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Stock Comparison

BTI vs UVV vs MO vs PM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BTI
British American Tobacco p.l.c.

Tobacco

Consumer DefensiveNYSE • GB
Market Cap$125.93B
5Y Perf.+45.4%
UVV
Universal Corporation

Tobacco

Consumer DefensiveNYSE • US
Market Cap$1.34B
5Y Perf.+21.9%
MO
Altria Group, Inc.

Tobacco

Consumer DefensiveNYSE • US
Market Cap$115.43B
5Y Perf.+74.4%
PM
Philip Morris International Inc.

Tobacco

Consumer DefensiveNYSE • US
Market Cap$266.67B
5Y Perf.+133.1%

BTI vs UVV vs MO vs PM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BTI logoBTI
UVV logoUVV
MO logoMO
PM logoPM
IndustryTobaccoTobaccoTobaccoTobacco
Market Cap$125.93B$1.34B$115.43B$266.67B
Revenue (TTM)$51.78B$2.05B$21.82B$41.49B
Net Income (TTM)$-10.75B$85M$8.05B$11.10B
Gross Margin82.5%18.1%67.8%67.3%
Operating Margin-26.8%11.1%50.7%36.8%
Forward P/E16.1x12.9x12.0x20.4x
Total Debt$36.95B$1.10B$25.71B$48.84B
Cash & Equiv.$5.30B$260M$4.48B$4.87B

BTI vs UVV vs MO vs PMLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BTI
UVV
MO
PM
StockMay 20May 26Return
British American To… (BTI)100145.4+45.4%
Universal Corporati… (UVV)100121.9+21.9%
Altria Group, Inc. (MO)100174.4+74.4%
Philip Morris Inter… (PM)100233.1+133.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: BTI vs UVV vs MO vs PM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MO leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. British American Tobacco p.l.c. is the stronger pick specifically for recent price momentum and sentiment. UVV and PM also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
BTI
British American Tobacco p.l.c.
The Momentum Pick

BTI is the #2 pick in this set and the best alternative if momentum is your priority.

  • +37.9% vs UVV's -3.3%
Best for: momentum
UVV
Universal Corporation
The Defensive Pick

UVV is the clearest fit if your priority is sleep-well-at-night and defensive.

  • Lower volatility, beta -0.04, Low D/E 73.6%, current ratio 2.87x
  • Beta -0.04, yield 5.9%, current ratio 2.87x
  • Lower D/E ratio (73.6% vs 73.9%)
Best for: sleep-well-at-night and defensive
MO
Altria Group, Inc.
The Income Pick

MO carries the broadest edge in this set and is the clearest fit for income & stability and valuation efficiency.

  • Dividend streak 16 yrs, beta -0.29, yield 6.0%
  • PEG 1.06 vs PM's 2.88
  • Lower P/E (12.0x vs 20.4x), PEG 1.06 vs 2.88
  • 36.9% margin vs BTI's -20.8%
Best for: income & stability and valuation efficiency
PM
Philip Morris International Inc.
The Growth Play

PM is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 7.3%, EPS growth 60.6%, 3Y rev CAGR 8.6%
  • 118.9% 10Y total return vs MO's 62.3%
  • 7.3% revenue growth vs BTI's -5.2%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthPM logoPM7.3% revenue growth vs BTI's -5.2%
ValueMO logoMOLower P/E (12.0x vs 20.4x), PEG 1.06 vs 2.88
Quality / MarginsMO logoMO36.9% margin vs BTI's -20.8%
Stability / SafetyUVV logoUVVLower D/E ratio (73.6% vs 73.9%)
DividendsMO logoMO6.0% yield, 16-year raise streak, vs BTI's 5.5%
Momentum (1Y)BTI logoBTI+37.9% vs UVV's -3.3%
Efficiency (ROA)MO logoMO23.5% ROA vs BTI's -9.7%, ROIC 60.4% vs 2.4%

