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Stock Comparison

AXP vs V vs MA vs COF vs JPM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
AXP
American Express Company

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$218.57B
5Y Perf.+235.2%
V
Visa Inc.

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$616.45B
5Y Perf.+64.6%
MA
Mastercard Incorporated

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$443.44B
5Y Perf.+66.5%
COF
Capital One Financial Corporation

Financial - Credit Services

Financial ServicesNYSE • US
Market Cap$119.19B
5Y Perf.+183.0%
JPM
JPMorgan Chase & Co.

Banks - Diversified

Financial ServicesNYSE • US
Market Cap$825.89B
5Y Perf.+214.8%

AXP vs V vs MA vs COF vs JPM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
AXP logoAXP
V logoV
MA logoMA
COF logoCOF
JPM logoJPM
IndustryFinancial - Credit ServicesFinancial - Credit ServicesFinancial - Credit ServicesFinancial - Credit ServicesBanks - Diversified
Market Cap$218.57B$616.45B$443.44B$119.19B$825.89B
Revenue (TTM)$80.46B$40.00B$32.79B$69.25B$270.79B
Net Income (TTM)$11.22B$22.24B$15.57B$2.45B$58.03B
Gross Margin83.2%80.4%83.4%47.3%58.6%
Operating Margin17.1%60.0%59.2%3.3%27.7%
Forward P/E18.1x24.6x25.5x9.8x13.8x
Total Debt$57.76B$25.17B$19.00B$51.00B$751.15B
Cash & Equiv.$47.71B$20.15B$10.57B$57.43B$469.32B

AXP vs V vs MA vs COF vs JPMLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

AXP
V
MA
COF
JPM
StockMay 20May 26Return
American Express Co… (AXP)100335.2+235.2%
Visa Inc. (V)100164.6+64.6%
Mastercard Incorpor… (MA)100166.5+66.5%
Capital One Financi… (COF)100283.0+183.0%
JPMorgan Chase & Co. (JPM)100314.8+214.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: AXP vs V vs MA vs COF vs JPM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: COF leads in 3 of 7 categories (5-stock set), making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Visa Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. MA and JPM also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
AXP
American Express Company
The Banking Pick

AXP is the clearest fit if your priority is income & stability and valuation efficiency.

  • Dividend streak 15 yrs, beta 1.24, yield 1.0%
  • PEG 0.56 vs V's 1.55
Best for: income & stability and valuation efficiency
V
Visa Inc.
The Banking Pick

V is the #2 pick in this set and the best alternative if sleep-well-at-night and defensive is your priority.

  • Lower volatility, beta 0.68, Low D/E 66.4%, current ratio 1.08x
  • Beta 0.68, yield 0.7%, current ratio 1.08x
  • Efficiency ratio 0.2% vs AXP's 0.7% (lower = leaner)
  • Efficiency ratio 0.2% vs AXP's 0.7%
Best for: sleep-well-at-night and defensive
MA
Mastercard Incorporated
The Banking Pick

MA ranks third and is worth considering specifically for growth exposure.

  • Rev growth 16.4%, EPS growth 18.9%
  • Beta 0.67 vs COF's 1.58
Best for: growth exposure
COF
Capital One Financial Corporation
The Banking Pick

COF carries the broadest edge in this set and is the clearest fit for bank quality.

  • NIM 6.4% vs JPM's 2.3%
  • 28.4% NII/revenue growth vs AXP's 8.4%
  • Lower P/E (9.8x vs 13.8x)
  • 1.7% yield, 3-year raise streak, vs AXP's 1.0%
Best for: bank quality
JPM
JPMorgan Chase & Co.
The Banking Pick

JPM is the clearest fit if your priority is long-term compounding.

