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Stock Comparison

DJCO vs MSFT vs KO

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
DJCO
Daily Journal Corporation

Software - Application

TechnologyNASDAQ • US
Market Cap$766M
5Y Perf.+106.0%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$2.97T
5Y Perf.+96.4%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$348.25B
5Y Perf.+81.1%

DJCO vs MSFT vs KO — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
DJCO logoDJCO
MSFT logoMSFT
KO logoKO
IndustrySoftware - ApplicationSoftware - InfrastructureBeverages - Non-Alcoholic
Market Cap$766M$2.97T$348.25B
Revenue (TTM)$94M$318.27B$49.28B
Net Income (TTM)$14M$125.22B$13.70B
Gross Margin38.6%68.3%61.7%
Operating Margin12.0%46.8%29.3%
Forward P/E6.8x23.8x24.7x
Total Debt$23M$112.18B$45.49B
Cash & Equiv.$21M$30.24B$10.27B

DJCO vs MSFT vs KOLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

DJCO
MSFT
KO
StockJun 20Jun 26Return
Daily Journal Corpo… (DJCO)100206.0+106.0%
Microsoft Corporati… (MSFT)100196.4+96.4%
The Coca-Cola Compa… (KO)100181.1+81.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: DJCO vs MSFT vs KO

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: DJCO and MSFT are tied at the top with 3 categories each — the right choice depends on your priorities. Microsoft Corporation is the stronger pick specifically for profitability and margin quality and capital preservation and lower volatility. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
DJCO
Daily Journal Corporation
The Growth Play

DJCO has the current edge in this matchup, primarily because of its strength in growth exposure and sleep-well-at-night.

  • Rev growth 25.4%, EPS growth 43.5%, 3Y rev CAGR 17.5%
  • Lower volatility, beta 1.16, Low D/E 5.9%, current ratio 13.89x
  • PEG 0.07 vs KO's 2.21
Best for: growth exposure and sleep-well-at-night
MSFT
Microsoft Corporation
The Income Pick

MSFT is the clearest fit if your priority is income & stability and long-term compounding.

  • Dividend streak 21 yrs, beta 0.84, yield 0.8%
  • 7.5% 10Y total return vs DJCO's 171.7%
  • Beta 0.84, yield 0.8%, current ratio 1.35x
Best for: income & stability and long-term compounding
KO
The Coca-Cola Company
The Income Pick

KO is the clearest fit if your priority is dividends.

  • 2.5% yield, 56-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Best for: dividends
See the full category breakdown
CategoryWinnerWhy
GrowthDJCO logoDJCO25.4% revenue growth vs KO's 1.9%
ValueDJCO logoDJCOLower P/E (6.8x vs 24.7x), PEG 0.07 vs 2.21
Quality / MarginsMSFT logoMSFT39.3% margin vs DJCO's 14.8%
Stability / SafetyMSFT logoMSFTBeta 0.84 vs DJCO's 1.16
DividendsKO logoKO2.5% yield, 56-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Momentum (1Y)DJCO logoDJCO+40.2% vs MSFT's -15.8%
Efficiency (ROA)MSFT logoMSFT19.2% ROA vs DJCO's 2.7%, ROIC 24.9% vs 2.5%

DJCO vs MSFT vs KO — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

Discover the AI Stocks Theme

These companies are key players in the AI Stocks ecosystem. See how they stack up against the rest of the sector.

Explore Theme
DJCODaily Journal Corporation
FY 2025
License and Maintenance
36.2%$32M
Consulting Fees
25.9%$23M
Service, Other
17.7%$15M
Advertising
11.5%$10M
Subscription and Circulation
4.9%$4M
Advertising Service Fees and Other
3.9%$3M
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B

DJCO vs MSFT vs KO — Financial Metrics

Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLDJCOLAGGINGMSFT

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 4 of 6 comparable metrics.

MSFT is the larger business by revenue, generating $318.3B annually — 3383.2x DJCO's $94M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to DJCO's 14.8%. On growth, DJCO holds the edge at +25.0% YoY revenue growth, suggesting stronger near-term business momentum.

