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YQ vs MSFT vs AMZN vs AAPL vs GOOGL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
YQ
17 Education & Technology Group Inc.

Education & Training Services

Consumer DefensiveNASDAQ • CN
Market Cap$20M
5Y Perf.-99.0%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.08T
5Y Perf.+86.6%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.93T
5Y Perf.+67.4%
AAPL
Apple Inc.

Consumer Electronics

TechnologyNASDAQ • US
Market Cap$4.31T
5Y Perf.+121.0%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.85T
5Y Perf.+357.3%

YQ vs MSFT vs AMZN vs AAPL vs GOOGL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
YQ logoYQ
MSFT logoMSFT
AMZN logoAMZN
AAPL logoAAPL
GOOGL logoGOOGL
IndustryEducation & Training ServicesSoftware - InfrastructureSpecialty RetailConsumer ElectronicsInternet Content & Information
Market Cap$20M$3.08T$2.93T$4.31T$4.85T
Revenue (TTM)$104M$318.27B$742.78B$451.44B$422.57B
Net Income (TTM)$-165M$125.22B$90.80B$122.58B$160.21B
Gross Margin43.4%68.3%50.6%47.9%60.4%
Operating Margin-171.7%46.8%11.5%32.6%32.7%
Forward P/E24.8x31.4x33.7x28.9x
Total Debt$11M$112.18B$152.99B$112.38B$59.29B
Cash & Equiv.$234M$30.24B$86.81B$35.93B$30.71B

YQ vs MSFT vs AMZN vs AAPL vs GOOGLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

YQ
MSFT
AMZN
AAPL
GOOGL
StockDec 20May 26Return
17 Education & Tech… (YQ)1001.0-99.0%
Microsoft Corporati… (MSFT)100186.6+86.6%
Amazon.com, Inc. (AMZN)100167.4+67.4%
Apple Inc. (AAPL)100221.0+121.0%
Alphabet Inc. (GOOGL)100457.3+357.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: YQ vs MSFT vs AMZN vs AAPL vs GOOGL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSFT leads in 3 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Alphabet Inc. is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. YQ and AAPL also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
YQ
17 Education & Technology Group Inc.
The Defensive Pick

YQ ranks third and is worth considering specifically for sleep-well-at-night.

  • Lower volatility, beta 0.50, Low D/E 2.8%, current ratio 3.36x
  • Beta 0.50 vs AMZN's 1.50, lower leverage
Best for: sleep-well-at-night
MSFT
Microsoft Corporation
The Income Pick

MSFT carries the broadest edge in this set and is the clearest fit for income & stability and defensive.

  • Dividend streak 19 yrs, beta 0.85, yield 0.8%
  • Beta 0.85, yield 0.8%, current ratio 1.35x
  • Lower P/E (24.8x vs 33.7x), PEG 1.32 vs 1.89
  • 39.3% margin vs YQ's -159.3%
Best for: income & stability and defensive
AMZN
Amazon.com, Inc.
The Consumer Cyclical Pick

Among these 5 stocks, AMZN doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
AAPL
Apple Inc.
The Long-Run Compounder

AAPL is the clearest fit if your priority is long-term compounding.

  • 12.0% 10Y total return vs GOOGL's 10.0%
  • 34.0% ROA vs YQ's -32.3%, ROIC 67.4% vs -85.5%
Best for: long-term compounding
GOOGL
Alphabet Inc.
The Growth Play

GOOGL is the #2 pick in this set and the best alternative if growth exposure and valuation efficiency is your priority.

  • Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
  • PEG 0.97 vs AAPL's 1.89
  • 15.1% revenue growth vs AAPL's 6.4%
  • +160.3% vs MSFT's -4.5%
Best for: growth exposure and valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthGOOGL logoGOOGL15.1% revenue growth vs AAPL's 6.4%
ValueMSFT logoMSFTLower P/E (24.8x vs 33.7x), PEG 1.32 vs 1.89
Quality / MarginsMSFT logoMSFT39.3% margin vs YQ's -159.3%
Stability / SafetyYQ logoYQBeta 0.50 vs AMZN's 1.50, lower leverage
DividendsMSFT logoMSFT0.8% yield, 19-year raise streak, vs AAPL's 0.4%, (2 stocks pay no dividend)
Momentum (1Y)GOOGL logoGOOGL+160.3% vs MSFT's -4.5%
Efficiency (ROA)AAPL logoAAPL34.0% ROA vs YQ's -32.3%, ROIC 67.4% vs -85.5%

