latest quarter vs prior year-7.7%+29.9%+37.5%+93.4%
WINA leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

EZPW leads this category, winning 5 of 7 comparable metrics.

At 23.2x trailing earnings, EZPW trades at a 29% valuation discount to WINA's 32.6x P/E. Adjusting for growth (PEG ratio), FCFS offers better value at 1.28x vs WINA's 4.11x — a lower PEG means you pay less per unit of expected earnings growth.

MetricWINA logoWINAWinmark Corporati…FCFS logoFCFSFirstCash Holding…EZPW logoEZPWEZCORP, Inc.MFH logoMFHMercurity Fintech…
Market CapShares × price$1.3B$9.9B$1.9B$352M
Enterprise ValueMkt cap + debt − cash$1.4B$12.6B$2.2B$335M
Trailing P/EPrice ÷ TTM EPS32.55x30.31x23.15x-68.32x
Forward P/EPrice ÷ next-FY EPS est.30.96x20.89x18.35x
PEG RatioP/E ÷ EPS growth rate4.11x1.28x
EV / EBITDAEnterprise value multiple24.61x12.70x12.25x
Price / SalesMarket cap ÷ Revenue15.29x2.71x1.52x349.01x
Price / BookPrice ÷ Book value/share4.40x2.67x12.86x
Price / FCFMarket cap ÷ FCF29.44x21.16x17.49x
EZPW leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

WINA leads this category, winning 4 of 9 comparable metrics.

FCFS delivers a 15.9% return on equity — every $100 of shareholder capital generates $16 in annual profit, vs $-58 for MFH. MFH carries lower financial leverage with a 0.32x debt-to-equity ratio, signaling a more conservative balance sheet compared to FCFS's 1.24x. On the Piotroski fundamental quality scale (0–9), FCFS scores 7/9 vs MFH's 6/9, reflecting strong financial health.

MetricWINA logoWINAWinmark Corporati…FCFS logoFCFSFirstCash Holding…EZPW logoEZPWEZCORP, Inc.MFH logoMFHMercurity Fintech…
ROE (TTM)Return on equity+15.9%+12.5%-57.7%
ROA (TTM)Return on assets+104.4%+7.0%+6.4%-38.9%
ROICReturn on invested capital+183.6%+9.2%+7.1%-11.7%
ROCEReturn on capital employed+2.7%+12.5%+10.0%-21.9%
Piotroski ScoreFundamental quality 0–96766
Debt / EquityFinancial leverage1.24x0.75x0.32x
Net DebtTotal debt minus cash$54M$2.7B$295M-$16M
Cash & Equiv.Liquid assets$10M$125M$470M$24M
Total DebtShort + long-term debt$65M$2.8B$764M$8M
Interest CoverageEBIT ÷ Interest expense21.70x4.72x6.63x-17.73x
WINA leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

EZPW leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in EZPW five years ago would be worth $50,663 today (with dividends reinvested), compared to $7,953 for MFH. Over the past 12 months, EZPW leads with a +124.3% total return vs MFH's -18.8%. The 3-year compound annual growth rate (CAGR) favors EZPW at 54.0% vs WINA's 7.8% — a key indicator of consistent wealth creation.

MetricWINA logoWINAWinmark Corporati…FCFS logoFCFSFirstCash Holding…EZPW logoEZPWEZCORP, Inc.MFH logoMFHMercurity Fintech…
YTD ReturnYear-to-date-8.2%+43.7%+63.9%+14.1%
1-Year ReturnPast 12 months+1.6%+69.7%+124.3%-18.8%
3-Year ReturnCumulative with dividends+25.2%+121.2%+264.9%+218.1%
5-Year ReturnCumulative with dividends+111.6%+206.7%+406.6%-20.5%
10-Year ReturnCumulative with dividends+350.5%+397.9%+590.8%-94.0%
CAGR (3Y)Annualised 3-year return+7.8%+30.3%+54.0%+47.1%
EZPW leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

FCFS leads this category, winning 2 of 2 comparable metrics.

FCFS is the less volatile stock with a 0.31 beta — it tends to amplify market swings less than MFH's 2.02 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. FCFS currently trades 97.5% from its 52-week high vs MFH's 13.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricWINA logoWINAWinmark Corporati…FCFS logoFCFSFirstCash Holding…EZPW logoEZPWEZCORP, Inc.MFH logoMFHMercurity Fintech…
Beta (5Y)Sensitivity to S&P 5000.79x0.31x0.82x2.02x
52-Week HighHighest price in past year$527.37$230.72$37.13$36.77
52-Week LowLowest price in past year$355.00$119.21$12.85$1.38
% of 52W HighCurrent price vs 52-week peak+69.7%+97.5%+88.6%+13.8%
RSI (14)Momentum oscillator 0–10037.473.579.838.4
Avg Volume (50D)Average daily shares traded75K344K733K170K
FCFS leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — WINA and FCFS each lead in 1 of 2 comparable metrics.

Analyst consensus: FCFS as "Hold", EZPW as "Buy". Consensus price targets imply 21.0% upside for WINA (target: $445) vs -17.1% for EZPW (target: $27). For income investors, WINA offers the higher dividend yield at 3.62% vs FCFS's 0.71%.

