KO trades 8.1% below Wall Street's consensus target of $95.75.
Last 12 months price action with 12-month analyst target path
The base valuation assumes KO achieves its forward estimates and maintains a stable P/E multiple of 26.8x. This scenario reflects the blended consensus of 48 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
As of September 23, 2026, The Coca-Cola Company (KO) has a Wall Street consensus price target of $95.75, based on estimates from 48 covering analysts. With the stock currently trading at $88.61, this represents a potential upside of +8.1%. The company has a market capitalization of $381.24B.
Analyst price targets range from a low of $86.00 to a high of $104.00, representing a 19% spread in expectations. The median target of $95.00 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.
The current analyst consensus rating is Buy, with 29 analysts rating the stock as a Buy or Strong Buy,16 rating it Hold, and 3 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.
From a valuation perspective, KO trades at a trailing P/E of 29.1x and forward P/E of 26.8x. The forward PEG ratio of 2.40 reflects a premium valuation. Analysts expect EPS to grow -0.4% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $99.21, with bear and bull scenarios of $62.50 and $130.71 respectively. Model confidence stands at 56/100, reflecting moderate uncertainty in projections.
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 PEPPepsiCo, Inc. | $179.2B | $131.19 | $155.64 | +18.6% | Hold | 15.3x | 46 |
 MNSTMonster Beverage Corporation | $86.6B | $44.27 | $98.22 | +121.9% | Buy | 38.1x | 44 |
 CELHCelsius Holdings, Inc. | $7.5B | $29.39 | $41.83 | +42.4% | Buy | 20.3x | 25 |
 FIZZNational Beverage Corp. | $2.9B | $31.12 | $31.00 | -0.4% | Sell | 15.6x | 8 |
 KDPKeurig Dr Pepper Inc. | $42.9B | $31.51 | $37.75 | +19.8% | Buy | 13.7x | 29 |
 STZConstellation Brands, Inc. | $20.1B | $117.59 | $162.55 | +38.2% | Buy | 10.0x | 46 |
 TAPMolson Coors Beverage Company | $6.9B | $36.88 | $42.80 | +16.1% | Hold | 7.8x | 37 |
 SAMThe Boston Beer Company, Inc. | $1.8B | $168.25 | $206.67 | +22.8% | Hold | 18.8x | 32 |
 BUDAnheuser-Busch InBev SA/NV | $151.0B | $78.20 | $90.75 | +16.0% | Buy | 17.3x | 45 |
 CCEPCoca-Cola Europacific Partners PLC | $45.3B | $102.31 | $111.75 | +9.2% | Buy | 22.6x | 28 |
Quick answers to the most common questions about buying KO stock.
The consensus price target for KO is $95.75, close to the current price of $88.61 (8.1% implied move). Based on 48 analyst estimates, the stock appears fairly valued near current levels.
KO has a consensus rating of "Buy" based on 48 Wall Street analysts. The rating breakdown is predominantly bullish, with 29 Buy/Strong Buy ratings. The consensus 12-month price target of $95.75 implies 8.1% upside from current levels.
KO trades at a forward P/E of 26.8076x, representing a moderate valuation. With analysts targeting $95.75 (8.1% implied move), the stock appears reasonably valued with upside.
The most bullish Wall Street analyst has a price target of $104 for KO, while the most conservative target is $86. The consensus of $95.75 represents the median expectation. Our quantitative valuation model projects a bull case target of $131 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
KO is heavily covered by Wall Street, with 48 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 29 have Buy ratings, 16 recommend Hold, and 3 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
The 12-month KO stock forecast based on 48 Wall Street analysts shows a consensus price target of $95.75, with estimates ranging from $86 (bear case) to $104 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $99, with bear/bull scenarios of $63/$131.
Our quantitative valuation model calculates KO's fair value at $99 (base case), with a bear case of $63 and bull case of $131. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 56/100.
KO trades at a forward P/E ratio of 26.8x based on next-twelve-months earnings estimates compared to a trailing P/E of 29.1x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
KO appears fairly valued according to analysts, with a "Buy" rating and minimal upside to the $95.75 target. Consider your investment thesis and risk tolerance. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
KO analyst price targets range from $86 to $104, a 19% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $95.75 consensus represents the middle ground. Our model's $63-$131 range provides an independent fundamental perspective.
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