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BRBR vs FRPT vs HIMS vs SMPL vs NOMD

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BRBR
BellRing Brands, Inc.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$1.22B
5Y Perf.-48.7%
FRPT
Freshpet, Inc.

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$2.74B
5Y Perf.-31.2%
HIMS
Hims & Hers Health, Inc.

Medical - Equipment & Services

HealthcareNYSE • US
Market Cap$6.63B
5Y Perf.+184.6%
SMPL
The Simply Good Foods Company

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$1.24B
5Y Perf.-28.0%
NOMD
Nomad Foods Limited

Packaged Foods

Consumer DefensiveNYSE • GB
Market Cap$1.44B
5Y Perf.-55.4%

BRBR vs FRPT vs HIMS vs SMPL vs NOMD — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BRBR logoBRBR
FRPT logoFRPT
HIMS logoHIMS
SMPL logoSMPL
NOMD logoNOMD
IndustryPackaged FoodsPackaged FoodsMedical - Equipment & ServicesPackaged FoodsPackaged Foods
Market Cap$1.22B$2.74B$6.63B$1.24B$1.44B
Revenue (TTM)$2.33B$1.14B$2.35B$1.45B$3.03B
Net Income (TTM)$81M$200M$128M$91M$137M
Gross Margin30.2%38.9%69.7%34.0%27.1%
Operating Margin12.6%8.8%4.6%14.4%10.7%
Forward P/E7.7x30.8x58.3x7.5x6.9x
Total Debt$1.11B$560M$1.12B$304M$2.29B
Cash & Equiv.$89M$278M$229M$98M$325M

BRBR vs FRPT vs HIMS vs SMPL vs NOMDLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BRBR
FRPT
HIMS
SMPL
NOMD
StockMay 20May 26Return
BellRing Brands, In… (BRBR)10051.3-48.7%
Freshpet, Inc. (FRPT)10068.8-31.2%
Hims & Hers Health,… (HIMS)100284.6+184.6%
The Simply Good Foo… (SMPL)10072.0-28.0%
Nomad Foods Limited (NOMD)10044.6-55.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: BRBR vs FRPT vs HIMS vs SMPL vs NOMD

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: FRPT and NOMD are tied at the top with 3 categories each (5-stock set) — the right choice depends on your priorities. Nomad Foods Limited is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. HIMS also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
BRBR
BellRing Brands, Inc.
The Value Angle

BRBR lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer defensive exposure
FRPT
Freshpet, Inc.
The Quality Compounder

FRPT carries the broadest edge in this set and is the clearest fit for quality and momentum.

  • 17.6% margin vs BRBR's 3.5%
  • -31.1% vs BRBR's -83.3%
  • 11.4% ROA vs NOMD's 2.2%, ROIC 5.3% vs 5.5%
Best for: quality and momentum
HIMS
Hims & Hers Health, Inc.
The Growth Play

HIMS ranks third and is worth considering specifically for growth exposure and long-term compounding.

  • Rev growth 59.0%, EPS growth -3.8%, 3Y rev CAGR 64.5%
  • 161.9% 10Y total return vs FRPT's 5.2%
  • 59.0% revenue growth vs NOMD's -2.2%
Best for: growth exposure and long-term compounding
SMPL
The Simply Good Foods Company
The Defensive Pick

SMPL is the clearest fit if your priority is sleep-well-at-night and defensive.

  • Lower volatility, beta 0.38, Low D/E 16.8%, current ratio 3.64x
  • Beta 0.38, current ratio 3.64x
Best for: sleep-well-at-night and defensive
NOMD
Nomad Foods Limited
The Income Pick

NOMD is the #2 pick in this set and the best alternative if income & stability is your priority.

  • Dividend streak 2 yrs, beta 0.07, yield 7.1%
  • Lower P/E (6.9x vs 7.5x)
  • Beta 0.07 vs HIMS's 2.40, lower leverage
  • 7.1% yield; 2-year raise streak; the other 4 pay no meaningful dividend
Best for: income & stability
See the full category breakdown
CategoryWinnerWhy
GrowthHIMS logoHIMS59.0% revenue growth vs NOMD's -2.2%
ValueNOMD logoNOMDLower P/E (6.9x vs 7.5x)
Quality / MarginsFRPT logoFRPT17.6% margin vs BRBR's 3.5%
Stability / SafetyNOMD logoNOMDBeta 0.07 vs HIMS's 2.40, lower leverage
DividendsNOMD logoNOMD7.1% yield; 2-year raise streak; the other 4 pay no meaningful dividend
Momentum (1Y)FRPT logoFRPT-31.1% vs BRBR's -83.3%
Efficiency (ROA)FRPT logoFRPT11.4% ROA vs NOMD's 2.2%, ROIC 5.3% vs 5.5%

BRBR vs FRPT vs HIMS vs SMPL vs NOMD — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BRBRBellRing Brands, Inc.
FY 2025
Shakes and other beverages
81.7%$1.9B
Powders
15.8%$367M
Other Products
2.5%$57M
FRPTFreshpet, Inc.
FY 2025
Reportable Segment
100.0%$1.1B
HIMSHims & Hers Health, Inc.

