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Stock Comparison

RKT vs UWMC vs PFSI

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
RKT
Rocket Companies, Inc.

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$1.99B
5Y Perf.-49.7%
UWMC
UWM Holdings Corporation

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$724M
5Y Perf.-67.5%
PFSI
PennyMac Financial Services, Inc.

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$4.56B
5Y Perf.+65.9%

RKT vs UWMC vs PFSI — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
RKT logoRKT
UWMC logoUWMC
PFSI logoPFSI
IndustryFinancial - MortgagesFinancial - MortgagesFinancial - Mortgages
Market Cap$1.99B$724M$4.56B
Revenue (TTM)$5.40B$3.16B$4.36B
Net Income (TTM)$-102M$27M$507M
Gross Margin91.3%85.6%91.4%
Operating Margin12.4%58.0%34.6%
Forward P/E19.2x8.1x7.1x
Total Debt$13.98B$0.00$23.06B
Cash & Equiv.$1.27B$503M$302M

RKT vs UWMC vs PFSILong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

RKT
UWMC
PFSI
StockAug 20May 26Return
Rocket Companies, I… (RKT)10050.3-49.7%
UWM Holdings Corpor… (UWMC)10032.5-67.5%
PennyMac Financial … (PFSI)100165.9+65.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: RKT vs UWMC vs PFSI

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: UWMC and PFSI are tied at the top with 3 categories each — the right choice depends on your priorities. PennyMac Financial Services, Inc. is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. As sector peers, any of these can serve as alternatives in the same allocation.
RKT
Rocket Companies, Inc.
The Banking Pick

RKT is the clearest fit if your priority is momentum.

  • +18.2% vs UWMC's -19.8%
Best for: momentum
UWMC
UWM Holdings Corporation
The Banking Pick

UWMC has the current edge in this matchup, primarily because of its strength in quality and dividends.

  • Efficiency ratio 0.3% vs RKT's 0.8% (lower = leaner)
  • 10.9% yield, 1-year raise streak, vs PFSI's 1.3%, (1 stock pays no dividend)
  • Efficiency ratio 0.3% vs RKT's 0.8%
Best for: quality and dividends
PFSI
PennyMac Financial Services, Inc.
The Banking Pick

PFSI is the clearest fit if your priority is income & stability and growth exposure.

  • Dividend streak 2 yrs, beta 0.93, yield 1.3%
  • Rev growth 173.8%, EPS growth 59.2%
  • 6.0% 10Y total return vs RKT's -20.9%
Best for: income & stability and growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthPFSI logoPFSI173.8% NII/revenue growth vs RKT's 34.8%
ValuePFSI logoPFSILower P/E (7.1x vs 8.1x)
Quality / MarginsUWMC logoUWMCEfficiency ratio 0.3% vs RKT's 0.8% (lower = leaner)
Stability / SafetyPFSI logoPFSIBeta 0.93 vs RKT's 1.77
DividendsUWMC logoUWMC10.9% yield, 1-year raise streak, vs PFSI's 1.3%, (1 stock pays no dividend)
Momentum (1Y)RKT logoRKT+18.2% vs UWMC's -19.8%
Efficiency (ROA)UWMC logoUWMCEfficiency ratio 0.3% vs RKT's 0.8%

RKT vs UWMC vs PFSI — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

RKTRocket Companies, Inc.
FY 2024
Direct To Customer Segment
85.3%$3.9B
Partner Network Segment
14.7%$670M
UWMCUWM Holdings Corporation

Segment breakdown not available.

PFSIPennyMac Financial Services, Inc.
FY 2025
Mortgage banking Production
63.1%$1.3B
Mortgage banking Servicing
36.9%$737M

RKT vs UWMC vs PFSI — Financial Metrics

Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLRKTLAGGINGPFSI

Income & Cash Flow (Last 12 Months)

PFSI leads this category, winning 4 of 5 comparable metrics.

RKT is the larger business by revenue, generating $5.4B annually — 1.7x UWMC's $3.2B. PFSI is the more profitable business, keeping 11.5% of every revenue dollar as net income compared to RKT's 0.5%.

MetricRKT logoRKTRocket Companies,…UWMC logoUWMCUWM Holdings Corp…PFSI logoPFSIPennyMac Financia…
RevenueTrailing 12 months$5.4B$3.2B$4.4B
EBITDAEarnings before interest/tax$682M$695M$1.0B
Net IncomeAfter-tax profit-$102M$27M$507M
Free Cash FlowCash after capex-$1.1B-$6.0B-$3.8B
Gross MarginGross profit ÷ Revenue+91.3%+85.6%+91.4%
Operating MarginEBIT ÷ Revenue+12.4%+58.0%+34.6%
Net MarginNet income ÷ Revenue+0.5%+0.9%+11.5%
FCF MarginFCF ÷ Revenue-63.6%-83.8%-32.4%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year-4.3%+7.7%
PFSI leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

Evenly matched — UWMC and PFSI each lead in 2 of 5 comparable metrics.