YQ vs MSFT vs AMZN vs AAPL vs GOOGL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

YQ17 Education & Technology Group Inc.
FY 2021
Other Services
100.0%$56M
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
AAPLApple Inc.
FY 2025
iPhone
50.4%$209.6B
Service
26.2%$109.2B
Wearables, Home and Accessories
8.6%$35.7B
Mac
8.1%$33.7B
iPad
6.7%$28.0B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

YQ vs MSFT vs AMZN vs AAPL vs GOOGL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGAMZN

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 3 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 7164.1x YQ's $104M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to YQ's -159.3%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricYQ logoYQ17 Education & Te…MSFT logoMSFTMicrosoft Corpora…AMZN logoAMZNAmazon.com, Inc.AAPL logoAAPLApple Inc.GOOGL logoGOOGLAlphabet Inc.
RevenueTrailing 12 months$104M$318.3B$742.8B$451.4B$422.6B
EBITDAEarnings before interest/tax-$175M$192.6B$155.9B$160.0B$161.3B
Net IncomeAfter-tax profit-$165M$125.2B$90.8B$122.6B$160.2B
Free Cash FlowCash after capex$0$72.9B-$2.5B$129.2B$73.3B
Gross MarginGross profit ÷ Revenue+43.4%+68.3%+50.6%+47.9%+60.4%
Operating MarginEBIT ÷ Revenue-171.7%+46.8%+11.5%+32.6%+32.7%
Net MarginNet income ÷ Revenue-159.3%+39.3%+12.2%+27.2%+37.9%
FCF MarginFCF ÷ Revenue-78.5%+22.9%-0.3%+28.6%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year-66.4%+18.3%+16.6%+16.6%+21.8%
EPS Growth (YoY)Latest quarter vs prior year-93.8%+23.4%+74.8%+21.8%+81.9%
MSFT leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

Evenly matched — YQ and MSFT each lead in 3 of 7 comparable metrics.

At 30.4x trailing earnings, MSFT trades at a 23% valuation discount to AAPL's 39.3x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.24x vs AAPL's 2.20x — a lower PEG means you pay less per unit of expected earnings growth.

MetricYQ logoYQ17 Education & Te…MSFT logoMSFTMicrosoft Corpora…AMZN logoAMZNAmazon.com, Inc.AAPL logoAAPLApple Inc.GOOGL logoGOOGLAlphabet Inc.
Market CapShares × price$20M$3.08T$2.93T$4.31T$4.85T
Enterprise ValueMkt cap + debt − cash-$13M$3.17T$3.00T$4.38T$4.88T
Trailing P/EPrice ÷ TTM EPS-0.71x30.43x38.03x39.31x37.07x
Forward P/EPrice ÷ next-FY EPS est.24.77x31.41x33.71x28.90x
PEG RatioP/E ÷ EPS growth rate1.62x1.36x2.20x1.24x
EV / EBITDAEnterprise value multiple19.46x20.58x30.27x32.44x
Price / SalesMarket cap ÷ Revenue0.72x10.94x4.09x10.35x12.03x
Price / BookPrice ÷ Book value/share0.35x9.02x7.18x59.68x11.80x
Price / FCFMarket cap ÷ FCF43.06x381.09x43.59x66.17x
Evenly matched — YQ and MSFT each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

AAPL leads this category, winning 5 of 9 comparable metrics.

AAPL delivers a 146.7% return on equity — every $100 of shareholder capital generates $147 in annual profit, vs $-46 for YQ. YQ carries lower financial leverage with a 0.03x debt-to-equity ratio, signaling a more conservative balance sheet compared to AAPL's 1.52x. On the Piotroski fundamental quality scale (0–9), AAPL scores 8/9 vs YQ's 5/9, reflecting strong financial health.