BTI vs UVV vs MO vs PM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BTIBritish American Tobacco p.l.c.
FY 2022
Combustibles
93.0%$23.0B
Traditional Oral
4.9%$1.2B
Others
2.1%$522M
UVVUniversal Corporation
FY 2025
Tobacco Sales
84.2%$2.5B
Food Ingredient Sales
11.0%$321M
Service, Other
2.5%$74M
Product and Service, Other
2.3%$67M
MOAltria Group, Inc.
FY 2025
Smokeable Products
87.9%$20.5B
Smokeless Products
12.0%$2.8B
Other Segments
0.0%$5M
PMPhilip Morris International Inc.
FY 2025
Combustible Products
58.5%$23.8B
Reduced-Risk Products
41.5%$16.9B

BTI vs UVV vs MO vs PM — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMOLAGGINGBTI

Income & Cash Flow (Last 12 Months)

MO leads this category, winning 5 of 6 comparable metrics.

BTI is the larger business by revenue, generating $51.8B annually — 25.3x UVV's $2.1B. MO is the more profitable business, keeping 36.9% of every revenue dollar as net income compared to BTI's -20.8%. On growth, MO holds the edge at +20.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricBTI logoBTIBritish American …UVV logoUVVUniversal Corpora…MO logoMOAltria Group, Inc.PM logoPMPhilip Morris Int…
RevenueTrailing 12 months$51.8B$2.1B$21.8B$41.5B
EBITDAEarnings before interest/tax-$9.5B$270M$11.3B$17.2B
Net IncomeAfter-tax profit-$10.7B$85M$8.1B$11.1B
Free Cash FlowCash after capex$18.7B$53M$8.6B$10.7B
Gross MarginGross profit ÷ Revenue+82.5%+18.1%+67.8%+67.3%
Operating MarginEBIT ÷ Revenue-26.8%+11.1%+50.7%+36.8%
Net MarginNet income ÷ Revenue-20.8%+4.2%+36.9%+26.7%
FCF MarginFCF ÷ Revenue+36.1%+2.6%+39.5%+25.7%
Rev. Growth (YoY)Latest quarter vs prior year-2.2%-100.0%+20.1%+9.1%
EPS Growth (YoY)Latest quarter vs prior year+2.0%-44.3%+106.3%-9.3%
MO leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

UVV leads this category, winning 5 of 7 comparable metrics.

At 14.2x trailing earnings, UVV trades at a 55% valuation discount to BTI's 31.4x P/E. Adjusting for growth (PEG ratio), MO offers better value at 1.48x vs PM's 3.33x — a lower PEG means you pay less per unit of expected earnings growth.

MetricBTI logoBTIBritish American …UVV logoUVVUniversal Corpora…MO logoMOAltria Group, Inc.PM logoPMPhilip Morris Int…
Market CapShares × price$125.9B$1.3B$115.4B$266.7B
Enterprise ValueMkt cap + debt − cash$169.0B$2.2B$136.7B$310.6B
Trailing P/EPrice ÷ TTM EPS31.40x14.22x16.80x23.57x
Forward P/EPrice ÷ next-FY EPS est.16.13x12.88x12.01x20.37x
PEG RatioP/E ÷ EPS growth rate2.48x1.48x3.33x
EV / EBITDAEnterprise value multiple21.29x7.19x8.91x18.35x
Price / SalesMarket cap ÷ Revenue3.58x0.45x5.73x6.56x
Price / BookPrice ÷ Book value/share1.90x0.90x
Price / FCFMarket cap ÷ FCF9.73x5.07x12.72x25.01x
UVV leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

Evenly matched — UVV and MO each lead in 4 of 9 comparable metrics.

UVV delivers a 5.6% return on equity — every $100 of shareholder capital generates $6 in annual profit, vs $-23 for BTI. UVV carries lower financial leverage with a 0.74x debt-to-equity ratio, signaling a more conservative balance sheet compared to BTI's 0.74x. On the Piotroski fundamental quality scale (0–9), BTI scores 7/9 vs UVV's 4/9, reflecting strong financial health.