Segment breakdown not available.

SMPLThe Simply Good Foods Company
FY 2025
Shipping and Handling
100.0%$103M
NOMDNomad Foods Limited

Segment breakdown not available.

BRBR vs FRPT vs HIMS vs SMPL vs NOMD — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLFRPTLAGGINGSMPL

Income & Cash Flow (Last 12 Months)

FRPT leads this category, winning 3 of 6 comparable metrics.

NOMD is the larger business by revenue, generating $3.0B annually — 2.7x FRPT's $1.1B. FRPT is the more profitable business, keeping 17.6% of every revenue dollar as net income compared to BRBR's 3.5%. On growth, HIMS holds the edge at +28.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricBRBR logoBRBRBellRing Brands, …FRPT logoFRPTFreshpet, Inc.HIMS logoHIMSHims & Hers Healt…SMPL logoSMPLThe Simply Good F…NOMD logoNOMDNomad Foods Limit…
RevenueTrailing 12 months$2.3B$1.1B$2.3B$1.4B$3.0B
EBITDAEarnings before interest/tax$289M$165M$164M$231M$435M
Net IncomeAfter-tax profit$81M$200M$128M$91M$137M
Free Cash FlowCash after capex$192M$223M$73M$174M$252M
Gross MarginGross profit ÷ Revenue+30.2%+38.9%+69.7%+34.0%+27.1%
Operating MarginEBIT ÷ Revenue+12.6%+8.8%+4.6%+14.4%+10.7%
Net MarginNet income ÷ Revenue+3.5%+17.6%+5.5%+6.3%+4.5%
FCF MarginFCF ÷ Revenue+8.2%+19.6%+3.1%+12.0%+8.3%
Rev. Growth (YoY)Latest quarter vs prior year+1.8%+13.1%+28.4%-0.3%-2.6%
EPS Growth (YoY)Latest quarter vs prior year-35.6%+4.5%-27.3%-31.6%-123.1%
FRPT leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

Evenly matched — BRBR and NOMD each lead in 3 of 6 comparable metrics.

At 6.2x trailing earnings, BRBR trades at a 88% valuation discount to HIMS's 50.3x P/E. On an enterprise value basis, BRBR's 6.0x EV/EBITDA is more attractive than HIMS's 42.7x.

MetricBRBR logoBRBRBellRing Brands, …FRPT logoFRPTFreshpet, Inc.HIMS logoHIMSHims & Hers Healt…SMPL logoSMPLThe Simply Good F…NOMD logoNOMDNomad Foods Limit…
Market CapShares × price$1.2B$2.7B$6.6B$1.2B$1.4B
Enterprise ValueMkt cap + debt − cash$2.2B$3.0B$7.5B$1.4B$3.7B
Trailing P/EPrice ÷ TTM EPS6.22x21.16x50.32x12.20x9.46x
Forward P/EPrice ÷ next-FY EPS est.7.72x30.82x58.29x7.45x6.86x
PEG RatioP/E ÷ EPS growth rate0.51x
EV / EBITDAEnterprise value multiple5.96x16.62x42.68x5.97x7.34x
Price / SalesMarket cap ÷ Revenue0.52x2.49x2.82x0.86x0.40x
Price / BookPrice ÷ Book value/share2.59x12.25x0.70x0.52x
Price / FCFMarket cap ÷ FCF4.75x221.45x89.61x7.86x4.85x
Evenly matched — BRBR and NOMD each lead in 3 of 6 comparable metrics.

Profitability & Efficiency

Evenly matched — FRPT and SMPL each lead in 3 of 9 comparable metrics.

HIMS delivers a 23.7% return on equity — every $100 of shareholder capital generates $24 in annual profit, vs $5 for SMPL. SMPL carries lower financial leverage with a 0.17x debt-to-equity ratio, signaling a more conservative balance sheet compared to HIMS's 2.07x. On the Piotroski fundamental quality scale (0–9), FRPT scores 6/9 vs NOMD's 4/9, reflecting solid financial health.