MetricYQ logoYQ17 Education & Te…MSFT logoMSFTMicrosoft Corpora…AMZN logoAMZNAmazon.com, Inc.AAPL logoAAPLApple Inc.GOOGL logoGOOGLAlphabet Inc.
ROE (TTM)Return on equity-45.8%+33.1%+23.3%+146.7%+39.0%
ROA (TTM)Return on assets-32.3%+19.2%+11.5%+34.0%+27.4%
ROICReturn on invested capital-85.5%+24.9%+14.7%+67.4%+25.1%
ROCEReturn on capital employed-47.4%+29.7%+15.3%+69.6%+30.3%
Piotroski ScoreFundamental quality 0–956687
Debt / EquityFinancial leverage0.03x0.33x0.37x1.52x0.14x
Net DebtTotal debt minus cash-$223M$81.9B$66.2B$76.4B$28.6B
Cash & Equiv.Liquid assets$234M$30.2B$86.8B$35.9B$30.7B
Total DebtShort + long-term debt$11M$112.2B$153.0B$112.4B$59.3B
Interest CoverageEBIT ÷ Interest expense55.65x39.96x392.15x
AAPL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $35,112 today (with dividends reinvested), compared to $243 for YQ. Over the past 12 months, GOOGL leads with a +160.3% total return vs MSFT's -4.5%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 55.1% vs YQ's -27.8% — a key indicator of consistent wealth creation.

MetricYQ logoYQ17 Education & Te…MSFT logoMSFTMicrosoft Corpora…AMZN logoAMZNAmazon.com, Inc.AAPL logoAAPLApple Inc.GOOGL logoGOOGLAlphabet Inc.
YTD ReturnYear-to-date-26.7%-12.0%+20.4%+8.3%+27.2%
1-Year ReturnPast 12 months+17.9%-4.5%+42.0%+49.0%+160.3%
3-Year ReturnCumulative with dividends-62.4%+37.6%+157.7%+70.8%+273.3%
5-Year ReturnCumulative with dividends-97.6%+73.8%+70.9%+134.8%+251.1%
10-Year ReturnCumulative with dividends-98.8%+776.0%+702.2%+1199.3%+1003.5%
CAGR (3Y)Annualised 3-year return-27.8%+11.2%+37.1%+19.5%+55.1%
GOOGL leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — YQ and GOOGL each lead in 1 of 2 comparable metrics.

YQ is the less volatile stock with a 0.50 beta — it tends to amplify market swings less than AMZN's 1.50 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.7% from its 52-week high vs YQ's 38.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricYQ logoYQ17 Education & Te…MSFT logoMSFTMicrosoft Corpora…AMZN logoAMZNAmazon.com, Inc.AAPL logoAAPLApple Inc.GOOGL logoGOOGLAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5000.50x0.85x1.50x1.04x1.28x
52-Week HighHighest price in past year$6.45$555.45$278.56$294.76$402.00
52-Week LowLowest price in past year$1.70$356.28$188.82$193.46$152.20
% of 52W HighCurrent price vs 52-week peak+38.8%+74.7%+97.9%+99.5%+99.7%
RSI (14)Momentum oscillator 0–10064.357.974.269.383.5
Avg Volume (50D)Average daily shares traded7K32.5M45.2M40.0M28.0M
Evenly matched — YQ and GOOGL each lead in 1 of 2 comparable metrics.

Analyst Outlook

MSFT leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: YQ as "Sell", MSFT as "Buy", AMZN as "Buy", AAPL as "Buy", GOOGL as "Buy". Consensus price targets imply 34.2% upside for MSFT (target: $557) vs 1.4% for GOOGL (target: $406). For income investors, MSFT offers the higher dividend yield at 0.78% vs GOOGL's 0.21%.

