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Stock Comparison

AXP vs V vs MA vs COF

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
AXP
American Express Company

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$220.75B
5Y Perf.+238.6%
V
Visa Inc.

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$611.60B
5Y Perf.+63.3%
MA
Mastercard Incorporated

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$435.43B
5Y Perf.+63.5%
COF
Capital One Financial Corporation

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$119.72B
5Y Perf.+184.2%

AXP vs V vs MA vs COF — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
AXP logoAXP
V logoV
MA logoMA
COF logoCOF
IndustryFinancial - Credit ServicesFinancial - Credit ServicesFinancial - Credit ServicesFinancial - Credit Services
Market Cap$220.75B$611.60B$435.43B$119.72B
Revenue (TTM)$80.46B$40.00B$32.79B$69.25B
Net Income (TTM)$11.22B$22.24B$15.57B$2.45B
Gross Margin83.2%80.4%83.4%47.3%
Operating Margin17.1%60.0%59.2%3.3%
Forward P/E18.3x24.4x25.1x9.8x
Total Debt$57.76B$25.17B$19.00B$51.00B
Cash & Equiv.$47.71B$20.15B$10.57B$57.43B

AXP vs V vs MA vs COFLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

AXP
V
MA
COF
StockMay 20May 26Return
American Express Co… (AXP)100338.6+238.6%
Visa Inc. (V)100163.3+63.3%
Mastercard Incorpor… (MA)100163.5+63.5%
Capital One Financi… (COF)100284.2+184.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: AXP vs V vs MA vs COF

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: COF leads in 3 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Visa Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. AXP and MA also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
AXP
American Express Company
The Banking Pick

AXP is the clearest fit if your priority is income & stability and long-term compounding.

  • Dividend streak 15 yrs, beta 1.24, yield 1.0%
  • 430.5% 10Y total return vs MA's 428.0%
  • PEG 0.56 vs V's 1.54
  • +18.1% vs MA's -11.4%
Best for: income & stability and long-term compounding
V
Visa Inc.
The Banking Pick

V is the #2 pick in this set and the best alternative if sleep-well-at-night and defensive is your priority.

  • Lower volatility, beta 0.68, Low D/E 66.4%, current ratio 1.08x
  • Beta 0.68, yield 0.7%, current ratio 1.08x
  • Efficiency ratio 0.2% vs AXP's 0.7% (lower = leaner)
  • Efficiency ratio 0.2% vs AXP's 0.7%
Best for: sleep-well-at-night and defensive
MA
Mastercard Incorporated
The Banking Pick

MA is the clearest fit if your priority is growth exposure.

  • Rev growth 16.4%, EPS growth 18.9%
  • Beta 0.67 vs COF's 1.58
Best for: growth exposure
COF
Capital One Financial Corporation
The Banking Pick

COF carries the broadest edge in this set and is the clearest fit for bank quality.

  • NIM 6.4% vs AXP's 5.8%
  • 28.4% NII/revenue growth vs AXP's 8.4%
  • Lower P/E (9.8x vs 25.1x)
  • 1.7% yield, 3-year raise streak, vs AXP's 1.0%
Best for: bank quality
See the full category breakdown
CategoryWinnerWhy
GrowthCOF logoCOF28.4% NII/revenue growth vs AXP's 8.4%
ValueCOF logoCOFLower P/E (9.8x vs 25.1x)
Quality / MarginsV logoVEfficiency ratio 0.2% vs AXP's 0.7% (lower = leaner)
Stability / SafetyMA logoMABeta 0.67 vs COF's 1.58
DividendsCOF logoCOF1.7% yield, 3-year raise streak, vs AXP's 1.0%
Momentum (1Y)AXP logoAXP+18.1% vs MA's -11.4%
Efficiency (ROA)V logoVEfficiency ratio 0.2% vs AXP's 0.7%

AXP vs V vs MA vs COF — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

AXPAmerican Express Company
FY 2025
Global Consumer Services Group
48.0%$34.8B
Global Commercial Services
23.3%$16.9B
International Card Services
17.9%$13.0B
Global Merchant and Network Services
10.7%$7.8B
VVisa Inc.
FY 2025
Data Processing Revenues
50.0%$20.0B
Service
43.8%$17.5B
International Transaction Revenues
35.4%$14.2B
Service, Other
10.1%$4.1B
Client Incentives
-39.4%$-15,751,000,000
MAMastercard Incorporated
FY 2025
Payment Network
59.4%$19.5B
Value-Added Services And Solutions
40.6%$13.3B
COFCapital One Financial Corporation
FY 2025
Interchange Fees, Contracts
79.9%$6.4B
Service Charges And Other Customer Fees, Contracts
10.6%$857M
Other Contract Revenue
9.5%$762M

AXP vs V vs MA vs COF — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLAXPLAGGINGCOF

Income & Cash Flow (Last 12 Months)

V leads this category, winning 4 of 5 comparable metrics.

