Comprehensive Stock Comparison
Compare Viant Technology Inc. (DSP) vs AppLovin Corporation (APP) vs The Trade Desk, Inc. (TTD) vs Sportradar Group AG (SRAD) vs ZoomInfo Technologies Inc. (GTM) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | DSP | 29.7% revenue growth vs GTM's 2.9% |
| Value | GTM | Lower P/E (5.6x vs 21.1x) |
| Quality / Margins | APP | 60.8% net margin vs DSP's 1.9% |
| Stability / Safety | SRAD | Beta 0.80 vs APP's 2.17, lower leverage |
| Dividends | Tie | Neither pays a meaningful dividend |
| Momentum (1Y) | APP | +33.5% vs TTD's -66.1% |
| Efficiency (ROA) | APP | 45.9% ROA vs DSP's 1.5%, ROIC 87.8% vs 2.9% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Valuation efficiency (growth/$)
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Viant Technology operates an enterprise advertising software platform that helps marketers plan, buy, and measure campaigns across digital channels — including connected TV, mobile, and streaming audio. It generates revenue primarily through its Adelphic software platform fees and its demand-side platform services, with connected TV representing a significant growth segment. The company's key advantage is its proprietary identity graph and household-level targeting technology, which enables privacy-conscious audience targeting as third-party cookies phase out.
AppLovin operates a software platform that helps mobile app developers market and monetize their apps through advertising technology. It generates revenue primarily from its software platform segment — which includes marketing solutions like AppDiscovery and analytics tools like Adjust — accounting for roughly 80% of total revenue, with the remainder coming from its apps segment. The company's key advantage is its AI-powered advertising engine that optimizes ad placements across its vast network of mobile apps, creating a data-driven flywheel effect.
The Trade Desk operates a cloud-based platform that enables advertisers to programmatically buy and manage digital ad campaigns across channels like connected TV, display, and video. It generates revenue primarily from platform fees—typically a percentage of media spend—with nearly all income coming from its core self-service advertising platform. Its key advantage is its independent, transparent position in the ad tech ecosystem—unlike walled gardens—which attracts major agencies and brands seeking unbiased campaign optimization.
Sportradar is a sports data and technology company that provides mission-critical data, odds, and content to sports betting operators, media companies, and sports leagues. It generates revenue primarily through data services to betting operators (roughly 70% of revenue) and media rights distribution to broadcasters (roughly 30%), with additional income from integrity monitoring and advertising solutions. The company's moat lies in its exclusive long-term partnerships with major sports leagues — including the NBA, NFL, and FIFA — which provide proprietary data feeds that competitors cannot replicate.
ZoomInfo is a go-to-market intelligence platform that provides comprehensive data on companies and professionals for sales, marketing, and recruiting teams. It generates revenue primarily through subscription-based access to its cloud platform—with tiered pricing for different organizational sizes—and additional fees for premium data and workflow tools. The company's competitive advantage lies in its massive, continuously updated database of business contacts and buying signals—a network effect that becomes more valuable as more users contribute data.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Segment breakdown not available.
Financial Metrics Comparison
Side-by-side fundamentals across 5 stocks. BestLagging
Financial Scorecard
APP leads in 3 of 6 categories (Financial Metrics, Profitability & Efficiency). GTM leads in 1 (Valuation Metrics). 1 tied.