MetricWINA logoWINAWinmark Corporati…FCFS logoFCFSFirstCash Holding…EZPW logoEZPWEZCORP, Inc.MFH logoMFHMercurity Fintech…
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$445.00$252.00$27.25
# AnalystsCovering analysts1915
Dividend YieldAnnual dividend ÷ price+3.6%+0.7%
Dividend StreakConsecutive years of raises1101
Dividend / ShareAnnual DPS$13.33$1.59
Buyback YieldShare repurchases ÷ mkt cap+0.2%+1.2%+0.4%0.0%
Evenly matched — WINA and FCFS each lead in 1 of 2 comparable metrics.
Key Takeaway

WINA leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). EZPW leads in 2 (Valuation Metrics, Total Returns). 1 tied.

Best OverallWinmark Corporation (WINA)Leads 2 of 6 categories
Loading custom metrics...

WINA vs FCFS vs EZPW vs MFH: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is WINA or FCFS or EZPW or MFH a better buy right now?

For growth investors, Mercurity Fintech Holding Inc.

(MFH) is the stronger pick with 125. 9% revenue growth year-over-year, versus 5. 9% for Winmark Corporation (WINA). EZCORP, Inc. (EZPW) offers the better valuation at 23. 2x trailing P/E (18. 4x forward), making it the more compelling value choice. Analysts rate EZCORP, Inc. (EZPW) a "Buy" — based on 15 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — WINA or FCFS or EZPW or MFH?

On trailing P/E, EZCORP, Inc.

(EZPW) is the cheapest at 23. 2x versus Winmark Corporation at 32. 6x. On forward P/E, EZCORP, Inc. is actually cheaper at 18. 4x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: FirstCash Holdings, Inc wins at 0. 88x versus Winmark Corporation's 3. 91x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — WINA or FCFS or EZPW or MFH?

Over the past 5 years, EZCORP, Inc.

(EZPW) delivered a total return of +406. 6%, compared to -20. 5% for Mercurity Fintech Holding Inc. (MFH). Over 10 years, the gap is even starker: EZPW returned +590. 8% versus MFH's -94. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — WINA or FCFS or EZPW or MFH?

By beta (market sensitivity over 5 years), FirstCash Holdings, Inc (FCFS) is the lower-risk stock at 0.

31β versus Mercurity Fintech Holding Inc. 's 2. 02β — meaning MFH is approximately 553% more volatile than FCFS relative to the S&P 500. On balance sheet safety, Mercurity Fintech Holding Inc. (MFH) carries a lower debt/equity ratio of 32% versus 124% for FirstCash Holdings, Inc — giving it more financial flexibility in a downturn.

05

Which is growing faster — WINA or FCFS or EZPW or MFH?

By revenue growth (latest reported year), Mercurity Fintech Holding Inc.

(MFH) is pulling ahead at 125. 9% versus 5. 9% for Winmark Corporation (WINA). On earnings-per-share growth, the picture is similar: Mercurity Fintech Holding Inc. grew EPS 62. 7% year-over-year, compared to 3. 8% for Winmark Corporation. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — WINA or FCFS or EZPW or MFH?

Winmark Corporation (WINA) is the more profitable company, earning 48.

4% net margin versus -450. 1% for Mercurity Fintech Holding Inc. — meaning it keeps 48. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: WINA leads at 63. 4% versus -458. 3% for MFH. At the gross margin level — before operating expenses — WINA leads at 96. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is WINA or FCFS or EZPW or MFH more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, FirstCash Holdings, Inc (FCFS) is the more undervalued stock at a PEG of 0. 88x versus Winmark Corporation's 3. 91x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, EZCORP, Inc. (EZPW) trades at 18. 4x forward P/E versus 31. 0x for Winmark Corporation — 12. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for WINA: 21. 0% to $445. 00.

08

Which pays a better dividend — WINA or FCFS or EZPW or MFH?

In this comparison, WINA (3.

6% yield), FCFS (0. 7% yield) pay a dividend. EZPW, MFH do not pay a meaningful dividend and should not be held primarily for income.

09

Is WINA or FCFS or EZPW or MFH better for a retirement portfolio?

For long-horizon retirement investors, FirstCash Holdings, Inc (FCFS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

31), 0. 7% yield, +397. 9% 10Y return). Mercurity Fintech Holding Inc. (MFH) carries a higher beta of 2. 02 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (FCFS: +397. 9%, MFH: -94. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between WINA and FCFS and EZPW and MFH?

These companies operate in different sectors (WINA (Consumer Cyclical) and FCFS (Financial Services) and EZPW (Financial Services) and MFH (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: WINA is a small-cap income-oriented stock; FCFS is a small-cap quality compounder stock; EZPW is a small-cap quality compounder stock; MFH is a small-cap high-growth stock. WINA, FCFS pay a dividend while EZPW, MFH do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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Stocks Like

WINA

Dividend Mega-Cap Quality

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 28%
  • Dividend Yield > 1.4%
Run This Screen
Stocks Like

FCFS

Stable Dividend Mega-Cap

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
Run This Screen
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EZPW

Quality Business

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
Run This Screen
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MFH

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 62%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform WINA and FCFS and EZPW and MFH on the metrics below

Revenue Growth>
%
(WINA: -4.9% · FCFS: 8.0%)
Net Margin>
%
(WINA: 48.2% · FCFS: 9.0%)
P/E Ratio<
x
(WINA: 32.6x · FCFS: 30.3x)

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