AXP is the larger business by revenue, generating $80.5B annually — 2.5x MA's $32.8B. V is the more profitable business, keeping 50.1% of every revenue dollar as net income compared to COF's 3.5%.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…
RevenueTrailing 12 months$80.5B$40.0B$32.8B$69.3B
EBITDAEarnings before interest/tax$18.4B$27.6B$21.6B$7.5B
Net IncomeAfter-tax profit$11.2B$22.2B$15.6B$2.5B
Free Cash FlowCash after capex$14.3B$21.2B$17.7B$27.7B
Gross MarginGross profit ÷ Revenue+83.2%+80.4%+83.4%+47.3%
Operating MarginEBIT ÷ Revenue+17.1%+60.0%+59.2%+3.3%
Net MarginNet income ÷ Revenue+13.5%+50.1%+45.6%+3.5%
FCF MarginFCF ÷ Revenue+19.9%+53.9%+51.6%+37.7%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year+17.6%+35.3%+21.2%+22.1%
V leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

COF leads this category, winning 4 of 7 comparable metrics.

At 20.9x trailing earnings, AXP trades at a 56% valuation discount to COF's 48.0x P/E. Adjusting for growth (PEG ratio), AXP offers better value at 0.64x vs V's 1.97x — a lower PEG means you pay less per unit of expected earnings growth.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…
Market CapShares × price$220.8B$611.6B$435.4B$119.7B
Enterprise ValueMkt cap + debt − cash$230.8B$616.6B$443.9B$113.3B
Trailing P/EPrice ÷ TTM EPS20.93x31.25x29.78x47.99x
Forward P/EPrice ÷ next-FY EPS est.18.28x24.40x25.09x9.80x
PEG RatioP/E ÷ EPS growth rate0.64x1.97x1.42x
EV / EBITDAEnterprise value multiple14.82x24.46x21.61x15.02x
Price / SalesMarket cap ÷ Revenue2.74x15.29x13.28x1.73x
Price / BookPrice ÷ Book value/share6.69x16.53x57.03x0.92x
Price / FCFMarket cap ÷ FCF13.79x28.35x25.75x4.58x
COF leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

MA leads this category, winning 7 of 9 comparable metrics.

MA delivers a 2.1% return on equity — every $100 of shareholder capital generates $2 in annual profit, vs $2 for COF. COF carries lower financial leverage with a 0.45x debt-to-equity ratio, signaling a more conservative balance sheet compared to MA's 2.45x. On the Piotroski fundamental quality scale (0–9), MA scores 9/9 vs COF's 5/9, reflecting strong financial health.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…
ROE (TTM)Return on equity+33.9%+58.9%+2.1%+2.4%
ROA (TTM)Return on assets+3.7%+22.7%+29.5%+0.4%
ROICReturn on invested capital+12.0%+29.2%+56.5%+1.3%
ROCEReturn on capital employed+11.3%+36.2%+64.4%+1.4%
Piotroski ScoreFundamental quality 0–96595
Debt / EquityFinancial leverage1.73x0.66x2.45x0.45x
Net DebtTotal debt minus cash$10.1B$5.0B$8.4B-$6.4B
Cash & Equiv.Liquid assets$47.7B$20.2B$10.6B$57.4B
Total DebtShort + long-term debt$57.8B$25.2B$19.0B$51.0B
Interest CoverageEBIT ÷ Interest expense2.07x26.72x27.23x0.14x
MA leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

AXP leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in AXP five years ago would be worth $21,335 today (with dividends reinvested), compared to $13,181 for COF. Over the past 12 months, AXP leads with a +18.1% total return vs MA's -11.4%. The 3-year compound annual growth rate (CAGR) favors COF at 31.2% vs MA's 9.1% — a key indicator of consistent wealth creation.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…
YTD ReturnYear-to-date-13.2%-7.8%-12.3%-21.7%
1-Year ReturnPast 12 months+18.1%-7.6%-11.4%+5.6%
3-Year ReturnCumulative with dividends+116.1%+40.2%+29.8%+125.7%
5-Year ReturnCumulative with dividends+113.3%+42.0%+34.3%+31.8%
10-Year ReturnCumulative with dividends+430.5%+328.6%+428.0%+207.8%
CAGR (3Y)Annualised 3-year return+29.3%+11.9%+9.1%+31.2%
AXP leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — V and MA each lead in 1 of 2 comparable metrics.

MA is the less volatile stock with a 0.67 beta — it tends to amplify market swings less than COF's 1.58 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. V currently trades 84.9% from its 52-week high vs COF's 74.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…
Beta (5Y)Sensitivity to S&P 5001.24x0.68x0.67x1.58x
52-Week HighHighest price in past year$387.49$375.51$601.77$259.64
52-Week LowLowest price in past year$273.61$293.89$480.50$174.98
% of 52W HighCurrent price vs 52-week peak+83.1%+84.9%+81.7%+74.5%
RSI (14)Momentum oscillator 0–10048.056.844.744.7
Avg Volume (50D)Average daily shares traded3.1M7.0M3.2M4.7M
Evenly matched — V and MA each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — AXP and V and COF each lead in 1 of 2 comparable metrics.