  • 461.3% 10Y total return vs AXP's 429.9%
  • +25.2% vs MA's -11.0%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthCOF logoCOF28.4% NII/revenue growth vs AXP's 8.4%
ValueCOF logoCOFLower P/E (9.8x vs 13.8x)
Quality / MarginsV logoVEfficiency ratio 0.2% vs AXP's 0.7% (lower = leaner)
Stability / SafetyMA logoMABeta 0.67 vs COF's 1.58
DividendsCOF logoCOF1.7% yield, 3-year raise streak, vs AXP's 1.0%
Momentum (1Y)JPM logoJPM+25.2% vs MA's -11.0%
Efficiency (ROA)V logoVEfficiency ratio 0.2% vs AXP's 0.7%

AXP vs V vs MA vs COF vs JPM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

AXPAmerican Express Company
FY 2025
Global Consumer Services Group
48.0%$34.8B
Global Commercial Services
23.3%$16.9B
International Card Services
17.9%$13.0B
Global Merchant and Network Services
10.7%$7.8B
VVisa Inc.
FY 2025
Data Processing Revenues
50.0%$20.0B
Service
43.8%$17.5B
International Transaction Revenues
35.4%$14.2B
Service, Other
10.1%$4.1B
Client Incentives
-39.4%$-15,751,000,000
MAMastercard Incorporated
FY 2025
Payment Network
59.4%$19.5B
Value-Added Services And Solutions
40.6%$13.3B
COFCapital One Financial Corporation
FY 2025
Interchange Fees, Contracts
79.9%$6.4B
Service Charges And Other Customer Fees, Contracts
10.6%$857M
Other Contract Revenue
9.5%$762M
JPMJPMorgan Chase & Co.
FY 2024
Consumer & Community Banking
40.3%$71.5B
Commercial And Investment Bank
39.5%$70.1B
Asset and Wealth Management Segment
12.2%$21.6B
Segment Reporting, Reconciling Item, Corporate Nonsegment
9.8%$17.4B
Segment Reconciling Items
-1.7%$-3,037,000,000

AXP vs V vs MA vs COF vs JPM — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLVLAGGINGAXP

Income & Cash Flow (Last 12 Months)

V leads this category, winning 4 of 5 comparable metrics.

JPM is the larger business by revenue, generating $270.8B annually — 8.3x MA's $32.8B. V is the more profitable business, keeping 50.1% of every revenue dollar as net income compared to COF's 3.5%.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…JPM logoJPMJPMorgan Chase & …
RevenueTrailing 12 months$80.5B$40.0B$32.8B$69.3B$270.8B
EBITDAEarnings before interest/tax$18.4B$27.6B$21.6B$7.5B$81.3B
Net IncomeAfter-tax profit$11.2B$22.2B$15.6B$2.5B$58.0B
Free Cash FlowCash after capex$14.3B$21.2B$17.7B$27.7B-$119.7B
Gross MarginGross profit ÷ Revenue+83.2%+80.4%+83.4%+47.3%+58.6%
Operating MarginEBIT ÷ Revenue+17.1%+60.0%+59.2%+3.3%+27.7%
Net MarginNet income ÷ Revenue+13.5%+50.1%+45.6%+3.5%+21.6%
FCF MarginFCF ÷ Revenue+19.9%+53.9%+51.6%+37.7%-15.5%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year+17.6%+35.3%+21.2%+22.1%+16.0%
V leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

COF leads this category, winning 4 of 7 comparable metrics.

At 15.5x trailing earnings, JPM trades at a 68% valuation discount to COF's 47.8x P/E. Adjusting for growth (PEG ratio), AXP offers better value at 0.64x vs V's 1.99x — a lower PEG means you pay less per unit of expected earnings growth.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…JPM logoJPMJPMorgan Chase & …
Market CapShares × price$218.6B$616.4B$443.4B$119.2B$825.9B
Enterprise ValueMkt cap + debt − cash$228.6B$621.5B$451.9B$112.8B$1.11T
Trailing P/EPrice ÷ TTM EPS20.72x31.50x30.32x47.77x15.51x
Forward P/EPrice ÷ next-FY EPS est.18.10x24.59x25.55x9.76x13.79x
PEG RatioP/E ÷ EPS growth rate0.64x1.99x1.44x1.19x
EV / EBITDAEnterprise value multiple14.68x24.65x22.00x14.95x13.34x
Price / SalesMarket cap ÷ Revenue2.72x15.41x13.52x1.72x3.05x
Price / BookPrice ÷ Book value/share6.63x16.66x58.07x0.92x2.56x
Price / FCFMarket cap ÷ FCF13.66x28.57x26.22x4.56x
COF leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

MA leads this category, winning 7 of 9 comparable metrics.

