DLX trades 13.1% below Wall Street's consensus target of $27.00.
Last 12 months price action with 12-month analyst target path
The base valuation assumes DLX achieves its forward estimates and maintains a stable P/E multiple of 6.3x. This scenario reflects the blended consensus of 6 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
As of September 24, 2026, Deluxe Corporation (DLX) has a Wall Street consensus price target of $27.00, based on estimates from 6 covering analysts. With the stock currently trading at $23.88, this represents a potential upside of +13.1%. The company has a market capitalization of $1.09B.
Analyst price targets range from a low of $27.00 to a high of $27.00, representing a 0% spread in expectations. The median target of $27.00 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.
The current analyst consensus rating is Buy, with 4 analysts rating the stock as a Buy or Strong Buy,2 rating it Hold, and 0 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.
From a valuation perspective, DLX trades at a trailing P/E of 13.3x and forward P/E of 6.3x. The forward PEG ratio of 0.12 suggests the stock may be undervalued relative to its growth. Analysts expect EPS to grow +75.0% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $25.08, with bear and bull scenarios of $15.80 and $33.05 respectively. Model confidence stands at 44/100, suggesting limited visibility into future performance.
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 QUADQuad/Graphics, Inc. | $477M | $9.25 | $13.50 | +45.9% | Buy | 7.1x | 7 |
 ENVAEnova International, Inc. | $4.2B | $168.37 | $247.60 | +47.1% | Buy | 9.7x | 10 |
 CASSCass Information Systems, Inc. | $695M | $54.03 | $58.50 | +8.3% | Buy | 18.1x | 2 |
 FISVFiserv, Inc. | $24.5B | $45.95 | $62.46 | +35.9% | Buy | 6.3x | 61 |
 FISFidelity National Information Services, Inc. | $17.9B | $34.67 | $48.42 | +39.7% | Buy | 5.6x | 37 |
 JKHYJack Henry & Associates, Inc. | $10.5B | $148.33 | $187.91 | +26.7% | Buy | 21.7x | 24 |
 EVTCEVERTEC, Inc. | $1.7B | $27.57 | $34.00 | +23.3% | Buy | 6.9x | 18 |
 PRAAPRA Group, Inc. | $767M | $20.11 | $25.00 | +24.3% | Hold | 6.0x | 13 |
 JPMJPMorgan Chase & Co. | $904.4B | $337.53 | $373.64 | +10.7% | Buy | 13.6x | 61 |
 BACBank of America Corporation | $397.4B | $56.00 | $66.00 | +17.9% | Buy | 12.1x | 54 |
Quick answers to the most common questions about buying DLX stock.
Deluxe Corporation (DLX) has a consensus 12-month price target of $27, implying 13.1% upside from $23.88. The 6 analysts covering DLX see moderate appreciation potential.
DLX has a consensus rating of "Buy" based on 6 Wall Street analysts. The rating breakdown is predominantly bullish, with 4 Buy/Strong Buy ratings. The consensus 12-month price target of $27 implies 13.1% upside from current levels.
With a forward P/E of 6.3175x, DLX trades at a relatively low valuation. The consensus target of $27 implies 13.1% appreciation, suggesting meaningful undervaluation.
The most bullish Wall Street analyst has a price target of $27 for DLX, while the most conservative target is $27. The consensus of $27 represents the median expectation. Our quantitative valuation model projects a bull case target of $33 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
DLX is moderately covered, with 6 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 4 have Buy ratings, 2 recommend Hold, and 0 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
The 12-month DLX stock forecast based on 6 Wall Street analysts shows a consensus price target of $27, with estimates ranging from $27 (bear case) to $27 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $25, with bear/bull scenarios of $16/$33.
Our quantitative valuation model calculates DLX's fair value at $25 (base case), with a bear case of $16 and bull case of $33. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 44/100.
DLX trades at a forward P/E ratio of 6.3x based on next-twelve-months earnings estimates compared to a trailing P/E of 13.3x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Wall Street analysts are optimistic on DLX, with a "Buy" consensus rating and $27 price target (13.1% upside). 4 of 6 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
DLX analyst price targets range from $27 to $27, a 0% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $27 consensus represents the middle ground. Our model's $16-$33 range provides an independent fundamental perspective.
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