MetricBRBR logoBRBRBellRing Brands, …FRPT logoFRPTFreshpet, Inc.HIMS logoHIMSHims & Hers Healt…SMPL logoSMPLThe Simply Good F…NOMD logoNOMDNomad Foods Limit…
ROE (TTM)Return on equity+17.0%+23.7%+5.2%+5.3%
ROA (TTM)Return on assets+8.0%+11.4%+6.0%+3.7%+2.2%
ROICReturn on invested capital+47.3%+5.3%+10.7%+8.1%+5.5%
ROCEReturn on capital employed+55.3%+6.0%+10.9%+9.4%+6.2%
Piotroski ScoreFundamental quality 0–956454
Debt / EquityFinancial leverage0.46x2.07x0.17x0.92x
Net DebtTotal debt minus cash$1.0B$282M$892M$206M$2.0B
Cash & Equiv.Liquid assets$89M$278M$229M$98M$325M
Total DebtShort + long-term debt$1.1B$560M$1.1B$304M$2.3B
Interest CoverageEBIT ÷ Interest expense2.91x13.29x6.77x2.52x
Evenly matched — FRPT and SMPL each lead in 3 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — FRPT and HIMS each lead in 3 of 6 comparable metrics.

A $10,000 investment in HIMS five years ago would be worth $23,764 today (with dividends reinvested), compared to $3,165 for FRPT. Over the past 12 months, FRPT leads with a -31.1% total return vs BRBR's -83.3%. The 3-year compound annual growth rate (CAGR) favors HIMS at 29.4% vs BRBR's -34.5% — a key indicator of consistent wealth creation.

MetricBRBR logoBRBRBellRing Brands, …FRPT logoFRPTFreshpet, Inc.HIMS logoHIMSHims & Hers Healt…SMPL logoSMPLThe Simply Good F…NOMD logoNOMDNomad Foods Limit…
YTD ReturnYear-to-date-59.9%-7.1%-23.2%-36.4%-15.4%
1-Year ReturnPast 12 months-83.3%-31.1%-51.0%-64.8%-43.5%
3-Year ReturnCumulative with dividends-71.9%-17.4%+116.6%-67.8%-40.3%
5-Year ReturnCumulative with dividends-59.8%-68.4%+137.6%-64.3%-59.7%
10-Year ReturnCumulative with dividends-36.7%+517.3%+161.9%+3.7%+40.1%
CAGR (3Y)Annualised 3-year return-34.5%-6.2%+29.4%-31.5%-15.8%
Evenly matched — FRPT and HIMS each lead in 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — FRPT and NOMD each lead in 1 of 2 comparable metrics.

NOMD is the less volatile stock with a 0.07 beta — it tends to amplify market swings less than HIMS's 2.40 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. FRPT currently trades 62.2% from its 52-week high vs BRBR's 15.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBRBR logoBRBRBellRing Brands, …FRPT logoFRPTFreshpet, Inc.HIMS logoHIMSHims & Hers Healt…SMPL logoSMPLThe Simply Good F…NOMD logoNOMDNomad Foods Limit…
Beta (5Y)Sensitivity to S&P 5000.72x0.78x2.48x0.34x0.08x
52-Week HighHighest price in past year$67.00$89.80$70.43$36.92$19.71
52-Week LowLowest price in past year$9.21$46.76$13.74$10.21$9.17
% of 52W HighCurrent price vs 52-week peak+15.6%+62.2%+36.4%+33.7%+51.3%
RSI (14)Momentum oscillator 0–10026.329.154.542.958.6
Avg Volume (50D)Average daily shares traded3.6M1.5M34.9M2.8M1.6M
Evenly matched — FRPT and NOMD each lead in 1 of 2 comparable metrics.

Analyst Outlook

NOMD leads this category, winning 1 of 1 comparable metric.

Analyst consensus: BRBR as "Buy", FRPT as "Buy", HIMS as "Hold", SMPL as "Buy", NOMD as "Buy". Consensus price targets imply 154.1% upside for BRBR (target: $27) vs 2.1% for HIMS (target: $26). NOMD is the only dividend payer here at 7.06% yield — a key consideration for income-focused portfolios.

MetricBRBR logoBRBRBellRing Brands, …FRPT logoFRPTFreshpet, Inc.HIMS logoHIMSHims & Hers Healt…SMPL logoSMPLThe Simply Good F…NOMD logoNOMDNomad Foods Limit…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuyBuy
Price TargetConsensus 12-month target$26.55$77.33$26.20$20.17$13.50
# AnalystsCovering analysts2129192413
Dividend YieldAnnual dividend ÷ price+7.1%
Dividend StreakConsecutive years of raises02
Dividend / ShareAnnual DPS$0.61
Buyback YieldShare repurchases ÷ mkt cap+39.1%0.0%+1.4%+4.1%+16.5%
NOMD leads this category, winning 1 of 1 comparable metric.
Key Takeaway

FRPT leads in 1 of 6 categories (Income & Cash Flow). NOMD leads in 1 (Analyst Outlook). 4 tied.