MA delivers a 2.1% return on equity — every $100 of shareholder capital generates $2 in annual profit, vs $2 for COF. COF carries lower financial leverage with a 0.45x debt-to-equity ratio, signaling a more conservative balance sheet compared to MA's 2.45x. On the Piotroski fundamental quality scale (0–9), MA scores 9/9 vs JPM's 5/9, reflecting strong financial health.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…JPM logoJPMJPMorgan Chase & …
ROE (TTM)Return on equity+33.9%+58.9%+2.1%+2.4%+16.1%
ROA (TTM)Return on assets+3.7%+22.7%+29.5%+0.4%+1.3%
ROICReturn on invested capital+12.0%+29.2%+56.5%+1.3%+5.4%
ROCEReturn on capital employed+11.3%+36.2%+64.4%+1.4%+8.2%
Piotroski ScoreFundamental quality 0–965955
Debt / EquityFinancial leverage1.73x0.66x2.45x0.45x2.18x
Net DebtTotal debt minus cash$10.1B$5.0B$8.4B-$6.4B$281.8B
Cash & Equiv.Liquid assets$47.7B$20.2B$10.6B$57.4B$469.3B
Total DebtShort + long-term debt$57.8B$25.2B$19.0B$51.0B$751.1B
Interest CoverageEBIT ÷ Interest expense2.07x26.72x27.23x0.14x0.74x
MA leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

JPM leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in AXP five years ago would be worth $20,853 today (with dividends reinvested), compared to $13,019 for COF. Over the past 12 months, JPM leads with a +25.2% total return vs MA's -11.0%. The 3-year compound annual growth rate (CAGR) favors JPM at 32.9% vs MA's 9.7% — a key indicator of consistent wealth creation.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…JPM logoJPMJPMorgan Chase & …
YTD ReturnYear-to-date-14.0%-7.1%-10.7%-22.0%-5.0%
1-Year ReturnPast 12 months+16.6%-7.4%-11.0%+4.7%+25.2%
3-Year ReturnCumulative with dividends+114.0%+41.2%+32.2%+124.7%+134.6%
5-Year ReturnCumulative with dividends+108.5%+42.6%+36.8%+30.2%+104.3%
10-Year ReturnCumulative with dividends+429.9%+329.1%+437.2%+205.6%+461.3%
CAGR (3Y)Annualised 3-year return+28.9%+12.2%+9.7%+31.0%+32.9%
JPM leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MA and JPM each lead in 1 of 2 comparable metrics.

MA is the less volatile stock with a 0.67 beta — it tends to amplify market swings less than COF's 1.58 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JPM currently trades 90.8% from its 52-week high vs COF's 74.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…JPM logoJPMJPMorgan Chase & …
Beta (5Y)Sensitivity to S&P 5001.24x0.68x0.67x1.58x1.00x
52-Week HighHighest price in past year$387.49$375.51$601.77$259.64$337.25
52-Week LowLowest price in past year$273.89$293.89$480.50$174.98$248.83
% of 52W HighCurrent price vs 52-week peak+82.3%+85.6%+83.2%+74.2%+90.8%
RSI (14)Momentum oscillator 0–10053.453.342.350.359.4
Avg Volume (50D)Average daily shares traded3.1M6.9M3.2M4.6M8.3M
Evenly matched — MA and JPM each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — AXP and V and COF each lead in 1 of 2 comparable metrics.

Analyst consensus: AXP as "Hold", V as "Buy", MA as "Buy", COF as "Buy", JPM as "Buy". Consensus price targets imply 38.8% upside for COF (target: $267) vs 10.6% for JPM (target: $339). For income investors, COF offers the higher dividend yield at 1.70% vs MA's 0.61%.

MetricAXP logoAXPAmerican Express …V logoVVisa Inc.MA logoMAMastercard Incorp…COF logoCOFCapital One Finan…JPM logoJPMJPMorgan Chase & …
Analyst RatingConsensus buy/hold/sellHoldBuyBuyBuyBuy
Price TargetConsensus 12-month target$373.30$362.45$656.87$267.18$338.78
# AnalystsCovering analysts5761645661
Dividend YieldAnnual dividend ÷ price+1.0%+0.7%+0.6%+1.7%+1.7%
Dividend StreakConsecutive years of raises151514314
Dividend / ShareAnnual DPS$3.26$2.36$3.07$3.27$5.13
Buyback YieldShare repurchases ÷ mkt cap+2.7%+2.2%+2.6%+3.4%+3.5%
Evenly matched — AXP and V and COF each lead in 1 of 2 comparable metrics.
Key Takeaway

V leads in 1 of 6 categories (Income & Cash Flow). COF leads in 1 (Valuation Metrics). 2 tied.

