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5 / 10Stock Comparison
CREX vs MGNI vs ZETA vs PERI vs PUBM
Revenue, margins, valuation, and 5-year total return — side by side.
Advertising Agencies
Software - Application
Internet Content & Information
Software - Application
CREX vs MGNI vs ZETA vs PERI vs PUBM — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Software - Application | Advertising Agencies | Software - Application | Internet Content & Information | Software - Application |
| Market Cap | $39M | $2.01B | $3.81B | $483M | $485M |
| Revenue (TTM) | $44M | $723M | $1.44B | $440M | $282M |
| Net Income (TTM) | $-10M | $159M | $-23M | $-8M | $-17M |
| Gross Margin | 43.1% | 63.4% | 63.8% | 33.3% | 63.2% |
| Operating Margin | -22.6% | 14.8% | -0.0% | -3.4% | -7.3% |
| Forward P/E | — | 13.4x | 18.7x | 8.9x | — |
| Total Debt | $14M | $279M | $197M | $42M | $44M |
| Cash & Equiv. | $1M | $553M | $320M | $91M | $146M |
CREX vs MGNI vs ZETA vs PERI vs PUBM — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Jun 21 | May 26 | Return |
|---|---|---|---|
| Creative Realities,… (CREX) | 100 | 57.0 | -43.0% |
| Magnite, Inc. (MGNI) | 100 | 41.4 | -58.6% |
| Zeta Global Holding… (ZETA) | 100 | 205.7 | +105.7% |
| Perion Network Ltd. (PERI) | 100 | 50.3 | -49.7% |
| PubMatic, Inc. (PUBM) | 100 | 26.2 | -73.8% |
Price return only. Dividends and distributions are not included.
Quick Verdict: CREX vs MGNI vs ZETA vs PERI vs PUBM
Each card shows where this stock fits in a portfolio — not just who wins on paper.
CREX ranks third and is worth considering specifically for income & stability.
- Dividend streak 1 yrs, beta 1.09
- +130.4% vs PUBM's +2.0%
MGNI has the current edge in this matchup, primarily because of its strength in quality and efficiency.
- 22.0% margin vs CREX's -21.5%
- 5.3% ROA vs CREX's -14.8%, ROIC 9.5% vs 1.8%
ZETA is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 29.7%, EPS growth 63.2%, 3Y rev CAGR 30.2%
- 94.4% 10Y total return vs PERI's 139.6%
- 29.7% revenue growth vs PERI's -11.7%
PERI is the #2 pick in this set and the best alternative if sleep-well-at-night and defensive is your priority.
- Lower volatility, beta 0.94, Low D/E 6.3%, current ratio 2.76x
- Beta 0.94, current ratio 2.76x
- Lower P/E (8.9x vs 18.7x)
- Beta 0.94 vs ZETA's 2.79, lower leverage
Among these 5 stocks, PUBM doesn't own a clear edge in any measured category.
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 29.7% revenue growth vs PERI's -11.7% | |
| Value | Lower P/E (8.9x vs 18.7x) | |
| Quality / Margins | 22.0% margin vs CREX's -21.5% | |
| Stability / Safety | Beta 0.94 vs ZETA's 2.79, lower leverage | |
| Dividends | Tie | None of these 5 stocks pay a meaningful dividend |
| Momentum (1Y) | +130.4% vs PUBM's +2.0% | |
| Efficiency (ROA) | 5.3% ROA vs CREX's -14.8%, ROIC 9.5% vs 1.8% |
CREX vs MGNI vs ZETA vs PERI vs PUBM — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Segment breakdown not available.
Segment breakdown not available.
CREX vs MGNI vs ZETA vs PERI vs PUBM — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
MGNI leads in 2 of 6 categories
ZETA leads 1 • PERI leads 1 • CREX leads 1 • PUBM leads 0 • 1 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
MGNI leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
ZETA is the larger business by revenue, generating $1.4B annually — 32.4x CREX's $44M. MGNI is the more profitable business, keeping 22.0% of every revenue dollar as net income compared to CREX's -21.5%. On growth, ZETA holds the edge at +49.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $44M | $723M | $1.4B | $440M | $282M |
| EBITDAEarnings before interest/tax | -$5M | $145M | $77M | $3M | $11M |
| Net IncomeAfter-tax profit | -$10M | $159M | -$23M | -$8M | -$17M |
| Free Cash FlowCash after capex | -$3M | $44M | $200M | $39M | $43M |
| Gross MarginGross profit ÷ Revenue | +43.1% | +63.4% | +63.8% | +33.3% | +63.2% |
| Operating MarginEBIT ÷ Revenue | -22.6% | +14.8% | -0.0% | -3.4% | -7.3% |
| Net MarginNet income ÷ Revenue | -21.5% | +22.0% | -1.6% | -1.8% | -6.2% |
| FCF MarginFCF ÷ Revenue | -6.6% | +6.1% | +13.9% | +8.9% | +15.1% |
| Rev. Growth (YoY)Latest quarter vs prior year | -27.0% | +5.5% | +49.9% | +5.8% | -2.0% |
| EPS Growth (YoY)Latest quarter vs prior year | -19.2% | +142.9% | +100.0% | +72.7% | -35.0% |
Valuation Metrics
Evenly matched — CREX and PERI each lead in 2 of 6 comparable metrics.