MetricBTI logoBTIBritish American …UVV logoUVVUniversal Corpora…MO logoMOAltria Group, Inc.PM logoPMPhilip Morris Int…
ROE (TTM)Return on equity-22.8%+5.6%
ROA (TTM)Return on assets-9.7%+3.2%+23.5%+16.2%
ROICReturn on invested capital+2.4%+7.6%+60.4%+33.2%
ROCEReturn on capital employed+2.7%+10.9%+57.6%+36.1%
Piotroski ScoreFundamental quality 0–97467
Debt / EquityFinancial leverage0.74x0.74x
Net DebtTotal debt minus cash$31.7B$844M$21.2B$44.0B
Cash & Equiv.Liquid assets$5.3B$260M$4.5B$4.9B
Total DebtShort + long-term debt$37.0B$1.1B$25.7B$48.8B
Interest CoverageEBIT ÷ Interest expense3.79x1.89x10.68x10.25x
Evenly matched — UVV and MO each lead in 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

PM leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in PM five years ago would be worth $20,264 today (with dividends reinvested), compared to $11,872 for UVV. Over the past 12 months, BTI leads with a +37.9% total return vs UVV's -3.3%. The 3-year compound annual growth rate (CAGR) favors PM at 25.2% vs UVV's 5.9% — a key indicator of consistent wealth creation.

MetricBTI logoBTIBritish American …UVV logoUVVUniversal Corpora…MO logoMOAltria Group, Inc.PM logoPMPhilip Morris Int…
YTD ReturnYear-to-date+4.2%+5.4%+22.3%+7.7%
1-Year ReturnPast 12 months+37.9%-3.3%+20.2%+0.9%
3-Year ReturnCumulative with dividends+89.4%+18.8%+74.1%+96.1%
5-Year ReturnCumulative with dividends+83.4%+18.7%+77.1%+102.6%
10-Year ReturnCumulative with dividends+40.8%+50.2%+62.3%+118.9%
CAGR (3Y)Annualised 3-year return+23.7%+5.9%+20.3%+25.2%
PM leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

MO leads this category, winning 2 of 2 comparable metrics.

MO is the less volatile stock with a -0.29 beta — it tends to amplify market swings less than BTI's 0.24 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MO currently trades 92.6% from its 52-week high vs UVV's 79.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBTI logoBTIBritish American …UVV logoUVVUniversal Corpora…MO logoMOAltria Group, Inc.PM logoPMPhilip Morris Int…
Beta (5Y)Sensitivity to S&P 5000.29x-0.03x-0.32x-0.06x
52-Week HighHighest price in past year$63.22$67.33$74.56$191.30
52-Week LowLowest price in past year$40.12$49.96$54.70$142.11
% of 52W HighCurrent price vs 52-week peak+91.9%+79.8%+92.6%+89.4%
RSI (14)Momentum oscillator 0–10056.955.256.758.2
Avg Volume (50D)Average daily shares traded4.4M189K9.1M4.5M
MO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — BTI and MO each lead in 1 of 2 comparable metrics.

Analyst consensus: BTI as "Buy", UVV as "Buy", MO as "Buy", PM as "Buy". Consensus price targets imply 9.6% upside for PM (target: $188) vs -31.1% for BTI (target: $40). For income investors, MO offers the higher dividend yield at 6.01% vs PM's 3.23%.

MetricBTI logoBTIBritish American …UVV logoUVVUniversal Corpora…MO logoMOAltria Group, Inc.PM logoPMPhilip Morris Int…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$40.00$71.67$187.60
# AnalystsCovering analysts1812625
Dividend YieldAnnual dividend ÷ price+5.5%+5.9%+6.0%+3.2%
Dividend StreakConsecutive years of raises23131616
Dividend / ShareAnnual DPS$2.34$3.17$4.15$5.54
Buyback YieldShare repurchases ÷ mkt cap+0.9%0.0%+0.9%0.0%
Evenly matched — BTI and MO each lead in 1 of 2 comparable metrics.
Key Takeaway

MO leads in 2 of 6 categories (Income & Cash Flow, Risk & Volatility). UVV leads in 1 (Valuation Metrics). 2 tied.