Best OverallVisa Inc. (V)Leads 1 of 6 categories
Loading custom metrics...

AXP vs V vs MA vs COF vs JPM: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is AXP or V or MA or COF or JPM a better buy right now?

For growth investors, Capital One Financial Corporation (COF) is the stronger pick with 28.

4% revenue growth year-over-year, versus 8. 4% for American Express Company (AXP). JPMorgan Chase & Co. (JPM) offers the better valuation at 15. 5x trailing P/E (13. 8x forward), making it the more compelling value choice. Analysts rate Visa Inc. (V) a "Buy" — based on 61 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — AXP or V or MA or COF or JPM?

On trailing P/E, JPMorgan Chase & Co.

(JPM) is the cheapest at 15. 5x versus Capital One Financial Corporation at 47. 8x. On forward P/E, Capital One Financial Corporation is actually cheaper at 9. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: American Express Company wins at 0. 56x versus Visa Inc. 's 1. 55x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — AXP or V or MA or COF or JPM?

Over the past 5 years, American Express Company (AXP) delivered a total return of +108.

5%, compared to +30. 2% for Capital One Financial Corporation (COF). Over 10 years, the gap is even starker: JPM returned +461. 3% versus COF's +205. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — AXP or V or MA or COF or JPM?

By beta (market sensitivity over 5 years), Mastercard Incorporated (MA) is the lower-risk stock at 0.

67β versus Capital One Financial Corporation's 1. 58β — meaning COF is approximately 137% more volatile than MA relative to the S&P 500. On balance sheet safety, Capital One Financial Corporation (COF) carries a lower debt/equity ratio of 45% versus 2% for Mastercard Incorporated — giving it more financial flexibility in a downturn.

05

Which is growing faster — AXP or V or MA or COF or JPM?

By revenue growth (latest reported year), Capital One Financial Corporation (COF) is pulling ahead at 28.

4% versus 8. 4% for American Express Company (AXP). On earnings-per-share growth, the picture is similar: JPMorgan Chase & Co. grew EPS 21. 7% year-over-year, compared to -65. 2% for Capital One Financial Corporation. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — AXP or V or MA or COF or JPM?

Visa Inc.

(V) is the more profitable company, earning 50. 1% net margin versus 3. 5% for Capital One Financial Corporation — meaning it keeps 50. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: V leads at 60. 0% versus 3. 3% for COF. At the gross margin level — before operating expenses — MA leads at 83. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is AXP or V or MA or COF or JPM more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, American Express Company (AXP) is the more undervalued stock at a PEG of 0. 56x versus Visa Inc. 's 1. 55x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Capital One Financial Corporation (COF) trades at 9. 8x forward P/E versus 25. 5x for Mastercard Incorporated — 15. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for COF: 38. 8% to $267. 18.

08

Which pays a better dividend — AXP or V or MA or COF or JPM?

All stocks in this comparison pay dividends.

Capital One Financial Corporation (COF) offers the highest yield at 1. 7%, versus 0. 6% for Mastercard Incorporated (MA).

09

Is AXP or V or MA or COF or JPM better for a retirement portfolio?

For long-horizon retirement investors, Mastercard Incorporated (MA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

67), 0. 6% yield, +437. 2% 10Y return). Capital One Financial Corporation (COF) carries a higher beta of 1. 58 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MA: +437. 2%, COF: +205. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between AXP and V and MA and COF and JPM?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: AXP is a large-cap quality compounder stock; V is a large-cap quality compounder stock; MA is a large-cap high-growth stock; COF is a mid-cap high-growth stock; JPM is a large-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Beat Both

Find stocks that outperform AXP and V and MA and COF and JPM on the metrics below

Revenue Growth>
%
(AXP: 8.4% · V: 11.3%)
Net Margin>
%
(AXP: 13.5% · V: 50.1%)
P/E Ratio<
x
(AXP: 20.7x · V: 31.5x)

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