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CPNGCoupang, Inc.
$14.28$25.7B
Overview & Tools
OverviewChart Terminal ↗Visualize
Valuation & Forecasts
Valuation ModelsEstimatesDCF Model
Price & Analyst Data
Analyst TargetsPrice History
Financial Statements
Income StatementBalance SheetCash FlowRatios & Margins
Performance
P/E HistoryRevenue HistoryEarnings HistoryDividend HistoryTotal Return
Discovery & Screens
Live BreakoutsStock ScreenerOwnership
CPNG logo

Coupang, Inc.

CPNG
NYSE · Specialty Retail
$14.28
At close - Sep 23, 4:00 PM EDT - USD
Market Cap$25.67B
P/E129.8x
52W High$32.96
Volume10.6M
OverviewTerminalAnalysisFinancialsValuationEarningsBreakoutsOwnership
VCP Research Verdict2026Q2

Growth Deceleration and Margin Compression Raise Concerns

Coupang's core Korean e-commerce business is showing signs of strain, with revenue growth decelerating to 3.9% YoY in 2026Q2 and gross margins compressing to 28.2%. The company's aggressive expansion, including the Farfetch acquisition, has led to a sharp incr...

GrowthDecelerating
ProfitabilityStrained
ValuationExpensive
TechnicalsWeak
Explore valuation models
MARKET ACTION

CPNG price & volume

Price trend, volume and key moving averages

Launch Terminal
Loading chart...
Decision Checklist4 Core Signals

What matters now

The signals most likely to change the investment case.

01

Earnings momentum

6/12 Beats

EPS beat 6 of last 12 quarters

02

Valuation risk

+258% Peers

P/E is 258% above peer median

03

Market leadership

RS 21 · Lag

Laggard (Underperforming 79% of market)

04

Weak Trend

Below 200DMA

Price < 200DMA

Next CatalystEstimated earnings · Nov 4
01

Build the investment case

Start with the evidence for owning the stock and the risks that can break the thesis.

EXECUTIVE THESIS

The Investment Case

Full Analysis
Fundamental Trajectory

Revenue growth decelerated to 3.9% YoY in 2026Q2, while gross margin fell to 28.2% and SG&A surged 25% YoY, driving an operating loss of $556M.

Analyst Consensus+76.8% target
Buy(16 analysts)
14 Buy2 Hold0 Sell

The Bull Case

Upside Catalysts

Rocket Delivery dominance

Coupang's signature Rocket Delivery service offers free, fast delivery to WOW members, enhancing customer loyalty and competitive advantage in South Korea.

Market leadership in Korea

Dubbed the 'Amazon' of Korea, Coupang is the leading e-commerce and logistics provider with over 100 fulfillment centers, solidifying its market dominance.

WOW membership growth

The WOW membership program drives recurring revenue with perks like free dawn deliveries and year-round free shipping, boosting customer retention.

The Bear Case

Key Downside Risks

Market performance

Price History →

Trailing total returns as of 9/24/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC).

YTD Return
CPNG-38.90%
S&P 500 (^GSPC)+12.39%
1-Year Return
CPNG-55.71%
S&P 500 (^GSPC)+15.77%
3-Year Return
CPNG-17.31%
S&P 500 (^GSPC)+73.47%
5-Year Return
CPNG-50.88%
S&P 500 (^GSPC)+67.33%
02

Test the fundamentals

Check whether operating performance supports the current valuation.

VALUATION & INTRINSIC VALUE

Valuation Scenarios

Valuation Analysis
Trailing P/EMedian
129.8x
Forward P/E
N/A
EV/EBITDA0th %ile
24.2x
FCF YieldCash Flow
2.0%

Valuation vs 5-Year History

Multiple Range
Metric
Current
5Y Median
Historical Range
Percentile
P/E
129.8x
214.5x
33rd· Fair
EV/EBITDA
24.2x
43.7x
0th· Low
Price/FCF
49.2x
39.9x
67th· Fair
Current Multiple
5Y Median (50th %ile)

Intrinsic Value Scenarios

DCF Projection
No DCF Model AvailableIntrinsic value modeling is not supported for this equity.

Growth & profitability

Annual revenue & EPS trend
Revenue
$34.53B+14.1% YoY
Net income
$208M+35.1% YoY
Free cash flow
$522M-48.2% YoY
Operating margin
1.4%-0.1 pts YoY
ROIC (TTM)14.5%
Avg ROIC 5Y-
ROE (TTM)4.8%
Piotroski Score5 / 9
Financial Statements →
03

Monitor what changed

Recent results and news deserve attention only when they alter the forward view.