Best OverallAltria Group, Inc. (MO)Leads 2 of 6 categories
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BTI vs UVV vs MO vs PM: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is BTI or UVV or MO or PM a better buy right now?

For growth investors, Philip Morris International Inc.

(PM) is the stronger pick with 7. 3% revenue growth year-over-year, versus -5. 2% for British American Tobacco p. l. c. (BTI). Universal Corporation (UVV) offers the better valuation at 14. 2x trailing P/E (12. 9x forward), making it the more compelling value choice. Analysts rate British American Tobacco p. l. c. (BTI) a "Buy" — based on 18 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — BTI or UVV or MO or PM?

On trailing P/E, Universal Corporation (UVV) is the cheapest at 14.

2x versus British American Tobacco p. l. c. at 31. 4x. On forward P/E, Altria Group, Inc. is actually cheaper at 12. 0x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Altria Group, Inc. wins at 1. 06x versus Philip Morris International Inc. 's 2. 88x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — BTI or UVV or MO or PM?

Over the past 5 years, Philip Morris International Inc.

(PM) delivered a total return of +102. 6%, compared to +18. 7% for Universal Corporation (UVV). Over 10 years, the gap is even starker: PM returned +118. 8% versus BTI's +41. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — BTI or UVV or MO or PM?

By beta (market sensitivity over 5 years), Altria Group, Inc.

(MO) is the lower-risk stock at -0. 32β versus British American Tobacco p. l. c. 's 0. 29β — meaning BTI is approximately -193% more volatile than MO relative to the S&P 500. On balance sheet safety, Universal Corporation (UVV) carries a lower debt/equity ratio of 74% versus 74% for British American Tobacco p. l. c. — giving it more financial flexibility in a downturn.

05

Which is growing faster — BTI or UVV or MO or PM?

By revenue growth (latest reported year), Philip Morris International Inc.

(PM) is pulling ahead at 7. 3% versus -5. 2% for British American Tobacco p. l. c. (BTI). On earnings-per-share growth, the picture is similar: British American Tobacco p. l. c. grew EPS 121. 0% year-over-year, compared to -37. 2% for Altria Group, Inc.. Over a 3-year CAGR, UVV leads at 11. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — BTI or UVV or MO or PM?

Altria Group, Inc.

(MO) is the more profitable company, earning 34. 5% net margin versus 3. 2% for Universal Corporation — meaning it keeps 34. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MO leads at 74. 8% versus 8. 3% for UVV. At the gross margin level — before operating expenses — MO leads at 86. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is BTI or UVV or MO or PM more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Altria Group, Inc. (MO) is the more undervalued stock at a PEG of 1. 06x versus Philip Morris International Inc. 's 2. 88x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Altria Group, Inc. (MO) trades at 12. 0x forward P/E versus 20. 4x for Philip Morris International Inc. — 8. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PM: 9. 6% to $187. 60.

08

Which pays a better dividend — BTI or UVV or MO or PM?

All stocks in this comparison pay dividends.

Altria Group, Inc. (MO) offers the highest yield at 6. 0%, versus 3. 2% for Philip Morris International Inc. (PM).

09

Is BTI or UVV or MO or PM better for a retirement portfolio?

For long-horizon retirement investors, Altria Group, Inc.

(MO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 32), 6. 0% yield). Both have compounded well over 10 years (MO: +60. 8%, BTI: +41. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between BTI and UVV and MO and PM?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: BTI is a mid-cap income-oriented stock; UVV is a small-cap deep-value stock; MO is a mid-cap deep-value stock; PM is a large-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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  • Dividend Yield > 2.1%
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UVV

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  • Dividend Yield > 2.3%
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MO

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  • Sector: Consumer Defensive
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  • Revenue Growth > 10%
  • Net Margin > 22%
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PM

Dividend Mega-Cap Quality

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 16%
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Beat Both

Find stocks that outperform BTI and UVV and MO and PM on the metrics below

Revenue Growth>
%
(BTI: -2.2% · UVV: -100.0%)
P/E Ratio<
x
(BTI: 31.4x · UVV: 14.2x)

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