Analyst consensus: AXP as "Hold", V as "Buy", MA as "Buy", COF as "Buy". Consensus price targets imply 38.1% upside for COF (target: $267) vs 13.7% for V (target: $362). For income investors, COF offers the higher dividend yield at 1.69% vs MA's 0.62%.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…
Analyst RatingConsensus buy/hold/sellHoldBuyBuyBuy
Price TargetConsensus 12-month target$373.30$362.45$656.87$267.18
# AnalystsCovering analysts57616456
Dividend YieldAnnual dividend ÷ price+1.0%+0.7%+0.6%+1.7%
Dividend StreakConsecutive years of raises1515143
Dividend / ShareAnnual DPS$3.26$2.36$3.07$3.27
Buyback YieldShare repurchases ÷ mkt cap+2.6%+2.2%+2.7%+3.4%
Evenly matched — AXP and V and COF each lead in 1 of 2 comparable metrics.
Key Takeaway

V leads in 1 of 6 categories (Income & Cash Flow). COF leads in 1 (Valuation Metrics). 2 tied.

Best OverallAmerican Express Company (AXP)Leads 1 of 6 categories
Loading custom metrics...

AXP vs V vs MA vs COF: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is AXP or V or MA or COF a better buy right now?

For growth investors, Capital One Financial Corporation (COF) is the stronger pick with 28.

4% revenue growth year-over-year, versus 8. 4% for American Express Company (AXP). American Express Company (AXP) offers the better valuation at 20. 9x trailing P/E (18. 3x forward), making it the more compelling value choice. Analysts rate Visa Inc. (V) a "Buy" — based on 61 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — AXP or V or MA or COF?

On trailing P/E, American Express Company (AXP) is the cheapest at 20.

9x versus Capital One Financial Corporation at 48. 0x. On forward P/E, Capital One Financial Corporation is actually cheaper at 9. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: American Express Company wins at 0. 56x versus Visa Inc. 's 1. 54x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — AXP or V or MA or COF?

Over the past 5 years, American Express Company (AXP) delivered a total return of +113.

3%, compared to +31. 8% for Capital One Financial Corporation (COF). Over 10 years, the gap is even starker: AXP returned +430. 5% versus COF's +207. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — AXP or V or MA or COF?

By beta (market sensitivity over 5 years), Mastercard Incorporated (MA) is the lower-risk stock at 0.

67β versus Capital One Financial Corporation's 1. 58β — meaning COF is approximately 137% more volatile than MA relative to the S&P 500. On balance sheet safety, Capital One Financial Corporation (COF) carries a lower debt/equity ratio of 45% versus 2% for Mastercard Incorporated — giving it more financial flexibility in a downturn.

05

Which is growing faster — AXP or V or MA or COF?

By revenue growth (latest reported year), Capital One Financial Corporation (COF) is pulling ahead at 28.

4% versus 8. 4% for American Express Company (AXP). On earnings-per-share growth, the picture is similar: Mastercard Incorporated grew EPS 18. 9% year-over-year, compared to -65. 2% for Capital One Financial Corporation. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — AXP or V or MA or COF?

Visa Inc.

(V) is the more profitable company, earning 50. 1% net margin versus 3. 5% for Capital One Financial Corporation — meaning it keeps 50. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: V leads at 60. 0% versus 3. 3% for COF. At the gross margin level — before operating expenses — MA leads at 83. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is AXP or V or MA or COF more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, American Express Company (AXP) is the more undervalued stock at a PEG of 0. 56x versus Visa Inc. 's 1. 54x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Capital One Financial Corporation (COF) trades at 9. 8x forward P/E versus 25. 1x for Mastercard Incorporated — 15. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for COF: 38. 1% to $267. 18.

08

Which pays a better dividend — AXP or V or MA or COF?

All stocks in this comparison pay dividends.

Capital One Financial Corporation (COF) offers the highest yield at 1. 7%, versus 0. 6% for Mastercard Incorporated (MA).

09

Is AXP or V or MA or COF better for a retirement portfolio?

For long-horizon retirement investors, Mastercard Incorporated (MA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

67), 0. 6% yield, +428. 0% 10Y return). Capital One Financial Corporation (COF) carries a higher beta of 1. 58 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MA: +428. 0%, COF: +207. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between AXP and V and MA and COF?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: AXP is a large-cap quality compounder stock; V is a large-cap quality compounder stock; MA is a large-cap high-growth stock; COF is a mid-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

AXP

Stable Dividend Mega-Cap

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 8%
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V

Quality Mega-Cap Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 30%
Run This Screen
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MA

High-Growth Quality Leader

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 27%
Run This Screen
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COF

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 14%
  • Gross Margin > 28%
Run This Screen
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Beat Both

Find stocks that outperform AXP and V and MA and COF on the metrics below

Revenue Growth>
%
(AXP: 8.4% · V: 11.3%)
Net Margin>
%
(AXP: 13.5% · V: 50.1%)
P/E Ratio<
x
(AXP: 20.9x · V: 31.3x)

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