Valuation Metrics
On an enterprise value basis, CREX's 10.4x EV/EBITDA is more attractive than PERI's 106.0x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $39M | $2.0B | $3.8B | $483M | $485M |
| Enterprise ValueMkt cap + debt − cash | $52M | $1.7B | $3.7B | $434M | $384M |
| Trailing P/EPrice ÷ TTM EPS | -10.91x | 14.74x | -123.43x | -56.74x | -33.03x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 13.45x | 18.71x | 8.89x | — |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | — | — |
| EV / EBITDAEnterprise value multiple | 10.36x | 11.43x | 47.63x | 106.04x | 14.47x |
| Price / SalesMarket cap ÷ Revenue | 0.77x | 2.81x | 2.92x | 1.10x | 1.72x |
| Price / BookPrice ÷ Book value/share | 1.52x | 2.33x | 4.78x | 0.67x | 1.83x |
| Price / FCFMarket cap ÷ FCF | 67.29x | 12.11x | 20.58x | 12.66x | 7.28x |
Profitability & Efficiency
MGNI leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
MGNI delivers a 18.6% return on equity — every $100 of shareholder capital generates $19 in annual profit, vs $-36 for CREX. PERI carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to CREX's 0.55x. On the Piotroski fundamental quality scale (0–9), MGNI scores 6/9 vs PERI's 3/9, reflecting solid financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -35.8% | +18.6% | -3.0% | -1.2% | -7.0% |
| ROA (TTM)Return on assets | -14.8% | +5.3% | -1.8% | -0.9% | -2.6% |
| ROICReturn on invested capital | +1.8% | +9.5% | +0.7% | -1.7% | -6.8% |
| ROCEReturn on capital employed | +2.1% | +7.3% | +0.5% | -1.8% | -5.5% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 6 | 5 | 3 | 5 |
| Debt / EquityFinancial leverage | 0.55x | 0.30x | 0.24x | 0.06x | 0.17x |
| Net DebtTotal debt minus cash | $13M | -$275M | -$123M | -$49M | -$102M |
| Cash & Equiv.Liquid assets | $1M | $553M | $320M | $91M | $146M |
| Total DebtShort + long-term debt | $14M | $279M | $197M | $42M | $44M |
| Interest CoverageEBIT ÷ Interest expense | -4.59x | 4.03x | 5.22x | — | — |
Total Returns (Dividends Reinvested)
ZETA leads this category, winning 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in ZETA five years ago would be worth $19,438 today (with dividends reinvested), compared to $2,295 for PUBM. Over the past 12 months, CREX leads with a +130.4% total return vs PUBM's +2.0%. The 3-year compound annual growth rate (CAGR) favors ZETA at 27.8% vs PERI's -31.6% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | +33.0% | -12.8% | -13.2% | +15.3% | +19.2% |
| 1-Year ReturnPast 12 months | +130.4% | +12.6% | +30.9% | +16.9% | +2.0% |
| 3-Year ReturnCumulative with dividends | +40.5% | +58.7% | +108.9% | -68.0% | -18.5% |
| 5-Year ReturnCumulative with dividends | +0.5% | -60.9% | +94.4% | -37.2% | -77.1% |
| 10-Year ReturnCumulative with dividends | -79.4% | -4.7% | +94.4% | +139.6% | -65.2% |
| CAGR (3Y)Annualised 3-year return | +12.0% | +16.7% | +27.8% | -31.6% | -6.6% |
Risk & Volatility
PERI leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
PERI is the less volatile stock with a 0.94 beta — it tends to amplify market swings less than ZETA's 2.79 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. PERI currently trades 91.4% from its 52-week high vs MGNI's 52.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.09x | 1.63x | 2.79x | 0.94x | 1.51x |
| 52-Week HighHighest price in past year | $4.35 | $26.65 | $24.90 | $11.79 | $13.88 |
| 52-Week LowLowest price in past year | $1.60 | $10.82 | $12.10 | $8.07 | $6.21 |
| % of 52W HighCurrent price vs 52-week peak | +85.3% | +52.5% | +69.4% | +91.4% | +73.8% |
| RSI (14)Momentum oscillator 0–100 | 56.8 | 55.4 | 48.5 | 59.1 | 66.5 |
| Avg Volume (50D)Average daily shares traded | 32K | 2.1M | 7.3M | 321K | 746K |
Analyst Outlook
CREX leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Analyst consensus: MGNI as "Buy", ZETA as "Buy", PERI as "Buy", PUBM as "Buy". Consensus price targets imply 52.4% upside for ZETA (target: $26) vs 28.6% for MGNI (target: $18).