MetricDJCO logoDJCODaily Journal Cor…MSFT logoMSFTMicrosoft Corpora…KO logoKOThe Coca-Cola Com…
RevenueTrailing 12 months$94M$318.3B$49.3B
EBITDAEarnings before interest/tax$12M$192.6B$15.5B
Net IncomeAfter-tax profit$14M$125.2B$13.7B
Free Cash FlowCash after capex$14M$72.9B$12.6B
Gross MarginGross profit ÷ Revenue+38.6%+68.3%+61.7%
Operating MarginEBIT ÷ Revenue+12.0%+46.8%+29.3%
Net MarginNet income ÷ Revenue+14.8%+39.3%+27.8%
FCF MarginFCF ÷ Revenue+14.7%+22.9%+25.5%
Rev. Growth (YoY)Latest quarter vs prior year+25.0%+18.3%+12.1%
EPS Growth (YoY)Latest quarter vs prior year-177.5%+23.4%+18.2%
MSFT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

Evenly matched — DJCO and MSFT each lead in 3 of 7 comparable metrics.

At 6.8x trailing earnings, DJCO trades at a 77% valuation discount to MSFT's 29.3x P/E. Adjusting for growth (PEG ratio), DJCO offers better value at 0.07x vs KO's 2.38x — a lower PEG means you pay less per unit of expected earnings growth.

MetricDJCO logoDJCODaily Journal Cor…MSFT logoMSFTMicrosoft Corpora…KO logoKOThe Coca-Cola Com…
Market CapShares × price$766M$2.97T$348.2B
Enterprise ValueMkt cap + debt − cash$769M$3.05T$383.5B
Trailing P/EPrice ÷ TTM EPS6.83x29.31x26.62x
Forward P/EPrice ÷ next-FY EPS est.23.79x24.75x
PEG RatioP/E ÷ EPS growth rate0.07x1.56x2.38x
EV / EBITDAEnterprise value multiple66.51x18.76x25.89x
Price / SalesMarket cap ÷ Revenue8.74x10.54x7.26x
Price / BookPrice ÷ Book value/share1.96x8.69x10.18x
Price / FCFMarket cap ÷ FCF57.52x41.47x65.76x
Evenly matched — DJCO and MSFT each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

DJCO leads this category, winning 4 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $4 for DJCO. DJCO carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to KO's 1.33x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs MSFT's 6/9, reflecting strong financial health.

MetricDJCO logoDJCODaily Journal Cor…MSFT logoMSFTMicrosoft Corpora…KO logoKOThe Coca-Cola Com…
ROE (TTM)Return on equity+3.8%+33.1%+41.1%
ROA (TTM)Return on assets+2.7%+19.2%+13.1%
ROICReturn on invested capital+2.5%+24.9%+15.8%
ROCEReturn on capital employed+2.6%+29.7%+17.3%
Piotroski ScoreFundamental quality 0–9667
Debt / EquityFinancial leverage0.06x0.33x1.33x
Net DebtTotal debt minus cash$2M$81.9B$35.2B
Cash & Equiv.Liquid assets$21M$30.2B$10.3B
Total DebtShort + long-term debt$23M$112.2B$45.5B
Interest CoverageEBIT ÷ Interest expense114.24x55.65x10.70x
DJCO leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

DJCO leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in KO five years ago would be worth $16,313 today (with dividends reinvested), compared to $16,046 for MSFT. Over the past 12 months, DJCO leads with a +40.2% total return vs MSFT's -15.8%. The 3-year compound annual growth rate (CAGR) favors DJCO at 24.3% vs MSFT's 5.6% — a key indicator of consistent wealth creation.

MetricDJCO logoDJCODaily Journal Cor…MSFT logoMSFTMicrosoft Corpora…KO logoKOThe Coca-Cola Com…
YTD ReturnYear-to-date+10.9%-15.1%+18.6%
1-Year ReturnPast 12 months+40.2%-15.8%+17.7%
3-Year ReturnCumulative with dividends+92.0%+17.6%+42.6%
5-Year ReturnCumulative with dividends+61.5%+60.5%+63.1%
10-Year ReturnCumulative with dividends+171.7%+753.0%+118.2%
CAGR (3Y)Annualised 3-year return+24.3%+5.6%+12.6%
DJCO leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.20 beta — it tends to amplify market swings less than DJCO's 1.16 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 96.3% from its 52-week high vs MSFT's 72.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricDJCO logoDJCODaily Journal Cor…MSFT logoMSFTMicrosoft Corpora…KO logoKOThe Coca-Cola Com…
Beta (5Y)Sensitivity to S&P 5001.16x0.84x-0.20x
52-Week HighHighest price in past year$674.75$555.45$84.04
52-Week LowLowest price in past year$348.63$356.28$65.35
% of 52W HighCurrent price vs 52-week peak+82.4%+72.0%+96.3%
RSI (14)Momentum oscillator 0–10067.937.060.8
Avg Volume (50D)Average daily shares traded43K33.7M12.7M
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

KO leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: MSFT as "Buy", KO as "Buy". Consensus price targets imply 38.1% upside for MSFT (target: $552) vs 6.5% for KO (target: $86). For income investors, KO offers the higher dividend yield at 2.52% vs MSFT's 0.81%.