Financial Metrics (TTM)
APP is the larger business by revenue, generating $5.5B annually — 16.9x DSP's $324M. APP is the more profitable business, keeping 60.8% of every revenue dollar as net income compared to DSP's 1.9%. On growth, SRAD holds the edge at +14.5% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | DSPViant Technology … | APPAppLovin Corporat… | TTDThe Trade Desk, I… | SRADSportradar Group … | GTMZoomInfo Technolo… |
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $324M | $5.5B | $2.9B | $1.2B | $1.2B |
| EBITDAEarnings before interest/tax | $23M | $4.3B | $673M | $451M | $280M |
| Net IncomeAfter-tax profit | $6M | $3.3B | $443M | $95M | $124M |
| Free Cash FlowCash after capex | $27M | $4.0B | $787M | $200M | $389M |
| Gross MarginGross profit ÷ Revenue | +45.9% | +87.9% | +78.6% | +57.0% | +84.8% |
| Operating MarginEBIT ÷ Revenue | +1.6% | +75.8% | +20.3% | +10.9% | +18.1% |
| Net MarginNet income ÷ Revenue | +1.9% | +60.8% | +15.3% | +7.7% | +9.9% |
| FCF MarginFCF ÷ Revenue | +8.3% | +72.5% | +27.2% | +16.3% | +31.1% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.1% | -2.9% | +14.3% | +14.5% | +3.2% |
| EPS Growth (YoY)Latest quarter vs prior year | -81.3% | +87.3% | +11.1% | -41.3% | +175.0% |
Valuation Metrics
At 15.9x trailing earnings, GTM trades at a 90% valuation discount to SRAD's 154.8x P/E. Adjusting for growth (PEG ratio), TTD offers better value at 1.99x vs DSP's 11.07x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | DSPViant Technology … | APPAppLovin Corporat… | TTDThe Trade Desk, I… | SRADSportradar Group … | GTMZoomInfo Technolo… |
|---|---|---|---|---|---|
| Market CapShares × price | $463M | $133.9B | $11.5B | $4.0B | $1.9B |
| Enterprise ValueMkt cap + debt − cash | $284M | $134.9B | $11.3B | $3.6B | $3.5B |
| Trailing P/EPrice ÷ TTM EPS | 84.42x | 44.59x | 26.18x | 154.81x | 15.92x |
| Forward P/EPrice ÷ next-FY EPS est. | 32.28x | 28.00x | 21.13x | 36.74x | 5.59x |
| PEG RatioP/E ÷ EPS growth rate | 11.07x | — | 1.99x | 4.97x | — |
| EV / EBITDAEnterprise value multiple | 14.27x | 31.05x | 21.02x | 7.31x | 11.26x |
| Price / SalesMarket cap ÷ Revenue | 1.60x | 24.43x | 3.99x | 3.04x | 1.53x |
| Price / BookPrice ÷ Book value/share | 0.76x | 69.65x | 4.63x | 5.29x | 1.30x |
| Price / FCFMarket cap ÷ FCF | 9.41x | 33.72x | 14.51x | 26.87x | 4.91x |
Profitability & Efficiency
APP delivers a 156.2% return on equity — every $100 of shareholder capital generates $156 in annual profit, vs $2 for DSP. SRAD carries lower financial leverage with a 0.05x debt-to-equity ratio, signaling a more conservative balance sheet compared to APP's 1.66x. On the Piotroski fundamental quality scale (0–9), APP scores 8/9 vs SRAD's 6/9, reflecting strong financial health.
| Metric | DSPViant Technology … | APPAppLovin Corporat… | TTDThe Trade Desk, I… | SRADSportradar Group … | GTMZoomInfo Technolo… |
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | +2.3% | +156.2% | +17.8% | +9.6% | +8.2% |
| ROA (TTM)Return on assets | +1.5% | +45.9% | +7.2% | +3.9% | +1.9% |
| ROICReturn on invested capital | +2.9% | +87.8% | +21.3% | +15.8% | +5.6% |
| ROCEReturn on capital employed | +1.2% | +77.3% | +19.2% | +7.1% | +3.9% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 8 | 6 | 6 | 7 |
| Debt / EquityFinancial leverage | 0.09x | 1.66x | 0.18x | 0.05x | 1.20x |
| Net DebtTotal debt minus cash | -$179M | $1.1B | -$222M | -$302M | $75M |
| Cash & Equiv.Liquid assets | $205M | $2.5B | $658M | $348M | $176M |
| Total DebtShort + long-term debt | $26M | $3.5B | $436M | $47M | $1.8B |
| Interest CoverageEBIT ÷ Interest expense | 8.70x | 20.06x | 985.25x | 2.63x | 5.56x |
Total Returns (with DRIP)
A $10,000 investment in APP five years ago would be worth $66,683 today (with dividends reinvested), compared to $1,101 for GTM. Over the past 12 months, APP leads with a +33.5% total return vs TTD's -66.1%. The 3-year compound annual growth rate (CAGR) favors APP at 2.2% vs GTM's -36.4% — a key indicator of consistent wealth creation.