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | — | $18.00 | $26.33 | $14.00 | $14.00 |
| # AnalystsCovering analysts | — | 31 | 15 | 13 | 16 |
| Dividend YieldAnnual dividend ÷ price | — | — | — | — | — |
| Dividend StreakConsecutive years of raises | 1 | — | — | 0 | — |
| Dividend / ShareAnnual DPS | — | — | — | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +2.3% | +3.2% | +14.7% | +9.6% |
MGNI leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). ZETA leads in 1 (Total Returns). 1 tied.
CREX vs MGNI vs ZETA vs PERI vs PUBM: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is CREX or MGNI or ZETA or PERI or PUBM a better buy right now?
For growth investors, Zeta Global Holdings Corp.
(ZETA) is the stronger pick with 29. 7% revenue growth year-over-year, versus -11. 7% for Perion Network Ltd. (PERI). Magnite, Inc. (MGNI) offers the better valuation at 14. 7x trailing P/E (13. 4x forward), making it the more compelling value choice. Analysts rate Magnite, Inc. (MGNI) a "Buy" — based on 31 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — CREX or MGNI or ZETA or PERI or PUBM?
On forward P/E, Perion Network Ltd.
is actually cheaper at 8. 9x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — CREX or MGNI or ZETA or PERI or PUBM?
Over the past 5 years, Zeta Global Holdings Corp.
(ZETA) delivered a total return of +94. 4%, compared to -77. 1% for PubMatic, Inc. (PUBM). Over 10 years, the gap is even starker: PERI returned +139. 6% versus CREX's -79. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — CREX or MGNI or ZETA or PERI or PUBM?
By beta (market sensitivity over 5 years), Perion Network Ltd.
(PERI) is the lower-risk stock at 0. 94β versus Zeta Global Holdings Corp. 's 2. 79β — meaning ZETA is approximately 196% more volatile than PERI relative to the S&P 500. On balance sheet safety, Perion Network Ltd. (PERI) carries a lower debt/equity ratio of 6% versus 55% for Creative Realities, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — CREX or MGNI or ZETA or PERI or PUBM?
By revenue growth (latest reported year), Zeta Global Holdings Corp.
(ZETA) is pulling ahead at 29. 7% versus -11. 7% for Perion Network Ltd. (PERI). On earnings-per-share growth, the picture is similar: Magnite, Inc. grew EPS 493. 8% year-over-year, compared to -234. 8% for PubMatic, Inc.. Over a 3-year CAGR, CREX leads at 40. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — CREX or MGNI or ZETA or PERI or PUBM?
Magnite, Inc.
(MGNI) is the more profitable company, earning 20. 3% net margin versus -6. 9% for Creative Realities, Inc. — meaning it keeps 20. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MGNI leads at 13. 7% versus -6. 1% for PUBM. At the gross margin level — before operating expenses — PUBM leads at 63. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is CREX or MGNI or ZETA or PERI or PUBM more undervalued right now?
On forward earnings alone, Perion Network Ltd.
(PERI) trades at 8. 9x forward P/E versus 18. 7x for Zeta Global Holdings Corp. — 9. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ZETA: 52. 4% to $26. 33.
08Which pays a better dividend — CREX or MGNI or ZETA or PERI or PUBM?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is CREX or MGNI or ZETA or PERI or PUBM better for a retirement portfolio?
For long-horizon retirement investors, Perion Network Ltd.
(PERI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 94), +139. 6% 10Y return). Zeta Global Holdings Corp. (ZETA) carries a higher beta of 2. 79 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (PERI: +139. 6%, ZETA: +94. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between CREX and MGNI and ZETA and PERI and PUBM?
These companies operate in different sectors (CREX (Technology) and MGNI (Communication Services) and ZETA (Technology) and PERI (Communication Services) and PUBM (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: CREX is a small-cap quality compounder stock; MGNI is a small-cap deep-value stock; ZETA is a small-cap high-growth stock; PERI is a small-cap quality compounder stock; PUBM is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 5%
- Gross Margin > 20%
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