Best OverallFreshpet, Inc. (FRPT)Leads 1 of 6 categories
Loading custom metrics...

BRBR vs FRPT vs HIMS vs SMPL vs NOMD: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is BRBR or FRPT or HIMS or SMPL or NOMD a better buy right now?

For growth investors, Hims & Hers Health, Inc.

(HIMS) is the stronger pick with 59. 0% revenue growth year-over-year, versus -2. 2% for Nomad Foods Limited (NOMD). BellRing Brands, Inc. (BRBR) offers the better valuation at 6. 2x trailing P/E (7. 7x forward), making it the more compelling value choice. Analysts rate BellRing Brands, Inc. (BRBR) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — BRBR or FRPT or HIMS or SMPL or NOMD?

On trailing P/E, BellRing Brands, Inc.

(BRBR) is the cheapest at 6. 2x versus Hims & Hers Health, Inc. at 50. 3x. On forward P/E, Nomad Foods Limited is actually cheaper at 6. 9x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — BRBR or FRPT or HIMS or SMPL or NOMD?

Over the past 5 years, Hims & Hers Health, Inc.

(HIMS) delivered a total return of +137. 6%, compared to -68. 4% for Freshpet, Inc. (FRPT). Over 10 years, the gap is even starker: FRPT returned +486. 5% versus BRBR's -37. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — BRBR or FRPT or HIMS or SMPL or NOMD?

By beta (market sensitivity over 5 years), Nomad Foods Limited (NOMD) is the lower-risk stock at 0.

08β versus Hims & Hers Health, Inc. 's 2. 48β — meaning HIMS is approximately 3142% more volatile than NOMD relative to the S&P 500. On balance sheet safety, The Simply Good Foods Company (SMPL) carries a lower debt/equity ratio of 17% versus 2% for Hims & Hers Health, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — BRBR or FRPT or HIMS or SMPL or NOMD?

By revenue growth (latest reported year), Hims & Hers Health, Inc.

(HIMS) is pulling ahead at 59. 0% versus -2. 2% for Nomad Foods Limited (NOMD). On earnings-per-share growth, the picture is similar: Freshpet, Inc. grew EPS 183. 9% year-over-year, compared to -35. 0% for Nomad Foods Limited. Over a 3-year CAGR, HIMS leads at 64. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — BRBR or FRPT or HIMS or SMPL or NOMD?

Freshpet, Inc.

(FRPT) is the more profitable company, earning 12. 6% net margin versus 4. 5% for Nomad Foods Limited — meaning it keeps 12. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BRBR leads at 15. 4% versus 5. 2% for HIMS. At the gross margin level — before operating expenses — HIMS leads at 59. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is BRBR or FRPT or HIMS or SMPL or NOMD more undervalued right now?

On forward earnings alone, Nomad Foods Limited (NOMD) trades at 6.

9x forward P/E versus 58. 3x for Hims & Hers Health, Inc. — 51. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BRBR: 154. 1% to $26. 55.

08

Which pays a better dividend — BRBR or FRPT or HIMS or SMPL or NOMD?

In this comparison, NOMD (7.

1% yield) pays a dividend. BRBR, FRPT, HIMS, SMPL do not pay a meaningful dividend and should not be held primarily for income.

09

Is BRBR or FRPT or HIMS or SMPL or NOMD better for a retirement portfolio?

For long-horizon retirement investors, Nomad Foods Limited (NOMD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

08), 7. 1% yield). Hims & Hers Health, Inc. (HIMS) carries a higher beta of 2. 48 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NOMD: +31. 8%, HIMS: +188. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between BRBR and FRPT and HIMS and SMPL and NOMD?

These companies operate in different sectors (BRBR (Consumer Defensive) and FRPT (Consumer Defensive) and HIMS (Healthcare) and SMPL (Consumer Defensive) and NOMD (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: BRBR is a small-cap high-growth stock; FRPT is a small-cap quality compounder stock; HIMS is a small-cap high-growth stock; SMPL is a small-cap deep-value stock; NOMD is a small-cap deep-value stock. NOMD pays a dividend while BRBR, FRPT, HIMS, SMPL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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  • Market Cap > $100B
  • Revenue Growth > 14%
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  • Market Cap > $100B
  • Gross Margin > 16%
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Beat Both

Find stocks that outperform BRBR and FRPT and HIMS and SMPL and NOMD on the metrics below

Revenue Growth>
%
(BRBR: 1.8% · FRPT: 13.1%)
Net Margin>
%
(BRBR: 3.5% · FRPT: 17.6%)
P/E Ratio<
x
(BRBR: 6.2x · FRPT: 21.2x)

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