| Metric | DSPViant Technology … | APPAppLovin Corporat… | TTDThe Trade Desk, I… | SRADSportradar Group … | GTMZoomInfo Technolo… |
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -12.7% | -29.7% | -36.8% | -21.7% | -35.4% |
| 1-Year ReturnPast 12 months | -49.3% | +33.5% | -66.1% | -15.5% | -46.7% |
| 3-Year ReturnCumulative with dividends | +157.8% | +3120.5% | -57.4% | +49.4% | -74.3% |
| 5-Year ReturnCumulative with dividends | -80.8% | +566.8% | -71.4% | -27.1% | -89.0% |
| 10-Year ReturnCumulative with dividends | -78.8% | +566.8% | +691.4% | -27.1% | -81.7% |
| CAGR (3Y)Annualised 3-year return | +37.1% | +2.2% | -24.8% | +14.3% | -36.4% |
Risk & Volatility
SRAD is the less volatile stock with a 0.80 beta — it tends to amplify market swings less than APP's 2.17 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. APP currently trades 58.3% from its 52-week high vs TTD's 26.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | DSPViant Technology … | APPAppLovin Corporat… | TTDThe Trade Desk, I… | SRADSportradar Group … | GTMZoomInfo Technolo… |
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.65x | 2.17x | 1.67x | 0.80x | 1.81x |
| 52-Week HighHighest price in past year | $21.03 | $745.61 | $91.45 | $32.22 | $12.51 |
| 52-Week LowLowest price in past year | $8.11 | $200.50 | $21.08 | $15.72 | $5.77 |
| % of 52W HighCurrent price vs 52-week peak | +48.2% | +58.3% | +26.0% | +56.7% | +49.6% |
| RSI (14)Momentum oscillator 0–100 | 42.9 | 47.7 | 25.4 | 53.5 | 34.9 |
| Avg Volume (50D)Average daily shares traded | 162K | 5.2M | 10.7M | 2.2M | 6.6M |
Analyst Outlook
Analyst consensus: DSP as "Buy", APP as "Buy", TTD as "Buy", SRAD as "Buy", GTM as "Hold". Consensus price targets imply 95.8% upside for TTD (target: $47) vs 49.6% for GTM (target: $9).
| Metric | DSPViant Technology … | APPAppLovin Corporat… | TTDThe Trade Desk, I… | SRADSportradar Group … | GTMZoomInfo Technolo… |
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Buy | Buy | Hold |
| Price TargetConsensus 12-month target | $15.17 | $690.93 | $46.65 | $32.00 | $9.29 |
| # AnalystsCovering analysts | 13 | 26 | 46 | 16 | 27 |
| Dividend YieldAnnual dividend ÷ price | — | — | — | — | — |
| Dividend StreakConsecutive years of raises | 1 | — | — | — | 0 |
| Dividend / ShareAnnual DPS | — | — | — | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +7.0% | +1.6% | +12.0% | +0.9% | +21.5% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Oct 21 | Feb 26 | Change |
|---|---|---|---|
| Viant Technology In… (DSP) | 100 | 97.93 | -2.1% |
| AppLovin Corporation (APP) | 100 | 645.89 | +545.9% |
| The Trade Desk, Inc. (TTD) | 100 | 42.25 | -57.8% |
| Sportradar Group AG (SRAD) | 93.61 | 72.81 | -22.2% |
| ZoomInfo Technologi… (GTM) | 100 | 12.7 | -87.3% |
AppLovin Corporation (APP) returned +567% over 5 years vs ZoomInfo Technologi… (GTM)'s -89%. A $10,000 investment in APP 5 years ago would be worth $66,683 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Viant Technology In… (DSP) | $108M | $289M | +166.9% |
| AppLovin Corporation (APP) | $483M | $5.5B | +1033.9% |
| The Trade Desk, Inc. (TTD) | $203M | $2.9B | +1327.3% |
| Sportradar Group AG (SRAD) | $380M | $1.1B | +190.9% |
| ZoomInfo Technologi… (GTM) | $144M | $1.2B | +765.9% |
Chart 3Net Margin Trend — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Viant Technology In… (DSP) | -23.6% | 0.8% | +103.5% |
| AppLovin Corporation (APP) | -53.8% | 60.8% | +213.1% |
| The Trade Desk, Inc. (TTD) | 10.1% | 15.3% | +51.6% |
| Sportradar Group AG (SRAD) | 3.1% | 3.1% | +0.1% |
| ZoomInfo Technologi… (GTM) | -19.8% | 9.9% | +150.2% |
Chart 4P/E Ratio History — 9 Years
| Stock | 2017 | 2025 | Change |
|---|---|---|---|
| AppLovin Corporation (APP) | 40.7 | 69.1 | +69.8% |
| The Trade Desk, Inc. (TTD) | 38.1 | 41.7 | +9.4% |
| Sportradar Group AG (SRAD) | 375.4 | 173.4 | -53.8% |
| ZoomInfo Technologi… (GTM) | 214 | 26.1 | -87.8% |
AppLovin Corporation has traded in a 41x–72x P/E range over 3 years; current trailing P/E is ~45x. The Trade Desk, Inc. has traded in a 38x–408x P/E range over 9 years; current trailing P/E is ~26x.