MetricDJCO logoDJCODaily Journal Cor…MSFT logoMSFTMicrosoft Corpora…KO logoKOThe Coca-Cola Com…
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$551.96$86.13
# AnalystsCovering analysts8248
Dividend YieldAnnual dividend ÷ price+0.8%+2.5%
Dividend StreakConsecutive years of raises42156
Dividend / ShareAnnual DPS$3.23$2.04
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.6%+0.2%
KO leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

DJCO leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). KO leads in 2 (Risk & Volatility, Analyst Outlook). 1 tied.

Best OverallDaily Journal Corporation (DJCO)Leads 2 of 6 categories
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DJCO vs MSFT vs KO: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is DJCO or MSFT or KO a better buy right now?

For growth investors, Daily Journal Corporation (DJCO) is the stronger pick with 25.

4% revenue growth year-over-year, versus 1. 9% for The Coca-Cola Company (KO). Daily Journal Corporation (DJCO) offers the better valuation at 6. 8x trailing P/E, making it the more compelling value choice. Analysts rate Microsoft Corporation (MSFT) a "Buy" — based on 82 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — DJCO or MSFT or KO?

On trailing P/E, Daily Journal Corporation (DJCO) is the cheapest at 6.

8x versus Microsoft Corporation at 29. 3x. On forward P/E, Microsoft Corporation is actually cheaper at 23. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Microsoft Corporation wins at 1. 26x versus The Coca-Cola Company's 2. 21x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — DJCO or MSFT or KO?

Over the past 5 years, The Coca-Cola Company (KO) delivered a total return of +63.

1%, compared to +60. 5% for Microsoft Corporation (MSFT). Over 10 years, the gap is even starker: MSFT returned +753. 0% versus KO's +118. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — DJCO or MSFT or KO?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

20β versus Daily Journal Corporation's 1. 16β — meaning DJCO is approximately -681% more volatile than KO relative to the S&P 500. On balance sheet safety, Daily Journal Corporation (DJCO) carries a lower debt/equity ratio of 6% versus 133% for The Coca-Cola Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — DJCO or MSFT or KO?

By revenue growth (latest reported year), Daily Journal Corporation (DJCO) is pulling ahead at 25.

4% versus 1. 9% for The Coca-Cola Company (KO). On earnings-per-share growth, the picture is similar: Daily Journal Corporation grew EPS 43. 5% year-over-year, compared to 15. 6% for Microsoft Corporation. Over a 3-year CAGR, DJCO leads at 17. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — DJCO or MSFT or KO?

Daily Journal Corporation (DJCO) is the more profitable company, earning 127.

9% net margin versus 27. 3% for The Coca-Cola Company — meaning it keeps 127. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 12. 9% for DJCO. At the gross margin level — before operating expenses — MSFT leads at 68. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is DJCO or MSFT or KO more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Microsoft Corporation (MSFT) is the more undervalued stock at a PEG of 1. 26x versus The Coca-Cola Company's 2. 21x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Microsoft Corporation (MSFT) trades at 23. 8x forward P/E versus 24. 7x for The Coca-Cola Company — 1. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 38. 1% to $551. 96.

08

Which pays a better dividend — DJCO or MSFT or KO?

In this comparison, KO (2.

5% yield), MSFT (0. 8% yield) pay a dividend. DJCO does not pay a meaningful dividend and should not be held primarily for income.

09

Is DJCO or MSFT or KO better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

20), 2. 5% yield, +118. 2% 10Y return). Both have compounded well over 10 years (KO: +118. 2%, DJCO: +171. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between DJCO and MSFT and KO?

These companies operate in different sectors (DJCO (Technology) and MSFT (Technology) and KO (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: DJCO is a small-cap high-growth stock; MSFT is a mega-cap quality compounder stock; KO is a large-cap quality compounder stock. MSFT, KO pay a dividend while DJCO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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