At 9.4x trailing earnings, PFSI trades at a 86% valuation discount to RKT's 67.1x P/E. On an enterprise value basis, UWMC's 0.1x EV/EBITDA is more attractive than RKT's 18.8x.

MetricRKT logoRKTRocket Companies,…UWMC logoUWMCUWM Holdings Corp…PFSI logoPFSIPennyMac Financia…
Market CapShares × price$2.0B$724M$4.6B
Enterprise ValueMkt cap + debt − cash$14.7B$221M$27.3B
Trailing P/EPrice ÷ TTM EPS67.10x28.54x9.41x
Forward P/EPrice ÷ next-FY EPS est.19.25x8.12x7.08x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple18.81x0.12x18.07x
Price / SalesMarket cap ÷ Revenue0.37x0.23x1.05x
Price / BookPrice ÷ Book value/share0.22x0.24x1.09x
Price / FCFMarket cap ÷ FCF
Evenly matched — UWMC and PFSI each lead in 2 of 5 comparable metrics.

Profitability & Efficiency

UWMC leads this category, winning 4 of 9 comparable metrics.

PFSI delivers a 12.0% return on equity — every $100 of shareholder capital generates $12 in annual profit, vs $-1 for RKT. RKT carries lower financial leverage with a 1.55x debt-to-equity ratio, signaling a more conservative balance sheet compared to PFSI's 5.35x. On the Piotroski fundamental quality scale (0–9), RKT scores 5/9 vs PFSI's 4/9, reflecting solid financial health.

MetricRKT logoRKTRocket Companies,…UWMC logoUWMCUWM Holdings Corp…PFSI logoPFSIPennyMac Financia…
ROE (TTM)Return on equity-1.2%+0.9%+12.0%
ROA (TTM)Return on assets-0.3%+0.2%+1.8%
ROICReturn on invested capital+2.5%+15.4%+4.4%
ROCEReturn on capital employed+4.5%+11.2%+10.4%
Piotroski ScoreFundamental quality 0–9544
Debt / EquityFinancial leverage1.55x5.35x
Net DebtTotal debt minus cash$12.7B-$503M$22.8B
Cash & Equiv.Liquid assets$1.3B$503M$302M
Total DebtShort + long-term debt$14.0B$0$23.1B
Interest CoverageEBIT ÷ Interest expense0.87x0.75x0.96x
UWMC leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

RKT leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in PFSI five years ago would be worth $15,353 today (with dividends reinvested), compared to $6,955 for UWMC. Over the past 12 months, RKT leads with a +18.2% total return vs UWMC's -19.8%. The 3-year compound annual growth rate (CAGR) favors RKT at 20.8% vs UWMC's -7.4% — a key indicator of consistent wealth creation.

MetricRKT logoRKTRocket Companies,…UWMC logoUWMCUWM Holdings Corp…PFSI logoPFSIPennyMac Financia…
YTD ReturnYear-to-date-29.1%-20.1%-33.3%
1-Year ReturnPast 12 months+18.2%-19.8%-9.2%
3-Year ReturnCumulative with dividends+76.2%-20.7%+54.9%
5-Year ReturnCumulative with dividends-30.3%-30.4%+53.5%
10-Year ReturnCumulative with dividends-20.9%-40.6%+598.9%
CAGR (3Y)Annualised 3-year return+20.8%-7.4%+15.7%
RKT leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — RKT and PFSI each lead in 1 of 2 comparable metrics.

PFSI is the less volatile stock with a 0.93 beta — it tends to amplify market swings less than RKT's 1.77 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. RKT currently trades 57.8% from its 52-week high vs UWMC's 48.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricRKT logoRKTRocket Companies,…UWMC logoUWMCUWM Holdings Corp…PFSI logoPFSIPennyMac Financia…
Beta (5Y)Sensitivity to S&P 5001.77x1.50x0.93x
52-Week HighHighest price in past year$24.36$7.14$160.36
52-Week LowLowest price in past year$11.08$3.38$82.67
% of 52W HighCurrent price vs 52-week peak+57.8%+48.0%+54.6%
RSI (14)Momentum oscillator 0–10038.842.747.2
Avg Volume (50D)Average daily shares traded25.2M15.7M601K
Evenly matched — RKT and PFSI each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — UWMC and PFSI each lead in 1 of 2 comparable metrics.

Analyst consensus: RKT as "Hold", UWMC as "Hold", PFSI as "Buy". Consensus price targets imply 74.6% upside for UWMC (target: $6) vs 53.5% for RKT (target: $22). For income investors, UWMC offers the higher dividend yield at 10.85% vs PFSI's 1.33%.

