Ranked by reported Q1 2026 13F market value
Share of total reported institutional value in AXIL held by the largest 10 / 25 filers.
| # | Institution | Shares Held | Market Value | QoQ Change | Ownership % | % of Fund |
|---|---|---|---|---|---|---|
| 1 | Private Advisory Group LLC | 335K | $2.3M | 0.0% | 4.921% | 0.15% |
| 2 | DIVERSIFY WEALTH MANAGEMENT, LLC | 186K | $1.3M | -13.8% | 2.741% | 0.02% |
| 3 | Soltis Investment Advisors LLC | 180K | $1.3M | 0.0% | 2.646% | 0.11% |
| 4 | VANGUARD CAPITAL MANAGEMENT LLC | 60K | $418K | — | 0.877% | 0.00% |
| 5 | WELLS FARGO & COMPANY/MN | 40K | $278K | 0.0% | 0.583% | 0.00% |
| 6 | GEODE CAPITAL MANAGEMENT, LLC | 38K | $268K | +15.9% | 0.562% | 0.00% |
| 7 | VANGUARD FIDUCIARY TRUST CO | 20K | $137K | — | 0.289% | 0.00% |
| 8 | Cetera Investment Advisers | 13K | $91K | -18.8% | 0.191% | 0.00% |
| 9 | STATE STREET CORP | 13K | $89K | 0.0% | 0.186% | 0.00% |
| 10 | BlackRock, Inc. | 10K | $71K | +13.3% | 0.149% | 0.00% |
| 11 | Glass Jacobson Investment Advisors llc | 3K | $18K | 0.0% | 0.037% | 0.01% |
| 12 | ROYAL BANK OF CANADA | 273 | $2K | — | 0.004% | 0.00% |
| 13 | FNY Investment Advisers, LLC | 40K | $278 | +87.6% | 0.585% | 0.12% |
| 14 | UBS Group AG | 20 | $140 | -97.9% | 0.000% | 0.00% |
denotes a marquee investor (Buffett, Burry, ARK, Tiger Global, Pershing Square, Baupost and other widely-followed managers). “% of Fund” shows how much of that investor’s total 13F portfolio is invested in AXIL — a direct measure of their conviction.
Filings activity in AXIL during Q1 2026, grouped by how each filer changed its position.
8 quarters of 13F filings · Δ columns show change vs prior quarter
| Quarter | Inst. Holders | Δ Holders | Ownership % | Δ Ownership | Total 13F Value | Δ Value |
|---|---|---|---|---|---|---|
| Q1 2026 | 14 | +0.0% | 14.13% | 0.37 pp | $6M | 2.5% |
| Q4 2025 | 14 | +7.7% | 14.50% | +2.12 pp | $6M | +17% |
| Q3 2025 | 13 | 24% | 12.38% | +1.87 pp | $5M | +18% |
| Q2 2025 | 17 | +31% | 10.51% | +0.27 pp | $5M | +2.6% |
| Q1 2025 | 13 | 13% | 10.24% | +2.49 pp | $5M | +32% |
| Q4 2024 | 15 | +25% | 7.75% | +2.64 pp | $3M | +52% |
| Q3 2024 | 12 | +33% | 5.11% | +4.16 pp | $2M | +440% |
| Q2 2024 | 9 | — | 0.95% | — | $0M | — |
Source: SEC 13F institutional filings. Ownership % requires market cap data and will show once linked. Δ columns compare to the immediately prior filed quarter.
Quick answers to the most common questions about buying AXIL stock.
Based on Q1 2026 13F filings, institutional ownership of AXIL Brands, Inc. stands at 14.1%, held across 14 reporting institutions.
Private Advisory Group LLC is the largest reported institutional holder of AXIL, with approximately 334,756 shares worth $0.00B as of Q1 2026.
No marquee "smart money" managers (Berkshire, Burry, ARK, Tiger Global, Pershing Square, Baupost, etc.) currently appear among the top 25 institutional holders of AXIL.
Our composite Smart Money Score for AXIL is 32 out of 100 (Bearish). It combines net institutional buying activity, ownership shift, marquee investor presence, and holder-count growth.
3 institutions opened new positions in AXIL during Q1 2026, while 3 fully exited. 8 added to existing positions and 3 trimmed.
AXIL institutional ownership fell by 0.37 percentage points quarter-over-quarter, with a net change of +0 holders.
The top 10 institutions account for 99.7% of all reported 13F value in AXIL, and the top 25 account for 100.0%.
All data is sourced from SEC Form 13F filings, which institutional investment managers with at least $100M in assets are required to file each quarter. We process every 13F filing from EDGAR and recompute the aggregates after each cycle. Insider transactions are sourced from Form 4 filings.
AXIL Brands, Inc. (AXIL) Institutional Ownership