Planet Fitness, Inc. (PLNT) Price Target Analysis
Updated Jun 18, 2026
Analyst Rating: Buy
Based on 29 analysts47.0% Below Target
PLNT trades 47.0% below Wall Street's consensus target of $77.88.
Current Price$52.98
Average Target$77.88
Target
Current
Low$47.00
Median$72.00
High$133.00
Analyst Target Range
Forward P/E16.6x
(Fair)
PEG Ratio—
Implied Growth+11.6%
(Moderate)
Analyst Spread110.4%
(Wide Disagreement)
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Consensus Scenario Assumptions
The base valuation assumes PLNT achieves its forward estimates and maintains a stable P/E multiple of 16.6x. This scenario reflects the blended consensus of 29 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
PLNT Price Target Analysis
Updated June 22, 2026As of June 22, 2026, Planet Fitness, Inc. (PLNT) has a Wall Street consensus price target of $77.88, based on estimates from 29 covering analysts. With the stock currently trading at $52.98, this represents a potential upside of +47.0%. The company has a market capitalization of $4.21B.
Analyst price targets range from a low of $47.00 to a high of $133.00, representing a 110% spread in expectations. The median target of $72.00 differs from the mean, suggesting potential outlier estimates. The wide target spread reflects significant disagreement on fair value.
The current analyst consensus rating is Buy, with 21 analysts rating the stock as a Buy or Strong Buy,8 rating it Hold, and 0 rating it Sell or Strong Sell. This overwhelmingly bullish sentiment suggests analysts see significant catalysts for upside ahead.
From a valuation perspective, PLNT trades at a trailing P/E of 20.2x and forward P/E of 16.6x. Analysts expect EPS to grow +11.6% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $61.69, with bear and bull scenarios of $38.86 and $81.28 respectively. Model confidence stands at 57/100, reflecting moderate uncertainty in projections.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside
+35.8%
Industry Consensus
Avg Forward P/E
25.3x
(Growth Premium)
Peers with Coverage
10 / 10
Active Analyst Tracking
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 XPOFXponential Fitness, Inc. | $255M | $6.83 | $7.00 | +2.5% | Buy | 14.8x | 14 |
 VNETVNET Group, Inc. | $2.4B | $8.75 | $19.03 | +117.5% | Buy | — | 16 |
 LTHLife Time Group Holdings, Inc. | $8.2B | $36.92 | $41.57 | +12.6% | Buy | 24.5x | 12 |
 PTONPeloton Interactive, Inc. | $2.4B | $5.77 | $7.20 | +24.8% | Buy | 43.3x | 40 |
 NFLXNetflix, Inc. | $327.9B | $77.38 | $111.83 | +44.5% | Buy | 21.7x | 99 |
 WWWW International, Inc. | $192M | $19.20 | $27.25 | +41.9% | Hold | — | 24 |
 MNROMonro, Inc. | $467M | $15.55 | $28.00 | +80.1% | Hold | 28.5x | 24 |
 SFMSprouts Farmers Market, Inc. | $7.6B | $80.49 | $91.00 | +13.1% | Buy | 14.4x | 43 |
 HIMSHims & Hers Health, Inc. | $7.8B | $35.47 | $28.08 | -20.8% | Hold | — | 20 |
 NKENIKE, Inc. | $53.8B | $45.20 | $64.13 | +41.9% | Buy | 30.3x | 71 |
PLNT — Frequently Asked Questions
Quick answers to the most common questions about buying PLNT stock.
What is the PLNT stock price target for 2026?
The consensus Wall Street price target for PLNT is $77.88, representing 47.0% upside from the current price of $52.98. With 29 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.
Is PLNT a buy, sell, or hold?
PLNT has a consensus rating of "Buy" based on 29 Wall Street analysts. The rating breakdown is predominantly bullish, with 21 Buy/Strong Buy ratings. The consensus 12-month price target of $77.88 implies 47.0% upside from current levels.
Is PLNT stock overvalued or undervalued?
With a forward P/E of 16.5531x, PLNT trades at a relatively low valuation. The consensus target of $77.88 implies 47.0% appreciation, suggesting meaningful undervaluation.
How high can PLNT stock go?
The most bullish Wall Street analyst has a price target of $133 for PLNT, while the most conservative target is $47. The consensus of $77.88 represents the median expectation. Our quantitative valuation model projects a bull case target of $81 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
How many analysts cover PLNT stock?
PLNT is heavily covered by Wall Street, with 29 analysts providing price targets and ratings. Of these, 1 have Strong Buy ratings, 20 have Buy ratings, 8 recommend Hold, and 0 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the PLNT stock forecast?
The 12-month PLNT stock forecast based on 29 Wall Street analysts shows a consensus price target of $77.88, with estimates ranging from $47 (bear case) to $133 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $62, with bear/bull scenarios of $39/$81.
What is PLNT's fair value based on fundamentals?
Our quantitative valuation model calculates PLNT's fair value at $62 (base case), with a bear case of $39 and bull case of $81. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 57/100.
What is PLNT's forward P/E ratio?
PLNT trades at a forward P/E ratio of 16.6x based on next-twelve-months earnings estimates compared to a trailing P/E of 20.2x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy PLNT stock?
Wall Street analysts are very optimistic on PLNT, with a "Buy" consensus rating and $77.88 price target (47.0% upside). 21 of 29 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do PLNT price targets vary so much?
PLNT analyst price targets range from $47 to $133, a 110% wide spread indicating significant analyst disagreement. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $77.88 consensus represents the middle ground. Our model's $39-$81 range provides an independent fundamental perspective.
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