Chart 5EPS Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Viant Technology In… (DSP) | -0.43 | 0.12 | +127.9% |
| AppLovin Corporation (APP) | -1.37 | 9.75 | +811.7% |
| The Trade Desk, Inc. (TTD) | 0.05 | 0.91 | +1705.6% |
| Sportradar Group AG (SRAD) | 0.03 | 0.1 | +287.6% |
| ZoomInfo Technologi… (GTM) | -0.2 | 0.39 | +295.0% |
Chart 6Free Cash Flow — 5 Years
Viant Technology Inc. generated $49M FCF in 2024 (+131% vs 2021). AppLovin Corporation generated $4B FCF in 2025 (+1002% vs 2021).
DSP vs APP vs TTD vs SRAD vs GTM: Key Questions Answered
9 questions · data-driven answers · updated daily
01Is DSP or APP or TTD or SRAD or GTM a better buy right now?
ZoomInfo Technologies Inc. (GTM) offers the better valuation at 15.9x trailing P/E (5.6x forward), making it the more compelling value choice. Analysts rate Viant Technology Inc. (DSP) a "Buy" — based on 13 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — DSP or APP or TTD or SRAD or GTM?
On trailing P/E, ZoomInfo Technologies Inc. (GTM) is the cheapest at 15.9x versus Sportradar Group AG at 154.8x. On forward P/E, ZoomInfo Technologies Inc. is actually cheaper at 5.6x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Sportradar Group AG wins at 1.18x versus Viant Technology Inc.'s 4.23x — a reasonable growth-adjusted valuation.
03Which is the better long-term investment — DSP or APP or TTD or SRAD or GTM?
Over the past 5 years, AppLovin Corporation (APP) delivered a total return of +566.8%, compared to -89.0% for ZoomInfo Technologies Inc. (GTM). A $10,000 investment in APP five years ago would be worth approximately $67K today (assuming dividends reinvested). Over 10 years, the gap is even starker: TTD returned +691.4% versus GTM's -81.7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — DSP or APP or TTD or SRAD or GTM?
By beta (market sensitivity over 5 years), Sportradar Group AG (SRAD) is the lower-risk stock at 0.80β versus AppLovin Corporation's 2.17β — meaning APP is approximately 171% more volatile than SRAD relative to the S&P 500. On balance sheet safety, Sportradar Group AG (SRAD) carries a lower debt/equity ratio of 5% versus 166% for AppLovin Corporation — giving it more financial flexibility in a downturn.
05Which has better profit margins — DSP or APP or TTD or SRAD or GTM?
AppLovin Corporation (APP) is the more profitable company, earning 60.8% net margin versus 0.8% for Viant Technology Inc. — meaning it keeps 60.8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: APP leads at 75.8% versus 1.2% for DSP. At the gross margin level — before operating expenses — APP leads at 87.9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is DSP or APP or TTD or SRAD or GTM more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential. By this metric, Sportradar Group AG (SRAD) is the more undervalued stock at a PEG of 1.18x versus Viant Technology Inc.'s 4.23x. A PEG below 1.5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, ZoomInfo Technologies Inc. (GTM) trades at 5.6x forward P/E versus 36.7x for Sportradar Group AG — 31.2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for TTD: 95.8% to $46.65.
07Which pays a better dividend — DSP or APP or TTD or SRAD or GTM?
None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is DSP or APP or TTD or SRAD or GTM better for a retirement portfolio?
For long-horizon retirement investors, Sportradar Group AG (SRAD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.80)). ZoomInfo Technologies Inc. (GTM) carries a higher beta of 1.81 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (SRAD: -27.1%, GTM: -81.7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between DSP and APP and TTD and SRAD and GTM?
Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: DSP is a small-cap quality compounder stock; APP is a mid-cap quality compounder stock; TTD is a mid-cap quality compounder stock; SRAD is a small-cap quality compounder stock; GTM is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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