OPERATING RESULTS

Recent Earnings

Earnings History
EPS Beat Rate6/12 (50%)
Revenue Beat Rate6/12 (50%)
QuarterEPS (Act vs Est)Revenue (Act vs Est)
Q3 2026Latest
Aug 4, 2026
-$0.32-19.0%
vs -$0.27
$8.9B-0.7%
vs $8.9B
Q2 2026
May 5, 2026
-$0.15-60.7%
vs -$0.09
$8.5B+0.3%
vs $8.5B
Q1 2026
Feb 26, 2026
-$0.01-134.5%
vs $0.03
$8.8B-2.5%
vs $9.1B
Q4 2025
Nov 4, 2025
$0.05+36.5%
vs $0.04
$9.3B+1.3%
vs $9.1B
Historical baseline: 12 quarters analyzedGAAP / Adjusted
MARKET COVERAGE

Latest News

5 Stories
The Motley Fool·2d ago
Chewy vs. Coupang: Which E-Commerce Stock Is a Better Buy in 2026?

Chewy maintains a loyal customer base through its Autoship subscription model and expanding veterinary services. Coupang dominates the South Korean e-commerce landscape while aggressively expanding its logistics reach into Taiwan.

Zacks Investment Research·2d ago
Brokers Suggest Investing in Coupang (CPNG): Read This Before Placing a Bet

Investors often turn to recommendations made by Wall Street analysts before making a Buy, Sell, or Hold decision about a stock. While media reports about rating changes by these brokerage-firm employed (or sell-side) analysts often affect a stock's price, do they really matter?

Zacks Investment Research·5d ago
Coupang, Inc. (CPNG) Stock Slides as Market Rises: Facts to Know Before You Trade

In the latest trading session, Coupang, Inc. (CPNG) closed at $14.29, marking a -1.18% move from the previous day.

Defense World·6d ago
Corient Private Wealth LP Raises Stock Position in Coupang, Inc. $CPNG

Corient Private Wealth LP boosted its position in shares of Coupang, Inc. (NYSE: CPNG) by 490.6% during the undefined quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The firm owned 655,963 shares of the company's stock after purchasing an additional 544,899 shares during the quarter. Corient Private

Filtered for Coupang, Inc.More Headlines
04

Compare before deciding

Benchmark CPNG against direct peers instead of judging its metrics in isolation.

Peers Comparison

Key metrics vs top competitors for Coupang, Inc. (CPNG)

Full Screener →
CompanyPriceMarket CapP/E RatioRev Growth (1Y)Net MarginROEDiv Yield
CPNG logoCPNGCoupang, Inc.Current
$14.28$25.67B129.8214.09%0.6%4.77%—
AMZN logoAMZNAmazon.com, Inc.
$249.27$2.68T34.7712.38%17.44%30.5%—
SE logoSESea Limited
$103.29$62.01B40.9936.38%5.91%13.37%—
JD logoJDJD.com, Inc.
$27.16$38.13B14.1412.97%1.12%5.08%—
MELI logoMELIMercadoLibre, Inc.
$1799.24$91.22B45.6839.06%5.3%26.54%—
BABA logoBABAAlibaba Group Holding Limited
$110.78$258.52B16.912.74%7.04%6.6%—

Compare CPNG vs Peers

Coupang, Inc. (CPNG) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs AMZN

Most directly comparable listed peer for CPNG.

Scale Benchmark

vs GOOGL

Larger-name benchmark to compare CPNG against a more recognizable public peer.

Peer Set

Compare Top 5

vs AMZN, SE, JD, MELI

05

Keep researching

Verify the primary filings, follow material updates, and answer the remaining questions.

CPNG SEC Filings & Documents

Coupang, Inc. (CPNG) SEC filings — annual & quarterly reports (10-K, 10-Q)

8-K Announcements

6
Material company update

Aug 4, 2026·SEC

Material company update

Jun 12, 2026·SEC

Material company update

Jun 11, 2026·SEC

10-K Annual Reports

3
FY 2026

Feb 26, 2026·SEC

FY 2025

Feb 25, 2025·SEC

FY 2024

Feb 28, 2024·SEC

10-Q Quarterly Reports

6
FY 2026

Aug 4, 2026·SEC

FY 2026

May 5, 2026·SEC

FY 2025

Nov 4, 2025·SEC

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CPNG Frequently Asked Questions

Coupang, Inc. (CPNG) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials
What is Coupang, Inc.'s revenue?

Coupang, Inc. (CPNG) reported $35.46B in revenue for fiscal year 2025. This represents a 775% increase from $4.05B in 2018.

How fast is Coupang, Inc. growing?

Coupang, Inc. (CPNG) grew revenue by 14.1% over the past year. This is steady growth.

Is CPNG profitable?

Coupang, Inc. (CPNG) reported a net loss of $767.0M for fiscal year 2025.

Dividend & Returns
What is CPNG's return on equity?

Coupang, Inc. (CPNG) has a return on equity (ROE) of 4.8%. This is below average, suggesting room for improvement.

What is Coupang, Inc.'s free cash flow?

Coupang, Inc. (CPNG) generated $107.5M in free cash flow for fiscal year 2025. Positive FCF indicates the company can fund dividends, buybacks, or reinvestment.

What if you invested $1,000 in CPNG back in 2018?

Total return calculator · dividends reinvested · 8+ years of data

See returns →