MetricRKT logoRKTRocket Companies,…UWMC logoUWMCUWM Holdings Corp…PFSI logoPFSIPennyMac Financia…
Analyst RatingConsensus buy/hold/sellHoldHoldBuy
Price TargetConsensus 12-month target$21.63$5.98$143.00
# AnalystsCovering analysts251320
Dividend YieldAnnual dividend ÷ price+10.9%+1.3%
Dividend StreakConsecutive years of raises112
Dividend / ShareAnnual DPS$0.37$1.16
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+0.1%
Evenly matched — UWMC and PFSI each lead in 1 of 2 comparable metrics.
Key Takeaway

PFSI leads in 1 of 6 categories (Income & Cash Flow). UWMC leads in 1 (Profitability & Efficiency). 3 tied.

Best OverallRocket Companies, Inc. (RKT)Leads 1 of 6 categories
Loading custom metrics...

RKT vs UWMC vs PFSI: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is RKT or UWMC or PFSI a better buy right now?

For growth investors, PennyMac Financial Services, Inc.

(PFSI) is the stronger pick with 173. 8% revenue growth year-over-year, versus 34. 8% for Rocket Companies, Inc. (RKT). PennyMac Financial Services, Inc. (PFSI) offers the better valuation at 9. 4x trailing P/E (7. 1x forward), making it the more compelling value choice. Analysts rate PennyMac Financial Services, Inc. (PFSI) a "Buy" — based on 20 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — RKT or UWMC or PFSI?

On trailing P/E, PennyMac Financial Services, Inc.

(PFSI) is the cheapest at 9. 4x versus Rocket Companies, Inc. at 67. 1x. On forward P/E, PennyMac Financial Services, Inc. is actually cheaper at 7. 1x.

03

Which is the better long-term investment — RKT or UWMC or PFSI?

Over the past 5 years, PennyMac Financial Services, Inc.

(PFSI) delivered a total return of +53. 5%, compared to -30. 4% for UWM Holdings Corporation (UWMC). Over 10 years, the gap is even starker: PFSI returned +598. 9% versus UWMC's -40. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — RKT or UWMC or PFSI?

By beta (market sensitivity over 5 years), PennyMac Financial Services, Inc.

(PFSI) is the lower-risk stock at 0. 93β versus Rocket Companies, Inc. 's 1. 77β — meaning RKT is approximately 91% more volatile than PFSI relative to the S&P 500. On balance sheet safety, Rocket Companies, Inc. (RKT) carries a lower debt/equity ratio of 155% versus 5% for PennyMac Financial Services, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — RKT or UWMC or PFSI?

By revenue growth (latest reported year), PennyMac Financial Services, Inc.

(PFSI) is pulling ahead at 173. 8% versus 34. 8% for Rocket Companies, Inc. (RKT). On earnings-per-share growth, the picture is similar: PennyMac Financial Services, Inc. grew EPS 59. 2% year-over-year, compared to -7. 7% for UWM Holdings Corporation. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — RKT or UWMC or PFSI?

PennyMac Financial Services, Inc.

(PFSI) is the more profitable company, earning 11. 5% net margin versus 0. 5% for Rocket Companies, Inc. — meaning it keeps 11. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: UWMC leads at 58. 0% versus 12. 4% for RKT. At the gross margin level — before operating expenses — PFSI leads at 91. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is RKT or UWMC or PFSI more undervalued right now?

On forward earnings alone, PennyMac Financial Services, Inc.

(PFSI) trades at 7. 1x forward P/E versus 19. 2x for Rocket Companies, Inc. — 12. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for UWMC: 74. 6% to $5. 98.

08

Which pays a better dividend — RKT or UWMC or PFSI?

In this comparison, UWMC (10.

9% yield), PFSI (1. 3% yield) pay a dividend. RKT does not pay a meaningful dividend and should not be held primarily for income.

09

Is RKT or UWMC or PFSI better for a retirement portfolio?

For long-horizon retirement investors, PennyMac Financial Services, Inc.

(PFSI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 93), 1. 3% yield, +598. 9% 10Y return). Rocket Companies, Inc. (RKT) carries a higher beta of 1. 77 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (PFSI: +598. 9%, RKT: -20. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between RKT and UWMC and PFSI?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

UWMC, PFSI pay a dividend while RKT does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

RKT

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 17%
  • Gross Margin > 54%
Run This Screen
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UWMC

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 32%
  • Gross Margin > 51%
Run This Screen
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PFSI

High-Growth Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 86%
  • Net Margin > 6%
Run This Screen
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Beat Both

Find stocks that outperform RKT and UWMC and PFSI on the metrics below

Revenue Growth>
%
(RKT: 34.8% · UWMC: 65.8%)
P/E Ratio<
x
(RKT: 67.1x · UWMC: 28.5x)

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