MetricYQ logoYQ17 Education & Te…MSFT logoMSFTMicrosoft Corpora…AMZN logoAMZNAmazon.com, Inc.AAPL logoAAPLApple Inc.GOOGL logoGOOGLAlphabet Inc.
Analyst RatingConsensus buy/hold/sellSellBuyBuyBuyBuy
Price TargetConsensus 12-month target$556.88$306.77$319.44$406.28
# AnalystsCovering analysts3819411082
Dividend YieldAnnual dividend ÷ price+0.8%+0.4%+0.2%
Dividend StreakConsecutive years of raises19142
Dividend / ShareAnnual DPS$3.23$1.03$0.82
Buyback YieldShare repurchases ÷ mkt cap+0.8%+0.6%0.0%+2.1%+0.9%
MSFT leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

MSFT leads in 2 of 6 categories (Income & Cash Flow, Analyst Outlook). AAPL leads in 1 (Profitability & Efficiency). 2 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 2 of 6 categories
Loading custom metrics...

YQ vs MSFT vs AMZN vs AAPL vs GOOGL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is YQ or MSFT or AMZN or AAPL or GOOGL a better buy right now?

For growth investors, Alphabet Inc.

(GOOGL) is the stronger pick with 15. 1% revenue growth year-over-year, versus 6. 4% for Apple Inc. (AAPL). Microsoft Corporation (MSFT) offers the better valuation at 30. 4x trailing P/E (24. 8x forward), making it the more compelling value choice. Analysts rate Microsoft Corporation (MSFT) a "Buy" — based on 81 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — YQ or MSFT or AMZN or AAPL or GOOGL?

On trailing P/E, Microsoft Corporation (MSFT) is the cheapest at 30.

4x versus Apple Inc. at 39. 3x. On forward P/E, Microsoft Corporation is actually cheaper at 24. 8x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 97x versus Apple Inc. 's 1. 89x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — YQ or MSFT or AMZN or AAPL or GOOGL?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +251. 1%, compared to -97. 6% for 17 Education & Technology Group Inc. (YQ). Over 10 years, the gap is even starker: AAPL returned +1199% versus YQ's -98. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — YQ or MSFT or AMZN or AAPL or GOOGL?

By beta (market sensitivity over 5 years), 17 Education & Technology Group Inc.

(YQ) is the lower-risk stock at 0. 50β versus Amazon. com, Inc. 's 1. 50β — meaning AMZN is approximately 198% more volatile than YQ relative to the S&P 500. On balance sheet safety, 17 Education & Technology Group Inc. (YQ) carries a lower debt/equity ratio of 3% versus 152% for Apple Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — YQ or MSFT or AMZN or AAPL or GOOGL?

By revenue growth (latest reported year), Alphabet Inc.

(GOOGL) is pulling ahead at 15. 1% versus 6. 4% for Apple Inc. (AAPL). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to 15. 6% for Microsoft Corporation. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — YQ or MSFT or AMZN or AAPL or GOOGL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus -102. 0% for 17 Education & Technology Group Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus -113. 0% for YQ. At the gross margin level — before operating expenses — MSFT leads at 68. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is YQ or MSFT or AMZN or AAPL or GOOGL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 97x versus Apple Inc. 's 1. 89x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Microsoft Corporation (MSFT) trades at 24. 8x forward P/E versus 33. 7x for Apple Inc. — 8. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 34. 2% to $556. 88.

08

Which pays a better dividend — YQ or MSFT or AMZN or AAPL or GOOGL?

In this comparison, MSFT (0.

8% yield), AAPL (0. 4% yield), GOOGL (0. 2% yield) pay a dividend. YQ, AMZN do not pay a meaningful dividend and should not be held primarily for income.

09

Is YQ or MSFT or AMZN or AAPL or GOOGL better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

85), 0. 8% yield, +776. 0% 10Y return). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 50 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +776. 0%, AMZN: +702. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between YQ and MSFT and AMZN and AAPL and GOOGL?

These companies operate in different sectors (YQ (Consumer Defensive) and MSFT (Technology) and AMZN (Consumer Cyclical) and AAPL (Technology) and GOOGL (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: YQ is a small-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; AMZN is a mega-cap quality compounder stock; AAPL is a mega-cap quality compounder stock; GOOGL is a mega-cap high-growth stock. MSFT pays a dividend while YQ, AMZN, AAPL, GOOGL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

YQ

Quality Business

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Gross Margin > 26%
Run This Screen
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
Run This Screen
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AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
Run This Screen
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AAPL

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 16%
Run This Screen
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GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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(YQ: -66.4% · MSFT: 18.3%)

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